高中英语Unit1AdvertisingTask课件1牛津译林版必修4

牛津高中英语(模块四·高一下学期)AdvancewithEnglishTaskUnit1WritinganadvertisementUnit1课件描述：这一板块的设计是对学生进行听说读写技能的训练，而听说读写的内容都围绕本单元主题“广告”展开。本部分包括的一系列活动为学生提供了锻炼听说读写能力的机会。dvertisingAUnit1Task1

WritinganadvertisementBrain-storming

Asweknow,information,attractivepicturesandexcitinglanguagesplayaveryimportantpartinanadvertisement.Howcanwegainenoughinformationbeforewritinganad?

Skillsbuilding1:

ListeningforstatisticsanddescriptionsHowtoreadthesestatistics:*Fractions:

1/5(onefifth)2/3(twothirds)¾(threequarters)2½(twoandonehalf)Howtoread:2/5_________4¾___________

twofifthsfourandthreequartersHowtoreadthesestatistics:*decimals:0.3(zero/noughtpointthree),6.79(sixpointsevennine)Howtoread:0.9____________________2.15________________*percentages63%(sixty-threepercent)45.72%(forty-fivepointseventwopercent)Howtoread27.35%_____________________________zero/noughtpointninetwopointonefivetwenty-sevenpointthreefivepercentWhenlistening,weshouldcareabout:Anincreaseanincreaseofgoupbyincrease/risebytwotimesasmanyAdecreaseadecreaseofdecrease/fallbynochangenochangeremain/staythesameNotice:Whenlistening,weshouldalsopayattentionto:arange:

varybetween*and*/from*to*Notice:anaverage:

averageprice/number…Whenlistening,don’tforget:alimitmaximumpeakedatfalltolowestleveldroptolowestpointNotice:Listeningpractice:Page121.Membership-twoyearsago:__________;lastyear___________2.Marketshare-lastyear:___________;thisyear_______________3.Percentageofstudentswhoatelunchinthedininghalllastyear:__________;inthreeyears_________1,2001,30085%65%50%-60%75.5%Listeningpractice:Page124.Studentsfromourschoolcontinuingtheireducation:lastyear-atlocaluniversities:_______studyingabroad:_________thisyear-atlocaluniversities:_______studyingabroad:_________5.Lastyear:5,000museumvisitors;outofthem:1,000youngpeopleThisyear:_________museumvisitors;outofthem:___________youngpeople23.4%11.5%24.5%13.6%

9,000

3,000StepOne:completingabarchartDiscussionDiscussinpairsaboutthenoteatP14a