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AvayaAura™

ANewEraofBusinessCommunicationsOverview02June2009

YourCommunicationsJourney

EmpoweringthebusinessuserNETWORK-CENTRICEnablers:

NetworkBusinessBenefit:

TotalCostofOwnership,OperationalEfficienciesORGANIZATION-CENTRICEnablers:Mobility,Collaboration,VideoBusinessBenefit:

CustomerService,EmployeeProductivityUSER-CENTRICEnablers:

Web2.0,Personalization,SocialNetworksBusinessBenefit:

UserEmpowerment,User&BusinessProductivity,CompetitiveAdvantageYesterdayTodayTomorrow2©2009AvayaInc.Allrightsreserved.AvayaAura2HowToGetItStarted3AvayaAura™CommunicationIndustryBackground1AvayaAuraPackaging43©2009AvayaInc.Allrightsreserved.VocabularySIPH.3233GNGNIMSTDM/ISDNPSTNSIPTrunkSBCSOA4©2009AvayaInc.Allrightsreserved.LargeEnterprisecommunicationrequirementCommunicationchallengetoLargeEnterpriseMulti-vendorsystemintegrationUniformDialPlanReliabilityandSecurityAcentralmanagementIncreasingMobilityrequirementSomeExample:PingAnInsurance:40,000employeeacross3000branchesPetrolChina:InstalledAvayasolutionatHQ(3000user),planninginstall18,000IPphonesineverygasstation.

5©2009AvayaInc.Allrightsreserved.CaseStudy(Imperatives)Scenario450locations450separatePBXs56contactcenterapplicationsRequirementsAsingleSIP-enabledcore56CCto6CCThenationwidedeploymentmustbecompletedwithin6months6©2009AvayaInc.Allrightsreserved.CommunicationIndustryTrend-EnterpriseMobilityanddistributionofnetworksPresenceCommoditizationofVoiceServicesApplicationIntegrationtoimproveTCOofcommunicationEndtoEndIPSIPtrunkingbeingdeployedasaPSTNserviceandforsitetositepeering)7©2009AvayaInc.Allrightsreserved.CommunicationIndustryTrend–ServiceProvider3GNGNIMSImpacttotheEnterprisecommunicationmarketSIPTrunkingserviceTransparentintegratingIMSbaseApplication8©2009AvayaInc.Allrightsreserved.CommunicationIndustryBackground1HowToGetItStarted3AvayaAura™AvayaAura2AvayaAuraPackaging49©2009AvayaInc.Allrightsreserved.AncientStory10©2009AvayaInc.Allrightsreserved.Enterprise

CoreNetworkPBXPBXPBXKTSKTSCCAuraCreatesOrderoutofChaosPBXCCPBXPBXKTSKTSCCSM

AuraCreatesaSingle,CentralizedDialplanAuraCentralizesCallAdmissionControlAuraSimplifiesNetworkInterconnectVM1VM-NVM-2CCVM11©2009AvayaInc.Allrightsreserved.DataCenter2Branch(DO,CM)i120ContactCenterDataCenter1CommunicationManager(Active)CommunicationManager(Standby-ESS)AuraCentralizedDialPlanOOOOOOOOOPSTNSIPTrunksSIPTrunksContactCenteri120ContactCenter45-XXX445-XX630-XXXX22-XXXXXSMSM12©2009AvayaInc.Allrightsreserved.

CutsCostswithCentralTrunkingPBXCCPBXKTSCCAuraCoreSP#2SP#1SP#3CCCCPBXKTSSP#3PBXSP#1SP#2$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$13©2009AvayaInc.Allrightsreserved.Geo-Scaleto450,000UsersUpto10DataCenters–allGeoRedundantandActiveTLSConnectionstoEveryUserWorldwide25,000Users30,000Users40,000Users10,000Users25,000Users25,000Users45,000Users15,000Users25,000Users10,000UsersSMSMSMSMSMSMSMSMSMSM14©2009AvayaInc.Allrightsreserved.Aura:Enterprise-WideMobilityLetsUsersRegisterFromAnywhereintheWorldSameNumberSameNameSameLoginandPasswordSameFeaturesHandlesEmergencyDialing-911CoreSM15©2009AvayaInc.Allrightsreserved.MXApplicationPlatformAvayaAura™ArchitectureApp3rdPartyendpointsAvaya

CMBranchoooAvaya

CMStandaloneoooApplicationPlatformG8603rdPartyPBXsSBCAppService

ProvidersSystem

ManagerAppMMVPCMSession

ManagerAvayaAura

CoreSIPTrunksMediaServersTDMTrunksAccessConnectionApplicationSIPPresenceSession

ManagerSession

ManagerAvayaone-X®endpoints16©2009AvayaInc.Allrightsreserved.Huge3rdPartySIPInteroperability

GrandStreamCouterpath/eyeBeamAudioCodesPolycomDiVitasFreiTelTeleDexSNOMMitelQuesComCiscoATAAscomInnoMediaSamsungDasanMotorolaCisco17©2009AvayaInc.Allrightsreserved.SMSMAuraCoreAuraQuickerAppDeploymentsExampleSteveCharlieG.CallCharlieG.)DBCMSIPA/SCallBlocker18©2009AvayaInc.Allrightsreserved.CaseStudy(AuraDeployed)PaybackResultsandOtherBenefits$3Mannualsavingsfromreducingtrunkaccessfees$1.25Mannualsavingsfromconsolidating56callmanagementserverstojust6$2.8Mannualmaintenanceplusupgradesavingspotentialfromconsolidatinghardwareandupgradeprotection.(Paybackinlessthan6months)StandardizeonasingledialplanCentralizedmanagementCustomerservicewillbeimprovedsignificantly19©2009AvayaInc.Allrightsreserved.

AuraisaadvancedcommunicationsolutionforlargeenterpriseAurabaseontheE-IMSArchitectureThesolutioncanSupportupto10datacentres,25,000locationsand450,000usersSupportfastapplicationdeploymentRuninActive–ActiveredundantmodeLowTCOCentralTrunkingShareMediaServerShareApplicationCentralManagementOn-NetandOff-NettollbypassEnterprisewideMobilityConclusion20©2009AvayaInc.Allrightsreserved.CommunicationIndustryBackground1AvayaAura2AvayaAura™HowtoGetStarted3AvayaAuraPackaging421©2009AvayaInc.Allrightsreserved.CostSavings5ValuePropositions:CuttingtheCore

DeterminethehighestprioritybusinessdriversLongDistanceSavingsTrunkReductionSavingsRoutingSimplicitySavings3rdParty/LegacySwitchIntegrationBusinessUserAppEnablementWhichonestousedependsonthecustomer’ssituationValuePropositionsBusinessAgilityApplicationEnablement22©2009AvayaInc.Allrightsreserved.AvayaAura2HowToGetItStarted

3AvayaAura™CommunicationIndustryBackground1AvayaAuraPackaging423©2009AvayaInc.Allrightsreserved.AvayaAura™EditionsAvayaAura™BranchEditionMeetstheneedsofcustomer-facingbranches,retailstores,financialandinsuranceoffices,andgovernmentofficesrequiringlocalcustomerserviceorientedfunctionalitycombinedwithlow-costdeployment,easymigrationfromexistingkeysystems,centralizedmanagementofthousandsoflocations,andenterprise-wideSIPnetworking.AvayaAura™StandardEditionMeetstheneedsofsingle-sitedeploymentsandmid-to-largedistributedenterprisesrequiringcomprehensivevoice,video,messaging,SIPandPresencecommunicationscapabilitieswithstandardsurvivabilityatremotelocations.StandardEditionhastheoptiontoeasilyaddlicensingforenterprise-wideSIPsessionmanagementandUnifiedCommunicationsapplicationsfortargetedusers,includingMicrosoftandIBMUCintegration,andmobileworkerandteleworkersupport.AvayaAura™EnterpriseEditionIncludeseverythinginStandardEditionandmeetstheneedsofhighlydistributed,andpotentiallymultinational,mid-to-very-largeenterprisesrequiringthesamecomprehensivecommunicationscapabilitieswithincreasedhighavailabilityoptionsincluding100%featuresurvivabilityatremotelocations.EnterpriseEditionincludes,withnoadditionallicensing,enterprise-wideSIPsessionmanagementandUnifiedCommunicationsapplicationsforallusers,includingMicrosoftandIBMUCintegration,andmobileworkerandteleworkersupport.Easytopurchase–perusersoftwarepricingbyEditionNormalcustomerupgradefromcurrentCommunicationManagerEditions24©2009AvayaInc.Allrightsreserved.AvayaAura™PackagingAvaya

Aura™Software–allhardwareandsupportisadditionalBranch

EditionStandard

EditionEnterprise

EditionAvayaAura™CommunicationManager

Branch2.0

Standard5.2

Enterprise5.2AvayaAura™SessionManager(new)4Q09cal.

+$50k/Instance

AvayaAura™SystemManager(new)2Q10cal.

AvayaAura™SIPEnablementServices

AvayaAura™CommunicationManagerMessaging(Built-in,canalsoaddModularMessaging)

Branch

500usersincluded

500usersincludedAvayaAura™ApplicationEnablementServices-CTI

Branch

+$licenses

+$licensesAvayaAura™ApplicationEnablementServices-UCExtensiontoCellularandIPSoftphoneavailable.ConsiderStandard/EnterpriseEditionforfullUCAllInclusive

AvayaAura™PresenceServices

Avayaone-X®–UCAllInclusiveAvayaone-X®Mobile,Avayaone-X®Portal,Avayaone-X®Communicator,MicrosoftOCSandIBMLotusSametimeintegration,ExtensiontoCellular,VPNremotedeskphonelicense

+$50/User

AvayaIntegratedManagement(asappropriateforEdition)

-included

-availableforfee25©2009AvayaInc.Allrightsreserved.AvayaAura™PresenceServicesMulti-vendorpresenceaggregationOpenXMPP,SIP/SIMPLEstandardsMicrosoftOCS,IBMLotusSametimeReal-timeAvayatelephonypresenceComplimentarytoenterpriseroll-outsofMicrosoftandIBMpresenceHighscaletohundredsofthousandsofuserswithsub-secondresponseReal-time“always-on”,active/activehighavailabilityEnterpriseanduserpolicies,availabilityrulesEnablepresence-awareapplicationsAvayaone-X®CommunicatorAvayaone-X®PortalResidentExpert(SmartFinder)FutureUCandContactCenterappsThird-partyapplicationsSystemManagerSessionManagerApplication

EnablementPresenceServicesCommunicationManagerAvayaAura™26©2009AvayaInc.Allrightsreserved.27CONFIDENTIALSALESTRAINING.©2009AvayaInc.Allrightsreserved.AvayaAura™CommunicationManagerIncreasedSIPscale

(18,000/server)SmallerfootprintconfigurationsdrivinglowerTCOS8730connecttoH.248gatewaysNewmidsizeconfigurationsin2H09NewgatewaychoicesModularG430gateway(to150users)SmallbranchsurvivableSIPgatewaysandphones(~10users)CMMessagingonS8510(to2400)ESScapabilityonS8400New96xxphonesOngoingevolutionofrichcapabilitiesStraightforwardupgradeforcustomersCanbedeployedas-iswithnewPresence,SessionManagerandothercapabilitiesaddedwhenneededContinuetodeploywithAvayaS8xxxservers,GxxxgatewaysandallphonesNewchoicesforallbranchsizesVideoaseasyasaphonecallIntegratedcontrolofAvayaone-X®Communicator,PolycomandTandbergNewextendedarchitectureNew“SIP-ISCfeatureserver”integration

withSessionManagerSIPintegrationofmanyCMs,third-partyPBXs,centraltrunksNewFeaturesG430withmodularexpansionSmallbranchsurvivableSIPgateway5.2release27©2009AvayaInc.Allrightsreserved.AvayaModularMessaging5.0Multi-vendormulti-sitecentralizationwithSIPgatewaysDial-planflexibilityMailboxlengthnow50digitsMultimodalSessionManagerreadyNowonpowerfulS8730serverOrsoftware-onlyoption(MAS)BusinessuserfeaturesUpto5000callerapplicationsSimplerzerooutoptionsAutomessageplayback(AriaTUI)FullDominoandExchangesupportin5.1(3Q09cal.)Enhancedserviceability,securityModularMessagingLeadershipFlexible,proven,high-scalesolutionOver5millionusersservedsofarSuperiorredundancyandfailoverEasiestevolutiontoUCforover100millionOctelandIntuityAUDIXusersPowerfulone-X®speechincluded*Speech-to-textfromMutare/SpinVox*Visualvoicemailfromone-X®clientsHighsecurity,restrictedclientchoicesSessionManagerenhancesSIP-basedModularMessagingdeploymentsCentralSIPmanagement,loadbalancing,active/activegeo-redundantcore,routearoundfailures,enterprise-widecalladmissioncontrolNewFeatures*SpeechinEnglishShippingNowMessagingMigrationIncentiveProgram(MMIP)Upto50%offforqualifiedmigrations28©2009AvayaInc.Allrightsreserved.AvayaVoicePortal5.0InteractiveVoice/VideoselfserviceMulti-tenancysharescapabilitiesacrossmanyorganizationsCustomizedreporting,actions,schedulingandRSSfeedsEnterpriseanalyticswithAvayaIQPresenceServerintegrationSIPintegrationwithSessionManager,

SIPtrunksandG860gatewaysPolicy-basedroutingPluggabledataconnectorstosimplifyenterpriseintegrationDynamicresourceallocationbetweeninboundandoutboundImprovedroles-basedmanagement,customalarms,andadministrableapplicationdataMarket-leadingselfservicesolutionEnablingcustomerserviceeverywhereAwardwinningDialogDesignerM

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