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M-gatesWhatisM-Gates–andwhatmakesitcrucialtoourfuture?
M-Gates(MotorolaGates)isessentiallythelifecycleofaMotorolaproduct,fromtheoriginalideathroughitsend-of-life.Itprovidesaframeworkfordesign,testing,manufacturing,andmarketingMotorolaproducts,ensuringconsistencyandqualityineverystep.RaySokola(ChiefTechnologyOfficer)M-gatesWhatisM-Gates–andwTheM-GatesM-GateshavebeendesignedtoprovideMotorolawithaclear,unifiedapproachtocoordinatingfunctionsandenhancingcommunicationsrelatedtotheprocessofmarketandproductlineplanningwithsystemandproductdevelopmentTheM-GatesM-GateshavebeendThe16M-GatesThe16M-GatescanbeclassifiedintofivephasesBusinessCaseDevelopmentPortfolioPlanningProjectDefinitionImplementationandLaunch&Closeout.
Attheendofeachgate,reviewsareheldwiththecoreteamorwiththeSeniorManagementTeamtogoovertheprojectstatusandrisks.Thecontractbookisthemechanismwhichhelpsusorganizetheprojects.ItisanePM(EngineeringProgramManager)deliverableusedtoshow:whichdeliverablesarerequiredinwhichphasethestatusandlocationofeachdeliverablehoweachprojectisfollowingM-GatesWhichphase/Gatetheprojectisin.The16M-GatesThe16M-GatescM-Gates-ProductDevelopmentLifecycleModel
M-Gates-ProductDevelopmentLMarketIntelligenceandAnalysisThisactivityisanon-goingactivitywheremarketingpersonnelcontinueto:gathermarketintelligenceperformmarketsegmentation,andassessourinternalcapabilities.
Alloftheexternalandinternalinformationcollectedandanalyzedismanagedinaknowledgemanagementenvironment(e.g..database,compassrepository,etc.)Thisknowledgemanagementfacilitatesthesharingofknowledgeandisthefoundationofdevelopingcomparablebusinesscasesfordifferentproducts/solutionsMarketIntelligenceandAnalysM-Gates15-13
BusinessCasePhaseThisphasecreatesbusinesscasesforopportunitiesusingmembersfromthecrossfunctionalteams.Onceahigh-levelbusinesscaseisapproved,moredetailedbusinesscasesaredeveloped.Thesebusinesscases:pursueamorein-depthanalysisontheopportunityandincludecustomerfeedback,technicalfeasibility,standardsalignment,fullfinancialanalysis,androadmap.M-Gates15-13
BusinessCasePhM-Gates12-11
PortfolioPlanningPhaseAlsoknownasPrioritizationandResourceAllocationphase,iscomposedoftwoactivities:Thefirstonefocusesonasolutiondefinedbyabusinesscaseandassociatedroadmap.Thesecondonefocusesonthemarketingrequirementsforaspecificsolution.PortfolioPlanningencompassesbringinginaspecificopportunityintoaformalgatedecisionaswellasmanagingtheportfolioonanongoingbasis.M-Gates12-11
PortfolioPlanniM-Gates10-7
ProjectDefinitionPhaseTheProjectDefinitionphasefocusesonthedevelopmentofdetailedrequirementsforthesystemasawhole.Theserequirementsincludesourcing,manufacturing,distribution,services&aftersalessupport,marketingcommunication,channeldistribution,technology,architecture,teststrategies,andplatformstrategies.Thisphaseculminatesintheapproval(ordisapproval)ofacontractbookwhichrepresentsaninternalcontracttoourselvesanddescribeswhatwewilldelivertothecustomer.M-Gates10-7
ProjectDefinitioM-Gates6-3
ImplementationPhaseDuringthisphase,theprojectteamcompletesanyfurtherelaboration/allocationofrequirementsanddeclaresDesignReadiness(Gate6).Theteamthendesigns,implements,andteststhesubsystemaccordingtoitsowndevelopmenttechniques.Oncesatisfiedwithsubsystemintegrationandtest,aprojectbusinessreviewdeclaresSystemTestReadiness(Gate5).Thesystem,productorplatformisthenvalidatedandverifiedaccordingtotheallocatedrequirements.Validationensuresthatthesystemrequirementsareavalidrepresentationofthedesiredsystemattributes,behavior,andperformance.Verificationprovesthattheimplementedsystemsatisfiesthevalidatedsystemrequirements.M-Gates6-3
ImplementationPhaM-Gates6-3
ImplementationPhase(cont.)Oncesystemintegrationandtestiscomplete,fieldtestmanualsareready,andregulatoryconcernsareapproved,theprojectisdeemedreadyforfieldtest(Gate4).Fieldtestsareconductedandmodificationsmadewherenecessary.Manufacturingdeterminesitsmaterialsstreamresolvescapacityissues,andconductspilotbuildstohonethemanufacturingprocess.AprojectbusinessreviewisconductedandtheprojectisReadyforControlledIntroduction(Gate3).M-Gates6-3
ImplementationPhaM-Gates2-0
LaunchandCloseoutPhaseLaunchandCloseoutfocusesonthevolumedeploymentoftheopportunityandtheformalretirementanddecisionmanagement.Forvolumedeployment,thecontrolledintroductionandmanufacturingramp-upexecutionareanalyzedforvolumedeploymentandalllaunch,manufacturingandsupport/servicefunctionsareready.MPP(MarketingandProductLinePlanning)playsakeyroleintheretirementofanopportunityasthetriggersforretirementactivationaremonitoredthroughtheportfolioasawhole.Notthatretirementmaynotonlycomeaftervolumedeployment.Bymonitoringtheoverallportfolio,productsearlierinthedevelopmentlifecyclemayberetiredbasedonchangestostrategyoroverallresourceneeds.M-Gates2-0
LaunchandCloseouM-GatesWebsiteMoreinformationaboutM-Gates(Trainingmaterial,processdocuments,…)canbefoundat:/cgi/web/chsmgates/homeM-GatesWebsiteMoreinformatioM-gatesWhatisM-Gates–andwhatmakesitcrucialtoourfuture?
M-Gates(MotorolaGates)isessentiallythelifecycleofaMotorolaproduct,fromtheoriginalideathroughitsend-of-life.Itprovidesaframeworkfordesign,testing,manufacturing,andmarketingMotorolaproducts,ensuringconsistencyandqualityineverystep.RaySokola(ChiefTechnologyOfficer)M-gatesWhatisM-Gates–andwTheM-GatesM-GateshavebeendesignedtoprovideMotorolawithaclear,unifiedapproachtocoordinatingfunctionsandenhancingcommunicationsrelatedtotheprocessofmarketandproductlineplanningwithsystemandproductdevelopmentTheM-GatesM-GateshavebeendThe16M-GatesThe16M-GatescanbeclassifiedintofivephasesBusinessCaseDevelopmentPortfolioPlanningProjectDefinitionImplementationandLaunch&Closeout.
Attheendofeachgate,reviewsareheldwiththecoreteamorwiththeSeniorManagementTeamtogoovertheprojectstatusandrisks.Thecontractbookisthemechanismwhichhelpsusorganizetheprojects.ItisanePM(EngineeringProgramManager)deliverableusedtoshow:whichdeliverablesarerequiredinwhichphasethestatusandlocationofeachdeliverablehoweachprojectisfollowingM-GatesWhichphase/Gatetheprojectisin.The16M-GatesThe16M-GatescM-Gates-ProductDevelopmentLifecycleModel
M-Gates-ProductDevelopmentLMarketIntelligenceandAnalysisThisactivityisanon-goingactivitywheremarketingpersonnelcontinueto:gathermarketintelligenceperformmarketsegmentation,andassessourinternalcapabilities.
Alloftheexternalandinternalinformationcollectedandanalyzedismanagedinaknowledgemanagementenvironment(e.g..database,compassrepository,etc.)Thisknowledgemanagementfacilitatesthesharingofknowledgeandisthefoundationofdevelopingcomparablebusinesscasesfordifferentproducts/solutionsMarketIntelligenceandAnalysM-Gates15-13
BusinessCasePhaseThisphasecreatesbusinesscasesforopportunitiesusingmembersfromthecrossfunctionalteams.Onceahigh-levelbusinesscaseisapproved,moredetailedbusinesscasesaredeveloped.Thesebusinesscases:pursueamorein-depthanalysisontheopportunityandincludecustomerfeedback,technicalfeasibility,standardsalignment,fullfinancialanalysis,androadmap.M-Gates15-13
BusinessCasePhM-Gates12-11
PortfolioPlanningPhaseAlsoknownasPrioritizationandResourceAllocationphase,iscomposedoftwoactivities:Thefirstonefocusesonasolutiondefinedbyabusinesscaseandassociatedroadmap.Thesecondonefocusesonthemarketingrequirementsforaspecificsolution.PortfolioPlanningencompassesbringinginaspecificopportunityintoaformalgatedecisionaswellasmanagingtheportfolioonanongoingbasis.M-Gates12-11
PortfolioPlanniM-Gates10-7
ProjectDefinitionPhaseTheProjectDefinitionphasefocusesonthedevelopmentofdetailedrequirementsforthesystemasawhole.Theserequirementsincludesourcing,manufacturing,distribution,services&aftersalessupport,marketingcommunication,channeldistribution,technology,architecture,teststrategies,andplatformstrategies.Thisphaseculminatesintheapproval(ordisapproval)ofacontractbookwhichrepresentsaninternalcontracttoourselvesanddescribeswhatwewilldelivertothecustomer.M-Gates10-7
ProjectDefinitioM-Gates6-3
ImplementationPhaseDuringthisphase,theprojectteamcompletesanyfurtherelaboration/allocationofrequirementsanddeclaresDesignReadiness(Gate6).Theteamthendesigns,implements,andteststhesubsystemaccordingtoitsowndevelopmenttechniques.Oncesatisfiedwithsubsystemintegrationandtest,aprojectbusinessreviewdeclaresSystemTestReadiness(Gate5).Thesystem,productorplatformisthenvalidatedandverifiedaccordingtotheallocatedrequirements.Validationensuresthatthesystemrequirementsareavalidrepresentationofthedesiredsystemattributes,behavior,andperformance.Verificationprovesthattheimplementedsystemsatisfiesthevalidatedsystemrequirements.M-Gates6-3
ImplementationPhaM-Gates6-3
ImplementationPhase(cont.)Oncesystemintegrationandtestiscomplete,fieldtestmanualsareready,andregulatoryconcernsareapproved,theprojectisdeemedreadyforfieldtest(Gate4).Fieldtestsareconductedandmodificationsmadewherenecessary.Manufacturingdeterminesitsmaterialsstreamresolvescapacityissues,and
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