牛津高中英语模块4 Unit1 阅读课

Advertisement整理ppt

Commercialadvertisements整理ppt

Publicserviceadvertisements整理ppt1.Canyoureadthewordthere?2.Whatdoesittellus?PSA3.WhatdoesPSAstandfor?PublicServiceAdvertisementPSA:整理pptPSA2.Whatabouttheideaofthisad?1.IsthisadacommercialoneoraPSA?3.Doyouthinkitwilltakeeffect?整理ppt(1)Whoisthegirlintheillustration?(2)Howdoyoufeelwhenyouseethechildinthebigeyes?(3)Whatwouldyouliketodoforthechildafterseeingthisadvertisement?(4)Whydoestheadvertisementsaythereishopeforallofus?(5)Fromthisposter,doyouknowwhatdoyouthinkthepurposeofProjectHopemean?Thereishopeforallofus!ProjectHope!整理pptReadthefollowingarticlequicklyandanswerthequestions1.Whatdoadvertisementsencouragepeopletodo?2.WhatdoesPSAstandsfor?3.WhatarePSAsmeanttodo?Tobuyaproductorserviceorbelieveinanidea.PublicServiceAdvertisementsToeducatepeopleabouthealth,safetyoranyotherissuewhichaffectspublicwelfare.整理pptB.Readthefollowingsupportingdetailsandlistentothetape,thendecidewhethertheyaretrueorfalseaccordingtothearticle.WriteTorFnexttoeachsentence.1.Advertisementsarefoundinmanyplaces.()2.PSAsareonlyfoundinnewspapers.()3.Alladvertisementstellthecompletetruth.()4.PSAsandcommercialadsusesomeofthesamemethods.()5.Commercialadscanoftengiveusvaluableinformationabouthowtoliveourlives.()6.AnadwarningpeopleagainstsmokingisanexampleofaPSA.()TFFTFT整理pptReadingStrategyExpositorywritingusuallyfollowsthesamebasicformat:1.Introductionofsubject2.Supportingdetails3.Conclusion整理pptC.SummarizetheDifferencesandSimilaritiesBetweenthetwoTypesofAdvertisements.TrytoFillintheFollowingBlanks.TypesofadsCommercialadsPSAsSimila-ritiesPlacefoundMethodusedDiffer-encesPurposesValidityExamplesBillboards,newspapers,magazines,theInternet,radio,television.Persuasivelanguage,excitingimagesTopromoteaproductorserviceTheydonottellyouthecompletetruth.Toeducatepeopleabouthealth,safetyoranyotherissuewhichaffectspublicwelfareTheyarehelpfulandwecanlearnalotbyfollowingtheadviceL12~26L28~40整理pptGuessthemeaningofthefollowingwords1.persuasive(L5)2.promote(Ll0)3.intended(L11)4.beawareof(L16)5.cure(L19)6.nationwide(L32)7.schooling(L37)8.committingsuicide(L38)a.sending(children)toschoolb.abletomakesomeonebelievesomethingc.meantorplannedtodod.killingoneselfe.helpathingoranideabecomepopularf.knoworrealizeg.makesanillpersonbetterorsolvesaproblemh.happeningthroughoutacountry整理pptMainideasforeachparagraphafterdiscussion.

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Advertisementsareimportantandpopularinourdailylife.

Wehavetwotypesofadvertisementsinallkindsofmedia.

Weshouldnotbelievealltheadvertisements.

Publicserviceadsalwaystellusthetruth.

整理ppt

DearProfessorLiuKai,Iwanttothankyouforofferingmesuchuseful_____duringmyresearch.Ihavecompletemyarticleaboutadvertisements,andI’mquitesatisfiedwithit.Ithasjustbeenpublishedonourschoolwebsite.Ineverknewthat____________weresointeresting!TheinformationIfoundwillreallyhelpmetoeducateothers.Ihopethataftertheyreadmyarticle,myschoolmateswillunderstandthatPSAsare_______toeducateusabout_____________issues,andthatcommercialadsaremeantto_______productsorservices.Beforeourtalk,Ididnotthinkverymuchabouthowanadvertisermightbetryingtotrick_________intobuyingaproductoraservice.NowIthinkIwillbemuchsmarteraboutwhatthingstobuy.Eveniftherearelotsofexcitingimagesand_________language,IwillremembertothinkaboutthethingsIbuy.Iwillalsopayalotattentiontothe_________publicservicead_________,becausenowIknowhowhelpfultheycanbe.Iwill_________myfriendstopayattentiontothemaswell.Thankyouagainforhelpingmefindsomuchusefulinformation!Yoursfaithfully,QianLiliadvertisementspublicwelfareintendedcampaignsencouragepersuasivenationwidepromote

advicecustomersadviceadvertisementsintendedpublicwelfarepromotecustomerspersuasivenationwidecampaignsencourage整理pptLanguagepoints1.advertisev.advertiser登广告者，广告客户advertising广告业，广告advertisement广告，做广告Iadvertisedmycarforsale.我登广告卖车子。advertiseforsth.登广告寻找Headvertisedforasecretary/ajob.他登广告招聘一名秘书/谋求一份工作。advertisementcompanymake/putanadvertisementinthenewspaper整理ppt2.share(n.)(vt)sharethesamefate遭受同样的命运。sharesth.withsb.与别人共用或合用某物sharehappinessandsorrow同甘共苦Heisreallyafriendofmine.Hewould_____hislastpennywithme.A.costB.lendC.supportD.share整理mote(promotedpromoting)Theinstructorwaspromotedto/tobeprofessor.那位讲师升为教授。Thebosspromotedhimtothepostofchiefaccountant.老板提他为会计主任。promoteforeigntrade促进对外贸易promoteanewproduct促进新生产promoter促进者，助长者promotion提拔，晋升get/begivenapromotion获得升级promotionworker推销员整理ppt４.lie---lied---lied---lyinglie---lay---lain---lyinglay---laid---laid---laying

1).Ifoundtheboy______tohismother.2).Abridgeis_______acrosstherivernextyear.3).Theboyisalwaystelling______4).Isawawallet______ontheground.5).Isawaradio______onthetable.6).Yancheng_____innorthofJiangsuProvince.lyingtobelaidlieslyinglaidlies整理ppt５.connect连接，联合，关联connect…to\with…把……和……连接起来beconnectedwith/havesth.todowith与------有关ArailwayconnectsShanghaito/withBeijing.一条铁路把上海和北京连接了起来。Thevisitofthepolicewasnotconnectedwiththelostchild.警察的来访与那失踪的孩子无关。整理ppt６.dealdeal---dealt----dealtdealwith处理，安排，涉及，做生意

Howtodealwiththewasteisabigproblem.

Themanishardtodealwith.

这人很难对付/相处。Thebookdealswithproblemsofpollution.这本书论述了污染问题。I’vedealtwiththestorefor20years.我和那家店铺做买卖20年了。deal(n.)交易，待遇，分量，（口）买卖dealer经销商，商人Hemadeadealwiththeman.他和那个人交易。agreatdealof不可数名词大量的；许多整理ppt７.service(n.)Theserviceinthisrestaurantisalwaysslow;thegirlsareverylazy.这家饭店的服务总是很慢；那些女侍者都很懒。atsb.sservice听从吩咐，由某人支配I’matyourserviceatanytime.随时听候你的差遣。serve服务，服役，招待顾客（摆出饭菜）servant仆人；佣人Wemustservethepeopleheartandsoul.我们必须全心全意地为人民服务。

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