AC尼尔森某年个人润肤产品市场英文版

SkinMoisturizingUpdatedtoJan/Feb2003AgendaSkinMoist.BodyMarketOverviewHowXXMilkHelpBrandSales&ShareGainBB&KidsCream,XXCreamLaunchEvaluationExploreSkinMoist.SachetOpportunitySkinMoisturizerSalesTrend,National

MarketGrowthAccelerated;ValueAlsoOutgrewVolume

TotalSkinMoisturizer6%9%4MonthsGrowthvsYA2%3%VolumeValueMATGrowthvsYAProductSegmentSales&Growth,Nat.

GrowthofAllSegmentsAccelerated;FacialObtainedPositiveValueGrowthWhileBodyDeflatedVolumeSales(Ton)ValueSales(Mil.Rmb)6%9%3%8%11%7%20%26%4MonthsGrowthvsYA2%0%6%14%3%2%5%17%NumberingreenisoftheannualgrowthMATJF03vsMATJF02XXBodyVolumeSalesTrendbyVariant

MilkDidHelpXXtoGainSalesInPassingWinterSeasonvsYAVolumeSales-Ton,(National)BodyTop10BrandsVolumeShare&Chg

SlowerGrowthRateCostUsSlightlyLostShareinPassingWinterPeriodNational,BodyBaseXX20.019.7-0.320.719.219.720.31.1NIVEA4.35.10.83.94.85.44.80VASELINE64.6-1.46.45.64.94.3-1.3SOFTSENSE1.820.22.21.42.21.80.4National,BodyBase4MtoJF024MtoJF03ChgND01JF02ND02JF03ChgMininurseWhite+UVcontributedgrowththisseason.LONGLIQI15.510.1-5.413.417.79.910.3-7.4YUMEIJING2.56.94.42.42.68.25.42.8ANAN5.63.5-2.15.35.93.13.9-2SMISS3.52.4-1.13.23.822.8-1BAIQUELING1.82.20.41.522.51.9-0.1MININURSE12.31.31.20.82.51.91.1O.BRAND37.740.93.239.535.939.942.26.3BodyTop10BrandsValueShare&Chg

SlowerGrowthRateCostUsSlightlyLostShareinPassingWinterPeriodNational,BodyBase4MtoJF024MtoJF03ChgND01JF02ND02JF03ChgXX24.623.9-0.724.624.622.725.50.9NIVEA7.89.11.36.88.99.48.8-0.1VASELINE9.77-2.79.69.87.26.7-3.1SOFTSENSE1.92.30.42.21.52.42.20.7LONGLIQI8.55.4-3.17.1105.15.7-4.3SAKULA2.941.13.32.54.53.40.9ANAN6.43.7-2.75.77.13.34.3-2.8MININURSE3.13.60.43.72.63.73.31YUMEIJING1.33.321.21.33.82.81.5CATHY1.11.60.51.50.62.210.4O.BRAND31.434.63.232.929.934.534.54.6Sakulapromotionproducthelpsharegain.BodySalesGrowthByPlatform

DeflationinBodyMainlyTracedtoBasicBodyLotion;OverallLotionStillCapturedPositiveGrowthwhileCreamDeclinedVolumeShare(BodyBase)TTLBODY10011CREAM35.2-4LOTION51.326Basic43.525PureWhite0.5-56PureUV4.254UV+White3.180OIL13.544MtoJF03GrowthvsYANumberinredisofXXproductgrowthrespectively.(National)100735.9-455.01740.3140.4-598.8215.5668.83ValueShare(BodyBase)4MtoJF03GrowthvsYABodyBasicLotionKeyCompetitorsGrowth,National

ButOurGrowthRateStillBehindNivea/SoftsenseandTotalSegment4MonthstoJF03vsYABodyLotionBasic,KeyBrandVolumeShare

OurShareLostMainlyTracedtoBasicLotionWhere

YuMeiJingandSmallBrandsGainedShareNoticeablyNational,BodyLotionBasicBase4MtoJF024MtoJF03ChgND01JF02ND02JF03ChgXX39.535.4-4.139.739.333.337.9-1.4VASELINE11.37.7-3.611.910.78.37-3.7NIVEA5.96.20.35.56.36.65.8-0.5SOFTSENSE4.64.4-0.25.43.74.64.10.4YUMEIJING6.115.69.55.66.717.912.86.1BAIQUELING4.34.70.43.55.25.24.2-1XILI2.11.9-0.21.92.41.52.3-0.1HAIERMIAN3.11.9-1.23.72.41.92-0.4GONGDENG3.41.9-1.54.52.12.11.5-0.6XIANZI2.61.5-1.12.3312.1-0.9O.BRAND17.118.81.71618.217.620.32.1YUMEIJINGpricedabout60rmb/kg.BodyLotionBasic,KeyBrandValueShare

XXRegainedSomeShareinJF03,

ComparedwithJF02YUMEIJING3.184.92.83.39.26.73.4BAIQUELING1.51.70.21.21.81.91.5-0.3PEARS0.910.10.71.10.91.10FA1.70.9-0.82.21.11.10.7-0.4TOBABY1.30.8-0.51.41.20.70.9-0.3XILI0.80.800.80.80.610.2O.BRAND11.814.52.711.312.514.114.62.1XX48.545.8-2.748.748.343.348.80.5VASELINE16.911.8-5.117.316.512.710.8-5.7NIVEA8.69.50.989.4109-0.4SOFTSENSE4.95.20.35.645.54.90.9National,BodyLotionBasicBase4MtoJF024MtoJF03ChgND01JF02ND02JF03ChgY.M.J.BodyLotionBasicSKUShare

220mlLargelyContributedtoItsShare;DistributionSlightlyIncreasedBodyLotionBasicBase108ml67897887111112119220ml7881078789101098WeightedDistribution(Rmb10.6/p)(Rmb10.3/p)Y.M.J.BodyLotionBasicShare&

DistributionByMarket

YuMeiJingMainlyFocusInHebei/Shangxi/Shangdong4MtoJF024MtoJF03JF02JF03NationalYMJ6.115.6108ml1.43.489220ml4.712.278N2YMJ26.362.8108ml613.61216220ml19.749.2912NACityYMJ33.262.2108ml6.912.32330220ml25.549.92630VolumeShareWeightedDistributionBodyBasicLotion,SalesMix&GrowthByCity

QuickDevelopmentofBodyBasicLotionTracedtoKey&ACitiesVolumeSales(Ton)ValueSales(000Rmb)24%13%34%24%52%29%-5%-13%NumberingreenisoftheannualgrowthMATJF03vsMATJF02BodyBasicLotion,KeyBrandsSharebyCity

WeLostSharetoBaiQueLing&SmallBrandsinKeyCitiesandYuMeiJinginACitiesYUMEIJING15.69.54.9-0.739.12543.2BAIQUELING4.70.47.72.81.8-3.13.60.2HAIERMIAN1.9-1.20.5-2.820.251.3XILI1.9-0.20.7-0.10.3060.8GONGDENG1.9-1.5000.3-0.31.3-2XIANZI1.5-1.10.1-0.10.3-0.45.1-0.6O.BRAND18.81.719.410.914.1-8.624.71.74MonthstoJF03chgYAJF02chgYAJF02chgYAJF02chgYAXX35.4-4.131.3-3.433.9-10.346.91.5VASELINE7.7-3.614.5-4.23.3-2.62.1-6.7NIVEA6.20.311.2-0.54.3-0.30.70.2SOFTSENSE4.4-0.29.7-1.90.60.40.60.4ACityBCDCity4CityNationalVolumeBaseBodyLotionBasicBaseBodyBasicLotion,KeyBrandsSharebyCity

OurShareGainsinBCDCitiesHelpedUstoNarrowOverallShareLostValueBaseBodyLotionBasicBaseYUMEIJING852.1-0.221.514.13.22.6BAIQUELING1.70.22.50.90.7-11.40.2PEARS10.10.1-0.11.9-0.31.20.4FA0.9-0.71.30.30.3-0.21.1-2.8TOBABY0.8-0.50.3-0.41.1-1.21.50.6XILI0.800.300.30.12.20.3O.BRAND14.52.412.56.711.7-1.720.13.8XX45.8-2.735.1-1.748.1-7.163.85.4VASELINE11.8-5.120.1-4.15.6-43.6-11.4NIVEA9.50.915.2-0.57.90.610.3SOFTSENSE5.20.410.5-0.90.90.70.90.64MonthstoJF03chgYAJF02chgYAJF02chgYAJF02chgYAACityBCDCity4CityNationalSummaryTotalSkinMoisturizerexperiencedfastergrowthrateinthiswinterwithpositivepriceinflation-6%involumeand9%invalueAcceleratedgrowthratehadbeencapturedinallsegments,esp.InFacialandHand,whichbothexperiencedhighervaluegrowththanvolumegrowthBodyalsocapturedpositivevolumegrowth(11%),butitsvaluegrowthwasmuchlaggedbehind(7%)inrecentwinterSummary-BodyWithBody,Lotionstillobtainedoutstandinggrowthwithgrowthrateof26%involumeand17%invalue;butcreamdeclinedwhichledtoaslowergrowthrateintotalbodyThepricedeflationinBodyLotionmainlytracedtobasicBodyLotion,wherelocalbrands,likeBaiQueLingandYuMeiJing,developedfastOverall,XXdidcapturedpositivegrowthinrecentwinterperiodandMilklargelycontributedtoourgrowthSummary-BodyButwestillslightlylostshareinBodymarketinrecentwinterduetoslowergrowththanthemarket,especiallyintheBasicBodyLotionsegmentInBasicBodyLotionsegment,welostsharetoBaiQueLingandsmallbrandsinKeycitiesandYuMeiJinginAcities;ButourdistributionexpansionledtooursharegainsinBCDcities,whichnarrowingouroverallsharelostSummary-BodyOverallspeaking,XXisstilltheabsoluteleaderintheBasicBodyLotionsegmentinvalueterms;butdevelopmentoflow-endbrands,likeBQLandYMJ,inKey&Acities,suggestingemergenceofnewmarketneedsXXMilkSalesDevelopmentIn4&ACitiesMilkSalesContributionToXXByCity

MilkHelpedXXtoIncreaseSalesInACity;butNotInSH/BJVolume(TON)Value(000rmb)4Monthsto4MonthstoUCLotionReg.LotionMilkLotionGZSHBJCDACITYMilkShareContributionToXXBasicLotion

StagnantinSalesinSH&BJandLaggedBehindGrowthinACitiesCausedUsLosingShareVolumeShareValueShareUCLotionReg.LotionMilkLotionShareBase,BodyLotionBasicGZSHBJCDACITY4Monthsto4MonthstoSH-H/S,XXLotionVariantSKUShare

Milk200mlGainedShareRapidlyWhileReg/UC200mlDeclinedValueShare(BodyLotionBasicBase)4MtoJF024MtoJF03ChgYAND01JF02ND02JF03ChgYAXXBasicLotion32.528-4.530.834.724.731.9-2.8MILK200ml5.75.738.98.9REGLOTION10.16.7-3.410.39.97.45.8-4.1100ml3.32.5-0.83.13.42.62.4-1200ml6.82.9-3.97.16.532.8-3.7300ml1.21.21.80.60.6UCLOTION22.415.6-6.820.524.814.217.2-7.6100ml5.86.30.56.25.46.36.30.9200ml16.69.3-7.314.319.57.911-8.5SH-H/S,XXLotionSKUDist.&SPPD

Milk-200mlGainedDistributionWithGoodIn-storePerformance;UC200mlMaintainedOverallDistributionbutDeclinedinSPPDND01JF02ND02JF03JF02JF03MILK200ml607013.6REGLOTION87878676100ml747284753.4200ml878561545.6300ml27223.1UCLOTION88868986100ml656380758.9200ml8785878613.6WeightedDistributionS.P.P.D(000RMB)10.44.36.926.37.820.88.221.4(11)(11)NumberinbracketsareofweightedO.O.Sdistribution.SH-H/S,BodyKeyBrandShare&Price

LowPriceProductGainedShare;NiveaGainedShareSlightlyRmb/Kg4MonthstoJF02JF03ChgJF02JF03ChgJF02JF034KeyBrand96.990.3-6.791.579.9-11.7XX32.528-4.53426.8-7.2126130VASELINE3127.7-3.42621.7-4.3157158SOFTSENSE18.218.70.519.118.1-1.1125128NIVEA15.215.90.712.413.30.9161148BAIQUELING1.83.41.66.211.65.43936O.BRAND0.55.65.10.47.77.317391ValueShareVolumeShareInO.brands,keybrandareof露华浓雅佳美润肤露450mlpricedRMB37/pck(82rmb/kg),andBodyLotionBasicBase(200ML)SH-H/S,KeyBrandsSKUValueShare

NiveaFresh&IntensiveMilkBothContributedtoItsShareGainsBodyLotionBasicBaseSoftsenseNiveaVaselineKeyBrandsSKUComparison,SH-H/S

SS-110ml/NiveaFresh-200mlDist.&SPPDGainedJF02JF03JF02JF03JF02JF03MILK200ml7013.626.3XXREGULAR100ml72754.33.414.614.2XXREGULAR200ml85546.95.621.522.1XXREGULAR300ml223.131.4XXUC100ml63757.88.916.316.5XXUC200ml858620.813.624.123.4SOFTSENSE110ml52735.913.315.716.1SOFTSENSE200ml837512.612.223.923.3FIRMING200ml64627.97.247.933.6FRESH125ml34443.42.722.922.1FRESH200ml52622.47.230.227.3INTENSIVEMILK125ml55422.92.118.522INTENSIVEMILK200ml526111.210.423.827.4Vaseline100ml636419.712.918.819.1Vaseline200ml516228.126.429.129.6WeightedDistributionS.P.P.D(000RMB)RMB/PckBJ-H/S,XXLotionVariantSKUShare

ValueShare(BodyLotionBasicBase)4MtoJF024MtoJF03ChgYAND01JF02ND02JF03ChgYAXX37.130.1-739.634.629.131.4-3.2MILK200ml5.15.12.68.18.1REGLOTION12.310.1-2.213.311.311.38.7-2.6100ml4.94.1-0.85.24.64.33.8-0.8200ml6.95.3-1.67.66.16.24.2-1.9300ml0.20.70.50.20.30.70.60.3UCLOTION24.814.9-9.926.323.315.214.6-8.7100ml9.15.4-3.710.57.74.36.8-0.9200ml15.79.5-6.215.715.610.97.8-7.8BJ-H/S,XXLotionSKUDist.&SPPD

Milk-200mlGainedDistributionWithGoodIn-storePerformance;UC200mlMaintainedOverallDistributionbutDeclinedinSPPDND01JF02ND02JF03JF02JF03WeightedDistributionS.P.P.D(000RMB)MILK200ml36556.2REGLOTION849386845.14.3100ml677682782.52.1200ml706672663.92.7300ml131322130.91.9UCLOTION8382817811.87.8100ml8280767543.8200ml716773679.74.9BJ-H/S,BodyKeyBrandShare&Price

XXLoseMostSharetoOtherLowPriceProductsRmb/Kg4MonthstoJF02JF03ChgJF02JF03ChgJF02JF03ValueShareVolumeShareBodyLotionBasicBaseXX37.130.1-730.823.3-7.5141139NIVEA21.219.3-213.211.8-1.4188175VASELINE14.714.80.19.39.1-0.2185175YUMEIJING9.19.40.320.219.7-0.65352FA4.24.60.33.94.90.9125101SOFTSENSE1.11.60.411.40.4135123O.BRAND12.620.27.621.629.88.2118106InO.brands,keybrandareof露华浓雅佳美drovesaleinBJBJ-H/S,KeyBrandsSKUValueShare

BodyLotionBasicBaseFANiveaVaselineKeyBrandsSKUComparison,BJ-H/S

JF02JF03JF02JF03JF02JF03WeightedDistributionS.P.P.D(000RMB)RMB/PckMILK200ml556.229.1REGULAR100ml76782.52.115.315.5REGULAR200ml66663.92.723.122.4REGULAR300ml13130.91.934.731.9ULTRACARE100ml807543.817.917.1ULTRACARE200ml67679.74.926.826.1FA100ml47261.81.515.110.9FA250ml3311.41827.226.8FA400ml-PUMP195.738.2FIRMINGLOTION200ml334414.96.553.150.6FRESH125ml4121.41.724.424.4FRESH200ml32372.2332.128.8INTENSIVEMILK125ml21302.81.720.225INTENSIVEMILK200ml334566.72629.2VASELINE100ml54447.16.121.421.2VASELINE200ml37328.66.732.329.8Nivea(95Rmb/kg)A-H/S,XXLotionVariantSKUShare

ValueShare(BodyLotionBasicBase)4MtoJF024MtoJF03ChgYAND01JF02ND02JF03ChgYAXX60.149.8-10.361.658.148.651.9-6.2MILK200ml553.188REGLOTION27.818.1-9.726.229.718.218-11.750ml1.60.6-11.71.40.50.7-0.7100ml11.27.5-3.711.610.87.47.6-3.2200ml14.79-5.712.517.59.38.6-8.9300ml01.11.1001.11.21.2ULTRACARE32.326.7-5.635.428.427.325.9-2.5100ml2216.5-5.527.814.815.917.32.5200ml10.310.37.613.611.48.60-5.0A-H/S,XXLotionSKUDistribution&SPPD

KeySKUDistributionMaintain;Milk-200mlBetterIn-StorePerformanceThanXXOtherSKUsND01JF02ND02JF03JF02JF03WeightedDistributionS.P.P.D(000RMB)MILK200ml192235.9REGLOTION5445615749.931.150ml2215966.911100ml5144525218.514.4200ml403336374022.7300ml87ULTRACARE4537575958.143.2100ml4436555431.131.5200ml3126312939.629.2A-H/S,BodyKeyBrandShare&Price

OtherThanNA,NiveaGainedShareWhileXXDeclineBodyLotionBasicBaseValueShare4MonthstoACITYSAEANAWAInWA,firminglotioncontributedmostofsharegain.NiveaBodyLotionSKUShare&Distribution&PriceInA-H/S

DistributionPushMoreOn200mlandGainedShareBodyLotionBasicBaseValueShareWeightedDistributionRmb/PckJF02JF03JF02JF03INTENSIVEMILK200ml9102631INTENSIVEMILK125ml322125FRESH200ml5123430FRESH125ml542724FIRMINGLOTION200ml5115048INTENSIVEMILK200mlINTENSIVEMILK125mlFRESH200mlFRESH125mlFIRMINGLOTION200mlXXMilkDistributionIn4&ACities

MilkHaveRoomstoImprovedDistributionInACityWeightedDistributionSummaryLaunchofMilkdidhelpustogainsalesinAcitiesbutnotmuchinSHandBJMilk200mlexpandeddistributionfastandobtainedstrongin-storeoff-takeAtthesametime,in-storeoff-takeof200mlofourregularandUCdeclined,withoutdistributionlostyetOverall,inAcities,westillhaveroomstoimprovedistributionofMilkXXCreamDevelopmentTrackingBB&KidsCreamSales&Growth,Nat.

4&ACitiesStillCapturedPositiveValueSalesGrowthVolumeSales(Ton)ValueSales(Mil.Rmb)-5%+3%SizeGrowthvsYA-11-10-50727-121BB&KidsCreamKeyBrandShare,Nat.

XXCreamSuccessfullyGainedShareNationally4MtoJF024MtoJF03ChgYAND01JF02ND02JF03ChgYAYUMEIJING2220.7-1.320.523.620.820.6-3HAIERMIAN15.713.9-1.817.613.613.814.10.5XX6.812.75.96.27.412.712.65.2CHUNJUAN118-310.711.488.1-3.3ANAN6.34-2.35.86.944-2.9SAKULA3.43.403.43.33.83-0.3LONGLIQI0.62.72.10.212.82.71.7BAOBEI21.2-0.81.82.31.21.1-1.2XIAODINGDANG0.210.80.20.20.91.10.9BALLET0.80.5-0.30.80.70.50.5-0.2ValueShare(BB&KidsCreamBase)BB&KidsCreamKeyBrandSharebyCity

XXGainedShareSignificantlyIn4&AandCatchingUpwithH.E.MInBCDAsWell4CityACityBCDCityTown4MonthstoJF03ChgYAJF03ChgYAJF03ChgYAJF03ChgYAYUMEIJING10.5-3.928.6-10.419.93.919.1-2.2HAIERMIAN17.7-7.110.6-0.616.70.111.9-3XX35.919.4207.110.33.12.11.5CHUNJUAN10.9-7.10.7-0.54.9-3.116.6-1.4ANAN0.4-0.61.6-1.55.4-3.65.4-1.1SAKULA3.8-1.74-0.63.40.82.9-0.1LONGLIQI1.513.52.83.22.721.3BAOBEI1.6-0.61.1-0.80.8-0.61.4-1.4XIAODINGDANG0.70.70.60.51.31.11.10.9BALLET0.2-0.11.1-1.50.60.20.1-0.2ValueShare(BB&KidsCreamBase)XXSKUValueShareTrend,National

ICLargelyHelpedShareGainsValueShare(BB&KidsCreamBase)XXWeightedDistributionbySKU,Nat.WeightedDistributionBB&KidsCreamKeySKURanking,JF03

TookTheAdvantageOfIC25gtoFurtherWideXXPenetrationBothInDepthandWidthValueShareVALS.P.P.DWTDWeightedDistributionNumericDistributionRmb/PckHAIERMIAN40g10.68152136.4XXUC60g7.97741721.4XXIC25g6.88532710.5XXIC60g6.17333421.8XXUC25g663381010.6YUMEIJING40g3.8592685.5HAIERMIAN25g3.75825142.9NationalCity-H/S(BB&KidsCreamBase)XXCreamtotaldistributionscored53%inweightedand14%innumericwhichisevenwithH.E.M40gincityH/Schannel.BB&KidsCreamKeyBrandSharebyChannel

XXWeakInTraditionalStoreValueBase4MonthstoJF02JF03JF02JF03JF02JF03YUMEIJING2220.720.116.923.926.1HAIERMIAN15.713.919.116.112.110.8XX6.812.711.720.11.52CHUNJUAN1183.9218.716.6ANAN6.343.82.196.8TraditionalStoreH/S/DeptNationalValueShare(BB&KidsCreamBase)Y.M.J&Chunjuan&H.E.MSharebyPackageInChannelChunjuanYMJH.E.MValueShare(BB&KidsCreamBase)79%57%25%BagcontributionintraditionalstorebybrandSummaryXXCreamsalesincreasingfast,IC25glaunchacceleratedgrowthinthispeakseason.XXgainedsharesignificantlyin4&AandcatchingupwithH.E.MinBCDaswellIC25gconsumeroff-takewellperformedoverallXXcreamdistributioniscompetitiveinmoderntradewillweakintraditionalstoreY.M.J/Chunjuan/H.E.Mhighshareintraditionaltrade,bagproductscontributedtheirshareinthistradeExploreSachetSalesOpportunityBagSalesImportancetoSkinMoisturizing

BagBetterAcceptedInWest/Town&InTraditionalTrade(National-MATJF03)(-10%)(-11%)Numberinbracketsisbag’sannualgrowthrate.ValueShareVolumeShareRmb/KgNational4.817.549ModernTrade2.811.354TraditionalTrade8.624.947South3.613.654East3.815.847North4.214.548West9.129.7514Cities1.87.556ACities4.316.755BCDCities3.513.250Town12.329.345BagSalesMixByMarket,National(National-MATJF03)SkinMoisturizerBagPacksizeImportance(National-MATJF03),BagMoistureBaseRmb/Kg25GM51.930GM54.720GM77.950GM24.8135GM58.445GM20.240GM40.510GMValueShare43.538.65.95.42.60.90.80.5VolumeShare41.5353.710.82.22.30.91.122.8BagKey10BrandsShare,National

BagDominatedbyLocalBrandswithVery-lowPrice

ValueShareVolumeShareRmb/KgYUMEIJING22.919.757.4LONGLIQI14.510.568.3MAXAM10.67.867.7HAIERMIAN6.36.547.8ANAN5.85.750.2CHUNJUAN5.45.350.3KEMENG5.46.441.94477633.346.1AOQI3275.7BAOBEI1.92.242.5O.BRAND21.230.6(National-MATJF03),BagMoistureBaseBagKeyBrandsValueSharebyMarket

ManyLocalBrandsAreRegionalizedNationalSouthEastNorthWest4CityACityBCDCityTownYUMEIJING22.957.71824.718.625.73221.619.4LONGLIQI14.58.117.513.514.215.11617.711.1MAXAM10.65.112.112.19.19.99.511.910.2HAIERMIAN6.33.97.38.53.83.53.98.16.1ANAN5.81.61.9882.27.46.54.9CHUNJUAN5.40.101622.2028.5KEMENG5.48.212.60.92.73.64.25.16.54477630.72.760.82.14.12.8AOQI31.61.35.62.41.31.93.93BAOBEI1.96.30.50.93.13.82.41.41.8(National-MATJF03),BagMoistureBaseY.M.JBagSalesContributionByMarketValueImportance-MATJF0325GbagpricedRmb1.4/pckleadingitdistributionandshareL.L.QBagSalesContributionByMarketValueImportance-MATJF03NationalH/S/DMisc.StoresLONGLIQI506032BOTTLE90ml324117BAG30g263313BOTTLE80g24325BAG20g192119BOTTLE200ml1726WeightedDistributionMaxamBagSalesContributionByMarketValueImportance-MATJF03NationalH/S/DMisc.StoresMaxam637736BOTTLE80GM425617BOTTLE40GM283711BAG30GM232720WeightedDistributionH.E.MBagSalesContributionByMarketValueImportance-MATJF03NationalH/S/DMisc.StoresWeightedDistributionHaiErMian576840BOTTLE40GM385210BAG25GM282830BOTTLE25GM263119BOTTLE100ML13190SummaryBagmarketsizeisdecliningyearlyBagbetter