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综合商务英语二册Unit10TenTradefairs综合商务英语二册Unit10TenTradefairs1

Contents:

1.Promotingaproduct

2.Futureperfectsimpleandfutureperfect

progressivetenses

3.Writingareplylettertoaninvitation

Contents:

2Objectives

Whenthelearnersfinishlearningthisunit,theyshouldbeabletoknowhowtopromoteproductswriteareplyletter

Objectives3Haveyoubeentoatradefair?Haveyoubeentoatradefair?4

1.Lead-in

Thecompanybrochureisanimportantmethodtopromotetheproductsandservicesofyourcompanyinatradefair.Workinpairsanddecidewhichofthefollowingitemsshouldappearinacompanybrochure?company’snamelogoandcontactinformationcompanybackgroundemployeesproductsandservicesorganizationstructurepricesmissionstatement

Thecompanybrochureisani52.VocabularyBuildingboothpresentationlaunchcataloguevenuesponsorship2.VocabularyBuildingbooth6Fillintheblankswiththegivenwords.impressionnetworksalestargetedresponsivepresentHavinganexhibitatanindustrytradeshowisagreatwaytoyourproducts,services,orsimplyyourself,toagroupofotherswithinyourindustry.Notonlydoesthetradeshowallowyoutowithotherprofessionals,butyoumayactuallygetafewwhileyouareatthetradeshow.Themainthingisthatyourexhibit,ifdonecorrectly,willleavealastinginthemindsofpotentialcustomers,thusmakingthemmoretoyouwhenyoudoafollow-upcontactafterthetradeshow.present

targetednetworksalesimpressionresponsiveFillintheblankswiththegi73.ReadingHaveyoueverheardofHannoverMessebefore?Doyouknowwhatwhat’sthemeaningofit?Readthefollowingarticleandfindtheanswer.3.ReadingHaveyoueverhea8HANNOVERMESSEHANNOVERMESSE9Answerthefollowingquestionsaccordingtothetext.1.WhatbasicinformationofHannoverMessecanyougetfromthefirstparagraph?2.WhatarethethreenounsusedinthesecondparagraphtodescribethefunctionofHannoverMesse?3.HowdoesHannoverExhibitionfacethechallengeofopeningglobalmarkets?4.WhatwasemphasizedintheHannoverMesse2013?Answerthefollowingquestions10Futureperfectsimpleandfutureperfectprogressivetenses4.LanguageFocusFutureperfectsimpleandfutu11FormofthefutureperfectsimpleandfutureperfectprogressivetensesThefutureperfectsimpleisformedwithwillhave+thepastparticipate.Thefutureperfectprogressiveisformedwithwillhavebeen+the–ingform.IwillgraduateinJune.IwillseeyouinJuly.BythetimeIseeyou,Iwillhavegraduated.IwillhavefinishedmyhomeworkbythetimeIgoouttoDaniel’sbirthdaypartytonight.WhenProfessorJonesretiresnextmonth,hewillhavebeenteachingfor45years.IwillhavebeensleepingfortwohoursbythetimeEdwardgetshome.综合商务英语二册Unit-10Ten-Trade-fairs课件12GrammarPoint:Futureperfectsimpleandfutureperfectprogressivetenses1.Thepastasseenfromthefuture

2.ThecontinuationofastateuptothetimementionedGrammarPoint:Futureperfect135.Speaking

YouareworkinginanITcompanyandyourbossisconsideringthenecessityofattendingHannoverMesse.Workinagroupoffouranddiscussthesituationtogether,anddecide:Howmuchyourcompanywillbenefitfromthetradefair?Afterdiscussion,yourcompanydecidedtoattendtheHannoverMesse.Nowdiscusswhichdepartmentshouldbeinvolved?Doyousuggestmarketingdepartment,salesdepartment,ITdepartment,oranyotherdepartmentofyourcompany?5.Speaking

Youareworkingi14Herearesomeusefulexpressionsyoucanreferto:Itisanimportantoccasionforacompanytolearnabout…Itisagoodopportunitytopromote…Itoffersagoodopportunityto…Ithinkmarketingdepartmentshouldbeinchargebecause…Istronglyrecommendthatsalesdepartmentshouldorganizethiseventbecause…Herearesomeusefulexpres15Workinpairs.Makeupadialogueinthefollowingsituation.Youshouldrefertothechartbelowtomakeyournegotiationdialoguecomplete.StudentA:Youaretherepresentativeofyourcompanyinthetradefair.Themainexhibitofyourcompanyisthelatestcomputeryourcompanyhasjustlaunched.StudentB:YouownanITcompanyinEnglandandyouarelookingforatypeofcomputerofexcellentperformance.Workinpairs.Makeupadialo16GreetingattradefairsHowdoyoudo?Hello!Youarewelcome!Iamgladetoseeyou!Nicetomeetyou!Goodmorning!Welcometoourstand.IntroducingeachotherattradefairsLetmeintroduceyoutoMr.li,generalmanagerofourcompany.Itisanhonortomeetyou.MynameisThomasGeller.I’dliketomakeaself-introduction.I’mRichardCarter,SalesManagerofBIM.HowdoIpronounceyourname?HowdoIaddressyou?Whatlineofbusinessareyouin?NegotiatingattradefairsWhileweappreciateyourinterest,we’reverysorrytosaythatwecan’treduceourpriceanyfurther.Wearesatisfiedwiththequalityofyoursamples,sobusinesswilldependentirelyonyourprice.Toacertainextent,ourpricedependsonthesizeofyourorder.Thisproductisnowingreatdemandandwehaveinhandmanyenquiriesfromothercountries.FarewellsThankyouforcomingtoourstand.Youarewelcometoourcompanyifyouwanttoknowmoreaboutus.Nicemeetingyou.Pleasegiveusacallifyouneedmoreinformationaboutourproducts.Goodbye!Keepintouch.Seeyounexttime.Seeyoulater!GreetingattradefairsIntrodu176.WritingYourcompanyhasreceivedaninvitationletterfromtheInternationalWaterAssociation.Readtheletterandfindoutwhatdetailsoftheexhibitionaregivenintheletter?6.WritingYourcompanyhasrec18Thestructureofthisinvitationletter

ThisletteraimsatinvitingthepotentialexhibitorstoattendtheexhibitionhostedbyIWA.

Thefirstparagraphextendstheinvitationtothepotentialexhibitors.

Thesecondparagraphbrieflyintroducesthetradefair.

ThethirdparagraphgivesanaccountofallthepreviousexhibitionsheldbyIWA.

Thefourthandfifthparagraphshowsthebenefitsexhibitorscangetfromattendance.

Thestructureofthisinvitati19Yourcompanyhasdecidedtoattendthisexhibition.Writealetterofreplytoconfirmyourattendance,includingtheinformationbelow.Write100–120words. yourformalconfirmationofattendance askformoreinformationabouttheexhibitionfeesandhowtobookyourbooth doyouneedtoarrangeyouraccommodationbyyourselfYourcompanyhasdecidedtoat20Herearesomeusefulexpressionsyoucanreferto:BeginningIamwritingto...Ihavereceivedyourinvitationformeto...I’mpleasedtoconfirmthat...Iampleasedtoacceptyourinvitation...Body(Enquiry)Couldyoupleassendme/letmeknow…?Iwouldbegratefulifyoucould…Weareinterestedinknowingmoreabout…Iwouldlikesomemoreinformationabout…Couldyoupleaseletmeknow…?Pleasesendmeacopyofyour(currentbrochureofthedetailsof…)EndingIlookforwardtohearingfromyou.Welookforwardtoyourreply.Welookforwardtoreceivingtheinformationyoucangiveus.Herearesomeusefulexpressio21综合商务英语二册Unit10TenTradefairs综合商务英语二册Unit10TenTradefairs22

Contents:

1.Promotingaproduct

2.Futureperfectsimpleandfutureperfect

progressivetenses

3.Writingareplylettertoaninvitation

Contents:

23Objectives

Whenthelearnersfinishlearningthisunit,theyshouldbeabletoknowhowtopromoteproductswriteareplyletter

Objectives24Haveyoubeentoatradefair?Haveyoubeentoatradefair?25

1.Lead-in

Thecompanybrochureisanimportantmethodtopromotetheproductsandservicesofyourcompanyinatradefair.Workinpairsanddecidewhichofthefollowingitemsshouldappearinacompanybrochure?company’snamelogoandcontactinformationcompanybackgroundemployeesproductsandservicesorganizationstructurepricesmissionstatement

Thecompanybrochureisani262.VocabularyBuildingboothpresentationlaunchcataloguevenuesponsorship2.VocabularyBuildingbooth27Fillintheblankswiththegivenwords.impressionnetworksalestargetedresponsivepresentHavinganexhibitatanindustrytradeshowisagreatwaytoyourproducts,services,orsimplyyourself,toagroupofotherswithinyourindustry.Notonlydoesthetradeshowallowyoutowithotherprofessionals,butyoumayactuallygetafewwhileyouareatthetradeshow.Themainthingisthatyourexhibit,ifdonecorrectly,willleavealastinginthemindsofpotentialcustomers,thusmakingthemmoretoyouwhenyoudoafollow-upcontactafterthetradeshow.present

targetednetworksalesimpressionresponsiveFillintheblankswiththegi283.ReadingHaveyoueverheardofHannoverMessebefore?Doyouknowwhatwhat’sthemeaningofit?Readthefollowingarticleandfindtheanswer.3.ReadingHaveyoueverhea29HANNOVERMESSEHANNOVERMESSE30Answerthefollowingquestionsaccordingtothetext.1.WhatbasicinformationofHannoverMessecanyougetfromthefirstparagraph?2.WhatarethethreenounsusedinthesecondparagraphtodescribethefunctionofHannoverMesse?3.HowdoesHannoverExhibitionfacethechallengeofopeningglobalmarkets?4.WhatwasemphasizedintheHannoverMesse2013?Answerthefollowingquestions31Futureperfectsimpleandfutureperfectprogressivetenses4.LanguageFocusFutureperfectsimpleandfutu32FormofthefutureperfectsimpleandfutureperfectprogressivetensesThefutureperfectsimpleisformedwithwillhave+thepastparticipate.Thefutureperfectprogressiveisformedwithwillhavebeen+the–ingform.IwillgraduateinJune.IwillseeyouinJuly.BythetimeIseeyou,Iwillhavegraduated.IwillhavefinishedmyhomeworkbythetimeIgoouttoDaniel’sbirthdaypartytonight.WhenProfessorJonesretiresnextmonth,hewillhavebeenteachingfor45years.IwillhavebeensleepingfortwohoursbythetimeEdwardgetshome.综合商务英语二册Unit-10Ten-Trade-fairs课件33GrammarPoint:Futureperfectsimpleandfutureperfectprogressivetenses1.Thepastasseenfromthefuture

2.ThecontinuationofastateuptothetimementionedGrammarPoint:Futureperfect345.Speaking

YouareworkinginanITcompanyandyourbossisconsideringthenecessityofattendingHannoverMesse.Workinagroupoffouranddiscussthesituationtogether,anddecide:Howmuchyourcompanywillbenefitfromthetradefair?Afterdiscussion,yourcompanydecidedtoattendtheHannoverMesse.Nowdiscusswhichdepartmentshouldbeinvolved?Doyousuggestmarketingdepartment,salesdepartment,ITdepartment,oranyotherdepartmentofyourcompany?5.Speaking

Youareworkingi35Herearesomeusefulexpressionsyoucanreferto:Itisanimportantoccasionforacompanytolearnabout…Itisagoodopportunitytopromote…Itoffersagoodopportunityto…Ithinkmarketingdepartmentshouldbeinchargebecause…Istronglyrecommendthatsalesdepartmentshouldorganizethiseventbecause…Herearesomeusefulexpres36Workinpairs.Makeupadialogueinthefollowingsituation.Youshouldrefertothechartbelowtomakeyournegotiationdialoguecomplete.StudentA:Youaretherepresentativeofyourcompanyinthetradefair.Themainexhibitofyourcompanyisthelatestcomputeryourcompanyhasjustlaunched.StudentB:YouownanITcompanyinEnglandandyouarelookingforatypeofcomputerofexcellentperformance.Workinpairs.Makeupadialo37GreetingattradefairsHowdoyoudo?Hello!Youarewelcome!Iamgladetoseeyou!Nicetomeetyou!Goodmorning!Welcometoourstand.IntroducingeachotherattradefairsLetmeintroduceyoutoMr.li,generalmanagerofourcompany.Itisanhonortomeetyou.MynameisThomasGeller.I’dliketomakeaself-introduction.I’mRichardCarter,SalesManagerofBIM.HowdoIpronounceyourname?HowdoIaddressyou?Whatlineofbusinessareyouin?NegotiatingattradefairsWhileweappreciateyourinterest,we’reverysorrytosaythatwecan’treduceourpriceanyfurther.Wearesatisfiedwiththequalityofyoursamples,sobusinesswilldependentirelyonyourprice.Toacertainextent,ourpricedependsonthesizeofyourorder.Thisproductisnowingreatdemandandwehaveinhandmanyenquiriesfromothercountries.FarewellsThankyouforcomingtoourstand.Youarewelcometoourcompanyifyouwanttoknowmoreaboutus.Nicemeetingyou.Pleasegiveusacallifyouneedmoreinformationaboutourproducts.Goodbye!Keepintouch.Seeyounexttime.Seeyoulater!GreetingattradefairsIntrodu386.WritingYourcompanyhasreceivedaninvitationletterfromtheInternationalWaterAssociation.Readtheletterandfindoutwhatdetailsofthe

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