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浙00888#电子商务英语试题第9页(共9页)全国2006年1月高等教育自学考试电子商务英语试题课程代码:00888请将答案填在答题纸相应位置上一、词汇和语法(本大题共20小题,每小题1分,共20分)根据句子的意思选择一个正确的答案,错选、多选或未选均无分。1.Thefurnitureinherroomisquitedifferentfrom____________intheexhibitionhall.A.that B.thatoneC.these D.thoseones2.-WhatcanIdoforyou?-I’dliketotake____________thesetomatoes.A.twodozenof B.twodozenC.twodozens D.twodozensof3.Onewarning____________tostopherdoingit.A.sufficed B.suffered C.suggested D.provided4.ThePearlRiver’sflowintotheseaisonly____________tothatoftheYangtze.A.thesecond B.asecondC.second D.seconds5.“All____________presentandall____________goingonwell,”ourmonitorsaid.A.is…is B.are…areC.are…is D.is…are6.Thestorysounds____________.A.tobetrue B.astrueC.beingtrue D.true7.Thisbookis____________tobeputintothatenvelop.A.bigenough B.sobigC.verybig D.toobig8.Ispentavery____________hourinthelibrary.A.productive B.creativeC.predictive D.profitable9.English____________allovertheworld.A.isteaching B.istaughtC.teaches D.teaching10.Thenursebeingout,whois____________thechildreninstead.A.tendto B.totendC.tended D.tobetendedfor11.Nothingbutcontemptisduetothosepeoplewhoaskusto____________tounmeritedoppression.A.submit B.obeyC.propose D.comply12.____________thatnewinformationtoanyoneelsebutthesergeant.A.Theyaskedhimnottogive B.Theyaskedhimtodon’tgiveC.Theyaskedhimnogive D.Theyaskedhimtonogive13.Youwillbelate____________youleaveimmediately.A.unless B.untilC.if D.or14.Afterhistroubles,he’snowin____________comfort.A.relative B.constantC.relevant D.fair15.Peopleusedtothinkthattheearthwasflat,____________?A.usedn’tit B.wasn’titC.don’tthey D.didn’tthey16.Thatterribledaywillbe____________inthechildren’smemory.A.enclosed B.lodgedC.walled D.embedded17.Themeetingbetweenthemotherandhersonwas____________indeed.A.dramatic B.grandC.theatrical D.characteristic18.Everythingseemsallright,____________?A.doesn’tit B.won’titC.don’tthey D.hasn’tthey19.Weallowedthewarmwaterto____________us.A.clasp B.containC.embrace D.join20.“Whereismynotebook?”“____________”.A.Hereisit B.HereitisC.Ithereis D.Itishere二、完形填空(本大题共10小题,每小题1分,共10分)从选择项中选择一个最适合短文的选项,错选、多选或未选均无分。Notallpainsufferersare21.Somepeoplewithmildshouldersoreness,forexample,simplywaitafewdaysforthestiffnesstogo22.Othersconsultthefamilydoctor.Stillothersmay23acupuncture(针灸).AcupuncturehasbeenpracticedinChinaformorethan2,600years,butinallthattimenoonethoughtto24aportablegizmo(小发明)thatcouldreplicate(重复)thesensationofneedlesgently,piercingone’sskintoneutralizepain.NowanAustraliandevicecompany,acuhealthLtd.hasdevelopedahandheld,needlefreedevicethat25theancientartofacupuncturewithadvancedelectronics.Theproduct,namedacuhealthandinventedbyDr.DeanRichards,usesanice-voltbatterytoproducemildelectricimpulses,26theuserappliestocertain“tension-reliefpoints”27hisbody.Itdoesnotpunctureorpenetratetheskininany28.Thedeviceprovidesrelieffromgeneralpain,stress,sorebacksandheadaches.29thepressurepointsontheirbodies,acuhealthusersconsultanaccompanyingbook-letandusethesonarprobe(探针)30intotheproduct.21.A.like B.likely C.alike D.same22.A.on B.away C.out D.down23.A.turnto B.attendto C.adjustto D.subjectto24.A.produce B.do C.develop D.employ25.A.relates B.attaches C.sticks D.combines26.A.where B.which C.what D.when27.A.on B.for C.with D.against28.A.form B.way C.time D.direction29.A.Finding B.Tofind C.Beingfound D.Havingfound30.A.built B.tobuild C.building D.tobebuilt三、阅读理解(本大题共10小题,每小题2分,共20分)阅读下面的短文,从A、B、C、D四个选项中选出一个最佳答案填空或答题,错选、多选或未选均无分。Passage1Duringtheearlierpartofthiscentury,mostcitiesandsmalltownshadmany“guesthouses”.Therewerelargeprivatehomeswithroomsthatcouldberentedtovisitingtravelers.Guesthouseswerewarmandfriendlyplaceswhereyouoftencouldhaveahome—cookedmeal,acleanroomandbath.Today,unfortunately,fewguesthousesremain.Theyhavebeenreplacebymotels(汽车旅客旅馆),whichofferthetravelermodernconveniencessuchastelevisionintheroomsandfrequentlytheuseofaswimmingpool.Someguesthousescanstillbefound,however,particularinsmalltowns.Whenyoucanfindthem,theseplacesoffertravelersagoodexpensiveplacetostayat.31.Earlyofthepresentcentury,____________.A.thereweremanyguesthousesinmostcitiesbutnotanyinmostsmalltownsB.therewerenotonlymanyguesthousesbutalsomanymotelsinmostcitiesandsmalltownsC.thereweremanyguesthousesnotonlyinmostcitiesbutalsoinmostsmalltownsD.thereweremanymotelsinmostcitiesandmostsmalltowns32.Guesthouseswereusedtoreceive____________.A.foreignguests B.foreignstudentsC.onlytherich D.sightseers33.Itisapitythat____________.A.thereareveryfewguesthousesnowB.therearestillsomanyguesthousesnowC.thereareagreatnumberofmotelsnowD.therearemoremotelsthanguesthousesnow34.Whichofthefollowingisnottrue?A.Thetravelerswholiveinmotelcanoftenswiminitsswimmingpool.B.Inamotel,eachapartmentisfurnishedwithTVset.C.Guesthousescanhardlybeseenanywheretoday.D.Eventodaytheguesthousesarestillcomfortabletolivein.Passage2Peopleovertheageof65intheU.S.Aarecalledseniorcitizens.LifeforthesepeopleisdifferentfromthatforyoungerAmericans.Mostseniorcitizensretire,ornolongerworkfulltime.Alsoitisunusualforpeopleofthisagetolivewiththeirchildrenandgrandchildren.Grandparentstendtoliveintheirownhousesorapartmentsawayfromtheirfamilies.Formanyseniorcitizens,theyearsafter65arenotenjoyable.Theyfeelunproductivewhentheynolongerwork.Theirliveslosemeaning.Inaddition,theymayfeellonelybeingawayfromtheirfamiliesandthecontactstheyhadintheirwork.Moreover,theybecomemoreconcernedwiththeirhealthastheygrowolder.Iftheyliveinbigcities,theyoftenworryabouttheirsafety.Otherseniorcitizensenjoytheirlives.Theyfeelfreetodothingstheywerenotabletodowhentheywereworkingandraisingfamilies.Theynowhavetimetoenjoyhobbiesandsportsandtravel.Theyassociatewiththeirfellowseniorcitizenswhohavecommoninterestsandequalfreetime.Manyseniorcitizensmovetoretirementcommunitieslocatedinwarmclimates.Someseniorcitizenscontinuetoworkbeyondretirementage.Manyfindnewcareersandprofessionalopportunitiesaftertheyretire.ThenumberofseniorcitizensintheU.S.isincreasingrapidlybecausepeoplearelivinglongerthanbefore.TheaveragelifespanforAmericansisnowmorethan74years.Becauseoftheirlargernumbersandmoreactivelifestyles,seniorcitizensaregainingsocialinfluenceinthecountrybothpoliticallyandeconomically.Theirconcernsarereceivingawideraudiencethaneverbefore.ThetimemaycomewhenallAmericanswilllookforwardtobecomingseniorcitizens.35.Seniorcitizensare____________.A.thepeopleof65yearsold B.thepeopleover65yearsofageC.thepeoplebetween60and65yearsold D.theretiredpeople36.Manyseniorcitizens____________.A.areenjoyableB.livetogetherwiththeirfamiliesC.feelunproductive,lonelyandunsafeD.feelsafeinbigcities37.Seniorcitizensaregainingsocialinfluencebecause____________.A.thenumberofseniorcitizensisgrowingandbecauseseniorcitizensaremoreactiveB.theydomoreworknowC.theiraveragelifespanislongerD.seniorcitizenshaveexperiencePassage3Thedigitalrevolution,asexemplifiedbytheInternetandelectroniccommerce,hasshakenmark1etingpracticestotheircore.Inarecentpaper,WhartonsJerryWind,directoroftheSEICenterforAdvancedStudiesinManagement,andco-authorVijayMahajan,amarketingprofessorattheCollegeofBusinessAdministrationoftheUniversityofTexasatAustin,examinetheimpactofdigitalmarketingonconceptslikepricing,whencustomerscanproposetheirownprices(),orbuyersandsellerscanhaggleindependentlyinauctions(eB).Thepaperprovidesanoverviewofsomeoftheemergingrealtiesandnewrulesofmarketinginadigitalworld,andoutlineswhatthenewdisciplineofmarketingmaylooklikeintheearlypartofthenewcentury.Tobeginwith,saytheauthors,therapid-firegrowthoftheInternetishelpingtodrivechanges.“Itisnotjustourcomputersthatarebeingreprogrammed;itiscustomersthemselves,”saysWind.“Theseemergingcyberconsumersarelikeanalienracethathavelandedinthemidstofourmarkets.Theyhavedifferentexpectationsanddifferentrelationshipswithcompaniesfromwhichtheypurchaseproductsandservices.”Foronething,cyberconsumersexpecttobeabletocustomizeeverything—fromtheproductsandservicestheybuyandtheinformationtheyseek,tothepricetheyarewillingtopay.Andwithdigitaltechnologyopeningnewchannelsforgaininginformation,theyaremoreknowledgeableanddemandingthanpreviousconsumers.Digitalcustomerscanalsosortproductsbasedonanydesiredattribute,price,nutritionalvalue,orfunctionality,andtheycaneasilyobtainthird-partyendorsementsandevaluations,tappingtheexperienceofotherusers.“Companiesthatcannotmeettheirdemandsandexpectationswillbeataloss,”saysWind.38.Thispassagewasmostlikelytobetakenfrom____________.A.apaperdiscussingdigitalrevolutionB.anintroductiontoabookC.abookondigitalrevolutionD.anoverviewofapaper39.Comparedwithtraditionalcustomers,theemergingcyberconsumers____________.A.aremoredifficulttosatisfyB.havelessknowledgeaboutbusinessC.havemoreproblemswithpricesD.arelesswillingtobuyproductsandservices40.Inthelastparagraph,whatWindsaidmeans____________.A.companiesshouldtrytheirbesttomeetthedigitalconsumers’demandsandexpectationsB.itwillbemoreandmoredifficultforcompaniestoearnprofitine-businessC.mostofthecompaniesine-businessareatalossD.digitalconsumers’decisiontobuydependslargelyonothers’evaluation四、单词汉译英(本大题共15小题,每小题1分,共15分)根据给出的汉语词义和规定的词类及首字母写出相应的英语单词。41.做广告v. a____________42.批评的;危急的;决定性的adj. c____________43.清楚的,明显的a. d____________44.繁荣n. p____________45.不可避免的adj i____________46.定居;居住v. r____________47.一致;一贯;相符adv. c____________48.尝试,试图,努力v.&n. a____________49.外面的,位于某物外表adj. e____________50.领地,领土;范畴n. d____________51.比较,对照v. c____________52.细查;扫视v. s____________53.智力;情报n. i____________54.获得成功,达到目的adv. s____________55.无疑,肯定,毋庸置疑adv. u____________五、单词英译汉(本大题共15小题,每小题1分,共15分)给出下列单词或术语的汉语意思。56.customerservice57.monitor58.bandwidth59.enduser60.IPtotype66.humanresources67.exploit68.shippingmethod69.strategicobjective70.billboard六、英译汉(本大题共5小题,每小题2分,共10分)阅读下面的短文,然后把画线的句子翻译成汉语。Ithasbeenatumultuoustimefordot-comstart-ups.Infact,Gartner,Inc.estimatesthatover75%ofe-commercestart-upswillendinfailure.(71)Whileitistemptingtoblameprevailingmarketconditionsforthisfailurerate,thefactisthatearlyplanningultimatelydeterminesthepotentialsuccessorfailureofastart-up.Thiswhitepaperhelpsmanagersunderstandthecharacteristicsthatcontributetosuccessfulstart-ups.(72)Importantly,thisworkalsoincludesavaluablediagnosticsurveythathelpsentrepreneursquantifythestrengthofthebusinessandidentifyproblemareas.Onethingisclear:Therearealotofwaysforanewbusinesstogooutofbusiness.(73)Lossoffocus,aninabilitytofulfillcustomerordersorservice,andami

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