商务英语写作经典案例详解

如有你有帮助，请购买下载，谢谢！如有你有帮助，请购买下载，谢谢！页PAGE页如有你有帮助，请购买下载，谢谢！页PartTwo业务信函Chapter1资信调查函1.ConsultingLetter咨询函写作案例详解DearSirorMadam,Theunder-mentionedfirmhasrecentlyaskediftheycouldrepresentusinthemarketingofourproductsintheUnitedStatesasoursoleagent:DeltaCompany,Ltd1258HustonAvenueNewYork,NY10051Itwillbegreatlyappreciatedifyoucouldprovideussomeinformationaboutthefinancialandbusinessstandingoftheabovefirm.Anyinformationyougivewillbetreatedinstrictconfidence.Lookforwardtoyourearlyreply.Sincerelyyours,Thomas2.SurveytheNewOpenerfromtheBark向银行查询新客户资信情况写作案例详解DearSirorMadam,WehavereceivedanorderforUS＄80,000worthofgoodsfromDeltaCo.Ltd,1258HustonAvenue,NewYork,,whohasgivenyourbankforreference.Couldyoupleasetellusiftheyaregoodforthisamount?Aretheytrustworthyandreliable?Weshallbemostgratefulforanyinformationyougive.Anyadviceyougiveuswillbekeptstrictlyconfidential.Wearealsopleasedtoperformasimilarserviceforyoushouldtheopportunitycome.Astampedandaddressedenvelopehasbeenincludedforyourreply.Thankyouinadvance.Sincerelyyours,Thomas3.向客户查询信用及经营情况InquiringNewCustomer’sCreditInformationfromCustomers写作案例详解DearMr.Smith:WehavereceivedanimportantorderfromDeltaCo.Ltd,1258HustonAvenue,NewYork,,whohasgivenusyournameforreference.Wewouldbemuchobligedifyoucouldgiveussomeinformationconcerningtheirbusinessstatus.Anyinformationyougivewillbehighlyappreciatedandkeptinstrictconfidence.Weshallbepleasedtodothesameifyoushouldneedourservicesatthisend.YoursSincerelyThomas4.带附表的资信调查函CreditSurveyLetterwithAttachment写作案例详解DearSirorMadam,WehavereceivedasuddenorderfromtheDeltaCompany,Ltd,1258HustonAvenue,NewYork,NY10051,whogivesusyournameasareference.Weshallappreciateitifyouwillspendacoupleofminutesinformingusofyourownexperienceswiththefirmbyansweringtheattachedquestionnaireandreturningittousintheenclosedenvelope.Anyinformationyoumaygiveuswillbetreatedasstrictlyconfidential.Thankyouforyourhelp.Verytrulyyours,Thomas(AttachedQuestionnaire)(1)Howlonghaveyoubeeninbusinessrelationswiththefirm?year(s)month(s)(2)Whatcreditlimithaveyouplacedontheiraccount?USD(3)Howpromptlyaretermsmet?(chooseoneofthefollowing)VerypromptlyFairlypromptlySlowly(4)Whatamountiscurrentlyoutstanding?USD5.资信调查有利回函FavorableLetterofCreditInformation写作案例详解DearThomas,InreplytoyourinquiryofMarch16th,thefirmyouinquiredaboutenjoysthefullestrespectandunquestionableconfidenceinthebusinessworld.Theyhavealwaysprovidedin-timedelivery,moderatepricesandsuperiorquality.Iamsurethatifyouopenanaccountwiththem,youwillfindthemmoststraightforwardpeople.Personally,IshouldhavenohesitationinaccordingthemacreditofUSdollars.However,thisiswithoutobligationonmypart.Hopethiswillhelpyouinmakingadecision.Sincerelyyours,6.资信调查不利回函UnfavorableLetterofCreditInformation写作案例详解DearThomas,WehavereceivedyourletterofAugust8th,concerningthecreditstandingofDeltainNewYork.Inthepastthreeyears,thecompanyhasexperiencedaseriousdifficultyinfinanceanddelayedinexecutingtheirnormalpayment.Itseemstousthatthecompany’sdifficultiesareduetobadmanagementandinparticulartoovertrading.Therefore,wewouldadviseyoutopaymostcarefulattentiontoanybusinessrelationswiththem.However,thisisourpersonalopinionandwewishyouwouldmakefurtherinquiriesonyourpart.Yourssincerely7.表明无法提供确切意见而致歉写作案例详解DearThomas,WeregretourinabilitytoletyouknowanyinformationconcerningthefirminquestioninyourletterofJune6.Itistruethatwehadbusinesswiththemseveralyearsago,buttheamountofbusinesswasnotsolargeastosupplyanyresponsibleopiniononitsbusinesscapabilityandcreditstanding.Pleasemakefurtherstatusinquiriesfromotherinquiryagencies.Trulyyours8.请求老客户作为资信证人AskingforCreditInformationfromOldCustomers写作案例详解DearCharlie，ThankyouforyourletterofAugust2,tellingusthattheequipmentyouboughtfromusisrunningwell.Asyouknow,inourlineofbusiness,clientsalwaysshoparoundandlookforreferencesbeforetheyorder.Wouldyoupleaseuseyourexperiencewithusasareferencewhenourfutureclientscallyou?Thankyouforyourkindwordsinadvance.Lookforwardtoourfuturecooperation.Best,9.要求对方提供资信资料AskingforCreditInformation写作案例详解DearMr.Bean,ThanksforyourorderandinquiryonAugust1st.Ourcompanyhasbeendealingwithelectronicequipmentforover20years.Weareconfidentinofferingwhatyouneedandprovidingyouthebestservice.Sinceitisthefirsttimewecontact,wewouldbehighlyappreciatedifyoucouldsupplyeithertheusualtradereferences,orthenameofabanktowhichwemayrefer.Wearealsogladtoprovideyouthesameifneeded.Wesincerelyhopethiswillbethebeginningofalongandpleasantbusinesscooperation.Weshalldoourbesttomakeitso.Sincerelyyours,Thomas10.同意资信要求AcceptingtheConsultingRequirement写作案例详解DearThomasThanksforyourreplyofAugust2nd.Concerningyourrequest,wereferyoutoFalconMachineToolsCo.,Ltd.,ShanghaiandTheChaseBankofNewYork,whowillbepleasedtogiveyoutheinformationaboutourfinancialstandingandcreditabilityofbusiness.Ifthereisanyotherinformationwecanprovide,wewouldbehappytodoso.Sincerelyyours,Chapter2前期准备1.BusinessSurvey业务调查写作案例详解DearSirs,WehavelearnedfromSmithandCompanyofBirminghamthatyoumanufacturearangeofhigh-fashionhandbagsinavarietyofleathers.Weoperateaqualityretailbusinessandalthoughoursalesvolumeisnotlarge,weobtainhighpricesforourgoods.Wouldyoupleasesendmeacopyofyourhandbagcataloguewithdetailsofyourpricesandpaymentterms?Wewouldfinditmosthelpfulifyoucouldalsosupplysamplesofthevariousskinsfromwhichthehandbagsaremade.Yoursfaithfully,2.CreditInformationLetter咨询信写作案例详解DearMr.Jones:WeunderstandfromyourinformationpostedonAthatyouareinthemarketfortextiles.Wewouldliketotakethisopportunitytointroduceourcompanyandproducts,withthehopethatwemayworkwithBrightIdeasImportsinthefuture.Weareajointventurespecializinginthemanufactureandexportoftextiles.Wehaveenclosedourcatalog,whichintroducesourcompanyindetailandcoversthemainproductswesupplyatpresent.Youmayalsovisitouronlinecompanyintroductionatwhichincludesourlatestproductline.Shouldanyoftheseitemsbeofinteresttoyou,pleaseletusknow.Wewillbehappytogiveyouaquotationuponreceiptofyourdetailedrequirements.Welookforwardtoreceivingyourenquiriessoon.Sincerely,JohnRoberts3.WishesforRelationEstablishment表达建立业务关系的意愿写作案例详解DearThomasMurphy:Thankyourforyourletterofthe16thofthismonth.Weshallbegladtoenterintobusinessrelationswithyourcompany.Incompliancewithyourrequest,wearesendingyou,underseparatecover,ourlatestcatalogueandpricelistcoveringourexportrange.Paymentshouldbemadebyirrevocableandconfirmedletterofcredit.Shouldyouwishtoplaceanorder,pleasetelexorfaxus.Yourssincerely,4．AcceptingandDecliningBusinessRelationEstablishment接受/拒绝建立业务关系写作案例详解DearMr.Sutherland,WewereverypleasedtoreceiveyourletterofMarch26placingalargeorderwithus.Beforewecansendthegoods,wemustaskyoufortheusualreferences,onefromyourbankandonefromanotherfirmfromwhomyouhaveboughtgoods.Wewouldbegladifyouwouldletushavethenamesandaddressesassoonaspossiblesothatwemaywritetothem.Thesereferenceswill,ofcourse,betreatedasprivateandconfidential.Welookforwardtohearingfromyouagainsoon.YourssincerelyJoeWilsonChapter3建立商务关系1.EstablishmentofBusinessRelation建立商务关系写作案例详解DearSirs,AfewdaysagowehadtheopportunitytoseeadisplayofyourproductsattheChengduInternationalTradeCentre，andweweremostimpressedwiththeirqualityandlowprices．Weshouldliketoofferyouourservicesasatradingfirm，andwouldmentionthatwehaveexcellentconnectionsinthetradeandarefullyexperiencedwiththeimportbusinessforthistypeofproduct．Inaddition，weoperateourownadvertisingagency，andwecanusethelatestmarketingproceduresquiteefficently．YoucanbesureofincreasingyourturnoverconsiderablyifyouwouldallowustopromotesalesofyourproductsthroughoutChina．Welookforwardtohearingfromyou．Sincerelyyours，LiyunLiu2.ResumeRelationwithOldCustomers与过去有贸易往来的公司恢复联系写作案例详解DearThomasMoore:WeunderstandfromourtradecontactsthatyourcompanyhasreestablisheditselfinBeirutandisonceagaintradingsuccessfullyinyourregion.Wewouldliketoextendourcongratulationsandofferourverybestwishesforyourcontinuedsuccess.BeforethewarinLebanon,ourcompanieswereinvolvedinalargevolumeoftradeinourtextiles.Weseefromourrecordsthatyouwereamongourbestlong-termcustomers.WeverymuchhopethatwecanresumeourmutuallybeneficialrelationshipnowthatpeacehasreturnedtoLebanon.Sincewelasttraded,ourlineshavechangedbeyondrecognition.WhiletheyreflectcurrentEuropeantasteinfabrics,someofourdesignsarespecificallytargetedattheMiddleEasternmarket.Asaninitialstep,Iencloseourillustratedcatalogueforyourperusal.Shouldyouwishtoreceivesamplesforcloserinspection,wewillbeveryhappytoforwardthem.Welookforwardtohearingfromyou.Yourssincerely,DavidParker3.SeekforBusinessPartners寻求合作伙伴写作案例详解DearSirs,Shanghai’srapidlydevelopingmanufacturerofElectricHomeProducts,“ShunFa”offersyouanidealbusinessopportunity.YearsofresearchanddevelopmenthaveearnedourcompanyaforemostpositioninelectricalengineeringintheEastofChina.Avastnumberofapplicablepatentshavehelpedstimulateourdevelopmentprogramoverthepastseveralyears.Ourmainlinesofproductsinclude:TV,portablecomputer,MP3,MP4,carradio,carstereo,medicalinstruments,electronicindustrialinstruments,etc.Forinformationconcerningourfinancialposition,creditstandingandtradereputations,pleaserefertotheBankofChina,whichwehaveengagedabusinessrelationshipwithforseveralyears.Weareamedium-sizedcompanybutwearegrowingfastandwewouldlikeyoutobeafortofourfuture!ShunFaElectricCo.,Ltd.22ZhongYuanRoad,Shanghai,ChinaWangHuiGeneralManager4.ContactLettersbetweenImportersandExporters进口商与出口商/出口商与进口商的联络信写作案例详解DearSirs,YourfirmhasbeenrecommendedtousbyJohnMorris&Co.,withwhomwehavedonebusinessformanyyears.WespecializeintheexportationofChinesechemicalsandpharmaceuticals,whichhaveenjoyedgreatpopularityinworldmarket.Weencloseacopyofourcatalogueforyourreferenceandhopethatyouwouldcontactusifanyitemisinterestingtoyou.Wehopeyouwillgiveusanearlyreply.Yoursfaithfully,JohnEdisonChapter4业务接触1.Askingfor/SendingSamplesorinformation索取/寄送样品或资料写作案例详解Gentleman:Wearegladtonotefromyourletterofthe1stMarchthatyou,asexportersofChineseCottonPieceGoods,arewillingtoestablishdirectbusinessrelationswithus.Thishappenstocoincidewithourdesire.Atpresent,weareinterestedinPrintingShirtingandshallbepleasedifyouwillkindlysendusbyairmailcatalogues,samplebooks,andallnecessaryinformationregardingPrintedShirting,soastoacquaintuswiththematerialandworkmanshipofyoursupplies.Shouldyourpricebefoundcompetitiveanddeliverydateacceptable,weintendtoplacealargeorderwithyou.Yourearlyreplywillbehighlyappreciated.Yoursfaithfully,DavidParker2.ActingasAgents担任代理(请求，同意和拒绝)写作案例详解DearSirs,Thankyouforyourletterof12Aprilproposingasoleagencyforourofficemachines.Havingexaminedourlongandmutuallybeneficialcollaboration,wewouldbeverypleasedtoentrustyouwiththesoleagencyforBahrain.Fromourrecords,wearepleasedtonotethatyouhavetwoserviceengineerswhotooktrainingcoursesatourMilanfactory.Thesoleagencywillnaturallybecontingentonyourmaintainingqualifiedaftersalesstaff.Wehavedrawnupadraftagreementthatisenclosed.Pleaseexaminethedetailedtermsandconditionsandletusknowwhethertheymeetwithyourapproval.Onapersonalnote,ImustsaythatIamdelightedthatweareprobablygoingtostrengthenourrelationship.IhaveverypleasantmemoriesofmylastvisittoBahrainwhenyouentertainedmesodelightfully.IlookforwardtoreciprocatingonyournextvisittoMilan.Sincerelyyours,(Signature)3.Requiring/AgreeingTrialSales要求/同意试销写作案例详解DearSirs,Someofourcustomershaverecentlyexpressedinterestinyour“GoldenDeer”bicyclesandenquiredabouttheirquality.Providedqualityandpricearesatisfactorythereareprospectsofgoodsaleshere,butbeforeplacinganorderweshouldbepleasedifyouwouldsendus,onfourteendays'approval,aselectionofmen’s,women’sandchildren’sbicycles.Anyoftheitemsunsoldattheendoftheperiod,andwhichwedecidenottokeepasstock,wouldbereturnedatourexpense.Yoursfaithfully,(signature)Chapter5价格谈判1.Buyer’sInquiry买方询盘写作案例详解DearSirorMadamWelearnedfromourcommonbusinesspartnerJIAFULtd.thatyourcompanyisonethemajorexportersofcashmereproductsinAustralia.Wearealeadingdealerinhigh-qualitytextilesinmainlandChinaandareverymuchinterestedinimportingyourgoodsespeciallymen’scashmeresweater.Wewouldappreciateyoursendinguscatalogues,samplebooksorevensamplesifpossible.PleasegiveusdetailedinformationonCIFDalianPrices,termsofpaymentanddiscountyouwouldallowonpurchasesofquantitiesofnolessthan10,000pieces.Wehopethiswillbeagoodstartforalongandprofitablebusinessrelation.Sincerelyyours,Mr.JimLi2.Seller’sOffer买方发盘写作案例详解DearMr.Li,WewelcomeyourinquirydatedJune16thandthankyouforyourinterestinourmen’scashmeresweater.Inaccordancewiththeinstructiongiveninyourlastletter,weherebyencloseourillustratedcatalogueandpricelistgivingthedetailsyouaskedfor.Alsobyseparatepost,wearesendingyousomesamples.Weareconfidentthatyouwouldbesatisfiedwiththedesignandquality.Inreplytoyourinquiry,wetakepleasureinmakingyouanofferasfollows,providedyourreplyreachesuswith10daysfromtoday:Commodity:Men’sCashmereSweaterQuantity:10,000piecesPrice:US＄20netperpieceCIFDalianShipment:July2008Payment:irrevocableL/CatsightOnconsideringthefactthatthisisourfirsttransactionandthevolumeyouorderedisnotsmall,wewouldallowyouadiscountof5%.Weareexpectingyourearlyorder.Yoursfaithfully,MsJudyJordan3.Buyer’sCounterOffer买方还盘写作案例详解DearMsJudyJordan,WeareinreceiptofbothyourofferofJune19andthecatalogueandsamples.Whileappreciatingthespecialdesignandgoodqualityofyourproducts,wefindyourpriceisrathertoohighforChinesemarket.WehavetopointoutthatJapan-mademen’scashmeresweaterofthisqualityareavailableinourmarket,allofthemareatpricesabout15%belowyours.Suchbeingthecase,wehavetoaskyoutoconsiderifyoucanmakereductioninyourprice,say15%.Aswearereadytopurchasemanyothercashmereproductslaterthisyear,youmaythinkitworthwhiletomakeaconcessionforapotentialbigclient.Weareanticipatingyourearlyreply.Sincerelyyours,Mr.JimLi4.AcceptingtheOffer接受发盘写作案例详解DearMsJudyJordan,Thankyouverymuchforyourquotationforyourmen’scashmeresweateralongwiththecatalogueandsamples.Wefoundboththedesignandqualityofyourproductsmeetourrequirementandthepricesyouquotedaresatisfactory.Wealsonotethatyouwillallowusadiscountof5%onanorderofnolessthan10,000pieces.Wethereforetakepleasureofplacingyoutheorderasfollows,whichwecommendtoyourimmediateandbestattention:QuantitySpecificationCatalogueNoPrices10,000piecesmen’scashmeresweatersXLM10US＄20eachPleasenotethatasthesegoodsareurgentlyrequiredinourmarket,weshouldbeobligedifyoucoulddispatchthegoodsassoonaspossible.Ifthisfirstorderprovessatisfactory,weshallbehappytoplacefurtherorderswithyou.Sincerelyyours,Mr.JimLi5.DecliningtheOffer拒绝发盘写作案例详解DearMsJudyJordan,WeacknowledgereceiptofbothyourofferdatedJune19andthemailedcatalogueandsamples.Inreply,weregrettoinformyouthatourclientsfindyourpricemuchtoohigh.Informationindicatesthatthesaidarticlesofsimilarqualitymadeinothercountrieshavebeensoldhereatalevelabout20%lowerthanthatofyours.Wedonotdenythatthedesignofyourproductsisslightlybetter,butthedifferenceinpriceshouldinnocasebesobig.Therefore,wehavetoorderthesearticlesfromothercompaniesifyouarenotabletoreduceyourpricetoUS＄15eachpiece.Hopetohavebetteropportunitiestocooperatewithyourcompany.Sincerelyyours,Mr.JimLi6.AcceptingtheCounterOffer接受还盘写作案例详解DearMr.JimLi,WewanttosayhowpleasedweweretoreceiveyourcounterofferofJune23.Pleasenotethatitwasinviewofourlongtermbusinessrelationshipthatwemadeyousuchafavorableoffer.Weconfirmsupplyof10,000piecesofmen’scashmeresweatersatthepricesstatedinyourletterandwillallowa5%specialdiscountonyourorderof10,000piecesorabove.OurSalesConfirmationNo.AB2Cintwooriginalswereairmailedtoyou.Pleasesignandreturnonecopyofthemforourfile.Itisunderstoodthataletterofcreditinourfavorcoveringthesaidarticlesshouldbeopenedimmediately.Youmayrestassuredthatwewilleffectshipmentwithoutdelayonreceiptofyourletterofcredit.Weappreciateyourcooperationandlookforwardtoreceivingfromyoufurtherorders.Sincerelyyours,MsJudyJordan7.DecliningtheCounterOffer拒绝还盘写作案例详解DearMr.JimLi,ThankyouverymuchforyourletterdatedJune23andyourappreciationofourproducts.Muchaswewouldliketocooperatewithyouinexpandingsales,weareregretfulthatwejustcannotseeourwaycleartoentertainyourcounteroffer.Ourcostofrawmaterialshasrisensharplyinthepastthreemonths,anditisimpossibleforustoreducethepriceby20%asyourequested.Oursisthebestpriceifyoutakethedesignandqualityintoconsideration.Asamatteroffact,wehavereceivedmanyordersfromvarioussourcesincludingotherChinesecustomersatourlevel.Ifyouseeanychancetodobetter,pleaseletusknow.Onaccountofalimitedsupplyavailableatpresent,wewouldaskyoutoactquickly.Weassureyouthatanyfurtherenquiriesfromyouwillreceiveourpromptattention.Sincerelyyours,MsJudyJordanChapter6价格变动1.Discount折价优惠写作案例详解DearSirs，ThankyouforyourletterofApril18,2008.Wenowhavegreatpleasureinsendingyouacopyofourpattern-bookandacomprehensiveexportprice-list.Asyouwillbeabletoseefromoursample-book,alltheleathergloveswemanufactureforexportareofveryhighqualityandaresuitableforyourpurposes.Wereducedcostsby5%.Thepricesquotedareverycompetitive.Wefeelsurethatyouwillfindthattheycompareveryfavorablywiththosequotedbyothersupplierselsewhereintheworld.WeexpectpaymentbyL/Cpayablewithin90daysofsightandwillallowyouacashdiscountof10%ifyouareabletomakepaymentwithin1monthofinvoicedate.Wewillbeabletoshipanyorderyouplacewithuswithin30daysofyourfirmorder.Wenowlookforwardtohearingfromyou.Yoursfaithfully,J.Kistemaker,Manager2.AdviceofPriceIncrease涨价通知写作案例详解DearMr.Smith，ThankyouforyourletterofOctober10forbusinesscopiers.Wearenowsendingyouourprice-listandcatalogofthenewesttypesthatareunderproductionandwecansupplyatoncefromstock.Wewanttonoticeyouthatpricesofcopierpartsandcomponentshavegoneupsteadilysincethesecondhalfoftheyear.Thoughwehavetriedhardtokeepourquotationsdown,weareafraidthemarginforkeepingongoinglikethiswillnotlong.Therefore,wesuggestthatyouwillletushaveyourorderbeforefurtherrisesincosts,whichwillleadtoaraiseinpricesverysoonunavoidably.Sincerelyyours,Cc:PresidentKing3.SampleforPriceList价目表范例写作案例详解CompanyShenzhenQuananTextileCo.,LTDDetailedAddressNo.187NanshanStreet,ShenzhenPostCode5180000ContactZhangXinJobtitleGeneralManagerTelephoneNo.1FaxNo.0MobileNo.E-mailAddressReferenceNo.056DateInMarch,2008PlaceoforiginChinaArticleNoK42Price＄10persetFOBShenzhenFOBPortShenzhenPaymentTermsByirrevocableL/C,100%invoicevalueMinimumOrderQuantity1000setsSize50cm×80cmSupplyAbility:100000Piece/PiecesperMonthPackageInwodencasesBrandName“HuaSheng”table-clothTimeofshipmentInApril,2008ShippingspecificationsShowingnetandgrossweightsanddimensionsofeachpackageChapter7样品的订取与发送1.OrderSample订单样本写作案例详解DearMr.Randall,Subject:Orderfor10,000PairsofSheepLeatherGlovesPleasedispatchtous10,000pairsofsheepleatherglovesasperthetermsstartedinyourofferofMarch29.Wouldyoupleasetakespecialcareofthequalityandthepackageofthisorder?Theleathershouldbeofthesamequalityasthatusedinthesample.Wehopethatyoucanpackeachpairinanairtightpolythenebag,adozenpairsofglovesinaboxandthen20boxestoastrongseaworthywoodencase.Wewillordermoreifthefirstorderwithyouprovestobesatisfactory.WeareenclosingourPurchaseConfirmationNo.2006-399induplicateforyoursignature.Pleasesignandreturnonecopyforourfile.Uponreceiptofyourconfirmation,anL/Cwillbeissued.Sincerely,LiMingImportDirector2.OrderLetter订购函写作案例详解Pleasesendtothefollowingitemstobeshippedbywayexpress,andbillus.Theorderiscontingentonreceivingthetermsof2%-30days:1doz.linenhandkerchiefs:＄2.404pairtanpigskingloves:＄12.002doz.AssortedOrlonsportshirts:＄72.005pairassortedcottonsocks:＄2.00TOTAL:%88.40.3.Askingfor/Sending/DecliningSendingSamples索取/同意送付/拒绝送付样品Sample1写作案例详解Wearegoingtoproduceatrialpieceofallwoolsuitingaccordingtoyoursamplecuttingandwritteninstructions.Thesamplepieceisexpectedtobeaccomplishedandsenttoyoubytheendofnextmonth.Sample2写作案例详解Asthequalityofyourwoolensampleisnotintherangeofourcurrentexports,wearepreparedtoarrangeaspecialproduction.Byourexperience,slightchangesinitscompositionarenecessaryandwillonlymakethegoodssuperiorinquality.Weshallthenshowyouthetrialsampleandseeifitcanbeacceptedasaqualitystandardforbulkshipment.Chapter8订货1.AcceptingtheOrder接受订单Sample1写作案例详解DearSirsWewanttosayhowpleasedweweretoreceiveyourorderof15AprilforLadies'andChildren’sShoes.Weconfirmsupplyof1,000pairsoftheshoesatthepricesstatedinyourorderNo.888andwillallowa5%specialdiscountonyourorderworth＄5,000orabove.OurSalesConfirmationNo.BC510intwooriginalswereairmailedtoyou.Pleasesignandreturnoncopyofthemforourfile.Itisunderstoodthataletterofcreditinourfavorcoveringthesaidshoesshouldbeopenedimmediately.WewishtopointoutthatstipulationsintherelativeL/CmuststrictlyconformtothestatedinourSalesConfirmationsoastoavoidsubsequentamendments.Youmayrestassuredthatwewilleffectshipmentwithoutdelayonreceiptofyourletterofcredit.Weappreciateyourcooperationandlookforwardtoreceivingfromyoufurtherorders.Yourstruly,Sample2写作案例详解DearMr.Green:Ireallyappreciateyourorderfor200Gem-ConPlastiquemotorcycletanks.Thesewillbeshippedatonce.Thanks,too,forthecheck!BeginninginJune,we’reofferingaspecialdiscountontheGem-Conline.Inadditiontothetradediscountof33.3percent,we’regivinganextradiscountof5%.AlotofourcustomersareswitchingtothePlastiquetankasareplacementfororiginalmetalequipment.Theyreportheartyendorsementsfromparticipantsinmotorcrosscompetition—thatthetanksareverylightweight,butextremelytough.Wepredictyou’llhaveasimilarendorsement!2．DecliningtheOrder拒绝订单写作案例详解Thankyouforyourletterof20thMayconcerningyourspecialrequest.Fromtimetotime,wedorunspecialjobs,changingmaterialsandcolorsforoneparticularorder.Butwehavetoconsidermanyfactorsbeforewecanaccepttheorder.Ihavespokentoourproductionmanager,andshehasdonethecosting.Iamsorrytoreportthatevenifwedidthejobforyouatcost,itwouldcomeoutwellabovethepriceyouarewillingtopay.Iamcheckingwithothermanufacturersintheareawhoareworkingwiththematerialsyouwant.Theymaybeabletogiveyouthequalityyoudesireatafairprice.Iwillgetbacktoyouinafewdays.WeappreciateyourbusinessandIamgladyouaskedusaboutthisjob.Thenexttimeyouhaveaspecialneed,pleaseaskagain.Wewilltryourbesttodothejobforyou.Ifwecannot,wewillattempttofindthebestcompanythatcan.Sample2写作案例详解DearSirs,ThankyouforyourorderNo.458fortinplatesheetswhichwereceivedtoday.Weregretthat,owingtoashortageofstocksweareunabletofillyourorder.Moreover,ourmanufacturerscannotundertaketoentertainyourorderforfuturedeliveryowingtotheuncertainavailabilityofrawmaterials.Wewill,however,contactyoubytelexoncesupplyimproves.Inthemeantime,pleasefeelfreetosendusyourspecificenquiresforothertypesofmetalsheets.Youcanbeassuredofourbestattentionatalltimes.YoursfaithfullyBrowExportManager3.PressingforOrder催促下订单写作案例详解DearPeter,Perconversationbyphonefewdaysago,weknowyourvisitingscheduleforinspectingcrustleatherof“bigworld”.We’vealreadycheckedthisleather,couldn’tfindloosegrainproblemaswellassoftnesshavingbeenimprovedthanbefore.Weassurethatwecanfinishanddeliverthisorderaccordingtotheprescribedtime.WehopethatyouwillcometoourcompanyASAPandappreciateverymuchyourkindlycorporation.Bestregards.WilliamSample2写作案例详解WeunderstandthatyouaretheagentfortheWhiteTigerties.Weencloseourorderfor1,000dozensoftheWhiteTigerties.Pleasenotethatweneedthesegoodsratheru