商务英语视听说教学大纲新

1、商务英语视听说教学大纲一、课程基本情况总 学 时：32讲课学时：32实践学时：0总学分：2课程类别：专业必修考核方式：考查适用对象：英语专业先修课程：基础英语参考教材：商务英语视听说马龙海李毅外语教学与研究出版社商务英语教程王晓莹上海大学出版社2008实用商务英语教程陈梅北京师范大学出版社20102009二、课程设置目标商务英语视听说 是为英语专业 - 商务英语的学生开设的一门综合语言技能课。 该课程的主要任务是培养学生进一步提高语言应用能力，特别是用于国际商务的专门用途英语。该课程突出自主、 互动的学习过程， 使学生学以致用。 在教学过程中注重国际商务实践能力的锻炼，在商务活动的情境中既熟悉

2、了国际贸易流程，又学习了相关英语的应用。三、教学内容、教学方法和手段、学时分配知识单元一：工作面试（建议2学时）重点： 找工作过程中如何准备面试，以及如何在面试中较好地表现自我，展现自我。了解面试的程序，怎么样准备好一个面试，掌握怎么样回答关于个人具体情况的问题，如教育背景、工作经历等。主要内容：Part I Warm-up1) Ask Ss to note down other reasons they can think of.2) Divide the class into small groups.3) Give Ss a few minutes to exchange ideas.4

3、)EncourageSstousedifferentexpressionsdisagreeing.ofagreeingand精选文库5) Aska few Ss to reporttheirfindings(e.g.the agreed Best job andmost common reason(s), the most unique/strange choice or reason, etc.).Part II Listening and SpeakingTask 1 FAQs in job interviewsTask 2 Inappropriate questions in job i

4、nterviewsPart III Language Focus1) Ask Ss to note down the key points of the interview.2) Divide the class into pairs. Get Ss to allocate the roles.3) Ask Ss to role-play the job interview according to the noted pointsand with the help of the expressions in Language Focus.4) Iftime allows,ask Ss to

5、swap rolesand role-playthe interviewagain.5) Invite a pair to act out the interview in class.6) Give comments and suggestions for improvement.Part IV Viewing and SpeakingVideo 1 Applying for the position of financial consultantVideo 2 Applying for the position of Sales Manager Part V Case AnalysisAs

6、k Ss to take detailed notes while listening.Ask Ss to exchange ideas in pairs. Remind them to give examples to support their points.Give Ss a second chance to listen to the interview if they failed to note down the key information.AllowSs a few minutesto preparean improvedversionof the interview.Cho

7、ose a few pairs o role-play the revised interview in class.Invite other Ss to give comments and suggestions for improvement.教学方法和手段：教学案例分析（找工作面试），任务型教学（熟悉面试程序），课堂小组学习（如何在面试中较好地表现自我）知识单元二：工作和责任（建议 2学时）重点：公司部门职位设置，工作职责范围表达，对待工作情感态度。-2精选文库了解公司的部门和职位设置，掌握描述工作和职责的英语表达方式和对工作的喜恶表达方法。主要内容：Part 1 Warm-upWhat

8、 kinds of positions are there in a company:Production生产Marketing市场Sales销售Import进口Export出口Finance财务Personnel人事Research &Development研发Accounts会计Auditing审计Purchasing采购Public Relations公关Maintenance维修After-Sale service售后服务Quality Assurance质量检查Transport运输Security保安General Affairs总务Logistics后勤Disciplin

9、e Inspection纪检Trade Union工会Organizational Department组织部League团委Womens妇联CommitteeFederationPart 2 Listening and SpeakingTask 1·Give Ss one minute to think over the job they wish to take. Tell Ss to refer tothe job titles and positions listed in Warm-up.· Divide the class into pairs and get

10、Ss to take turns to talk about their dream job.·Ask Ss to describethe job in detailand tellthe reasonswhy they choose the job.· Have to w or three Ss describe their dream job in class and get the other Ss to guess the title of the job.Task 2 Describing jobs in the following chart:NamePosit

11、ionResponsibilities-3精选文库JackManagerofManaging all aspects of the product development process,theincludingresourceallocation,budget requirementsand 1)Research&personnelmanagement;analyzingthe needs of the 2)Developmentdeveloping markets and directing the work accordingly;Departmentcreatingand ma

12、naging the R&Dteams and beingresponsibleforthe overall3)planning, 4) execution,and success ofthe projectsJanetSalesDeveloping salesstrategies; achieving 5) sales targets;Managerrecruitingandtrainingsalesstaff;supervisingandmotivating6)team performance;expandingthe7) customerbase and ensuringhigh

13、levelsof8) customer satisfactionStanlManagerof9) selecting, developing and managing a highly competenteytheand motivatedstaffof employees;ensuringthatproductionProductionis 10 ） cost-effective and the products are produced 11)Departmenton time and 12) ofgood quality;working out the 13)humanandmateri

14、alresourcesneeded;identifyingthe14)training needs of the staff and cultivating a culture of15) continuous improvement in all aspects of manufacturing Part 3 Language Focus· ask Ss to brainstorm some jobs or positions and write them down.·dividethe classintopairsand getSs to taketurnsto des

15、cribethe jobsthey ve written down.· ask Ss to use different expressions to describe the jobs, referring to the expressions in Language Focus.·ifthe studentwho isresponsibleforguessingthe titlescannotget thecorrect answer, ask the describer to mention some famous people in thatline of work

16、as example.Part IV Viewing and SpeakingVideo Do you like your job?-4精选文库Part V Case Analysis教学方法和手段：教学案例分析 （对待工作情感态度 ），任务型教学（ 公司部门职位设置，工作职责范围表达 ）， 课堂小组学习（描述工作和职责的英语表达方式和对工作的喜恶）知识单元三：电话技巧（建议 2学时）重点：接听电话，电话转接，留信息，电话情境中解决问题。了解接听电话的商务英语语言，掌握帮人转接电话以及请求转接电话的交流用语，电话交流中留下信息的表达方式，打电话中解决问题的表达法。主要内容：Part I War

17、m-upThe big 3Be prepared. Avoid starting the process when youre rushed. Relax! Makesureyou have a big pad of paper,a pen, a glassof water,and a reasonableamount of time.Dontgive up. You have the rightto get informationand respectful service.Be persistent and patient. Realize that sometimes it will t

18、ake ten callsto findout what you want. No one person or organizationhas allthe answers.Try not to put people on the spot. It makes them defensive. Rather try toenlist their support. Remember, you usually catch more flies with honeythan with vinegar.Part II Listening and Speakingdivide the class into

19、 pairs. Ask Ss to allocate the roles and roles-playthe telephone dialog.Ss who take the roleof Louise can eitherapprove or disapproveof the change.Polite expressions should be suggested.inviteone or two pairsto cat out the dialogsin classto check ifSs candevelop the phone call naturally.Part III Lan

20、guage Focusdivide the class into pairs get Ss to decide which role to take.have Ss role-playaccordingto theinformationprovided,referringto the-5精选文库expressions in Language Focus.walk around the classroom and check whether Ss can use the expressions properly.ask a pair to role-play the telephone dial

21、og in class.encourage the rest of the class to comment on their performance.Part IV Viewing and SpeakingVideo 2 You are hard to get hold of !Video1 leaving a messagePart V Case AnalysisDivide the class into small groupsAsk Ss to discuss in groups and list business phone calls in diverse situationsAs

22、k Ss to researchthe skillsand techniquesof handlingcallsin differentsituationsAsk Ss to findsome cases of making businesscallsin differentsituationsHave Ss analyze the cases, figuring out their strengths and weaknessAsk each group to put together a report on the skills and techniques todeal with dif

23、ferent business calls and their case analysesHave each group make a presentation in classPPT or handouts are preferred for the presentation教学方法和手段：教学案例分析（电话情境中解决问题）， 任务型教学 （接听电话的商务英语语言）， 课堂小组学习（打电话中解决问题的表达法）知识单元四：公司会议（建议 2学时）重点：会议举行有关词汇，计划筹备会议召开，主持会议，意见的表达。了解基本会议有关的商务英语词，掌握会议计划的基本方面，掌握主持会议， 提出建议，请求别

24、人给予意见，同意及否定别人意见的英语表达方式。主要内容：Part I Warm-upAsk Ss to recall some meetings they ve attendedGet Ss to brainstorm the relevant information.-6精选文库Have a few Ss report what theyList the information on the board. Part II Listening and SpeakingTask 1 Formal and informal meetingsTask 2 How to take meeting mi

25、nutesPart III Language Focusve come up with in class.Divide the class into groups, with one chairperson in each group.Get Ss to role-play the meeting according to the situation, referring to the outline.Ask a group to role-play the meeting in class.Have other Ss comment on their performance and give

26、 suggestions for improvement.Part V IV Viewing and SpeakingVideo 1 why are we here?Video 2 what can we do?Part Case AnalysisDivide the class into small groups.Askeach group to attenda differentmeeting,take minutes,and analyzeit. Each student should have a share in the group work.Ask Ss to refer to t

27、he tips mentioned in the Task 2 of Part 2 to ensureeffectiveness when taking meting minutes.RemindSs to takeintoconsiderationthe factslistedinPre-viewingofTask 2, Part 4 when deciding whether the meeting is productive or not.Ask each group to put together a report.Have each group make a a presentati

28、on in class.PPT or handouts are preferred for the presentation.教学方法和手段：教学案例分析（主持会议），任务型教学（会议举行有关词汇），课堂小组学习（会议计划的基本方面）知识单元五：旅行和访问（建议 2学时）重点：学习旅游商务英语的相关知识-7精选文库理解机场的登机，报关和安全检查知识，理解接待商务访客包括的程序。联系关于旅游，天气和住宿，订机票，询问航班交通和旅店服务，预订房间接待商务旅客，在机场接待客户的沟通能力主要内容：Part I Warm-upintroduce the concept of“small talk”.In

29、vite a few Ss to share their ideas with the class.List what Ss come up with on the board.Part II Listening and SpeakingTask 1 hotels for business travelersTask 2 reviewing Receiving visitorsPart III Language FocusDivide the class into pairs and have Ss choose the roles.Ask Ss to role-play according

30、to the given situation.Have a few pairs perform the role-play in class.Invite other Ss to give comments and suggestions for improvement.Part IV Viewing and SpeakingVideo 1 Going through customsVideo 2 Meeting a business partner at the airportPart V Case AnalysisResearch and Presentation.教学方法和手段：教学案例

31、分析（接待商务访客），任务型教学（关于旅游，天气和住宿， 订机票， 询问航班交通和旅店服务），课堂小组学习 （机场的登机，报关和安全检查知识）知识单元六：公司介绍（建议 2学时）重点：演说结构技巧表达；公司情况表达；自我介绍了解公司演讲的结构，掌握公司描述、 回答公司情况的一般问题做简明自我介绍以及能对公司做出相关介绍的演说等表达技巧。主要内容：Part I Warm-up-8精选文库Encourage Ss to use different expressions of giving advice.IfI were you/ifI were in your position/ifI were

32、 in your shoes,I wouldHow about/What about/Have you thought about ?Why dont you ?You should perhaps Youd betterIt might help if youI don t think you shouldPart II Listening and SpeakingDividethe classin pairs. Ask Ss to exchange ideas about what they knowabout Oracle.Get Ss to work out an introducto

33、ry presentation on Oracle individually,referring to the finished Company Profile.Ask Ss to present the introduction to their partner.Ask two Ss to give the presentation to the whole class.Invite other Ss to give comments ad suggestions for improvement.Part III Language FocusAsk Ss to choose either o

34、f the two cards.Get Ss to givean introductorypresentation,referringto the expressionsin Language Focus.Ask two students to give the presentation n class.Give comments and suggestions for improvement.Part IV Viewing and SpeakingVideo 1 Making a startVideo 2 What is the point?Part V Case AnalysisAsk S

35、s to take detailed notes while listening.Divide the class into groups of four. Tell Ss to put themselves in aninvestors shoes before they start the discussion.-9精选文库Make sure group members share floor time, and encourage the silent onesto jump in more often.Choose two or three Ss to give a report on

36、 their group discussion.Make comments and a summary.For homework, ask Ss to preparetheirown presentationofa few businessidea.教学方法和手段：教学案例分析（公司情况表达），任务型教学（了解公司演讲的结构）， 课堂小组学习（简明自我介绍以及能对公司做出相关介绍的演说）知识单元七：产品介绍（建议 2学时）重点：演讲介绍产品。询问产品特征相关信息及描述产品了解产品演讲的结构， 掌握描述产品比较产品特征询问产品信息及做产品简短介绍演说的交流技巧。主要内容：Part I Warm-

37、upPart II Listening and SpeakingTask1An introduction to Honda ASIMO robotTask 2 A videophonePart III Language FocusDescribing specifications and features of productsPart IV Viewing and SpeakingVideo 1 Which one is better?Video 2 It does more than you expect!Part V Case AnalysisResearch and Presentat

38、ion教学方法和手段：教学案例分析（做产品简短介绍演说）， 任务型教学 （了解产品演讲的结构，掌握描述产品比较产品特征询问产品信息及交流技巧 ），课堂小组学习（演讲介绍产品）知识单元八：公司业绩（建议 2学时）重点：图表相关词汇，图表中主体的速度程度变化，公司业绩表达-10精选文库理解描述图形图表的基础词汇，了解商务有关图表中相关事务速度及程度变化的英语表达，掌握描述图表，介绍公司业绩的交流技巧。主要内容：Part I Warm-upDivide the class into pairs.Ask Ss to exchange ideas in pairs.Invite a few Ss to

39、share their answers with the class.Give comments and corrections if necessary.Part II Listening and SpeakingSales performance of the Jeep V6Part III Language FocusAdjectives and adverbs to indicate speed and degree of changesSpeed of changeDegree of changeAdjectiveAdverbTypeof AdjectiveAdverbTypeofc

40、hangechangeRapidRapidlyNoticeableNoticeablyFastFastFastConsiderablConsiderablybigeSharpSharplyDramaticDramaticallySuddenSuddenlySignificantSignificantlySteepsteepyslightSlightlysmallSteadySteadilyregularsmallA littleGradualgraduallymoderatemoderatelyPart IV Viewing and SpeakingVideo 1It s been a suc

41、cessful year!Video 2 We are No.1!Part V Case Analysis1) This website can be visited for relevant materials:-11精选文库2)Teacher may assignsimilartasksfocusingon otherwell-knowncompanies.教学方法和手段：教学案例分析（介绍公司业绩）， 任务型教学 （理解描述图形图表的基础词汇 ）， 课堂小组学习（公司业绩表达）知识单元九：交易会（建议 2学时）重点：商品交易会的相关词汇，参与商品交易会及在其中做成交易理解商品交易会的概念

42、， 掌握怎么样参与商品交易会， 在商品交易会上建立贸易关系的方法。主要内容：Part I Warm-up1) China importand ExportFair(Cantonfair),ChinaHi-TechFair,Bejinginternational Automotive Exhibition, etc.2) Kitchenware & tableware,general ceramics,home decorations,glassware,foodstuffs,nativeproducts,medicines& healthproducts,sporting,tr

43、avel& recreationproducts,officesupplies,shoes,cases & bags, furniture, etc3) See a variety of goods,Compare goods of different brands,Collect useful information such as catalogs, price lists, etc.Visit potential business partners.Place ordersPart II Listening and SpeakingDivide the class int

44、o small group, with at least one student who haveever attended a trade fair in each group.Show pictures of trade fairs in different cities of the world.Give Ss a few minutes to exchange their experiences in a trade fair.Choose a few Ss to report their experiences in a trade fair.Part III Language Fo

45、cusPart IV Viewing and SpeakingVideo1 Exhibiting at trade fairs-12精选文库Video 2 A trade fair interviewPart V Case AnalysisResearch and Presentation教学方法和手段：教学案例分析（参与商品交易会及在其中做成交易）， 任务型教学（商品交易会的相关词汇）， 课堂小组学习（在商品交易会上建立贸易关系）知识单元十：询盘（建议 2学时）重点：询价报价的概念以及运用：询问，表达了解买方或买方对于所要购买或出售的商品向另一方作出的询问的询价基本词汇，掌握怎么去询价，怎样

46、回答询价报价申请及报价的表达方式。主要内容：Part I Warm-upDivide the class into small groups.GiveSs a few minutesto exchange ideasand put togethera group answer.Have a few group representatives to report their answers in class.See if other groups have something to add.Part II Listening and SpeakingA brief introduction to

47、 inquiriesPart III Language FocusAsk Ss to swap roles and role-play again.Iftimepermits, ask one or two pairs to perform thedialogs in class.Give comments and suggestions for improvement.Part IV Viewing and SpeakingVideo1 Inquiring about priceVideo2 Commission in businessPart V Case AnalysisDivide t

48、he class into groups of four.AskSs to exchange ideaswithgroup members and then role-playin pairsthe possible negotiation between the seller and the buyer.Walk around the classroom and provide assistance if needed.-13精选文库Invite three group representatives to present their answers to threequestions re

49、spectively.Summarize Sss points of view and give comments and suggestions forimprovement on their role-plays.教学方法和手段：教学案例分析（询价报价），任务型教学（掌握怎么去询价，怎样回答询价报价申请及报价的表达方式），课堂小组学习 （了解买方或买方对于所要购买或出售的商品向另一方作出的询问的询价基本词汇）知识单元十一：订购（建议 2学时）重点：订单，合同签订，变更，中止。了解下订单的一般过程，掌握在进行商务谈判后下订单的商务英语表达，了解有关订单以及合同的相关事物表达：数量质量包装运输支付条件保险合同的持续时间变更中止等。主要内容：Part I Warm-upAsk Ss to study the chart carefully.Explainsome pointsSs may have difficultywithin understandingthe chart.Divide the class into pairs,Allow Ss a few minutes to describe the chart and figure out the answerto question2.Ask two or three Ss to share their