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1、BR-mainBefore Reading 1. Abraham Lincoln Story about Abraham Lincoln Discussions about the Story 2. CelebritiesRich People I KnowWhos Who3. Background Information4. Warm-up Questions BR1.1Story about Abraham Lincoln IIBR1.2.1Discussions about the Story 1. What happened to Abraham Lincoln one day? Wo

2、rking as a shop clerk, he overcharged a customer. Although the sum was insignificant, Lincoln walked a long distance to pay back the money. BR1.2.2Discussions about the Story The theme of this unit is about values. What do values mean? And how is the story related to the theme of the unit? Values me

3、an a persons principles or standards of behavior and his judgement of what is importantin life. The story reveals that Abraham Lincoln regarded honesty as an important value.2.BR1.2.3Discussions about the Story Do you think it worthwhile to walk two or three miles to pay back the six and a quarter c

4、ents? Honesty makes one feel good about himself and creates trust in others. It improves ones relationshipwith himself and with others. Its not much in fashion these days to talk about the benefits of honesty and decency, but the benefits are there and they are valuable and worth the trouble. 3.BR1.

5、2.4Discussions about the Story 4. What values do you consider the most important?BR2.1Rich People I Know Collect stories, news reports, pictures, books, or video clips of rich people. Form groups of three or four to share what you have collected and discuss what values these rich people hold dear.BR

6、2.2Whos WhoLook at the following pictures. Who are they? BRWhos WhoGreek shipping magnate and financierAristotle Onassis 19061975, born of Greek parents in Turkeymade his first fortune in tobacco businessbuilt up one of the worlds largest independent fleets, and was a pioneer in the construction of

7、supertankers first marriage to the daughter of the influential Greek shipowner Stavros Livanos ended in divorce (1960) BRWhos WhoAristotle Onassis had a long relationship with the soprano Maria Callas gained special prominence in the United States through his marriage (1968) to Jacqueline Bouvier Ke

8、nnedy, widow of President John F. KennedyBRWhos WhoAristotle Onassis It is during our darkest moments that we must focus to see the light.The secret to success is to know something nobody else knows.We must free ourselves of the hope that the sea will ever rest. We must learn to sail in high winds.

9、quotations: BRWhos Whonicknamed Superman, Asias richest and most influential billionaireLi Ka-shingonce a poor immigrant, got his start selling plastic flowers in Hong Kong in the 1950sbusiness centered on the conglomerate Hutchinson Whampoa (telecom, port services, real estate), now spans 41 countr

10、ies and accounts for 13% of Hong Kongs stock market valuehas invested more than $7 billion in Chinese mainland and built 400 miles of roads and bridgesBRWhos Whohas given away over $500 million to support education and health care facilities in AsiaLi Ka-shing亲信不等于亲人。傲气不可有,傲骨不可无。quotations: BRWhos W

11、hothe richest of the richBill Gateshas topped the Forbes 400 list for nine consecutive years since 1994 and is most likely to remain to be the richest in the world in the years to comeborn in 1955 in Seattle, Washington had been shy and awkward, rarely ventured out to parties even when studying at H

12、arvard University BRWhos WhoBill GatesMS-DOS (Microsoft Disk Operating System) and subsequent programs (including the Windows operating systems) made Microsoft the worlds largest producer of software for microcomputersfounded the Microsoft Corporation (1974), a computer software firm, with Paul Alle

13、nBRWhos WhoBill GatesThere are people who dont like capitalism, and people who dont like PCs. But theres no one who likes the PC who doesnt like Microsoft. Your most unhappy customers are your greatest source of learning. quotations: BR3Background Information1. Sam Walton2. Rolls-Royce 3. Dime Store

14、 4. Ford Motor Company 5. Names 6. Forbes BR3.1.1Sam Walton Sam Walton, an American retailing executive, was born in 1918 in Oklahoma. After 17 years of operating franchise retail stores, he opened the first Wal-Mart Discount City in Arkansas, in 1962. Walton developed Wal-Mart into a chain of massi

15、ve, centrally controlled stores that were typically sited in small towns and rural areas. The stores featured heavy discounting, smaller profit margins than usual coupled with higher-volume sales, and a customer-oriented staff. Wal-Mart flourished, went public in 1970, and by 1991 had become a multi

16、billion-dollar business and Americas largest retailer with 1,700 stores. Walton, who stepped aside as CEO of the company in 1988 but remained active in its management, was by 1985 the wealthiest person in the United States. IIBR3.1.2Sam Walton After his death, his widow Helen and four children are d

17、oing well on their own. With a collective net worth of over $100 billion, they are ranked 7 to 11 in the Forbes Worlds Richest People in 2003. BR3.2Rolls-Royce Rolls-Royce refers to any of the large, expensive, comfortable cars made by the British company Rolls-Royce. Many people recognize them by t

18、he small metal statue on the front of every Rolls-Royce car. The company was formed in 19051906 by Charles Rolls (18771910) and Henry Royce (18631933) and also produces aircraft engines. The Rolls-Royce company was bought by the German company Volkswagen in 1998. The name Rolls-Royce is also used in

19、formally to refer to the best product of a particular type. IIBR3.3Dime Store A dime store offers a wide assortment of inexpensive items, formerly costing five or ten cents, for personal and household use. IIBR3.4Ford Motor Company Ford Motor Company is a large US company that makes cars. It was est

20、ablished in Detroit in 1903 by Henry Ford, and the first Model T was sold in 1908. The company has produced the Lincoln since 1922 and the Mercury since 1938. IIBR3.5.1NamesIIBR3.6Forbes Forbes is an American business magazine. It is noted for its lists of the richest men and women in business. In i

21、ts November 27, 2000 edition it published one listing the 50richest businessmen and women in China, headed by Rong Yiren of CITIC with 1.9 billion dollars, followed in second place by Liu Yongxing of the Hope Group with 1 billion dollars. The richest businesswoman on the list was Yang Lan of Sun Tel

22、evision, with 63 million dollars. IIBR4Warm-up Questions If you should become the richest man or woman in China, what kind of life do you think you would live? 1.Some people believe, “There is only one success to be able to spend your own life in your own way.” Do you agree? Give your reasons. 2.GR-

23、mainGlobal Reading1. Part Division of the Text2. Scanning For Part 1For Part 2 & 33. Further UnderstandingGR-textPart Division of the TextParts Lines Main Ideas 1 2 3 11314444585The waiter was disappointed to find that the Richest Man in America led so simple a life.Being friendly, easy-going and ne

24、ver flashy, Walton carries on like plain folks and never wants any special treatment.With the Wal-Mart team in mind, Walton devotes himself heart and soul to making the business a great success. GR-s1ScanningScan Text A and underline all the names mentioned. Tell who these persons were and mark the

25、words they said.The quotations are chosen to serve certain purposes. What do you think they revolve around?1.2.3.GR-s2Scanningam WaltonS_ie Beaulieu Jam _hnny Baker Jo_ founder of Wal-Mart, the discount king waiter at Sam Waltons birthday party night manager at the local Wal-Mart LL. 7880 “The reaso

26、n for our success is our people and the way theyre treated and the way they feel about their company. They believe things are different here, but they deserve the credit.” L.19 “He doesnt want any special treatment.” L.13“It was a real disappointment.”GR-s3Scanningichard HobackR _ordon Garlington II

27、IG_Mayor of Bentonville, Arkansaspastor of the local churchLL. 2224 “He is the same man who opened his dime store on the square and worked 18 hours a day for his dream.” LL. 3132 “ He doesnt have a set place. At a church supper the other night, he and his wife were in back washing dishes.” GR-s4Scan

28、ninghn MayhallJo _on GrempJim V_local barbercorporate affairs directorLL. 4344 “ the only thing strange about Sam Walton is that he isnt strange.” LL. 5054 “He may be the richest by Forbes rankings, but he doesnt know whether he is or not - and he doesnt care. He doesnt spend much. He owns stock, bu

29、t hes always left it in the company so it could grow. But the real story in his mind is the success achieved by the 100,000 people who make up the Wal-Mart team.”GR-s5Scanningerold F. ArendF _endrenJim H _retired president of Wal-Martcompany lawyerLL. 7477 “Hed say, That fellow worked hard, lets giv

30、e him a little extra. I had to change my way of thinking when I came aboard.” LL. 8185 “Ive never seen anyone yet who worked for him or was around him for any length of time who wasnt better off. And I dont mean just financially, although a lot of people are. Its just something about him - coming in

31、to contact with Sam Walton just makes you a better person.”GR-f1Fill in the following table.what Jamie Beaulieu imagined to seewhat Jamie Beaulieu actually sawa mansion/a palacenice house, but not palacea Rolls-Royce an old pickup truckdogs with diamond collarsa muddy bird dog servants everywhereno

32、servantsGR-f22.Complete the summary. According to Jamie Beaulieus imagination, Sam Walton, the richest man in the world, should lead a lavish/luxurious life. What he saw, however, proved that he was wrong. It turned out that the billionaire, who acquired his wealth by starting with a little dime sto

33、re that grew into a discount chai, carried on in a very simple/frugal way.lavish/luxurious_ starting with a little dime store that grew into a discount chain_simple/frugal_GR-f3Fill in the Table In part 2 and part 3, we can see a character sketch of the richest man in America. List some of his chara

34、cter traits and the details that reveal those traits. Character TraitsDetails free of self-importance friendly and easy-goingwaits in line like everyone else to buy shells at the local Wal-Marthas no reserved seat in church asks his employees to call him by his first nameGR-f4Fill in the Table In pa

35、rt 2 and part 3, we can see a character sketch of the richest man in America. List some of his character traits and the details that reveal those traits. Character TraitsDetails never flashyhard workingsteers clear of reporters, dreamers, and schemersmanages to keep himself off the front pageattends

36、 sales meetings, the executive pep rallygenerousset up a college scholarship fund and a disaster relief fundDR1THE RICHEST MAN IN AMERICA, DOWN HOME He put on a dinner jacket to serve as a waiter at the birthday party of The Richest Man in America. He imagined what surely awaited: a mansion, a “Roll

37、s-Royce for every day of the week,” dogs with diamond collars, servants everywhere. Then he was off to the house, wheeling past the sleepy town square in Bentonville, a remote Arkansas town of 9,920, where Sam Walton started with a little dime store that grew into a $6 billion discount chain called

38、Wal-Mart. He drove down a country road, turned at a mailbox marked “Sam and Helen Walton,” and jumped out at a house in the woods.DR1.1THE RICHEST MAN IN AMERICA, DOWN HOME He put on a dinner jacket to serve as a waiter at the birthday party of The Richest Man in America. He imagined what surely awa

39、ited: a mansion, a “Rolls-Royce for every day of the week,” dogs with diamond collars, servants everywhere. Then he was off to the house, wheeling past the sleepy town square in Bentonville, a remote Arkansas town of 9,920, where Sam Walton started with a little dime store that grew into a $6 billio

40、n discount chain called Wal-Mart. He drove down a country road, turned at a mailbox marked “Sam and Helen Walton,” and jumped out at a house in the woods.He imagined what was waiting for him. Or: He imagined what he was surely to see.Paraphrase the sentence.DR1.2 He put on a dinner jacket to serve a

41、s a waiter at the birthday party of The Richest Man in America. He imagined what surely awaited: a mansion, a “Rolls-Royce for every day of the week,” dogs with diamond collars, servants everywhere. Then he was off to the house, wheeling past the sleepy town square in Bentonville, a remote Arkansas

42、town of 9,920, where Sam Walton started with a little dime store that grew into a $6 billion discount chain called Wal-Mart. He drove down a country road, turned at a mailbox marked “Sam and Helen Walton,” and jumped out at a house in the woods.THE RICHEST MAN IN AMERICA, DOWN HOMEDR1.2.1THE RICHEST

43、 MAN IN AMERICA, DOWN HOME He put on a dinner jacket to serve as a waiter at the birthday party of The Richest Man in America. He imagined what surely awaited: a mansion, a “Rolls-Royce for every day of the week,” dogs with diamond collars, servants everywhere. Then he was off to the house, wheeling

44、 past the sleepy town square in Bentonville, a remote Arkansas town of 9,920, where Sam Walton started with a little dime store that grew into a $6 billion discount chain called Wal-Mart. He drove down a country road, turned at a mailbox marked “Sam and Helen Walton,” and jumped out at a house in th

45、e woods.remote: adj. far away in space or timeThe supply of electricity to remote mountainous villages is one of the local development projects in Yunnan province.Taming the deserts is no longer a dream of the remote future but a practical human endeavor.DR1.2.2THE RICHEST MAN IN AMERICA, DOWN HOME

46、He put on a dinner jacket to serve as a waiter at the birthday party of The Richest Man in America. He imagined what surely awaited: a mansion, a “Rolls-Royce for every day of the week,” dogs with diamond collars, servants everywhere. Then he was off to the house, wheeling past the sleepy town squar

47、e in Bentonville, a remote Arkansas town of 9,920, where Sam Walton started with a little dime store that grew into a $6 billion discount chain called Wal-Mart. He drove down a country road, turned at a mailbox marked “Sam and Helen Walton,” and jumped out at a house in the woods.discount: n. amount

48、 of money which may be taken off the full priceTraditional retailers whove opened cyberstores may offer special discounts to online shoppers.Collocation:give/make/allow a discounta cash discountat a discount打折扣低于正常价格现金折扣DR2 “It was a real disappointment,” sighs waiter Jamie Beaulieu. Only in America

49、 can a billionaire carry on like plain folks and get away with it. And the 67-year-old discount king Sam Moore Walton still travels these windy back roads in his 1979 Ford pickup, red and white, bird dogs by his side, and, come shooting season, waits in line like everyone else to buy shells at the l

50、ocal Wal-Mart. It was nice, but no palace. The furniture appeared a little worn. An old pickup truck sat in the garage and a muddy bird dog ran about the yard. He never spotted any servants.DR2.1 “It was a real disappointment,” sighs waiter Jamie Beaulieu. Only in America can a billionaire carry on

51、like plain folks and get away with it. And the 67-year-old discount king Sam Moore Walton still travels these windy back roads in his 1979 Ford pickup, red and white, bird dogs by his side, and, come shooting season, waits in line like everyone else to buy shells at the local Wal-Mart. It was nice,

52、but no palace. The furniture appeared a little worn. An old pickup truck sat in the garage and a muddy bird dog ran about the yard. He never spotted any servants.1. Paraphrase the part.It is only in America that a billionaire can live in the same way as ordinary people.2. Translate the whole sentenc

53、e into Chinese.只有在美国,一个亿万富翁才能像普通百姓一样,安稳地过着普普通通的日子。Note: In writing and formal speech, you can put only at the beginning of a sentence, followed by the word, word group, or clause it modifies, and then you put an auxiliary or be followed by the subject of the main clause.Examples: 3.Only here was it

54、safe to prepare and handle hot drinks. Only when the injured limb is fully mobile will the runner be encouraged to restrengthen it.DR2.2 “It was a real disappointment,” sighs waiter Jamie Beaulieu. Only in America can a billionaire carry on like plain folks and get away with it. And the 67-year-old

55、discount king Sam Moore Walton still travels these windy back roads in his 1979 Ford pickup, red and white, bird dogs by his side, and, come shooting season, waits in line like everyone else to buy shells at the local Wal-Mart. It was nice, but no palace. The furniture appeared a little worn. An old

56、 pickup truck sat in the garage and a muddy bird dog ran about the yard. He never spotted any servants.DR “It was a real disappointment,” sighs waiter Jamie Beaulieu. Only in America can a billionaire carry on like plain folks and get away with it. And the 67-year-old discount king Sam Moore Walton

57、still travels these windy back roads in his 1979 Ford pickup, red and white, bird dogs by his side, and, come shooting season, waits in line like everyone else to buy shells at the local Wal-Mart. It was nice, but no palace. The furniture appeared a little worn. An old pickup truck sat in the garage

58、 and a muddy bird dog ran about the yard. He never spotted any servants.carry on: 1) behave or conduct oneself in a specific wayTheres nothing unusual about them. They carry on just like everybody else.He carries on as if he were a millionaire, spending money left, right and centre.如果你们再那样胡闹下去,你们会给自

59、己惹麻烦的。If you carry on in that way, you will get into trouble.DR “It was a real disappointment,” sighs waiter Jamie Beaulieu. Only in America can a billionaire carry on like plain folks and get away with it. And the 67-year-old discount king Sam Moore Walton still travels these windy back roads in hi

60、s 1979 Ford pickup, red and white, bird dogs by his side, and, come shooting season, waits in line like everyone else to buy shells at the local Wal-Mart. It was nice, but no palace. The furniture appeared a little worn. An old pickup truck sat in the garage and a muddy bird dog ran about the yard.

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