英语伟人介绍乔布斯市公开课金奖市赛课一等奖课件

1、第1页Three apples changed the world. The first one seduced Eve. The second one awakened Newtown. The third one was in the hands of Steve Jobs.第2页Mr. Jobs with Steve Wozniak, the other Steve of Apple. Both Steves and Ronald Wayne founded the firm in 1976 in thegarageof Jobs parents. 乔布斯和沃兹尼亚克、韦尼于1976年在

2、父母家车库里共同创建了苹果企业。 第3页Steve Jobs and the Apple II, which was introduced in 1977. It was not yet “insanelygreat”, as he wanted it to be, but one of the first successful personal computers. 1977年，乔布斯和他苹果2电脑。这还不是乔布斯想象中“酷毙了”电脑，可它已经是首批最成功个人电脑了。第4页Introducing the first Macintosh in 1984. The now-legendaryco

3、mputer was announced to the wider public by a television commercial, aired during the Super Bowl in January of that year. It was the first computer do not use DOS.1984年推出首款麦金塔计算机。这款大名鼎鼎计算机在当初经过在橄榄球超级杯大赛中插播广告而广为人知。 它是第一款不用DOS指令电脑。第5页Mr. Jobs at the NeXT headquarters inPalo Alto. After an internalpowe

4、rstruggle, he was fired from Apple in 1985 and later founded NeXT with $7m of his own money. 乔布斯在帕洛阿尔托NeXT总部。1985年，乔布斯在苹果高层权力斗争中离开了苹果并用自己700万美元资产创建了NeXT企业。 第6页PitchingNeXTs machines ata computer conference in 1991. Although the computers were generallyacclaimed, they did not sell well. In 1993 NeXTb

5、ecame a software-only company. 1991年，在公布会上推广NeXTata计算机。尽管这款计算机得到普遍认可，销量却不如人意。于是，1993年NeXT成了一家只做软件电脑企业。 第7页At a press conference in San Francisco. In late 1996 Apple bought NeXT for $429m. a few months later, Gil Amelio, Apples boss, was ousted and Mr. Jobs became “interim”, then full CEO. 在旧金山新闻公布会上

6、。1996年，苹果斥资四亿两千九百万美元收购NeXT企业。数月后，乔布斯取代苹果原CEO吉尔阿梅里奥，重新执掌苹果。 第8页Steve Jobs in 1993, in whatbecame hischaracteristicoutfit: a blackturtleneck shirt with jeans andsneakers. Always wearing the same clothes saved him time every morning because he did not have to decide what to wear. 1993年，乔布斯标志性装扮：高领黑色休闲衫

7、搭配牛仔裤，运动鞋。这种不变穿衣格调节约了他很多时间，使他不用再为天天早上穿什么而纠结。 第9页One of Mr. Jobss most surprising moves after his return to Apple was to open a chain offlashyApple Stores, starting in . The decision wasmockedby analysts but proved to be hugely successful. Apple now has over 350 stores. 乔布斯重回苹果后做出最让人意外举动之一，从起，创办苹果专卖店

8、。这一决定使他成为分析家们一时笑柄，但事实证实，此举非常成功。现在苹果已拥有超出了350家专卖店。 第10页Steve Jobs launches a special U2-branded iPod with Bono, the bands lead singer, in . The iTunes Music Store, launched in , quicklybecame the leading online-musicretailer. 年，乔布斯和U2乐队主唱博诺一同推出为U2定制iPod。推出iTunes在线音乐商店快速成为在线音乐零售领导者。 第11页Steve Jobs mak

9、es a surprise appearance at the Apple Store in Palo Alto, California, for the launch of the iPhone 1 in June . Largequeuesformed at Apple Stores around the world, sometimes days in advance. 7月，乔布斯在帕洛阿尔托苹果专卖店现身，为iPhone推出造势。全世界苹果专卖店都排起了长龙，有甚至会提前几天就开始排队。 第12页Steve Jobs shows a scene from “Up”, a Pixar

10、film, during his speech introducing the iPad in . Pixars flotation in 1995 made Mr. Jobs a billionaire. The firm was subsequently taken over by Disney, of which Mr. Jobs became the largest shareholder. ，乔布斯在推广 iPad 时，展示了皮克斯企业制作电影“飞屋周游记”。皮克斯企业于1995年上市，使乔布斯跃居亿万富翁行列。迪斯尼以后收购了皮克斯，也令乔布斯成为了迪斯尼最大股东。 第13页AgauntMr. Jobs at the launch of the iPad 2 in March . It was not just Apples products that gotthinnerover the past decade. So too did Mr. Jobs, who wasdiagnosedwith a rare form ofpancreaticcaner in . 年3月，乔布斯身形憔悴出现在了iPad2公布会上。在过去十年间，不