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The
Power
ofthe
SmaFor
moreinformation
contacttheNest
EnergyTeam
at:Nest-Policy@OCTOBER
20221Unprecedented
Challenges
for
an
Aging
GridOur
nation’selectric
grid
is
facing
unprecedented
challenges,
withmany
states
across
theU.S.
increasingly
atrisk
formore
frequent
power
outages.1
A
variety
offactors
including
risingelectricity
usage
and
extreme
weather
events
haveincreased
stress
on
the
grid,
oftenresulting
in
outages
and
higher
costsforresidents.2
The
impact
ofthese
challenges
can
bestaggering,
bothfinancially
and
forthe
health
and
wellbeing
ofresidents.
The
United
StatesGovernment
Accountability
Office
recently
published
findings
thatthe
totalannual
cost
ofutility
outages
are
upwards
of$55
billion
and
thatthis
number,
ifunchecked,
could
rise
to$480
billion
per
yearby2080.3The
Growth
and
Potential
ofthe
SmaThere
is
a
simple
and
effective
way
tohelp
mitigatethese
costs.
Using
today’ssmart,connected,
technologies,
our
homes,
offices,
and
buildings
havethe
potential
towork
inharmony
withthe
electrical
grid
toautomatically
conserve,
shift
demand,
and
deploy
powerhow
and
where
it’sneeded—helping
us
maximize
our
existing
infrastructure
capability
andmaking
the
grid
more
reliable
and
resilient.
Connected
technologies
and
appliances
(bothinhomes
and
attached
tothe
grid)
thatenable
us
tomore
precisely,cheaply
and
effectivelyadjust
and
shift
the
demand,
supply,and
small-scale
electricity
generation
technologies
areknown
as
distributed
energy
resources
(DERs).Smart
thermostats,
electric
vehicles
(EVs)andEV
chargers,
rooftopsolar,and
battery
storage
are
all
examples
ofDERs
thatcan
be
found
inmillions
ofhomes
across
the
United
States
today.4OCTOBER
2022SUPPORTING
A
CLEAN
ENERGY
FUTURE
WITH
NEST
RENEW2However,despite
the
existence
and
increasing
adoption
ofthese
technologies,
manyhomeowners
don’t
haveaccess
toprograms
that
incentivizeand
enable
their
DERs
torespond
in
real
time
tothe
needs
ofthe
grid.
When
the
grid
experiences
high
demand
forelectricity,there
are
two
options
tokeep
the
lights
on:
1)increase
the
production
ofelectricityor
2)reduce
demand.
However,the
most
common
approaches
for
both
ofthese
options
arenotcapable
ofscaling
atthe
speed
and
magnitude
that
weneed
toensure
grid
reliability.To
increase
production,
utility
companies
havehistorically
maintained
a
network
of“peakerplants,”which
are
typically
fossil-fuelbased
power
plants.5
As
the
name
suggests,
theseplants
oftenonly
run
during
periods
ofpeak
energy
demand.
In
fact,
on
average,theyonlyrun
for
3%6
ofthe
year.
However,despite
their
limitedusage,
theystill
incuryear-roundmaintenance
and
capacity
costs,
which
are
paid
for
bycustomers.7
Furthermore,
peakerplants
are
typically
gas
or
oil
burning,
and
are
disproportionately
located
in
low-income
andminority
communities.8
Due
tothese
factors,
itwill
become
increasingly
difficult
tojustify
theconstruction
or
continued
use
ofmany
ofthese
plants.OCTOBER
2022SUPPORTING
A
CLEAN
ENERGY
FUTURE
WITH
NEST
RENEW3To
reduce
demand,
we
havehistorically
relied
on
blunt
tools
likeremotely
shutting
offhigh-demand
appliances
likeair
conditioners,
curtailing
commercial
or
industrial
load,
marketingcampaigns
asking
residents
toturn
offappliances
or
shift
their
usage
or
in
extreme
cases,directed
power
outages.
While
these
tools
are
useful,
residential
DERs
can
enable
us
tomoreprecisely,cheaply
and
effectively
adjust
and
control
the
demand,
supply,and
generation
ofelectricity.Coordinating
such
a
meaningful
decrease
or
shift
in
electrical
demand
fora
shortamount
oftime
across
aggregations
ofDERs
is
known
as
“Demand
Response.”SmaEfficient
GridThe
deployment
ofconnected
devices
in
homes
and
buildings,
such
as
smart
thermostats,smart
waterheaters,
EV
chargers,
etc.,coupled
withdemand
response
programs
can
help
toautomatically
reduce
the
energy
demand
placed
on
the
grid.
Demand
response
programsshould
createchoice,
energy
efficiency
savings,
and
offerparticipating
customers
fairincentiveslikehardware
credits,
payments,
or
discounted
electrical
bills
forutility
programs,or
for
market-basedprograms,
direct
payments
tocompensate
customersforagreeing
toreduce
their
energy
use,
just
as
a
generator
would
be
paid
to
create
that
electricity,butwithout
the
additional
transmission
or
distribution
costs.
By
aggregating
these
shifts
across
aregion,
itis
possible
tosmooth
peak
load
demand
and
reduce
or
eveneliminate
the
need
forexpensive
and
rarely
used
peaker
power
plants.For
example,
during
the
height
of
summer,the
electrical
grid
oftenstrains
tomeet
the
lateafternoon
energy
demand
when
people
are
getting
home
fromwork
and
school
and
turningon
their
air
conditioning.9
As
such,
we’vehistorically
had
toturn
on
peaker
plants
orimplement
rolling
power
outages.10
Today,
smart
thermostats
can
coordinate
topre-coolsome
homes
or
automatically
adjust
temperature
settings
byafew
degrees.11
This
helps
morepeople
tostay
cool
and
comfortable
while
also
temporarily
reducing
the
demand
and
highstress
placed
on
the
grid
and
reducing
our
reliance
on
peaker
plants.OCTOBER
2022SUPPORTING
A
CLEAN
ENERGY
FUTURE
WITH
NEST
RENEW4FIG.
1Peakdemand
response"Eventcall"Visual
representation
ofhow
demand
shifts
ofdemand
response
events
can
maintain
comfort
while
reducing
overall
peak
demandMore
advanced
programs
provide
customer
choice
byallowing
them
toenroll
intoutility
orthird-party
programs,
responding
to
real-timegrid
conditions
automatically
making
slighttemporary
adjustments
totheir
settings
in
order
tohelp
decrease
or
shift
demand.Specifically,
these
demand
response
programs
enable
grid
operators
to
1)automatically
shiftor
reduce
demand
via
customer-enrolled
devices
(e.g.smart
thermostats)
fora
given
amountoftime
and
2)directly
incentivizeresidents
toparticipate.
"Nest
customers
who
participate
inthese
demand
response
programs
can
see
potentialshifts
ofup
to77%
of
AC
load
duringpeak
events,while
still
maintaining
comfort
and
control.”
12While
some
programs
limit
customer
adjustments
during
peak
events,Google
Nestcustomers
maintain
control.
Webelieve
this
improves
customer
satisfaction
andengagement,
and
it’sthe
right
thing
todo
forcustomers.OCTOBER
2022SUPPORTING
A
CLEAN
ENERGY
FUTURE
WITH
NEST
RENEW5The
Untapped
Potential
of
SmartThermostatsand
Residential
Demand
ResponseThe
best
part
is
thatthese
benefitsaren’ttheoretical.
In
fact,
Nest
thermostatshavealready
helped
millions
ofresidents
around
the
world
to
save
over100
billion
kWh,
which
isenough
electricity
tolight
up
the
entireplanet
for10
days.13
However,despite
the
tremendouspromise
ofthese
programs,
the
nationfaces
two
primary
issues:
1)many
residents
still
don’thavesmart
appliances
such
as
smart
thermostats
installed
in
their
homes
and
2)mostcommunities
currently
do
not
offerdemand
response
programs
to
residents.14FIG.
22020U.S.
Households
with
Central
AC.Smart
Thermostats
and
Demand
ResponseData
is
based
on
2020
ElA
housing
data.
SEPA2019
Demand
Response
Market
adiusted
for
12%
YOY
growth
based
onFERC
2021
Assessment
ofDemand
Response
and
Advanced
MeteringOCTOBER
2022SUPPORTING
A
CLEAN
ENERGY
FUTURE
WITH
NEST
RENEW6Based
on
a
2019analysis
byThe
Brattle
Group,
planning
and
policies
could
unlock
roughly200GW
of
cost-effectiveload
flexibility
potential
by2030
withnearly
$15B
in
annual
benefits.For
context,
200
GW
ofcapacity
is
roughly
equivalent
tothe
peak
summer
capacity
fortheentire
state
of
Texasand
California
combined.15
The
majority
of
potentialis
in
new
emergingload
flexibility
programs,
which
will
be
enabled
primarily
bysmart
thermostats
and
Auto-DR—gateways
toaccessing
electrified
building
load.16
Smart
thermostats
alone
account
forapproximately
one
thirdof
thatvalue,
representing
an
incredible
opportunity
forimpact.
Andthough,
most
households
still
don’t
havesmart
thermostats,
simply
enrolling
all
ofthe
homesthatalready
had
them
installed
as
of
2020in
demand
response
programs
wecould
saveconsumers
money
and
deliver
nearly
10
GW
ofreliable,
carbon-free,consumer
savingcapacity17.
That
is
more
than
3,500
utility
scale
wind
turbines18,
or
the
electricity
demand
ofthe
entire
State
ofNew
Mexico,on
the
hottest
day
ofthe
year.19
Furthermore,
if
we
weretoequip
all
central
heating
and
cooling
homes
withsmart
thermostats
and
enroll
them
indemand
response
programs,
wecould
see
more
than
70
GW
ofadditional
peak
capacitypotential20,
nearly
the
entirepeak
capacity
ofCalifornia
on
the
hottest
day
ofthe
year.OCTOBER
2022SUPPORTING
A
CLEAN
ENERGY
FUTURE
WITH
NEST
RENEWBuilding
Consumer
Empowered
ProductsTo
begin
addressing
this
issue,
in
October
of2021,
unveiled
Nest
Renew,which
is
aservice
forcompatible
Nest
thermostats
thatmakes
iteasierforcustomers
toenroll
inexisting
demand
response
programs
tosupport
peak
load
reduction.
But
weneed
todomore.
DERs
will
continue
to
proliferateacross
the
U.S.,
withthe
marketforthese
enablingtechnologies
forecasted
to
grow
to
$110billion
by2025.21
As
the
number
ofsmart
andconnected
devices
in
the
home
continues
toincrease,
there
is
a
tremendous
opportunity
forstates,
grid
operators
and
utilitiestoenable
policies
thathelp
reduce
customer
bills
andprovide
load
flexibility
and
reliability
services.
To
mitigatethe
threatof
futuregrid
failures
atthe
lowest
cost
possible,
wemust
develop
pathways
toempower
these
households
toparticipate
in
grid
services
thatwill
improvethe
reliability
ofthe
grid.
By
shifting
our
focustounlocking
the
full
value
in
these
existing
technologies
wecan
reduce
the
need
to
investin
andcontinue
supporting
high-cost,
low-utilizationinfrastructure
projects
thatproduce
only
3%ofthe
yearand
get
more
out
ofour
existing
transmission
wires.
Furthermore,wecan
empowercustomers
withtools
torespond
tohigh
energy
demand
periods,
save
energy,reduce
stresson
the
grid
and
reduce
costs.Policies
To
Support
Consumer
EmpowermentPolicy
is
an
essential
tool
to
marketdevelopment
by
creatingthe
necessary
incentives
toincrease
consumer
awareness
ofthe
benefits
ofproducts
designed
tomanage
in-homeelectricity
and
gas
usage.
These
policies
include:Develop
rewarding
programs
that
maximize
participation
of
residential
demand-side
resourcesbyensuring
funding
for
energy
efficiency
programs,
expanding
residential
demand
responseprograms,
ensuring
that
customers
share
in
the
value,
and
streamlining
customer
participation.Match
residential
incentives,
programs,
and
rates
with
decarbonization
objectives
andhousehold
benefits
by
aligning
the
methodologies
for
cost-effectiveness
tests
with
grid
and
carbonbenefits,
expanding
dynamic
rates,
and
properly
valuing
the
entire
stack
of
services
residentialhouseholds
which
DERs
can
provide.Empower
customers
to
access
and
share
their
energy
data
through
standardized
sharingprocesses
that
are
minimally
burdensome
to
customers
and
their
chosen
energy
managementproviders
and
the
provision
of
real-time
pricing
and
emissions
data
accessible
to
customers
andauthorized
solution
providers.OCTOBER
2022SUPPORTING
A
CLEAN
ENERGY
FUTURE
WITH
NEST
RENEW8Characteristics
of
Foundational
Program
DesignPrograms
that
utilizeDER
technology
should
strivetoincorporate
these
policies
tounlock
thefull
benefit
toresidential
customers
and
the
grid.
An
ideal
program
wouldhave,
ata
minimum,the
following
characteristics:Up-front
incentives
to
customers
for
the
DER
technology
that
reflect
the
full
energy
efficiencyvalue
of
the
resource.
The
value
should
incorporate
the
forecasted
energy
reduction
over
the
lifeof
the
resource
and
the
avoided
cost
to
the
grid
of
not
needing
to
build
out
additionalinfrastructure.Ongoing
incentives
to
customers
for
participation
in
demand
response
programs.These
incentives
should
incorporate
the
capacity
value
that
the
resource
brings,
the
value
of
the
energyreduction
that
the
resource
provides
during
an
event,
deferred
costs
for
infrastructure
upgrades,
andavoided
costs
of
substantial
power
failures.Simple
customer
enrollment
processes.
Residential
customers
should
encounter
minimal
barriersto
purchase
a
subsidized
DER
or
sign
up
for
a
demand
response
program.
The
enrollment
processshould
not
require
hard-to-find
pieces
of
information
like
a
utility
account
number.
And,
when
acustomer
purchases
a
subsidized
DER,
they
should
have
the
option
to
pre-enroll
that
DER
into
aneligible
demand
response
program
at
the
point-of-sale.Cost-effectiveness
tests
that
consider
grid
and
carbon
benefits.
Cost-effectiveness
tests
shouldcapture
the
host
of
benefits
a
DER
can
provide,
such
as
avoided
costs
and
time-varying
emissionreductions.
A
program
that
is
able
to
avoid
the
build
out
of
costly
infrastructure
or
is
designed
toreduce
load
when
emissions
on
the
grid
are
at
the
highest
should
have
those
capabilities
properlyaccounted
for.Easy
pathways
to
deliver
customer
data
access
to
authorized
entities.
Customers
should
beable
to
share
their
energy
data
with
their
authorized
third
parties.
Access
to
this
data
will
enablecustomer-chosen
third
parties
to
coordinate
a
DER,
or
a
suite
of
DERs,
within
a
customer’shousehold
and
optimize
based
on
the
meter
data
on
the
customer’s
behalf.Trends
likethe
growing
marketforDERs
and
customers
seeking
ways
toreduce
their
energyconsumption
and
increase
their
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