BEC商务英语（中级）口语模拟试卷17（共22题）

BEC商务英语（中级）口语模拟试卷17（共9套）（共22题）BEC商务英语（中级）口语模拟试卷第1套一、初试(本题共1题，每题1.0分，共1分。)1、Theinterview—about3minutesInthisparttheinterlocutorasksquestionstoeachofthecandidatesinturn.Youhavetogiveinformationaboutyourselfandexpresspersonalopinions.标准答案：Theinterview(Interlocutor:I,CandidateA:A,CandidateB:B)I:Canyoutellmesomethingaboutyourself,A?A:Yes,surely.MynameisLindaandIama21yearsoldcollegestudent.Mymajorisfinance.IhavealwaysbeentoldbymyfriendsthatI’manopenandoptimisticpersonwhoiseasytogetalongwith.I:B,canyoutellmesomethingaboutyourfamily?B:Yeah.Igotmarriedlastyear.Mywifeisanaccountant.Wehaveabeautifulgirl.I:That’ssonice,whathasbeenyourmostvaluableexperience?B:Asregardstomyvaluableexperience,Isupposeitshouldbetracedbacktotheyearbeforelast,whenImanagedtohavealargeorderplacedonourproductsthroughallsortsofhardship.Theyweresomanygovernmentrestrictionsandsomuchredtapeininternationaltradingatthattimethatitwasreallyanunforgettablemomentwhenthecontractwasfinallysighed.I:Whataboutyou,A?A:Uptillnow,Ibelievemymostvaluableexperienceisstuddinghere,inPekingUniversity,whichisregardedastheHarvardofChina.Ihavegainedlargeamountsofknowledge,bothinandafter-class.Thefirstrateeducationalfacilitiesprovidemewithgoodaccesstoboththeoutsideworldandresearchingfield.知识点解析：暂无解析二、小型演讲(本题共1题，每题1.0分，共1分。)2、minipresentation’—about6minutesInthispartofthetestyouareaskedtogiveashorttalkonabusinesstopic.Youhavetochooseoneofthetopicsfromthethreebelowandthentalkforaboutoneminute.Youhaveoneminutetoprepareyourideas.AWHAIISIMPORTANTWHEN...?GOINGFORANINTERVIEWABILITYDRESSINGAPPROPRIATELYBWHATISIMPORTANTWHEN...?COMINGINTOANEWCOMPONYTRAININGADAPTINGCWHATISIMPORTANTWHEN...?CONSIDERINGWHETHERTOINVESTINTECHNOLOGYBENEFITSTOTHECOMPANYCOSTSINVOLVED标准答案：Interlocutor:-I’mgoingtogiveeachofyouachoiceof3topics.I’dLikeyoutochooseoneofthetopicsandgiveashortpresentationonitforaboutaminute.Youwillhaveaboutaminutetoprepareforthisandyoucanmakenotesifyouwishwhileyouprepare.Afteryouhavefinishedyourtalk,yourpartnerwillaskyouaquestion.-Allright?hereareyourtopics.[Interlocutorhandseachcandidateadifferenttopiccard,andsomepaperandapencilfornotes]Interlocutor:-Chooseoneofthetopicstotalkabout.Youcanmakenotes.[1minute’spreparationtime.Bothcandidatespreparetheirtalksatthesametime,separately.]-Allrightnow.CandidateTwo,whichtopichaveyouchosen,A,BorC?Wouldyouliketotalka-boutwhatyouthinkisimportantwhengoingforaninterview?[CandidateTwotalks]Thereareatleasttwoaspectstobementioned.Thefirstoneisyourability.RememberthereasonyouhavebeentoldtogofortheinterviewisthatthepersonnelmanagerfeelthatyouareeligiblefortheopeningafterexamingyourCV.Ifyourinterviewconfirmsyourability,youwillgetthejobundoutedly.Also,dressingcan’tbeignored.Dressingappropriatelycangiveagoodfirstimpression,andshowyouconfidence.Appearancesomethingindicatesyourpersonality.Dressingneatlyisakindofwaysshowingyourrespecttotheinterviewer.Interlocutor:-Thankyou.Now,CandidateOne,pleaseaskCandidateTwoyourquestionabouthis/hertalk.[CandidateOneasksquestion.]Dobodylanguagesmatter?CandidateTwo:Yes.Tosomeextent,acausalgesturecouldevenspoilaninterview.Weshouldpaygreatattentiontoitalso.Interlocutor:-Thankyou.Allright.Now,Candidateone,whichtopichaveyouchosen,A,BorC?Wouldyouliketotalkaboutwhatyouthinkisimportantwhencomingintoanewcompany?[CandidateOnetalks]Well.Therearemanywaysavailableforanewcomertogetusedtothecompany.First,trainings.ATraininghelpsthemtoadapttothenewenviromentasquicklyaspossible,providesthemwithneccessaryknowledgeindealingwithduties,increasestheefficiencyofproduction,makestheminlinewiththeconventionsofthejob.Second,adaptabilityisalsoequallyimportant.Anewcomershouldadaptquicklytothenewcircumstances.Thusheorshecouldbegintoworksuccessfulwithothercolleages.Interlocutor:-Thankyou.Now,CandidateTwo,pleaseaskCandidateOneyourquestionabouthis/hertalk.[CandidateTwoasksquestion.]Youhavenotmentionedrelationship,whatdoyouthinkbuildingupagoodrelationshipforanewcomer.CandidateOne:Actually,buildingupagoodrelationshipispartofadaptability.It’salsoimportant.Interlocutor:-Thankyou[Materialsarecollected.]知识点解析：暂无解析三、讨论(本题共1题，每题1.0分，共1分。)3、Discussion—about5minutesInthispartofthetestyouaregivenadiscussiontopic.Youhave30secondstolookatthepromptcard,anexampleofwhichisbelow,andthenabout3minutestodiscussthetopicwithyourpartner.Afterthattheexaminerwillaskyoumorequestionsrelatedtothetopic.FortwocandidatesBusinessSeminarYourcompanyisgoingtoholdaseminaronacertaintopicaboutmarketing.Youhavebeenaskedtohelpwiththepreparationfortheseminar.Discussthesituationtogetheranddecide:WhatfacilitiesandseminararrangementsyouwillneedtomakeWhoyouaregoingtoinvitetoattendtheseminarandhowtocontactthemForthreecandidatesBusinessSeminarYourcompanyisgoingtoholdaseminaronacertaintopicaboutmarketing.Youhavebeenaskedtohelpwiththepreparationfortheseminar.Discussthesituationtogetheranddecide:WhatfacilitiesandseminararrangementsyouwillneedtomakeWhoyouaregoingtoinvitetoattendtheseminarandhowtocontactthemWhereandwhenyouwillholdtheseminar标准答案：Collaborativetaskanddiscussion(about5minutes)Interlocutor:-Nowthispartofthetestyouaregoingtodiscusstogether.[Interlocutorpointstothecardshowingthetaskwhilegivingtheinstructionsbelow.]Interlocutor:-Youhave30secondstoreadthetaskcarefully,andthen3minutestodiscussanddecideaboutittogether.Youshouldgivereasonsforyourdecisionsandopinions.Youdon’tneedtowriteanything.Isthatclear?[Interlocutorplacesthecardinfrontofthecandidates.]Interlocutor:-I’mjustgoingtolistenandthenaskyoutostopafter3minutes.Pleasespeaksothatwecanhearyou.[Candidateshaveabout3minutestocompletethetask.]A:Youknow,thereisgoingtohaveaseminaraboutmarketing.B:Yeah,I’mjustwanttohaveatalkwithyouonthat?Doyouthinkwhatfacilitiesandseminararrangementweshouldmake?A:Well.Whiteboardandwaterpenaprojector,computers.B:Yes,Ishareyourviewonthat,what’smore,Ithinkdrinkingmachinesandcoffeemachinesarealsoneeded.A:Yeah.Youremindmeofsomething.Secretary.wealsoneedsomesecretaries.B:Iagreewithyou.Whoarewegoingtoinvitetoattendandhowtocontactthem?A:Howaboutinvitingsomespecialistsonmarketingtogivespeechesandsomeseniormarketingmanagers?B:Nice.Wehavetohiresomeinterpreterstomakethemeetinggothroughwell.A:That’sright.SomeofthemmaynotspeakEnglishwell.[Materialsarecollected.][Theinterlocutorasksoneormorequestionsasappropriate,toextendthediscussion.]Howtocontactthem,A?A:Therearemanywaysavailable,canphonethemfaxthem,andsende-mailstome,etc.知识点解析：暂无解析BEC商务英语（中级）口语模拟试卷第2套一、小型演讲(本题共3题，每题1.0分，共3分。)1、Whatisimportantwhen...?Introducingnewproducts-Productpackage-Newtechnology--标准答案：Inregardtointroducingnewproducts,it’snecessarytoconsiderproductpackage.Packagecontributestocustomer’sinstantrecognitionofacompanyorbrand.Ifyousellmineralwater,uniquedesignofthecontainer,specialtextureoftheplastics,etc.canallcapturepotentialcustomers’attention.Next,introducingnewtechnologiesintoyourproductsisofnolesssignificance.Intoday’sfiercelycompetitivesociety,anyonewhohasadvancedtechnologycontrolsthemarket,becausenewtechnologycanmakeyourproductuser-friendly,easily-operatedandmorefashionable,inotherwords,moreeffectiveandefficient.Lastly,consideringlowpricewithhighqualityisalsoessential.Nobodydoesn’twanttospendlessandgetmore.Therefore,thisadvantagecansuitcustomers’consumingneeds.知识点解析：本题需要发言的主题是“介绍新产品”。根据已有的要点1“Productpackage产品包装”，可以联想到其原因是要帮助客户认识公司(recognisethecompany)。根据已有的要点2“Newtechnology新技术”，可以联想到运用新技术会使客户操作起来更加容易(operateeasily)。另外我们还可以补充一些回答的要点，例如，Lowpricewithhighquality高品质低价位，可以想到这很符合客户的需求(meettheneedsoftheclients)；再如，Originality创新性，可以想到这样可以引导时尚潮流(leadthefashion)。2、Whatisimportantwhen...?Selectinganagent-Reputation-Managerialskills--标准答案：Tobeginwith,Ithinkreputationplaysasignificantrolewhenselectinganagent.Theagentwearegoingtocooperatewithshouldbeanestablishedpartnerwithhighreputationandhasthecapabilitytoguaranteehisperformanceandincreasetheturnover.What’smore,theagent’smanagerialskillsshouldbeanothermajorelementforourconcern.Ifourpotentialpartner’sprofessionalskillsareinsufficientwhendealingwithanurgentcaseorfacingfinancialcrisis,hewouldhavedifficultyincontrollingthewholesituationandmayputthecompanyintochaos.Lastly,agent’swillingnessofcooperationalsoplaysanimportantrole.Iftheagentdoesn’twanttocooperatewithus,alloureffortswillbeinvain.Soweshouldnegotiatewithanagentinadvance.知识点解析：本题需要发言的主题是“选择代理商”。根据已有的要点1“Reputation声誉”，可以联想到首先要确保对方的业绩能令人满意(guaranteeperformance)。根据已有的要点2“Managerialskills管理技巧”，可以联想到代理商的管理技巧关系到对市场的掌控(controlmarket)。另外我们还可以补充一些回答的要点，例如，Willingnessofcooperation合作的意愿，为确定其合作意愿，应事先与代理商进行商谈(negotiatewiththeagent)；再如，Image形象，代理商的形象会影响到销售(influencesales)。3、Whatisimportantwhen...?Offeringafter-salesservice-Sincerityandfaithfulness-Timemanagement--标准答案：Inregardtoofferingafter-salesservice,thefirstandforemostthingyoushouldconsideristodecidewhetheryouaresincereandfaithful.Yourattitudedetermineseverythingyoudo.Sowhynotdoitinapositivemanner?Otherwise,yourtimeandmoneyareinvain.What’sworse,yourcompany’simagemayalsobethreatened.Apartfromthat,howtocontrolthetimeisanotherkeyelementyoushouldconsider.Findacommongoalbetweencustomers’benefitandcompany’scosts.Youshouldbalancethedemandforabetterserviceandtheneedtokeepcostsdown.Finally,learningfromyourrivalsisalsoverybeneficial.Youcanlearnalotbyabsorbingothers’advantagesandyoucanalsoavoidsimilarmistakesbylearninglessonsfromothers.知识点解析：本题需要发言的主题是“提供售后服务”。根据已有的要点1“Sincerityandfaithfulness诚意”，可以联想到表达诚意是表明公司态度(showyourattitude)的基本方式。根据已有的要点2“Timemanagement时间管理”，可以联想到安排售后服务需要进行时间上的协调(needcoordination)。另外我们还可以补充一些回答的要点，例如，Doingmoreandtalkingless少说多做，可以想到这其实意味着应该给客户提供实际的好处(giverealbenefits)；再如，Learningfromyourrivals向竞争对手学习，可以想到其原因是为了改进服务(improvetheservice)。BEC商务英语（中级）口语模拟试卷第3套一、初试(本题共1题，每题1.0分，共1分。)1、Theinterview—about3minutesInthispartinterlocutorasksquestionstoeachofthecandidatesinturn.Youinthisparthavetogiveinformationaboutyourselfandexpresspersonalopinions.标准答案：What’syourname?Howtospellyourfirstnameandlastname?MynameisA.It’sspelledas....Whatdoyoudoinyoursparetime?Why?Ilikegamingbecauseitpracticesmyshootingskill.DoyouenjoystudyingEnglish?Why(not)?Ofcourse,Ido.I’mindulgedinsurfingontheinternet.TherulinglanguagethereisEnglish.CanalmostdonothingifIdon’tknowEnglish.Canyoutellmesomethingaboutthecompanyyounowworkin?I’mworkinginaforeigncompany.Itsmainproductsarecosmetics.Wehavebranchesthroughoutthecountry.Ourstaffisaslargeitsover200members.Tellmesomethingabouttransportinyourcity.EventhroughBeijingisaninternationalmetropoliswhichhasbeendevelopingratherfast,citytransportisstillabottleneck.Carswaitinlonglinesatcrossroadsbeforetheycrawlforwardinchbyinch.Don’tyoucursethedelayforit’snouse.Justbepatientandpray.知识点解析：暂无解析二、小型演讲(本题共1题，每题1.0分，共1分。)2、Whatisimportantwhen...?Propagandizingcorporateculture-Essenceofthecorporateculture-Characteristicsoftheaudience--标准答案：Whendisseminatingcorporateculture,wemustmakeclearwhattheessenceis.Onlywhenweareclearaboutwhatwearetopublicise,canwemakeathoroughplananddecideonhowtotakemeasures.Next,itisalsonecessarytoanalysethecharacteristicsoftheaudience,whethertheyareyoungorold,traditionalorfashionable,quietorbrisk,sothatthepropagandacanbebetteracceptedbytheaudience.Intheend,afterweanalysethecontentandtheaudience,it’stimetodecideonthemethodsanddetails,especiallythemedia,whetherweshouldpublishenterpriseinternalmagazineorestablishanintranet.知识点解析：本题需要发言的主题是“宣传企业文化”。根据已有的要点1“Essenceofthecorporateculture企业文化的精髓”，可以联想到宣传企业文化首先要明确所宣传的文化的精髓是什么。根据已有的要点2“Characteristicsofaudience受众的特点”，可以联想到开展宣传时要注意针对受众的特点，采用他们喜欢、易于接受的方式。此外，我们还可以补充一些回答的要点，例如：Methods方式，比如创办企业内刊(enterpriseinternalmagazine)，建立企业内部网站(intranet)等；或者Activities活动，即可以开展一些活动，比如拓展训练(outwardbound)等来宣传企业文化，增强员工凝聚力。三、讨论(本题共1题，每题1.0分，共1分。)3、Inthispartofthetest,youaregivenadiscussiontopic.Youhave30secondstolookatthetaskprompt,anexampleofwhichisbelow,andthenaboutthreeminutestodiscussthetopicwithyourpartner.Afterthat,theexaminerwillaskyoumorequestionsrelatedtothetopic.FortwocandidatesAnAdvertisingCampaignThecompanyyouworkforisasportswearmanufacturerandit’sgoingtostartanewadvertisingcampaign.Youhavebeenaskedtooffersomeadviceonit.Discussthesituationtogetheranddecide:•howtochoosetheadvertisingagency•whoarethetargetcustomers.ForthreecandidatesAnAdvertisingCampaignThecompanyyouworkforisasportswearmanufacturerandit’sgoingtostartanewadvertisingcampaign.Youhavebeenaskedtooffersomeadviceonit.Discussthesituationtogetheranddecide:•howtochoosetheadvertisingagency•whoarethetargetcustomers•howtocontroladvertisingcosts.标准答案：A:Iamhonoredtohavethisopportunitytoworkwithyoutwo.Asisinformedtous,ourcompanyisgoingtostartanewadvertisingcampaign.Therearethreetopicstobediscussedontheagenda.Now,let’sbeginwiththefirstone,thatis,howtochoosetheadvertisingagency.B:Choosingadvertisingagencyissoimportanttothesuccessofourpromotion.Isuggestthatwehaveapublicbidding.Firstly,weputanoticeforbidonline.Theagenciesthatwanttowinthebidmaycontactussoonandpresenttheirdesign.C:Goodidea.Bidisnecessary.We’dbetterchooseabigagencythistime.Youknow,oursalesamountwasnotgoodlastyear,andtheadmustberesponsible.Thedesignmadebythatsmalladvertisingagencywasnotpopularamongcustomers.A:Yes.Noveldesignisimportantandadvertisingproductioniscrucialaswell.Thebigagenciesaremorecapableofproducinghigh-qualityads.Shallwemovetothenextsubject?Whoarethetargetcustomers?B:Ofcourse,youngpeoplelikeoursportswears,sowemakeadsandpostersaimingatteenagersandtwentysomething.C:Manymiddle-agedpeoplelikesportsweartoo.We’dbettersetourtargetcustomersmorewidely.Nowlet’stalkabouthowtocontroladvertisingcosts.A:Theboardofdirectorshasdecidedtospend200,000poundsonthenewadvertisingcampaignandwemustmakegooduseofthisamountofmoney.Themarketingdepartmentshouldmakeadetailedexpenselisttothegeneralmanager.B:Ithinkweneedchooseanadvertisingagencyfirstandaskittolistthecost.Thenthemarketingdepartmentmakesabudgetbasedonit.C:Iagreewithyou.What’smore,theaccountingdepartmentshouldmonitorexpensescarefully.Weneedkeepthepreviousexperienceofcontrollingcostsandaskourstafftooffermoreusefulsuggestions.知识点解析：暂无解析BEC商务英语（中级）口语模拟试卷第4套一、小型演讲(本题共1题，每题1.0分，共1分。)1、A:WHATISIMPORTANTWHEN...?Selectingstaffforoverseastraining:•Workexperience•CommandofthelanguageofthetargetcountryB:WHATISIMPORTANTWHEN...?Conductingamarketanalysis:•Targetedcustomers/clients•ComparisonwithmajorcompetitorsC:WHATISIMPORTANTWHEN...?Aimingtoimprovecustomerservice:•Findingoutcustomerneeds•DealingwithcomplaintsefficientlyTaskSheet:A:WHATISIMPORTANTWHEN...?Selectingstaffforoverseastraining:•Workexperience•Commandofthelanguageofthetargetcountry•标准答案：SuggestedIdeas:?Workexperience—Whenselectingstaffforoverseastraining,itisimportanttoconsidertheirworkperformance.Ifastaffmemberwhoseworkperformanceisoutstandingisselectedforoverseastraining,thiswillsetagoodexampleforotherstaffmembersandmayencouragethemtoimprovetheirworkperformance.—Workperformancemayincludethefollowingaspects:?beingfullyawareofone’sjobresponsibilities,?performingtheseresponsibilitieswell,?abidingbyallcompanyrulesandregulations,?beingself-disciplined,?alwaystakingtheinitiativeatwork.?Commandofthelanguageofthetargetcountry—Thisisanotherthingtotakeintoconsiderationwhenselectingstaffforoverseastraining.AgoodcommandofthelanguageofthetargetcountryorEnglish(theinternationallanguageforbusiness)willenabletheselectedstaffmembertounderstandinstructionsgivenbytheoverseastrainer,participateinalltrainingactivities,andcommunicatewellwiththetrainerorothertrainees.B:WHATISIMPORTANTWHEN...?Conductingamarketanalysis:?Targetedcustomers/clients?Comparisonwithmajorcompetitors?SuggestedIdeas:?Targetedcustomers/clientsWhenconductingamarketanalysis,itisimportanttomakeananalysisofthetargetedcustomers/clients.Thisanalysismayincludecollectionandanalysisofthefollowinginformationrelatedtothetargetedcustomers/clients:—rangeoftheirage,—theirsex,—theirlikesanddislikes,—theiraverageincome.Tocollecttheaboveinformation,thefollowingmeanscanbetried:—tomakephonecallstotargetedcustomers/clients,—toprepareaquestionnaireandsendittotargetedcustomer/clientsandrequestthemtocompleteitandsenditback,—tosendtrainedstafftopayvisitstotargetedcustomers/clients.?ComparisonwithmajorcompetitorsWhenconductingamarketanalysis,itisalsoimportanttomakeacomparisonwithmajorcompetitorswhoprovidesameorsimilarproducts/services.ThisComparisonmayincludethefollowingaspects:—financialstrength,—costefficiency,—impactofadvertising,—impactofpackaging,—product/servicerange,—specialfeaturesofproducts/services.C:WHATISIMPORTANTWHEN...?Aimingtoimprovecustomerservice:?Findingoutcustomerneeds?Dealingwithcomplaintsefficiently?SuggestedIdeas:?FindingoutcustomerneedsWhenaimingtoimprovecustomerservice,itisimportanttofindoutcustomerneeds.Therearedifferentwaystocollectinformationrelatedtocustomerneeds:—todesignaquestionnaireforcollectingmostinformationinrelationtocustomerneeds,—totrainateamforcollectingandanalyzingtheinformation,—membersoftheteamgointothestreets,subwaystations,orotherpublicplacestointerviewpeopleatrandomusingthedesignedquestionnaire.?DealingwithcomplaintsefficientlyWhenaimingtoimprovecustomerservice,itisalsoimportanttodealwithcomplaintsefficiently.Thiscanbedoneindifferentways.—tosetupahotlineforcustomerstomakecomplaints,—totrainateamfordealingwithcustomercomplaints,membersoftheteamshouldbepatientandenthusiastic,theyshouldbetrainedtohavegoodtelephonemannersandinterpersonalskills,—tomakesurethateverycomplaintmadebycustomersisdealtwithseriouslybytheteamandthecustomerwhohasmadeacomplaintisalwaysinformedofthefinalresult,i.e.howthecomplainthasbeendealtwith,—tokeeparecordofallcomplaintsmadebycustomersandhowtheyhavebeendealtwith.Bytheendofeachyear,areportoncustomercomplaintsshouldsummarizewhatkindsofcomplaintsarecommoninthepastyear,analyzethereasonsforthesecomplaints,andsuggesteffectivewaysfordealingwiththesecomplaints.知识点解析：暂无解析二、讨论(本题共1题，每题1.0分，共1分。)2、TheAfter-salesManagerofyourcompanyproposestosetupacustomerhotlinetoimprovecustomerservices.Youhavebeenaskedtosubmitideasontherationaleforsuchaproposal.Discuss,anddecidetogether：•Theimpoffanceandnecessityforsettingupacustomerhotline.•Comparisonofitscostanditsimpactoncustomerloyalty.TheAfter-salesManagerofyourcompanyproposestosetupacustomerhotlinetoimprovecustomerservices.Youhavebeenaskedtosubmitideasontherationaleforsuchaproposal.Discuss,anddecidetogether：•Theimportanceandnecessityforsettingupacustomerhotline.•Comparisonofitscostanditsimpactoncustomerloyalty.标准答案：SuggestedIdeas：?TheimportanceandnecessityforsettingupacustomerhotlineTheimportanceandnecessityforsettingupacustomerhotlinemayincludethefollowing：——toprovidecustomerswitheasyaccesstorequestingforafter-salesservicesorconsultingforgoodadvice.——toimprovecompanyimageamongexistingcustomers.——toattractprospectivenewcustomers.——tohavepositiveimpactoncustomerloyalty.?Comparisonofitscostanditsimpactoncustomerloyalty——costforsettingupsuchahotlinewillnotbeveryexpensiveasitonlyconsistsofcostforaphonebillandcostforhiringsomeonetoanswerthecalls.——impactoncustomerloyaltywillbeadvantageoustomaintainingcurrentmarketshareandenlargingfuturemarketshare,thusbringinginmoreprofitsforthecompany.——existingcustomerswillserveasliveadvertisingforthecompany.thussavingcostforfurtheradvertising.——customerloyaltywillbeenhancedthroughthehotline.知识点解析：暂无解析BEC商务英语（中级）口语模拟试卷第5套一、小型演讲(本题共1题，每题1.0分，共1分。)1、Inthispartofthetest,youareaskedtogiveashorttalkonabusinesstopic.Youhavetochooseoneofthetopicsfromthethreebelowandthentalkforaboutoneminute.Youhaveoneminutetoprepareyourideas.A:Whatisimportantwhen...?ChoosingnewpremisesLocationCostB:Whatisimportantwhen...?PreparingforabusinessmeetingConferenceroomAgendaC:Whatisimportantwhen...?EnteringoverseasmarketMarketresearchAdvertisement标准答案：IfyouchoosetopicA:WhatisImportantwhenchoosingnewpremises?Choosingnewpremisesisofgreatimportanceforthebeginningandexpansionofone’sbusiness.Ihavegoodreasonstosuggestthatfourfactorsshouldbetakenintoconsideration.Thefirstandforemostislocation.Ifthepremisesarelocatedwithinthecommercialareadowntown,clientsmayfindandvisitthecompanyeasilyandfrequently.Otherwise,theymayreallyhavetroublefindingthewaytothecompanyandthebusinessmaybeaffected.Costisthesecondfactortobeconsidered.Highcostsofrentingorbuyingpremisesbringheavyburdentotheoperationofthecompany.Ofcourse,ifthelocationofpremisesisgood,lowercostispreferred.Thenumberofstaffisanotherfactor.Thesizeandspaceofpremisesshouldbeinproportiontothenumberofstaff.Nooneiswillingtoworkinacrowdedoffice.Lastbutnotleast,thesurroundingsofthepremisesshouldbeconsideredaswell.Iftherearerestaurantsandparksnearby,staffmayhavemealsconvenientlyandhaveawalkafterwork,whicharegoodtotheirhealth.IfyouchoosetopicB:Whatisimportantwhenpreparingforabusinessmeeting?Asuccessfulbusinessmeetingisanactivewaytoexchangeinformationandenhancecooperationinthebusinessfield.Inordertomakethemeetingsuccessful,choosingandarrangingtheconferenceroomisofgreatimportance.Theconferenceroomshouldbeclean,spaciousandwell-equippedtoguaranteethatthemeetingwillbeheldsmoothly.Theagendaofthebusinessisalsoveryimportant.Theagendashouldbedecidedbytheorganizersandprintedonhandouts.Inthisway,peoplewhowillattendthemeetingcanhaveaclearknowledgeoftheproceduresofthemeeting.Thespeakersshouldbeinvitedseveralweeksordaysbeforethemeetingisheld.Undoubtedly,someinfluentialeconomistsandbusinessmenareidealspeakerswhohaveadequateinformationandexperiencestosharewiththeattendants.ThelastpointIwanttomentionisthatthecostofthemeetingshouldbecontrolledwell.Itisnecessaryfortheorganizerstoworkoutallthecostsandtrytomakegooduseofmoney.IfyouchoosetopicC:Whatisimportantwhenenteringoverseasmarket?Whendecidingtoenteroverseasmarket,weshouldconsiderseveralfactors.Firstly,doingmarketresearchisanessentialelement.Marketresearchistheactivityofcollectingandstudyinginformationaboutwhatourtargetconsumerswant,needandbuy,sincetheyhavedifferentculturalbackground,customsandhabits.Wecandomarketresearchourselvesoremployspecialiststodothat.Secondly,advertisementisalsoimportant,becauseitcanmakeourproductswellknownandattractpotentialcustomers.We’dbetterchooseanexperiencedlocaladvertisementagencytodesignanovelandsuitableadforourproduct.Furthermore,settingupabranchorsubcompanyisnecessary,becausetheemployeeswhoareexploringoverseasmarketneedpremises.Thescaleofthebranchdependsontheturnoverofthebusinessthereandthefixedoverseasbranchshowsthecompany’slong-termstrategyfordevelopment.Finally,it’scrucialtorecruitveteranlocalmarketingmanagerstopromoteourproductsmoreeffectively.Obviously,thissavesthetroubleoflanguageproblemandcultureshock.知识点解析：暂无解析二、讨论(本题共1题，每题1.0分，共1分。)2、Inthispartofthetestyouaregivenadiscussiontopic.Youhave30secondstolookatthetaskprompt,anexampleofwhichisbelow,andthenaboutthreeminutestodiscussthetopicwithyourpartner.Afterthat,theexaminerwillaskyoumorequestionsrelatedtothetopic.FortwocandidatesTradeFairYourcompanyisattendingatradefairinaforeigncountryforthefirsttime.Youhavebeenaskedtohelpwiththepreparationsforthetrip.Discussthesituationtogether,anddecide:whattravelandaccommodationarrangementsyouwillneedtomakebeforethetripwhichkindsofinformationwouldbeusefultoknowab