mcountdownin强音盛典嘉华report fornivea

上海雄势达文化传播有限公司MCountdowninChinaReportforNIVEAContent1234Warm-UpOn-SitePR&MediaSocialMediaFirstPartWarm-UpWarm-upwithNIVEAWarm-upwithNIVEASecondPartOn-SiteExecutionMCDinChinaCarnivalMorethan5,000㎡fortotalcarnivalarea9:30–17:30alldayeventforinteraction&artshowMorethan5,000fanscometoCarnivalon5.2816BrandBooths,30boothsforartistsandfansTaylor-madegifts&brochuresforMCDinChinaMCDinChinaCarnivalMorethan5,000㎡fortotalcarnivalarea9:30–17:30alldayeventforinteraction&artshowMorethan5,000fanscometoCarnivalon5.2816BrandBooths,30boothsforartistsandfansTaylor-madegifts&brochuresforMCDinChinaMCDinChinaCarnivalMorethan5,000㎡fortotalcarnivalarea9:30–17:30alldayeventforinteraction&artshowMorethan5,000fanscometoCarnivalon5.2816BrandBooths,30boothsforartistsandfansTaylor-madegifts&brochuresforMCDinChinaNIVEABoothinMCDCarnivalNIVEABooth–6*6㎡incenterareaMorethan5,000fansinCarnivalon5.2850%ofthemcometoNIVEA

BoothNIVEABoothinMCDCarnivalNIVEABooth–6*6㎡incenterareaMorethan5,000fansinCarnivalon5.2850%ofthemcometoNIVEA

BoothNIVEAinteractioninMCDCarnivalNIVEA

×MAXFACTORX

SpecialinteractionwithMCDinChinaFans–化妆护肤小课堂Morethan1,000fansexperiencemakeupcourse&NIVEA大白罐NIVEA

×MAXFACTORX

QRCodeScanon-sitetodrivesalesNIVEAinteractioninMCDCarnivalNIVEA

×MAXFACTORX

SpecialinteractionwithMCDinChinaFans–化妆护肤小课堂Morethan1,000fansexperiencemakeupcourse&NIVEA大白罐NIVEA

×MAXFACTORX

QRCodeScanon-sitetodrivesalesNIVEAinteractioninMCDCarnivalNIVEA

×MAXFACTORX

SpecialinteractionwithMCDinChinaFans–化妆护肤小课堂Morethan1,000fansexperiencemakeupcourse&NIVEA大白罐NIVEA

×MAXFACTORX

QRCodeScanon-sitetodrivesalesNIVEATmallLiveinMCDCarnivalNIVEATmallLive–interaction

areaVIPMorethan1,000fanscomeforticketssigning/Q&Aon5.28T-ARA\JUNJIN\GFRIENDattendtheinteractionNIVEATmallLiveinMCDCarnivalNIVEATmallLive–interaction

areaVIPMorethan1,000fanscomeforticketssigning/Q&Aon5.28T-ARA\JUNJIN\GFRIENDattendtheinteractionMCDConcertinMercedesBenzCenterNIVEAVIPTickets–TOTALvalueRMB450,000NIVEAVIPTicketsarea–infield1stRow

Morethan17,000fansinMCDConcerton5.28TencentVideoOn-LiveforNIVEAbrandbroadcastingtoonlinefansMCDConcertinMercedesBenzCenterNIVEAVIPTickets–TOTALvalueRMB450,000NIVEAVIPTicketsarea–infield1stRow

Morethan17,000fansinMCDConcerton5.28TencentVideoOn-LiveforNIVEAbrandbroadcastingtoonlinefansMCDConcertinMercedesBenzCenterNIVEAVIPTickets–TOTALvalueRMB450,000NIVEAVIPTicketsarea–infield1stRow

Morethan17,000fansinMCDConcerton5.28TencentVideoOn-LiveforNIVEAbrandbroadcastingtoonlinefansMCDConcertinMercedesBenzCenterNIVEAVIPTickets–TOTALvalueRMB450,000NIVEAVIPTicketsarea–infield1stRow

Morethan17,000fansinMCDConcerton5.28TencentVideoOn-LiveforNIVEAbrandbroadcastingtoonlinefansSpecialAwarding–NIVEAtoChrisLeeNIVEASpecialAwarding–MostPopularSingerinAsia

（ChrisLee李宇春）BeiersdorfChinaGMMr.ZhangawardtoChrisLeeChrisSpecialthankstoNIVEA&fans,takegroupphotoTencentVideoOn-LiveforNIVEAbrandbroadcastingtoonlinefansSpecialBrandPromotion–MCBroadcastingNIVEA“妮维雅大白罐”TmallStorespecialpromotion3timesbroadcastedbyMCWill&鬼鬼吴映洁NIVEAADrepeat5timesbeforeMCDinChinaconcertstartsSpecialsponsorthanksbyMCSpecialBrandPromotion–MCBroadcastingNIVEA“妮维雅大白罐”TmallStorespecialpromotion3timesbroadcastedbyMCWill&鬼鬼吴映洁NIVEAADvideorepeat5timesbeforeMCDinChinaconcertstartsSpecialsponsorthanksbyMCSpecialBrandPromotion–MCBroadcastingNIVEA“妮维雅大白罐”TmallStorespecialpromotion3timesbroadcastedbyMCWill&鬼鬼吴映洁NIVEAADvideorepeat5timesbeforeMCDinChinaconcertstartsSpecialsponsorthanksbyMCNIVEAOtherBenefitforMCDSpecialPortraitsUsageforMCDinChinaArtists(2016.5.1–2016.12.31)1)MCDinChinaofficialPosters&LOGO2)KoreanartistsportraitswithMCDinChinaLOGO

3)MCDinChinaheadlineforNIVEAonline&offlinepromotionbutnocelebrityelementsNIVEAOtherBenefitforMCDSpecialPortraitsUsageforMCDinChinaArtists–2016.5.1–2016.12.311)MCDinChinaofficialPosters&LOGO2)11groupsofKoreanartistssingleportraitswithMCDinChinaLOGO

3)MCDinChinaheadlineforNIVEAonline&offlinepromotionbutnocelebrityelementsThirdPartPR&MediaPR&MediaMilkismorethanjustamagazine,itisanewsletter.Itsharestheirinterestsinfashionandsportswitheachother,includingthosewhicharebeingoverlookedbythemainstream.SinceJuly2001,Milkhasalwaysstaysinthefrontlineoftrends.Milkisthecombinationofdesignandstyle,hopingtoopenupthediversitiesofchoiceforyouthnowadays.Circulation:450,000CopiesPRValue:93,300PR&MediaPR&MediaBusBusStation昌里路洪山路东昌路东昌路浦东南路东方路东方路浦电路东方路上海儿童医学中心浦电路浦电路浦东南路浦建路仁济医院乳山路东昌路地铁站商城路梅园新村银城西路(陆家嘴环路)东方明珠张杨路新上海商业城(第一八佰伴)乳山路东昌路地铁站张杨路第一八佰伴KtvMediaMetroStationShoppingMallNanJingWestRoadFourthPartSocialMediaSocialMedia（前期宣传）转发：87

评论：233

点赞：425转发：26

评论：509

点赞：856SocialMedia（前期宣传）转发：742

评论：138

点赞：812转发：247

评论：66

点赞：334SocialMedia（前期宣传）转发：89

评论：35

点赞：834转发：80

评论：49

点赞：741SocialMedia（前期宣传）转发：43

评论：62

点赞：417转发：92

评论：30

点赞：476SocialMedia（前期宣传）转发：50

评论：148

点赞：568转发：17

评论：67

点赞：356SocialMedia（前期宣传）SocialMedia（前期宣传）SocialMedia（前期宣传）SocialMedia（前期宣传）SocialMedia（前期宣传）SocialMedia（前期宣传）SocialMedi