冀教 八下 英语 Unit 5《Lesson 29 How to Push a Product》课件

Lesson29HowtoPushaProductUnit5

BuyingandSelling

同学们,上一课学习的单词、短语和句型你们都掌握了吗?现在大家来检验一下,点击下面的音频开始听写吧!Lookatthepicture.Thisshopispushingitsproducts.Doyouknowhowtopushaproduct?THINKABOUTIT•Whatisimportantforpushingaproduct?•Ifyouhadyourownproducttosell,howwouldyoupushit?

Afteralotofhardwork,youfinallyhaveyourproduct.Butthat’sonlyhalfthebattle.Nowyouhavetogetpeopletobuyit.逐渐地向本课时话题靠拢。体裁：议论文文章结构：总——分——总Isyourproducteasytouse?Howcanyourproductimprovepeople’slives?WhyshouldpeoplebuyYOURproduct?Remember,youneedtomakeyourproductstandout.

①

Sotellpeoplewhatisspecialaboutit.Howcanyoudothat?Hereareafewsuggestions.文章主题句用疑问句作为段落开头，引起读者注意，为引出话题做好铺垫。温馨提示：此符号表示“考点精讲”链接。Createanad.

②

First,studyyourcustomers’ages,interestsandotherinformation.Second,chooseatypeofad—TV,bus,magazine,newspaperorInternet.Third,decidewhatyouradwilltellpeopleaboutyourproduct.Findwaystocatchtheireye.

③Gototradeshowsandpresentyourproduct.Peoplecomingtotradeshowsalreadyhaveaninterestinsimilarproducts.

④

Theycanexperienceyourproduct,enjoyitandevencometoloveit.在文中恰当地使用表示顺序的词，显得条理性强，思路清晰。Pushyourproductusingsamplesandgooddeals.Peoplegettoknowtheadvantagesofyourproductaftertheyexperienceusingit.Offeringsamplesanddealswillgetyoumorecustomers.

⑤gettoknow准确地表达了一种渐变的过程：即从不认识到逐渐了解。第3、4、5段中每段的第一句均为该段的主题句，起到总结概括的作用。Thesesuggestionscanmakeyourproductreallyshine.

⑥

However,goodqualityisthemostimportantthing.Withagoodqualityproductandexcellentadvertising,youwillsurelysucceed.

⑦MayIhelpyou?Whatwouldyouliketobuy?运用However一词，不但起到了转折的作用，而且也自然地过渡到另一个话题。既不显得突兀，也运用得很得体。LearningTipIfyou“push”aproduct,whatareyoudoing?Well,ifit’sapush­pin,youmaybereallypushingit.Butifyou're“pushing”aproduct,youaretryingtosellit.Thereisapush-pinholdingupthispieceofpaper.1)Readthelessonandwritetrue(T)orfalse(F).1.Makingyourproductisjusthalfthebattle.(

)2.Thereareonlythreewaystopushaproduct.(

)3.Customerslearntheadvantagesofaproductbyusingit.

(

)4.Onlyexcellentadvertisingcanhelpyousucceed.(

)TTFF2)Writedownthetopicsentencesofparagraph3,4and5.

TopicSentenceParagraph3Paragraph4Paragraph5Createanad.Gototradeshowsandpresentyourproduct.Pushyourproductusingsamplesandgooddeals.3)Completethepassagewiththecorrectformsofthewordsorphrasesinthebox.

It’snoteasytomakeyourproductsucceed.Becausetherearealways________productsonthemarket,youhavetoputinmoreeffort.Youshouldchoosespecific____________,thencreateaperfectadto______________.Whentheybuyyourproduct,_____themgoodservice.Remember,________advertisingwillalwaysmakeyourproduct__________.customerssimilarcatchtheireyecustomer

similar

offer

excellentstandout

catchone’seyeofferexcellentstandoutPROJECTADSFORNEWPRODUCTS!Aproductissomethingthatyousell.Insmallgroups,thinkofanewproduct.Itcanbeafunnyproductoraproductthathelpspeople.Thinkhardandhavefun!Createanadvertisementforyourproduct.YoucangetusefulinformationfromTV,newspapersortheInternet.Herearesomeideas：•Whatdoesyourproductdo?•Whowouldwanttobuyit?•Whatkindofadwouldsellyourproductbest?ATVad?Aradioad?Anewspaperad?•Howmuchmoneywouldpeoplepayforyourproduct?Asagroup,presentyouradtotheclass.Thiskindofcomputerisofgoodquality.TheRedStarComputerisanewkindofcomputerproducedbyBeijingComputerFactory.TheRedStarComputercontainsmuchtopandnewtechnologyanditisfamousforitsexcellentqualityandreasonableprice,￥3500.Itiscontrolledmostlybyitself,soitisveryeasytouse.Itiseasytocarry,becauseitissmallandlight.Onceyouhaveoneofthiskind,you'llenjoyitverymuch.NowtheRedStarComputersellswellinourshopandwehaveplentyofthem.①Remember,youneedtomakeyourproductstandout.standout出色；杰出e.g.Amystandsoutamongthosegirls.埃米在那些女孩当中特别出众。考点1返回温馨提示：可返回原文②Createanad.create/kriː'eɪt/v.创作；创造e.g.Scientistsdisagreeabouthowtheuniversewascreated.科学家对宇宙是怎样形成的有分歧。考点2一语辨异：Sheiscreative.Shecreatesmanythingsandshecanalsomakeherownclothes.她很有创造力。她创造了很多东西,还会做自己的衣服。词形转换：creatorn.创造者createv.创造；创建creationn.创造；创建creativeadj.有创造(力)的creaturen.生物中考在线1：Thegovernmentplansto_______morejobsforyoungpeopleinwesternChina.[天津]A.createB.avoidC.borrowD.guessA返回③Findwaystocatchtheireye.catchone’seye吸引某人的目光e.g.Canyoucatchthatgirl’seye?你能吸引那位女孩的目光吗?拓展：catchone’seye的同义短语：drawone’seye/attention考点3此处eye为“目光”的意思。返回④Peoplecomingtotradeshowsalreadyhaveaninterestinsimilarproducts.already/ɔːl'redɪ/adv.已经e.g.Ihavealreadyfinisheddoingmyhomework.我已经做完了我的家庭作业。Ihaveseenthefilmalready.我已经看过这部电影了。Theteaisnotcoldyet.茶还没有凉。Istilldon’tunderstand.我仍然不明白。考点4一般位于be动词、助动词之后，行为动词之前，也可位于句末加强语气。辨析：already,yet与still①already“已经”,常用于肯定句中,有时用于疑问句和否定句,表示惊讶。②yet“已经；尚未”,用于否定句或者疑问句中，谈论预期发生的事或某事是否已发生。③still“仍然；还”，表示某事仍在继续，一般位于句中。中考在线2：Ihave______finishedmyhomework.Ifinisheditanhourago.A.yetB.alreadyC.everD.never【】句意分析法。句意为“我已经完成了我的家庭作业。我是一个小时前完成的”。由句意可知用already。Bhaveaninterestin在……方面有兴趣[重点]haveaninterestin后可接名词、代词或动名词作宾语。e.g.Whydoyouhaveaninterestinstamps?你为什么对邮票有兴趣?LiMingshowedagreatinterestinchesswhenshewasyoung.李明在小时候就对国际象棋表现出极大的兴趣。考点5与其含义类似的短语：takeaninterestin对……有兴趣showaninterestin对……表现出兴趣beinterestedin对……感兴趣中考在线3：Hebecameinterestedin____________kitesafterhewatchedadocumentary.(collect)[呼和浩特、包头]collectingsimilar/'sɪmɪlə/adj.(likesb./sth.butnotexactlythesame)相像的；相仿的；类似的e.g.Mary’shatissimilartoJane’s.玛丽的帽子和简的相似。考点6besimilarto...与……相似返回⑤Offeringsamplesanddealswillgetyoumorecustomers.offer/'ɒfə/v.提供；供给e.g.Iofferedanewplan.我提出一个新计划。Sheofferedtocarrytheboxforhermother.她提出帮她母亲搬箱子。Thebossofferedusacar.那位老板提供给我们一辆小汽车。考点7offer+sth.提出某事offertodosth.(主动)提出做某事offersb.sth.提供给某人某物辨析：offer与provideoffer“提供,供给”；表示主动提供服务、工作等,侧重愿意给予。Attheparty,heofferedmea

glassofwine.

在聚会上,他给我一杯酒。provide“提供,供给”；仅仅出于责任提供,没有主动慷慨之意。Thehotelalwaysprovidesgoodservicefortourists.

宾馆总是给游客提供优质服务。offersb.sth.=offersth.tosb.providesb.withsth.=providesth.forsb.中考在线4：—How’sitgoing,Tina?—Great.Mycompanyhas_______meagoodjob.[丹东]A.offeredB.providedC.introducedD.discovered【】offered提供；provided提供；供