服装设计规划

1、The design project,In the workplace？,leisure？,Design concept,Design concept,And after a chat leisure life,The workplace and leisure two opposite elements in combination,To adapt to fast-paced life of modern career women,Brand positioning,1,2,3,Price position between 300-2000 selections of high-grade

2、 clothing brand,To adapt to the 20-35 students and career women,In a dress two two wear way as the creative starting point,Similar clothing brand,Similar clothing brand,Brand introduction,Girdear（哥弟）, come from Taiwan, China, founded in 1977, in line with care, supplement each others team, uphold th

3、e value, the value of the good faith management idea.,In concept for yuan, people-oriented, in practice, for the root, to insist the deep. Slow breathing anytime and anywhere, shaping a healthy body and mind, work together, help each other, trying to accumulate ability, ability to continuous efforts

4、, the pursuit is not only a fashion taste, but also live with the taste of life, common earnestly convey the true, the good and beauty.,Brand culture,Brand introduction,YINER （音儿）for modern career women with Chinese traditional virtues of high-end womens clothing design. Early in 1996, fashion, YINE

5、R keenly first fashion series, it is a combination of Oriental traditional culture and the European fashion, elegant essence, strengthen brand visual aesthetics, constantly, lead and develop urban fashion, sublimation female charm and life grade, satisfy the modern urban mainstream women inner deman

6、ds, over the years, YINER with imported high quality elegant high-grade fabrics, fine workmanship, unique colour collocation, novel design, beautiful modelling, noble taste, unique, leading the fashion trend and redefining the YinEr understanding of fashion and passion.,Brand culture,For enterprisin

7、g self-love, mentality young urban women to design high quality, easy to match the rich dress, make they send out a elegant and rich fashion dynamic moving temperament.,Cherrykoko（） is the growing popularity of south Korean brand, by AVRILFS clothing in 2007. With lovely, fair maiden and leisure clo

8、thing style is sought after by many young women in South Korea, led South Korea fashion womens clothing fashion.,Main customer group is young fashion women between the ages of 18 and 28 picked cherrykoko is fashion, choose colorful life. Gently beautiful, noble, lovely and do not break sweet tempera

9、ment style, from elegant OL to everyday casual wear, cherrykoko created diverse styles for women, more fashion choices for women.,Brand introduction,Cherrykoko is the growing popularity of domestic popular womens clothing brand in recent years, with popularity on the Internet.,Cherrykoko not only br

10、ings together some of the world of todays young girls fashion popular element, and all kinds of styles such as the fair maiden, leisure, avant-garde, OL, lovely.,With the brand of accessories, shoes, bags as well as its name is full of magical fantasy and colour like the fairy tale princess. Cherryk

11、oko leading the fashion trend, brought a girl a colorful life. Cherrykoko has its own unique style, also has its own unique international market.,Cherrykoko womenswear market is very wide, popular with many women, dreamy fairytale brand culture makes it always walk in the forefront of fashion womens

12、 clothing.,Brand culture,BEANPOLE（） founded in South Korea in 1989, belongs to South Koreas samsung group. In 2001, the BEANPOLE dress officially became an independent brand operation, brand concept from the BEANPOLE family gradually forming. Now BEANPOLE has become has the BEANPOLE MEN, BEANPOLE LA

13、DIES, BEANPOLE KIDS, BEANPOLE is suing, BEANPOLE ACCESSORY, BEANPOLE GOLF, BIKE REPAIR SHOP 7 series brand of large system. Currently operating in the Chinese market has a BEANPOLE MEN, BEANPOLE LADIES, BEANPOLE KIDS, BEANPOLE is suing and BEANPOLE ACCESSORY.,Brand introduction,Brand culture,known a

14、s the Big Wheel bike for a long time is considered a symbol into a BEAN POLE bike around 1870, the development of the shape of the front rear Wheel small, its image with the traditional coin Penny and Farthign look side by side, so called Penny Farthing. This is the first named bike honor, as of 189

15、0 appeared at the front of the same size Bicycle Safety Bicycle, enjoy the peak, now symbol was considered a sign of the Victorian era.,Brand introduction,ZARA is a subsidiary of Spains Inditex group, it is a clothing brand, is specializing in ZARA brand clothing chain retail brands. Set up in 1975

16、in Spains ZARA belongs to the Inditex group into third place in the global rankings, the Spanish number one clothes, in 87 countries around the world, the establishment of more than two thousand clothing chain. ZARA was deeply loved by the global Fashion youth, excellent designer design are more che

17、ap price, is simply let civilian embrace High Fashion.,Brand culture,Zara brand window on the display designers with creative theme design and Shared the same ideas, theme reflects the communication metropolis where we live, must walk, have the courage, every day. Through the Zara brand shop window

18、design that each consumer can understand and feel for Zara his/her own fashion concept. Zara milan shop window design is made by stainless steel, PVC, aluminum, wood, LED many materials such as tectonic window display props, 4 meters high window display totem into three human body model of the compl

19、ete works of art from all entrance of the store is visible.,Brand introduction,Fashion design, reasonable price and the global supply chain make VERO MODA working woman in the worlds favorite brand. VERO MODA of target population is independent and mature women with a sharp sense of fashion, they want to have affinity with the price of the purchase of delicate dress is very trend