剑桥BEC真题集第四辑中级口语修正版答案

1、剑桥BEC31题集第四辑（中级）口语修正版答案WhatisimportantwhenPlanningapresentationAudienceEquipmentneededFirstly,Youneedtoknowwhoisgoingtobethetargetaudience.Whethertheaudienceknowanythingaboutthetopicofyourpresentation,Whattheyareinterestedin,andWhytheycometoyourpresentation.Onceyouhavefoundoutsomethingaboutthetarget

2、audience,youneedtokeepinmindtheirinterestsandneedssoastomakeyourpresentationinterestingandmeaningfulforthetargetaudience.Secondly,youneedtodecidewhatkindofequipmentwillbeneededforthepresentation,e.g.over-headprojector;cleartransparencies;computer;microphone,acousticforthevenuewherethepresentationwil

3、ltakeplace.Also,Youneedtomakesurethattheequipmentneededwillbeavailableonthedaywhenthepresentationwilltakeplace.whatsmore,youneedtocheckthatalltheequipmentisingoodconditionandworkswell.WhatisimportantwhenselectinganinterpreterforameetingwithforeignclientsExperienceReliabilityFirstly,youneedtoselectan

4、interpreterwhoisexperiencedininterpretingforsuchmeetings,theinterpretershouldhaveawideknowledgeaboutbusinessmanagementandfamiliarwiththespecialtermsandjargonsforcommercialnegotiations,finance,law,etc.inaddition,abackgroundknowledgeaboutthetargetcountryisalsoimportanttoo.Secondly,theinterpreterforame

5、etingwithforeignclientsshouldbereliableinthefollowingaspects:beingpunctualforthemeetings,keepinginformationlearnedatthemeetingsconfidentialandinterpretingaccuratelywhatisbeingdiscussedWhatisimportantwhenintroducinganewproductrangeontothemarketTimingadvancepublicityFirstly,theintroductionshouldbemade

6、atanappropriatetime,i.e.whenthemarketismaturedforhavingthisnewproductrange,inotherwords,therewillbeprospectivecustomerstobuytheproducts.Ifthereareanycompetitorswhoareplanningtointroducesimilarproductsontothemarket,thenitisnecessarythattheintroductionshouldbemadeaheadoftheirintroductionsoastograbasmu

7、chmarketshareaspossible.Secondly,advancepublicityisimportantinthatitwillpavethewayfortheintroduction,i.e.tomakeitknowntothegeneralpublic.Therearedifferentwaystoimplementadvancepublicity.- -tohaveanewsconferencetodeclaretheintroduction- -toadvertiseonTV/radio,innewspaper/magazines- -todeliversampleso

8、fthenewproduct（deliverycanbemadeinthestreets,insupermarkets,topeopleshomesetc.）WhatisimportantwhenaimingtoimprovecareerprospeCS业规戈U）?Whenaimingtoimprovecareerprospects,Iwouldtakethreefactorsintoaccount,agoodreadinghabit,agoodcommandofforeignlanguages,afurthereducationandorganicframeoftheworldTostart

9、with,agoodreadinghabitcanenrichyourknowledge.Whenyouarereadingbusinessarticles,thelatestbusinesseventswillgiveyouaclueofwhattodoonyourownopinions.Secondly,foreignlanguagelearningisbecomingincreasingly（有意识的替换moreandmore）popularincompaniesbecauseitguaranteeseffectivecommunicationwithoverseasbusinesspa

10、rtners.Thirdly,furthereducationhelpsyoutostepforward.Withmoretraining,yourproficiencywillbeimproved.Lastbutnotleast,anorganicknowledgesystemalsoplaysanimportantpartinthecareerdevelopment.Abroadenedhorizon（开阔眼界）wouldenhanceyourprofessionalskills.Whatisimportantwhenaimingtoimprovecareerprospects?Readi

11、ngbusinessarticlesLearningaforeignlanguageTrainingFirstly,readingbusinessarticlesisveryimportantwhentryingtoimprovecareerprospects.Thisisagoodwayforyoutokeepupwiththelatestdevelopmentinrelatedfieldwhichmaygiveyouaclueofwhattodonext.Secondly,learningaforeignlanguageisalsoimportant.Forinstanceifyouare

12、goodatspeakingEnglish,thatwouldaddweighttotheimprovementofcareerprospectssincetheglobalizationeconomyandthewide-spreadinternationalcorporationallneedsthebridgeofacommonlanguage,andEnglishisoneofthemostwidelyusedlanguages.Thirdly,trainingisanotherfactortoconsider.Bydoingso,yougetaccesstoarangeofskill

13、stomeetdifferentsortsofneedsfromdifferentjobs.Whatisimportantwhendecidinghowtotransportgoods?DestinationSpeeddeliveryandloadingofthegoodspriceWhenyouaredecidinghowtotransportgoods,thedestinationofthedeliveryistheprimeelementtobeconsideredForthesakeof（为了）convenience,variousmeansoftransportationshould

14、beadoptedwithregardtodifferentdistanceofthedelivery.Furthermore,wecannotoverlookspeed（论点2）.Amorepromptdeliverymeansafasterturnover（此处意为流通量，注意它的其他两种意思：营业额及turnoverrate员工的离职率）.Ontheotherhand,deliveryandloadingofthegoodsshouldnotbeneglected.Ifthegoodsarenottakencareof,therecouldbedamageseitherintransit

15、orduringtheloadingandunloadingprocessorbyotherreasons.Ifthepercentageofthedamagedportionistoohighandthegoodsareinabadcondition,thecompanycansufferfromahugeloss.Andnowitcomestothelastpoint:price.Otherthingsbeingequal,aslongasthetransportcompanycanhandletheitemsproperly（可以用专业术语野蛮装卸"roughhandling表

16、示）,wewoulddefinitelychoosetheonethatgrantsusthebestoffer.Whatisimportantwhenpurchasingnewmachinery?thelevelofautomationthelevelofautomationqualitysafetyfirstly,Whenpurchasingnewmachineryforproductionline（生产线）,thelevelofautomationshouldbeconsideredfirst.Justimaginehowmuchlaboritwillsaveifthewholeproc

17、essiscomputerizedandfullyautomatic,thatisexactlythereasonwhywebuynewmachineries:tosavelaborandraiseefficiency.Secondly,weshouldbeawareofthemaintenancerequirementofthemachinerieswebought.Itshouldbestatedcrystalclearinthepaymenttermswhetheritistheresponsibilityofthebuyerorthesellertogetthemaintenancec

18、overed（意为负责“）.Furthermore,qualityshouldbeviewedbeforethepurchaseFinally,ifIwereinchargeofthepurchase,myinterestwillbetowardssafety.Thevisualofsomeworkergettingcaughtintheblade（刀片）ofthemachineryishorrifying.Ifwedon'ttakethisseriously,thisimagewillnotbeahypotheticalcasewhatisimportantwhenselecting

19、aretailsalesassistant?previousexperiencesappearancesomebasicskillsandqualitiesWhenselectingaretailsalesassistant,severalfactorsshouldbetakenintoconsideration.Firstly,Ithinkifthecandidatehassomepreviousexperiences,heorshemaygetapriorityorprivilege（优先权，特权）fortheposition,becauseasmanyotheremployers,Iat

20、tachgreatimportancetoitforthatmatter.Secondly,Iwouldpayattentiontothepersonalappearancesoftheapplicants.Agoodappearancecanmakethepublicityofthecompanybetterandeasier,andtheclientsandcustomerswillhavedeepimpressionofadecent,neatlydressedsalesassistant.Thirdly,somebasicskillsandqualitiesarenecessary,s

21、uchascommunicationskillsandanalysisskills.Andalso,tokeepcontactwithourcustomersisveryimportant（论,岚4）.Itcanhelpustoimproveourachievementsandmakesurewehavesustainableresourcesforthefuturedevelopment.补充词汇：salesmanager销售经理salespromotion促销salespotential销售潜力sellingprofit销售利润Whatisimportantwhencontactingcl

22、ientsbytelephone?callingattherighttimelistencarefullypositiveandenthusiasticWhencontactingclientsbytelephone,wehavetocoverthewholerangeofbusinessmasterinalimitedtime,sowehavetobeverybriefandefficientineveryminuteavailable（论点1：在已给出的提示中：callingattherighttime比较难拓展，需尽量扯到我们熟悉的或常识性的话题，即说话要简洁、有效）.Asamatter

23、offact,wetalkallday,buthowtotalkisobviouslyasomewhatneglectedart.Tobespecific,youshouldmakesurethatyouthatyoucallyourclientsattherighttime,becauseitisimpropriate,impoliteandveryannoyingtodisturbyourclientswhentheyareinthemiddleofsomething.Toputitinanotherway,theperfecttimingisthekeypoint.Secondly,wh

24、encontactingclientsbytelephoneyoushouldlistencarefully,becauseoneofthebestwaystoshowyourrespectstoyourclientsistobecomeagoodlistenerThirdly,youneedtohaveapositiveattitudeandtoletyourclientsfeelthatyouarepositiveandenthusiasticAlso,youcankeepaharmoniouscircumstancebetweenyouandtheclients.Ofcourse,the

25、reareotherdetailsthatyoushouldpayattentionto（论点4）,suchasdonothangupfirst.Weoftensaythatthedetailsdeterminewhetheryouwillsucceedorfail（细节决定成功还是失败）.Notethatthedetailscanhelpalottosolvetheproblemseffectively.Whatisimportantwhenmanagingchange?clearobjectivecommunicationtechnologyandqualifiedpersonnel.In

26、thisinformationage,thecapacitytomanagechangeisbecomingincreasinglyimportant.Consequently,moreandmoremanagersbegintoputthisissueinthespotlight）.Inmyperspective,whenmanagingchange,severalfactorsshouldbetakenintoconsideration.Thefirstoneistosetaclearobjectivebecauseitistheblueprint（蓝图）ofacompany'sf

27、uturedevelopment.Withouttheguideofaclearobjective,onewillgetlostinthebusinessjungle.Thesecondfactoriscommunicationskill.Aneffectivecommunicationcanpromotecooperation,andcommunicationisusuallyconsideredasaninevitable（不可避免的）waytoeffectivemanagement.ThethirdoneistechnologyandqualifiedpersonnelTheyareth

28、ecorecompetitivenessofenterprisesandtheyarethesoftwareandhardwarethatdrivetheenterprisetoworkinafullspeed（全速进行）.Withoutthem,itishardtokeeppacewiththetime.Thelastbutnottheleast,creativityisalsoimportant（论点4）.Evenasingleinnovativeideamaybecapableofhelpinganenterprisetotakethelion'sshareinthemarket

29、.SampleWhatisimportantwhenconsideringsettingupastaffcanteen?employees'opinions.CostfinancialsituationWithrespecttosettingupstaffcanteens,Isuggestthatweshouldbeawareofthefollowingfourfactors.Firstofall,Ithinkweshouldlistentotheemployees'opinions.Ifmostoftheemployeesagreetosettingupacanteenand

30、thecompanycanaffordtheexpenditure.Ithinkthecompanyshouldnotrefusetosettingupacanteen.Facilitatingemployeeswillfinallybenefitthecompany.Toconsidertheiropinionsistorespecttheirinterests.Secondly,Itisnecessaryforthecompanytoconsidertheexpenditureofsettingupanewcanteen.Becausethecompanyneedsprofittosust

31、ainitselfrun.Thecompanycanalsostriveforinvestmentfromothers.MakesuresettingupthecanteenisbeneficialtoemployeesandcompanyTostartwith,employeesopinionsaresupposedtoplayacrucialrole（论点1）.Undoubtedly,weshouldconservenoefforttomeettheneedsoftheemployees.Wecanbenefitalotfromthisemployee-orientedtactic.Tob

32、especific,wecancomparenoteswithemployeesfromdifferentdepartments,or,alternatively,wecanmakethemvoteforadecision.Secondly,thecostofthecompanydeservestobetakenintoconsideration.Iftherecanbeothermoreeconomicaloptions,whybothertobuildanextracanteen?Imean,ifthecompanycanmakealongtermreservation（长期预定）with

33、arestaurantprobably,itsavestimeandmoney.Thirdly,thefinancialsituationtendstointerfereinthedecisionmaking.Ifbuildingacanteenisabetterchoicecomparedwithorderingfoodsfromrestaurantsinthelongrun,westillhavetoconsidertheexpensesinbuildingthecanteen-anundergoingconstructionisabigdealforthecompanyanyway.La

34、stly,thelocationofthecanteenisalsoquiteimportant.Ifyouwanttobuildacanteen,thereshouldbespaceavailableforit.SampleWhatisimportantwhenworkingasateacher?sharingexpertisedecidingresponsibilitiesmonitorthestudentsWhenworkingasateacher,theprimeconcernissharingexpertise.Theneedofthestudentsshouldreceivecar

35、efulconsideration.Throughsystematictrainingandteaching,thestudentsshouldbeabletoresortto（依靠，求助于）theprofessionalskilloftheteacherforreasonablesolutionofwhateverproblemtheymaycomeacrossinworkingexperience.Secondly,theteacherisexpectedtodecidetheresponsibilitiesofhis/herfellowman.Inthiscase,itisbettert

36、otacklewith（与dowith,dealwith,copewith同义）thewholethinginanorganicwayratherthanonapiecemeal（七零八碎的）basis.Inotherwords,thepersonontheteachingpositionshouldbecrystalclear（又次碰至U,意为完全明白,十分清楚）ofthestrengthandweaknessofeverystudentandassignthemtotherightpositionsbasedonthisjudgment.Giventhispremise,thewholeteamcanworkinanefficientway.Anothercrucialissueishowtomonitorthestudents.Hereweshouldadoptaflexiblepolicy.Ittakeswisdomtoletthestudentsknowthattheirbehaviourwillbenoticedbythesupervisorandsimultaneouslytoinvokethecreativespiritoutofthem（论点4）.Inthisway,wecanimprovethe