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PAGEPAGE6/6商务谈判问答题1.whatisaboutbusinessnegotiation ?(PPT)reachasatisfyingpurpose2.FundamentalElementsofNegotiation(PPT)Negotiator:Thosewhoareengagedinnegotiation.On-table/off-tablenegotiatorNegotiatingtopic:SpecificproblemsthatshouldbediscussedTopicshouldbecommoninterestNegotiating:backgroundobjectiveconditionofnegotiationincludingEnvironment/organization/staffbackgroundpleaseexplainthecontentsfor“softnegotiation”,“hardnegotiation”and“principalnegotiation”(PPT)relations,strengthenmutualunderstandingandFriendlyconsultationsstandpositionratherthaninterestsgain,focustowillpowertestsoastoimposeselfpositionontheother.principalnegotiationisvaluenegotiation,itstrengthensfairvalueandfairprinciplederivedfromHarvardnegotiationtechniquewhatarethemaintasksforthe3stagesofnegotiationrespectively ?(13)forit.environmentalfactorsandinformationcollectionaretwomaintaskduringthisstagefacetofacenegotiation①Introducingteammembers②Discussingagenda③fivephasewillproceed:Aexploration探索/试探Bbidding报价/招标Cbargaining讨价还价Dsettling&ratify搞定/认可post—negotiationthemainthingatthisphaseistoreviewandconfirmtheagreementandresultoftalksoneachissuesothatnoambiguityofunderstandingexists.Alsowrappingupincludesfollow-upworkforfuture.whataretheapproachesyoucanusetoattractimmediateattention ?(36)①arousecuriositybyaskingaquestionrelatedtoyourtalk②saysomethinghumorous③startoffwithaninterestingnewsitem④openwiththeimpactofaprofoundquotation⑤openwithasimpleexplanationofhowyourtopicaffectsthecommoninterestsofthelisteners⑥startoffwithashockingstatementwhat are the alternatives that you may use on how to answer questioned?(40)①Leavingtheotherpersonwiththeassumptionthathehasbeenanswered②Answeringincompletely.③Answeringinaccurately.④Leavingtheotherpersonwithoutthedesiretopursuethequestioningprocessfurther.A.givea“nothing”answer B.Usehumourinansweringquestions. C.donotanswerwhataretherequirementsforthechiefnegotiator ?(57)tryingcircumstances.itsmaximumadvantage.Thechiefnegotiator’sgreatestskillistheability todealwithpressurefromavarietyofdirections.boththecompany’sproductsandmoderndayinformationtechnology.whataretheadvantagesanddisadvantagesofsinglenegotiator ?(58)Advantage:teamorcreatingdisagreementamongteammembers;topreventfromplacingcompleteresponsibilityononeperson;betweenteammembersdisadvantage:ithasaveryhighlevelrequirementofthenegotiator.familiarizewitheveryfieldthatrelatetothenegotiationandatthesametimetobealertenoughtoputforwardquickresponsestoascheme.Especiallywhentheotherpartysendinsomeexperts,it’sreallyhardforasingleonetomanageallonhisown.whatareTheadvantagesanddisadvantagesofteamnegotiations ?(59)Advantage:(1)itwoulduseanumberofpeoplewithdifferenttechnicalbackgroundswhocancorrectmisstatementsoffact;(2)itenablesapoolingofjudgmentsandplanninginadvance;(3)itpresentstheothersidewithalargeopposition.Disadvantage:(1)withabigteam,itisratherdifficulttocontrolandtheweakmemberisveryeasytopickoutbytheotherpartyandtheywillattackindividually.(2)Manymembersinateamwillinterferewiththenegotiationefficiency.(3)Thechiefnegotiatorwillbeplacedcompleteresponsibility(4)Theyneedtomakeon-the-spotdecisionswhatarethedesireabletarget,theacceptabletargetandthebottomtarget(79)thedesirabletargetiswhatwewishtoattainbutinrealityrarelyreach 。theacceptabletargetiswhatwemakealleffortstoachieve 。thebottomtargetiswhatwewilldefendandsafeguardwithallourmight 。what are the If the advantages if the meeting is held in your territory?(81)(1)itenablesyoutogettheapprovalthatmaybenecessaryonproblemsthatyoudidnotanticipate;(2)itpreventstheothersidefromconcludingthenegotiationprematurelyandleaving,whichhemightdoifheisinhisownoffice;(3)youcantakecareofothermattersandhaveyourownfacilitiesavailablewhileyouarehandlingthenegotiation;(4)itgivesyouthepsychologicaladvantageofhavingtheothersidecometoyou;and(5)itsavesyoumoneyandtravelingtime.whataretheIftheadvantagesifthemeetingisheldinyouropposer’sterritory?(81)(1)youcandevoteyourfulltimetothenegotiationwithoutthedistractionsandinterruptionsthatyourofficemayproduce;(2)youcanwithholdinformation,statingthatitisnotimmediatelyavailable;(3)youmighthavetheoptionofgoingoveryouropposer’sheadtosomeoneinhishighermanagement;and(4)theburdenofpreparationisontheopposerandheisnotfreefromotherduties.13.whyweputforwardthehighestbutdefensiblebidasseller?(94)Highest:①Theopeningbidsetsalimitbeyondwhichwecannotdesire.Oncemade,wecannotnormallyputinahigherbidatalaterstage.②Ourfirstbidinfluencesothersintheirvaluationofouroffer.③Ahighbidgivesscopeformanoeuvreduringthelaterbargainingphases.④Theopeningbidhasarealinfluenceonthefinalsettlementlevel.Thehigherwesetthemoreweshallachieve.Defensible:①Ifbrokenawayfromthehighestpricethatisacceptablefortheotherside,it’sjustaone-sided“beautifuldream”.Therefore,puttingforwardabidthatcannotbedefendedwilldamagethenegotiatingprocess.Itisfoundtobeoffensivebytheotherparty.②thebiddingsideshouldnotonlyseektohisownadvantagebutalsotaketheacceptablepossibilityoftheothersideintoconsideration.14.pleaseexplaintheadvantagesanddisadvantageswiththeestablishmentforthefirstbid?(95)Advantages①Theadvantagesareassociatedwiththeestablishmentofinfluence.Mostpeopletakethefirstbidtobeagoodidea.②Tosomeextentfirstbidismoreinfluentialthanresponsivebid.③ThefirstbidconfinesthebargainingintoaspecialframeofthefirstbidsoastoreachamorefavorableagreementDisadvantages.:①whenapartyhearsanotherparty’sopeningbid,theycanthenmakesomefinaladjustmentintheirownthinking.②othersmaytrytoconcentrateonattackingourbid,tryingtodriveusdownanddownwithoutgivingusanyinformationabouttheirownposition.whatthebasicprincipalthatgoverntheconcessioninbargaining (1)Aconcessionbyonepartymustbematchedbyaconcessionoftheotherparty.(2)It’sbetterforthepaceofc oncessiontobeaslittleaspossibleandthefrequencyofconcessiontobeslow.(3)Apartyshouldtradetheirconcessionstotheirownadvantage,doingtheirbesttogivetheotherpartyplentyofsatisfactionevenifconcessionsaresmall.(4)Apartymusthelptheotherpartytoseeeachoftheirconcessionsasbeingsignificant.(5)Moveatameasuredpacetowardstheprojectedsettlementpoint.(6)Reserveconcessionsuntiltheyareneeded.howdoyoubreaktheimpasse ?(101)①Thefirstprincipali ncopingwiththeseconflictsis“keepitfluid”.②Thesecondprincipleisto“seekingeasyescaperoutes”.③Thirdly,usetimebreakseitherasrecesseswithinaparticularnegotiationmeetingorasbreaksbetweenmeetings.④Fourthly,Fourthly,looktobringinginthirdpartyarbitratorsoreventhirdpartychairmentocontrolfurthernegotiation.Othersuggestion①tomoveoutofthenegotiatingarenaintosomeambienceinwhichinformaldiscussioncantakeplace.②tomakesomechangesontheteam.③bringinthebossesfrombackhome.④toinsistonargument:refusetotheotherside‘sunreasonabledemands,todisclosethecunningofopponenttomakeadeadlock;⑤nevercompromise:reasonabledemands/nospacetomakeaconcessionunlesssacrificetheinterestofselfwhataretheCharacteristicsofthefinaloffer? (102)(1)Itshouldnotbemadetoosoon.Otherwiseitwillbetakenasjustanotherconcession oneofmanystilltobehopedfor.(2)Itmustbebigenoughtosymbolizeclosure.(3)Negotiatingtoouradvantagedemandthelasthalfpenny.(4)givehimthatsatisfactionAtwhattimesshouldweuseourrecess? (114)①Attheendofaphaseinthenegotiations.②Beforeissueidentification.③Whennearinganimpasse.④Teammaintenanceneeds.⑤Breakingatrough.19.Whatistherecommendedproceduretogetarecess?(115)①Statetheneedforarecess.②Summarizeandlookforward.③Agreeonthedurationoftherecess.④Avoidfreshissues.Ifotherswanttoinsertanythingfurther,askthemtowaituntilaftertherecess.20.whatshouldwedoaftertherecessandthemeetingisresponsed?(115)①Afewmomentofice-breaking ,asweagainattuneourwavelengths.②re-statetheprogressmadeonagreedplan③confirmrestofagreedplanorsuggestchangestoit④re-openingstatements,definingpositionsandinterestsastheyarenowperceivedandpavingthewaytofurthercreativedevelopment21.whatisevaluationstandardofbusinessnegotiating?(119)①Realizationdegreeofthebusinessnegotiatingobjectives,therealizationoftheobjectivecanonlybehighlightinaparticularnegotiationitem②Negotiating efficiency, low costs and high benefits means high negotiation③Thepersonalrelationshipafternegotiating,goodcreditstandingandfriendlyrelationshipareimportantsymbolofsuccessfulbusinessnegotiation 。22whataretheStepsofbusinessnegotiatingsummary?(121)1)Reviewthenegotiatingprocessandgoovertheminute.2)Analyzeandevaluatethenegotiating.3)Givesuggestionsofimprovement.4)Writethesummaryreport.23.whatkindofbenefitsdotheconflictleadto?(144)①Conflictcanprovidenewinformationaboutasituation.②Conflictcanbringaproblemintotheopenwhereitcanbedealtwith.③Conflictcanprovideanewperspectiveonasituation.④Conflictcanproducenewideasornewapproachestosolvingproblems,ifcreativityisused.⑤Conflictcanleadtoabetterunderstandingofoneself,andone’smotivations,goalsandbehaviors.24.howdoyoudealwithdifficultpeopleanddifficultsituation?(138)①d
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