英语四级快速阅读

displayads,theposter-likebanners--DoubleClick'sforte--thatrunon

PartIIReadingComprehension(SkimmingandScanning)(15mostWebsites.

minutes)Onlineadsarepricedbasedonhowwelltheyarematchedtothe

GoogleClosesInonDoubleClickDealtargetconsumer.Googlecollectsdataonsearchesperformedby

ScoreoneforGoogie.TheFederalTradeCommissionruledDec.20individualcomputers,andDoubleClickrecordsinformationaboutthe

thatitwouldnotblockGoogle's(GOOG)proposed$3.1billioncomputersthatvisittheWebpagesinitsnetwork.Themoredatathey

acquisitionofleadingonlinead-servingandtrackingfirmDoubleClick.collect,thebettertheycanmatchamarketer'sadtoapotentially

The4-1decisioninGoogie'sfavormarkedinterestedcustomer,andthehigherthepremiumtheycanchargeonthe

amajorwinfortheWebsearchGoliath,whichisbattlingtoexpandad.

itsconsiderableshareofthe$30billiononlineadvertisingmarketButconsumergroupsseetheissueanotherway:themoredata

beyondtinytextadsrelatedtoWebqueries.collected,thehighertheriskofviolatingsomeone'sprivacy.Forthepast

ButGooglecan'tclaimvictoryyet.TheEuropeanUnion'santitrusteightmonths,groupsvoicedconcernstotheFTCthatacombined

commissionstillneedstosignoffonthemergerbeforeGooglecanbeginGoogle/DoubleClickwouldaggregatetoomuchinformationaboutwhat

incorporatingDoubleClickintoitsbusiness.ThatmaynothappenWebsurfersdoonline,puttingconsumersatrisk.Intheend,the

withoutGoogleagreeingtocertainconditions,ifatall.Already,theEUmajorityofthecommissionersdecidedDoubleClickdoesnotcontrol

hasraisedconcernsaboutitsimpactonconsumerprivacy,"Thisisroundenoughofthedisplay-admarkettogiveGoogleanunfairmonopoly.

oneofatwo-roundbattle,'*saysJeffChester,executivedirectorofthe"Competitionamongfirmsinthismarketisvigorousandwilllikely

CenterforDigitalDemocracy(CDD),anonprofitpublicinterestgroupincrease,'*thecommissionmajoritywroteinastatement.

thatopposedthemerger."TheEllcankillthedeal,thereisnoquestionIncreasedCompetition

aboutit.”RecentannouncementsbyGoogie'schiefcompetitorssupportthis

TheFTCsaidinitsdecisionthatitcouldonlyconsiderprivacyargument.OnDec.19,Microsoft--oneofthefewtochallengeGoogle's

concernsastheyrelatetomarketplacecompetition.ButitdidissueamergerbeforetheFTC--announceda$500million,five-yearadvertising

separatestatementwithsomerecommendationsconcerningonlinedealtoplaceadsonViacom's(VIA)networkofpopularWebsites,

customerdatacollectionandprivacy.includingMTV.com.MicrosoftwillalsobeabletoselladspaceonViacom

ThePersonalBusinessofAdPlacementpagesthatarenotinapremiumposition,basedonthedataithasabout

GooglehasfacedstrongoppositiontoitsonlineadvertisingvisitorstoViacom'ssites.

ambitionssinceitannouncedplanstoacquireDoubleClickinAprilMicrosoftalsorecentlysolidifiedmultiyearadvertisingagreements

(BusinessW,4/14/07).Competitorsforonlineaddollars,suchwithFacebook,thesecondmostpopularworkintheU.S.,after

asMicrosoft(MSFT),arguethemergerwillNewsCorp/s(NWS)MySpace,andwell-traffickedsocialnewssiteDigg

enableGoogletoeffectivelycontrolthemarket.Adsplacedbeside(BusinessW,9/19/07)."WhenMicrosoftcomesintoaroomand

Websearchresultsaccountformorethan40%ofthedollarsspenttalksaboutanticompetitivebehaviorandthreatstoprivacy,noonecan

online,andGooglecontrolsmorethantwo-thirdsofthatmarket,takethemseriously,"saystheCDD'sChester.

accordingtoeMarketer.MuchoftheremainingonlineaddollarsgotoItalsodidn'thelpGoogleopponentsthatmanyofthecompany's

competitorsrecentlystruckagreementstobuyadnetworksthemselves,torelinquishtheirdatainexchangefor,say,freesearchads.

similartoGoogle'sproposeddealwithDoubleClick.MicrosoftboughtTheFTCdidofferarayofhopeforprivacyadvocates.The

DoubleClickcompetitoraQuantivefor$6billioninMaycommissionersissuedseveralrecommendationsaboutbehavioral

(BusinessW,5/18/07),Yahoo!(YHOO)andTimeWaruer5stargeting,whereinformationaboutusers'Webactivityisusedtotailor

(TWX)AOLalsoonlineads.TheFTCsaidsitesshouldclearlynotifyuserswhenthey're

scoopedupad-servingandtargetingfirmsearlierthisyear.collectingdataontheiractions,andthatsitesshouldlimitthelengthof

Meanwhile,independentplayers,suchasSpecificMedia,havesecuredtimetheystorethatdatatoreducetheriskofitfallingintothewrong

millionsinfundingtoconsolidatetheiroperationswithothersmalleradhands.

networks(BusinessW,11/1/07).TheFTCsaiditplanstolookintowhether"heightenedprotections',

InastatementonGoogle'sblog,ChiefLegalOfficerDavidareneededtosafeguardconsumerprivacyonline.

Drummondapplaudedtheruling:“TheFTC*sdecisionpubliclyaffirms注意：此部分试题请在答题卡1上作答；8-10题在答题卡1上。

whatweandnumerousindependentanalystshavebeensayingfor1.WhyGooglecan'tclaimvictory?

months,ouracquisitiondoesnotthreatencompetitioninwhatisa[A]Googledoesn'tagreetocertainconditions.

robust,innovative,andquicklyevolvingonlineadvertisingspace."[B]TheEuropeanUnionneedstosignoffonthemerge.

PrivacyViolation?[C]Googlehasraisedconcernsaboutconsumerprivacy.

ButwillitthreatenWebusers?Thefinalanswermayrestwiththe[D]Googlecan'tbeginincorporatingDoubleClickintoifsbusiness.

EuropeanCommission.InNovemberthecommissiondelayedadecision2.TheEUhasraisedconcernsaboutit'sinfluenceon

onthedeal(BusinessW,11/14/07),sayingitwasmore[A]publicinterest

complicatedthanmanycompetitioncasesanddemandedfurtherreview.[B]customerdatacollectionandprivacy

TheEChasuntilApr.2toissuearuling.[C]consumerprivacy

PrivacyadvocatesworrythatGoogle,combiningitswealthofsearch[D]privacypolicy

datawiththeinformationDoubleClickcollectsonwhovisitsclients,sites,3.WhatpercentagedoesGooglemasterthemarket?

wouldviolateconsumerprivacy.Thesheervolumeofinformationthat[A]4/10

DoubleClickcollectswouldmakeiteasyforGoogletounderstandnearly[B]2/3

everythingaboutwhatmillionsofindividualconsumersdoontheWeb,[C]6/10

criticssay.[D]1/4

GOoglecountersthatDoubleClickclientsowninformationaboutwho4.Consumergroupshavetheotherideaabouttheissue,theythink

visitstheirsitesandwhattheydothere.Manyofthoseclientswouldtheriskofviolatingsomeone'sprivacyishigherif〜〜

consideritaviolationofthatagreementforGoogleto,say,sellcarads[A]datacollectedbecomesmore

onitsGmailservicetopeoplewhohaverecentlyvisitedanautomotive[B]themarketisvigorous

sitethatusesDoubleClick.Asaresult,Googlesays,itcan*tsimplyfuse[C]themarketincreases

itsdatawithDoubleClick'scustomerinformation.However,privacy[D]theinformationbecomesmore

groupsarguethatGooglecouldeasilyencourageDoubleClickclients5.WithwhomMicrosoftsolidifiedmultiyearadvertisingagreements?

[A]Facebook3.B信息明示题。根据题干masterthemarket定位到第一个小标题下的

[B]Viacom第三句话AdsplacedbesideWebsearchresultsaccountformorethan

[C]MySpace40%ofthedollarsspentonline.andGooglecontrolsmorethan

[D]Diggtwo—thirdsofthatmarket,accordingtoeMarketer,即：依照eMarketer,

6.AccordingtotheCDD'sChester,nobodycantakeMicrosoftGoogle控制那一市场的三分之二，故选B。

seriouslywhen_4.A信息明示题。根据题干■Consumergroups定位到第一个小标题下的第

[A]ittalksaboutcompetitivebehavior三段首句Butconsumergroupsseetheissueanotherway：themoredata

[B]itcomesintoaroomcollected>thehighertheriskofviolatingsomeone'sprivacy,即：消费者

[C]itdoesn'tthreattoprivacy的看法是，数据收集得愈多，侵犯隐私的危险也愈高，故选A。

[D]itdoesn*thaveanyopponents5.A信息明示题。根据题干solidifiedmultiyearadvertisingagreements

7.Whocanberegardedasindependentplayer?定位到第二个小标题第二段首句Microsoftalsorecentlysolidifiedmultiyear

[A]YahooadvertisingagreementswithFacebook,即：微软最近巩固了与Facebook

[B]SpecificMedia的多年广告协议，故选A。

[C]DoubleClick6.B信息明示题。根据题干信息词theCDD'sChester定位到第二个小标题

[D]TimeWarner第二段的末句“WhenMicrosoftcomesintoaroomandtalksabout

8.InNovemberthecommissiondelayedadecisiononthedeal,anticompetitivebehaviorandthreatstoprivacy,noonecantakethem

sayingitwasmorethanmanycompetitioncasesanddemandedfurtherseriously,"saystheCDD'sChester,故选B。A、C两项与原文表述相反，故

review.排除。

9.GooglecountersthatDoubleClickclientsowninformationabout7.B信息明示题。根据题干信息词independentplayer定位到第二个小标

whovisitstheirsitesand题第三段末句Meanwhile,independentplayers0suchasSpecificMedia...

10.TheFTCdidofferarayofhopefor文中仅给出一个例子，即SpecificMedia,故选B。

8.complicatedo信息明示题。根据题干定位到第三个小标题首段第三句In

PartIIReadingComprehension(SkimmingandScanning)Novemberthecommissiondelayedadecisiononthedeal,sayingitwas

文章精要morecomplicatedthanmanycompetitioncasesanddemandedfurther

本文介绍了谷歌公司，同时指出谷歌的主要收入来源于广告。review,B|J：在11月，委员会延迟了交易的决定，因为这个决定比任何一个案例

1.B信息明示题。根据题干claimvictory定位到第二段前两句ButGoogle都要复杂，有待于进一步考虑，故得答案。

can'tclaimvictoryyet.TheEuropeanUnion'santitrustcommissionstill9.whattheydothereo信息明示题。根据题干定位到第三个小标题第三段

needstosignoffonthemergerbeforeGoogleCanbeginincorporating首句GooglecountersthatDoubleClickclientsowninformationaboutwho

DoubleClickintoitsbusiness,即：在Google与DoubleClick合并之前，visitstheirsitesandwhattheydothere,即：DoubleClick的客户拥有的

欧盟的反托拉斯委员会需要在合并上签字放弃，故选B。信息有谁来访问以及访问者都做了什么，故得答案。

2.C信息明示题。根据题干TheEUhasraisedconcernsabout定位到第10.privacyadvocateso信息明示题。根据题干定位到第三个小标题第四段

二段第四句Already,theEUhasraisedconcernsaboutitsimpacton首句TheFTCdidofferarayofhopeforprivacyadvocates,BP：联邦贸易

consumerprivacy,即：欧盟对其对消费者隐私的影响的关注已经提高，故选C。委员会确实给隐私倡导者提供了•线希望，故得答案。

Findoutmoreinformationaboutthemorethan60titlesattheStory

Part11ReadingComprehension(SkimmingandReaderwebsite.

Scanning)(15minutes)Earlyin2006,PublicationsInternational,Ltd.--StoryReader's

StoryReaderpublisher--introducedMyFirstStoryReader,designedfornewbornsto

AboutStoryReaderkidsuptoagethree.Aswiththeoriginal,anarratorreadsthestory

Parentsdearlyhopetheirchildrenlearntoreadwell.Theyalsohopealoud,thistimefroma12bookmadefromaheavierpaperstock

theirchildrenlearntoreadquicklyandeasily,sothatthey'rereadyforthatincludessoundeffectsandmusictoenliventheexperience.

thedemandsputonthembyschoolandtheworld.MyFirstStoryReaderfeaturestwoplaymodes,onewithnarration,

Kidswanttolearnhowtoread,buttheyalsocraveentertainment,theotherthatasksquestionsabouttheimagesoneachpage.Thechild

whetherifsquietandpassiveordynamicandinteractive.Theaimsofcanpressanyofthreebuttonstoanswerbasicquestionsaboutshapes

theStoryReaderlineofelectronicbooksaretoentertainchildrenandtoandcolors.ThelasttwopagesofeachMyFirstStoryReaderbook

introducethemtotheprocessoflearninghowtoreadinagentleandfeaturesasing-alongrhymingmelody.MyFirstStoryReaderretailsfor

enjoyableway.Inthisarticle,wellshowyouhowStoryReaderworksabout$20.

andifitaccomplishesthatgoal.Latein2006,PublicationsInternationalintroducedavideoversion

StoryReaderisacompact,roughly12-inch-by-12-inchplasticcaseofStoryReadercalledStoryReaderVideoPlusforkidsuptotheageof

(withacarryinghandle)thatopenstorevealanactualbookthatfitsseven.Retailingforabout$35,itcombinesastand-aloneStoryReader

snuglyintotheReaderitself.StoryReader'scorefeatureisthatitwithan"AnimatedStoryMode"thatplaysthroughyourtelevisionand

"reads*1thebookaloudtoachildashefollowsalong.Thechildturnstheincludesa'*LearningGameMode".

pageswhenpromptedbytheStoryReaderorathisownpace.TheAnimatedStoryModeworksjustasitsounds--whenyou

Bookshavebothtextandillustrations.Theelectronicbookrespondsconnectittoyourtelevisionthroughcolor-codedcables,thestory

tothechild'swishes.TheStoryReaderspeaksthetextforthecurrentappearsonscreenandchangesasyourchildturnsthepages.Kidsgetto

page.Ifthechildturnsbackafewpages,theReaderrecognizesthattheLearningGameModebyturningtothelastpageofthebook.There,

pageandreadsitagain.Kidsreactwelltothisinteractivitybecauseittheycanchoosefromfiveeducationalgames.Whileitdependsonthe

instillsasenseofcontroloverthestory.story,generallytherearepatterngames,memorygames,andplatform

ThereareThreeStoryReaderProductsgames.SimilartoNintendogameslikeSuperMarioBrothers,ina

ThebasicStoryReader,introducedin2003,isasdescribedaboveplatformgamethechildusestheincludedcontrollertoguidehim

andisintendedforkidsthreeyearsofageandolder.throughtheenvironmentandconquerobstacles.

EachbookhasasmallcompanioncartridgethatslidesintoaportonStoryReaderVideoPlusisn'tavideogame,technically,and

thecaseandcontainstheaudioencodedintoitsmemoryforthestory.PublicationsInternationalbillstheStoryReaderlinemoreaselectronic

Thedevicehasavolumecontrolbutnoon/offswitch--adeliberatebooksthantoys.Thisreassuresmanyparents,andit'swhyStoryReader

choicesokidscansimplyopenitupandbeginreading.IttakesfourAAAissoldinbookstoresandinthebooksectionofmajorretailers.

batteries(oroperatesonhouseholdcurrentwithanoptionaladaptor)WhatabouttheEducationalUnderpinningsofStoryReader?

andretailsforaround$20.Studiesshowanalarmingdeclineinreadingratesamongallage

groupsinAmerica,especiallyamongtheyoung.4.ThebasicStoryReaderforsaleisabout―

Childrenarebombardedonadailybasiswithmultipleformsof[A]12dollars

entertainmentthatcompetewithtraditionallearning.[B]20dollars

Kidsnaturallyemulatetheadultsintheirlives,andseeingtheir[C]35dollars

parentsandotherfamilymembersenjoyreadingisapowerfulmotivator.[D]60dollars

EstablishingandkeepingaRead-At-HomeNighthelpsfamiliesspend5.MyFirstStoryReaderischaracteristicwith

timetogetherandhelpsformlifelongreadinghabitsinchildren.[A]twoplaymodes

Here'showyoudoit:[B]threeplaymodes

•Setasideonenightaweekinyourhouseholdandcallit[C]fourplaymodes

"Read-At-HomeHour*'--oranythingyouprefer.Establishatime[D]fiveplaymodes

allotmentthatworksforyourfamily,forexample,30minutesoranhour.6.StoryReaderVideoPlusisavideoversionofStoryReader

•MinimizeinterruptionsfromtheTV,computer,andvideodesignedfor―

games--andturnonthetelephoneansweringmachine.[A]newbornstokidsuptoagethree

•Chooseonebookfortheentirefamilytoreadaloudtogether,or[B]newbornstokidsuptoageseven

encourageindividualfamilymemberstochoosetheirownbookstoread[C]childrenuptotheageoffive

quietly.Electronicbookscanworkinthiscontext,aswell.[D]childrenuptotheageofseven

•Finally,sitdown,relax,andread.7.HowmanygamescanchildrenchoosefromtheAnimatedStory

注意：此部分试题请在答题卡1上作答；8-10题在答题卡1上。Mode?

1.TheaimsoftheStoryReaderlineofelectronicbooksare_[A]four

[A]toentertainandteachchildren[B]five

[B]toplaywiththechild[C]six

[C]toeasetheparents*burden[D]seven

[D]toeasetheteachers,burden8.IftheStoryReaderspeaksthetextforthecurrentpage,butthe

2.StoryReader'skeycharacteristicisthat―childturnsbackafewpages,itwill

[A]it"reads'*thebookwhichthechildlikes9.Latein2006,wecaninferthattherewereStoryReader

[B]it"reads"thebookwhilethechildplaysproducts.

[C]it"reads"thebookwhilethechildfollowsalong10.LikeSuperMarioBrothers,childreninaplatformgameusethe

[D]it"reads*'thebookwhiletheparentworksincludedcontrollersto

3.Children_aresuitableusersofthebasicStoryReader.

[A]uptosixmonthsoldPartIIReadingComprehension(SkimmingandScanning)

[B]uptoageone文章精要

[C]uptoagetwo文章向读者介绍了StoryReader(故事小宝贝)及其相关产品的情况。文章最

[D]uptoagethree后还指出，美国儿童现阶段的阅读现状尤其需要受到关注，并对家长提出了针对性

的建议。Part11ReadingComprehension(SkimmingandScanning)(15minutes)

1.A信息明示题。根据题干中的信息词theaimsoftheStoryReader定SpaceOurFutureinSpace:ItHasAlreadyBegun!

位到文章第一个标题的第二段，第二句话中提到StoryReader的目的是娱乐孩子Weareallspacetravelers.Butwe'vestayedclosetohomeuntilnow.

同时告诉他们如何学习阅读，故本题选A。Oneday,wemayleaveour“mothership"Earthtomakeourhomeamong

2.C信息明示题。根据题干中的信息词keycharacteristic和StoryReaderthestars.

可定位到文章第一个标题的第三段，该段中提到其主要特点是：孩子看着StoryAgiant,spherical“spaceship”，about8,000milesindiameter,is

Reader展示的书页时，它能够大声为孩子朗读，故本题选C。speedingthroughthesolarsystemrightnow.Itiscruisingatan

3.D信息明示题。根据题干中的信息词thebasicStoryReader可定位到incredible66,600milesperhour.

文章的第二个标题部分，该部分第一段第一句告知读者，thebasicStoryReaderIfsnotagiant,StarWarsmothership.It'sspaceshipEarth,the

适用于3岁及3岁以上的儿童，故本题选D。homeofoverfourbillionpeople.Thiswatercoatedspaceshiphasbeen

4.B信息明示题。根据题干中的信息词thebasicStoryReader可知应定travelingthroughtheuniverseforaboutfivebillionyears.Onlywithinthe

位到第二个标题，而在该部分第二段第二句就提到，这种产品定价为20美元，故past25years,however,havesomeofitspassengersbrokenfreeof

本题选B。Earth'sgravityBut25yearsfromnow,manypeople,includingyou,

5.A信息明示题。根据题干中的信息词MyFirstStoryReader和mightliveinanorbitingspacestation200milesabovetheEarth.

characteristic可定位到文章第二个标题，由该部分第四段第一句可知，MyFirstSpaceCities

StoryReader的特色是它有两个播放模式，故本题选A。Scientistshavealreadydesignedspecialspacefactories.These

6.D信息明示题。根据题干中的信息词StoryReaderVideoPlus可定位到factorieswilltakeadvantageoftheabsenceofgravity(zerogravity)to

文章第二个标题，由该部分倒数第三段第一句可知，StoryReaderVideoPlusproduceeverythingfromlifesavingdrugstoperfectballbearings.

适用于7岁及以上儿童，故本题选D。Otherscientistshavedesignedspacecolonies,completewithfarms,

7.B信息明示题。根据题干中的信息词theAnimatedStoryMode可定位schools,andartificialdayandnight.Hundreds,oreventhousands,of

到文章第二个标题，由该部分倒数第二段第三句可知，theAnimatedStoryModepeoplewilllive,work,play-evengotoschool,farabovetheEarth.

有5个教育性的游戏，故本题选B,Ourconquestofspace,ofcourse,hasalreadybegun.Wehave

8.recognizesthatpageandreadsitagain。信息明示题。根据题干中exploredpartoftheMoon,sentrobotspaceshipsontothesurfaceof

的信息词StoryReaderM定位到文章的第一个标题，由该部分的最后一段可知，VenusandMars,andaimedspaceprobespasttheplanetsofJupiterand

StoryReader能够识别当前书页的变化，由此可以得出答案。Saturn.

9.three。信息明示题。根据题干中的信息词StoryReaderproducts可.定LastJune,onerobotship,Pioneer10,leftoursolarsystemforever.

位到文章的第三个标题，由标题可知产品数目，再往下阅读可知，2006年末是截AndastronautsfromboththeSovietUnionandtheUnitedStateshave

止时间，由此可以得出答案。livedinspacestations.

10.guidethemthroughtheenvironmentandconquerobstaclesoTheconquestofspace,withoutquestion,isoneofthegreatest

信息明示题。根据题干信息词SuperMarioBrothers可定位到文章第二个标题，adventureshumanbeingshaveeversetouton.Butitmaybemorethan

由该部分倒数第二段可知，儿童可以通过内置控制器来引导自己通过游戏场景并且agreatadventure.Somescientists

克服障碍，由此可以得出答案。thinktheconquestofspacemaybeanecessityforsurvivalofthe

humanspecies.WearetearingupmoreandmoreoftheEarthtogetraw

materialsforindustry.Again,theEarthshieldsusfrommostofthem.

AndwearepollutingtheairandwateraswemanufactureproductsAtHomeinSpace?

thatweneedorwant.AlmosteverythingthatseemstomakeourlivesButinspace,withoutspecialprotection,wewouldbeexposedto

morecomfortable,andfrommuchstrongerradiationfromultravioletlightandcosmicrays.Also,in

electricitytopesticides,usesuporaltersapieceofourplanefsthezerogravityofouterspace,ourboneswilllosecalciumandbecome

naturalenvironment.weaker.Thiswillbemoreofaproblemthelongerpeoplestayoutin

WhyGointoSpace?space.Doctorsarelookingforawaytokeepourbonesfromlosing

Yetoursolarsystemisfullofresources.Themoonischockfullofcalciuminouterspace.Andasmallspaceshipjustmight“driveyou

valuablemetals.Soaretheasteroids,thesmall,rocky,planetlikebatty”afterawhile.Butevenonashorttripinouterspace,youmight

bodiesorbitingthesunmostofthembetweenMarsandJupiter.Thesenotfeelaswellasyou'dliketo.Spacetravelcouldmakeyouseasick!

metals,ifwecangetthem,couldbeusedtobuildfactoriesandspaceYet,theseriskswon'tkeeppeoplefromgoingintospace.Eventually,

stations.Also,inspace,thereisnoatmospheretofilteroutthesun'sanEarthlikeenviro