L10_Cultural Web.pptx

1、Cultural Web,- Gain a Whole Picture,Artefacts,Espoused values,Basic underlying assumptions,Visible organizational structures and processes, e.g. logos, furniture, reward structures,Strategies, goals, slogans, mission statements, etc. expressed by the members of the organization,Unconscious taken for

2、 granted beliefs, thoughts, perceptions, etc. the source of values and action,Scheins levels of organizational culture,Recap,Recap,Layers of organizational culture How to analyze each layer? Can they conflict with each other? Which layer would care most about if you are a management consultant?,The

3、Cultural Web,Proposed by Gerry Johnson and Kevan Scholes in 1992 It states that the organizational culture is a web consisted of six basic elements The organizational culture can be altered if one or more elements are adjusted,Meaning of Elements,Stories - The past events and people talked about ins

4、ide and outside the company. What stories do they tell new people who join the company? What stories do people currently tell about your organization? What heroes, villains and mavericks appear in these stories?,Stories in a bodywork repair company We are known as having high customer complaints, sh

5、oddy work. Staff members talk about the founder starting the company with a $1,000 loan. The message is that we do things the cheapest way we can.,Rituals and Routines,What do customers expect when they walk in? What do employees expect? What would be immediately obvious if changed? What behavior do

6、 these routines encourage? When a new problem is encountered, what rules do people apply when they solve it? What core beliefs do these rituals reflect?,Examples: Customers expect a newspaper and coffee whilst they wait, or a ride to work. Employees expect to have their time cards examined very care

7、fully. Theres lots of talk about money, and especially about how to cut costs.,Symbols,Is company-specific jargon or language used? How well known and usable by all is this? Are there any status symbols used? What image is associated with your organization, looking at this from the separate viewpoin

8、ts of clients and staff?,Examples: Bright red shuttle vans. Bright red courtesy cars compact, economy cars. The boss wears overalls not a suit.,Organizational Structure,Is the structure flat or hierarchical? Formal or informal? Organic or mechanistic? Where are the formal lines of authority? Are the

9、re informal lines?,Examples: Flat structure Owner, Head Mechanic, Mechanics, Reception. The receptionist is the owners wife so she goes straight to him with some customer complaints. Its each mechanic for himself no sharing tools or supplies, little teamwork.,Control Systems,What process or procedur

10、e has the strongest controls? Weakest controls? Is the company generally loosely or tightly controlled? Do employees get rewarded for good work or penalized for poor work? What reports are issued to keep control of operations, finance, etc.?,Examples: Costs are highly controlled, and customers are b

11、illed for parts down to the last screw. Quality is not emphasized. Getting the work done with the least amount of direct costs is the goal. Employees docked pay if their quotes/estimates are more than 10% out.,Power Structures,Who has the real power in the organization? What do these people believe

12、and champion within the organization? Who makes or influences decisions? How is this power used or abused?,Example: The owner believes in a low cost, high profit model, and is prepared to lose repeat customers. The threat of docked pay keeps mechanics working with this model.,The Paradigm,As these q

13、uestions are answered, you start to build up a picture of what is influencing your corporate culture.,Now you need to look at the web as a whole and make some generalized statements regarding the overall culture.,Categorization of Elements,Guide Best Practice,Distinctive Characteristics,Case Study,O

14、nlead, based in Guangzhou is a large manufacturing company specialized in office furniture. The company has a tall pyramid structure where staff are consisted of two types white collar and blue workers. Within the structure, information flows from top to the bottom. Long-employed staff have strong w

15、eb of relation within the company, and are apparently more senior than new staff. They can also receive important information while new staff cannot. There is a workers council which often gather for the benefits of workers. It has a set of systematic control methods such as work card, online monito

16、r and email reports to control performance of the employees.,Case,The company offer CEO and other senior managers cars and bigger officer, while marking manager has limited business expenses. Blue workers must wear company clothes while working. All employees have to adorn an ID card with their name

17、s, photo, department and function. The company has weekly meetings on Monday morning. Excellent staff are chosen to attend management and technical training on Friday afternoon. CEO in the company plays as a role model for all the staff and gives a lot of encouragement to the employees. Please identify the ele