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1、Inven tory: on li ne educati on platform topromote the five methods(Research papers Download News) Baidu big data architect Lin Shiding resignationand plans to join theonline education, big data monitoringto popular onlineeducati on it? Netease Cloud State Mi nistry of Educati on to undertake classr
2、oom curriculum task boutiqueopening,launched the ChineseUniversityMOOC ProjectNetEase pig as online educationand not for money, itreally possible to build a new China ShanghaiHotlinefierce lobbyist En glishChann el,practic ingon li needucatio n;?course, active figurein vestme ntcircles,recently anno
3、uncedthe acquisition of online educationwebsite Udemy 3200 ten thousa nd U.S. dollars C round of financing, which is no Ion ger a cha nge in the situatio n, but a Chin ese Centennial Educatio n Dream era.Chase Online education is to chase their dreams, every one has their own reas ons, but on li ne
4、educati onisreally so simple yet an on li needucati on platformoperators friend said:? After a lot of money, resources, man power,on-li neplatform Threemon thslater, the nu mber of users to pay only twenty thousa nd people, is tucao or show off? I do not know.Pointing coun try, talki ng about strate
5、gy, talk harm the coun try, the idea did not fall, everyth ing is in the air. Practiced whe n the real experie nee to know the hardships, even a thirty-minutevideo recording, and sometimesrequire a long time to record aga in can get.After today, the developme nt of micro-cha nnel 600 millio n subscr
6、ibers, the micro-cha nnel promoti on strategy for the en terprisefrom the product stage, after theestablishme ntofDivisio nZhang Xiaolo ng lettermen ti on ed: the scale of speculative tha n executi on only to a certa in exte nt in order to find a breakthrough, however, as a. new areas, it can not gu
7、lping, Handan toddler. summarizes the five promoti onmethods, only thiscomme nt!Social closed loopI worked in China Figure EducationGroup itself,therefore, beg ins to tell the story first bega n what is social closed loop! Has become one of the leaders in the field of civil service training of Chin
8、ese figure Educati on Group, if only advertis ing can be a leader, and alone The results canbe pressed on a large number of regionalcivil servicetraininginstitutions,so too would like to have it forgran ted. Chin ese figure has an Internet Operati ons Cen ter, un der the prov in cialoperators, dece
9、ntralized manner,headquarters gather resources, build core strength from the post. then Incubationprovincial,and provincial-levelcities hatch ing operatio ns cen ter.And from the top dow n to build into a system later, from the bottom will be finan ced from the en tire system.Multiple projects on su
10、ch a company,you need to calleach cen ter resources, to grow up various cen ters will be resources to the project, while China plans a provincial In ternet operatio ns cen ters, hun dreds of QQ group, a wildcard IP on the sec on darydomai n sites daily, tens ofthousands of microblogging users, tens
11、of thousandsofmicro-cha nnel users, plus a batch of classified in formatio n and other cha nn els now Most educati onal in stituti ons are un able to achieve this closed loop, because of the n ature of the in dustry and the results of foresight caused! social closed loop, not the chain, or the occup
12、ationof eachin dustry closed loop Inthe Internet case, as educati onalinstitutions, blindly rely on offlinechannels,is theultimate con seque nces of in creasedcosts, shri nkingprofits and now, to borrow a tool of Internet users has become the fastest, the best, the most direct users.On li needucatio
13、 nmeans the use of socialn etwork ing, the n eed to find a closed loop path of their own socialmicroblogg ing,micro-cha nn el,QQ group,platform, bidding, etc., to form a complete chain, rather than a single channel. Disseminationof user reputationmore credible than boast, but nowthe times have morea
14、ctive users. wastela nd era, due to the lack of in formatio n, eager to limit, lead ing to more and more people choose a short time, because there is no more and better choices.Social media operators to promote, remember one senten ce:! User is no t just a social user closed loop, how to achieve var
15、ious cha nn els, it is related to the executi on and pla nning, and here I do not say (as the compa ny secrets, so some data can not be disclosed! However, the above is eno ugh!)Open class teacherSome time ago, Taobao college stude nts and geeks,I paid a few courses to lear n what promptedthe author
16、with the mea ns to pay for lear ning? Just n eed A course or a trai ning program, i n order to truly let users pay cut just to be kin gly cosmetics, clothes, books, recharge cards . Why worry about these you will not see n obody buying? Their worry is that users do not see, do not purchase behavior
17、rather tha n whether cosmetics, clothes, or books, prepaid cards are is our daily necessities, but also a just n ecessities. Similarly, on li ne educati on courses also have a platform just to be, but how to find the user just n eed to become a problem, while the ope n class teacher, is a free tool
18、to attract users methods.An online education platform, from start to finish coins taste, the n the user is less and less, not to men ti on shopp ing site with me, because a shopp ing site to meet user needs: convenient if you are relying on channel promotion platform slowly, why not. Try the free op
19、en class, a one to do down.an early onlineeducationplatform, multi Bay Networks, I believe many people are aware of. was first less on as a free public platform for real-time up to invite some teachers teach, while the platform is resp on sible for the promoti on of n atural , the teacher will piggy
20、back promotion. retrospect, multi Bay Networks in fact accumulated too many resources, butbecause the problem was caused by some operators now flatteningout of the question, has not found achieve,what to do?School-e nterprise allia neeTraditi onalcha nn elsof educati onalin stituti ons,gen erally le
21、ave school, or cooperate with the school, or the school s students. Online education platformforteachers to provide better counseling environment, to provide students with a better learning spaces, schools can give stude nts a better quality , why not.In fact, the school is a pond, and how to catch
22、fish in which, each with some means this part is not to say, i n fact, that one thing, most of them do un dersta nd marketi ng.Joint platformPlatformcomb in atio n,refers to the abse nee ofcompetition in the premise, two users there is a way to promotecooperationin such a homogeneousplatformusing K1
23、2 K12 educati on taught educati on stude nts, and parentspay; . thenthe target population for thevocational traininginstitutionsParents or adult crowd,then shari ng their resources to achieve through cooperati on vocati onal educati on has a huge adult users,and the n eed to reach to pay K12, captur
24、ed the adult users,and fin ally it can be done: childre n lear n, pare ntsarelearning!Platform comb ined with upstream and dow nstream in tegrati on differe nee is: the former is cross the line, which is a li ne; former in flue neespread to other areas, lay thefoundationfor diversificationof the bac
25、k, which willdeepen and strengthentheir position in the industry.Whether the former or the latter, can all be carried out simulta neously,in esse nee, there is no con flictand thatconflict is a strategic level, PubMed controlthe overalldecisi on-mak ing ability!In a simple example: a restaura nt cat
26、eri ng in dustry unique children s meal with an adult meal, consumption, consumption will choose size are, after all, eat food hungrychildre n,adults do not always embarrassedorderi ng platform comb in ed, is the time for the user. and n eeds to grasp the way, is also a form of compleme ntary comb i
27、n ati on of educati onal in stituti ons!020 tran sformati on020 concept, along with scienee educationJinxinsites, traditionaleducationalmanagementa step furtherto the brain while now, the best of traditi onal in stituti onsin order to re-set the path selecti on 020 mode. Traditi onal age ncy ownersu
28、nm atchedon li neage nciesoffline resources, and be able to put education from on li ne to offline, from line to line, two-wayin teractiveeducationfor the students, but the best; For parents, apenny lear n two thin gs, and can effective supervisi on, why not!For the purposes of online educationinstitutions,O2O is also a means to poke manu facturi ng fog see their own adva ntage. On li ne educati on process, if the costs are reas on able, why not tran slate into the line of teach ing, such as a forum or a conference,agency of course theprice should be con sidered
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