高一英语北师大版学案：TheMediaLesson3VIP

学必求其心得，业必贵于专精学必求其心得，业必贵于专精学必求其心得，业必贵于专精Unit11TheMediaLesson3TheAdvertisingGameⅠ．单词拼写1．BaJinwasoneofthebest______（当代的）writers.2．Theoilmarketisenjoyinga______（迅速增长）．3．Hecan’trememberthebasic______（概念）ofmath.4．Theteacheristryinganew______（方法)tolanguageteaching。5．Large____________（公司）oftenhavestrictinterviewsforinterviewers.6．Herdesignshaveastrong______(视觉上的）attraction。7．Mysisterhastwokids,aboyandagirl.Inotherwords，Ihavea______anda______.8．BecauseofTom’ssuddenwedding，hismotherhadtochangethemonth's______（预算)．9．Youcouldn'twearthisdresstogototheparty；it’snot____________(合适的）．10．Hisopinionthatgoodproductsneedn’tbe____________（做广告）isoutofdate.答案：1．contemporary2．boom3．concept4．approach5．corporations6．visual7．nephew；niece8．budget9．suitable10．advertisedⅡ．短语归纳1．某种产品____________2．位于____________3．品牌名称____________4．直接的竞争____________5．吸引/保持注意力____________6．由……组成____________7．采用现代技术____________8．习惯于……____________9．突出；显眼____________10．与……相联系____________11．为了利润____________12．目的在于……____________13．对……贡献____________14．参加____________15．致力于……____________16．鼓励某人做某事____________答案：1．acertainproduct2．belocated3．brandname4．directcompetition5．attract/holdtheattention6．consistof7．applymoderntechniques8．beusedtodoingsth。9．standout10．linkto11．foraprofit12．aimto13．contributionto14．participatein15．workhardatdoingsth.16．encouragesb.todosth。Ⅲ．课文填空The______advertisementisonethatgivesinformationaboutfindingcertainproducts.However，itmightnotbe______whenthereareproductsandservicesindirectcompetition______eachotherinthemarketplace。Insuchsituation，advertisementsneedto______and______theattentionofthepublic.Aspresent.dayadvertisersoftenhavelargebudget，alotofmoneyisspent______applyingmoderntechniquesofdesign。Butbecauseofthe______boom，peopleareusedto______highstandardsof______design.Modernadvertisementsmuststandoutinaworldfullof______bycombiningthehigheststandards______ideastomaketheproductsmoreattractive.Mostpeopleknowthatthemain______oftheadvertisementismakingcustomersspendmoney，somanyoftoday’sadvertisers______thatitdoesnotmatter______attractivetheidealinked______theproductis.______，theytryotherwaystomakepeoplenoticetheirproducts。Forexample，usinghumor,newandunusualideas。______，notalladvertisingisaboutsellingproductsandservices______aprofit.______advertisementsaremadetoencouragecitizenstoparticipate______improvingtheirneighborhood.Theseadvertisementshavehelpedto______publicknowledge,______hasmadesocietyabetterplaceforeveryone.答案：classic；suitable；with；attract；hold；on;advertising；seeing；visual;competition；with;purpose;realize；how；with;Instead；However；for；Public；in;increase;whichⅣ．单项选择1．Theofficersnarrowlyescaped______inthebattle。A．havekilledB．tokillC．tobekilledD．beingkilled答案：D解析:考查固定用法escapedoingsth。。由句意可知是指“在战争中被杀死”，所以用动名词的被动形式.2．______theletter，hewentouttopostit。A．WritingB．BeingwrittenC．HavingwrittenD．Written答案：C解析:“写完信后他去寄信”，动名词作状语；又因写信的动作发生在寄信之前,所以用动名词的完成式。3．Don'tyouremember______？A．seeingthemanbeforeB．toseethemanbeforeC．sawthemanbeforeD．tohaveseenthemanbefore答案：A解析：rememberdoingsth.“记得做过某事”；remembertodosth。“记得去做某事"。4．Peoplecouldn'thelp______thefoolishemperorintheprocession。A．laughatB．tolaughatC．laughingatD．laughingon答案：C解析：固定搭配can’thelpdoingsth.“禁不住做某事”。5．We'relookingforward______thephotoexhibition.A．tovisitingB．tovisitC．tohavingvisitedD．visiting答案：A解析：固定搭配lookforwardtodoingsth.“盼望做某事"。6．Thegirl______underthattreeismysister。A．sittingB．sitsC．issittingD．sat答案：A解析：此处为动名词作定语，修饰thegirl。7．Thissentenceneeds______。A．improvesB．improveC．improvingD．improved答案:C解析：sth。needdoing“（东西）需要被……"，主动形式表被动意义.8．______anythingabouttheaccident,hewenttoworkasusual。A．NotknownB．KnownnotC．KnowingnotD．Notknowing答案:D解析：句意：对那场事故一无所知,他像往常一样去上班.动名词作状语，否定式在动名词前加not。9．Thenextmorningshefoundtheman______inbed,dead。A．lyingB．lieC．layD．laying答案：A解析:动名词作find的补语。10．Therewasterriblenoise______thesuddenburstoflight。A．followedB．followingC．tobefollowedD．beingfollowed答案：B解析:噪音跟在闪电后，用following表伴随。11．Thesecretaryworkedlateintothenight，______alongspeechforthepresident。A．toprepareB．preparingC．preparedD．waspreparing答案：B解析：preparing.。.作状语，表伴随。12．“Can’tyouread？”Marysaid______tothenotice.A．angrilypointingB．andpointangrilyC．angrilypointedD．andangrilypointing答案：A解析：pointing。..作状语,表伴随。13．Howabouttwoofus______awalkdownthegarden?A．totakeB．takeC．takingD．tobetaking答案:C解析：howabout。.。相当于whatabout。..,意为“……怎么样”；about为介词，后跟动名词形式。14．-Imustapologizefor______aheadoftime.—That'sallright.A．lettingyounotknowB．notlettingyouknowC．lettingyouknownotD．lettingnotyouknow答案：B解析:介词for后跟动名词，否定形式是在动名词前加not。15．Wouldyou______meyouridentificationcard,sir?A．mindtoshowB．mindshowingC．troubletoshowD．troubleshowing答案：B解析：考查wouldyouminddoingsth。。16．Hesuggested______onSaturday.A．tohaveameetingB．havingameetingC．ameetingtohave