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1、2014 届高一英语教案学案一体化讲义 m4u1 编制人:袁、邵 编制时间:2012/2/27 使用日期:m4u1reading 导学案learning aims:1. to memorize the new words and phrases in this article.2. to get a general idea about the text.3. to become familiar with the detailed information about the text.important points:1. how to understand the text better.
2、2. how to help the students finish all the exercises.3. how to help the students develop their creative, comprehensive abilities.teaching procedurestep 1 lead instep 2 fast reading1) what do ads try to persuade people to do?to buy a product or service, or to believe in an idea.2) what does psa stand
3、 for? public service advertisements3) what do psas aim to do? they aim to teach us and help us lead better lives.s tep 3 careful readingt ask1 t or f1. most people are not aware of how many ads are around them.2. advertisements are always meant to promote a product or service.3. psas are only found
4、in newspapers and on tv.4. psas and commercial ads use some of the same methods.5. commercial ads can often give us valuable information about how to live our lives.6. an ad warning people against smoking is an example of psa.t f f t f ttask2 some questions1. where are advertisements usually found?
5、they are usually found in newspapers and magazine, on the internet, radio and television.2. why are some of the advertisements clever according to the article? because even if an ad does not lie, it does not mean it is altogether innocent.3. when did china begin a nationwide public service advertisi
6、ng campaign? china began the campaign in 1996.4. why should we follow the advice in psas? because psas are meant to benefit the public, and by following the advice in psas, we can often learn a lot.12014 届高一英语教案学案一体化讲义 m4u1 编制人:袁、邵 编制时间:2012/2/27 使用日期:task3types of adssimilaritiesplaces foundmethods
7、 usedcommercial adspsasnewspapers,magazines,the internet,radio,cleverlanguageattractivepicturestypes of adscommercial adspsastelevisiondifferencespurposesto promote a productor serviceto educate peopleabout health, safety orany other problem thataffects public welfarevalidity(有效性) they are notaltoge
8、ther innocent.they are helpful and we can learn a lot by following the advicethey give.step 4 reading strategy1. what is expository writing meant to do?it is meant to introduce you to basic information on a topic.2. what is its basic format?introduction of the subject, examples and facts that develo
9、p or support the details, conclusion. step 5 discussion1. do you think young people are easily persuaded by ads? why or why not?2. what is the best psa you have ever seen? why do you think it is so good?step 6 homework1. read the passage again and again.2. try to keep the new words in mind.language
10、pointsdifficult sentences1. we are so used to them that we often do not even realize how many we see and hear in a day. sothat引导结果状语从句,意为“如此以至于”常用句式:so +adj./adv.+thatso +adj. +a(n)+单数名词+thatso +many/few+复数名词+that22014 届高一英语教案学案一体化讲义 m4u1 编制人:袁、邵 编制时间:2012/2/27 使用日期: so +much/little+不可数名词+thathe run
11、s _ _ _nobody can catch up with him.他跑得非常快,以至于没人能追上他。so fast thathe had _ _ _ _ he was unfit for his job.他所受教育很少,不适合做这个工作。so little education that拓展:suchthat也可引导结果状语从句。such+ a/an+ adj.+单数可数名词+that-clausesuch +adj. +复数可数名词+that-clausesuch +adj.+不可数名词+that-clausehe is _ _ _ _ _ everybody likes him.他是一
12、个如此聪明的男孩,大家都喜欢他。such a clever boy注意:如 so+ adj./adv., such+ n. 置于句首时,主句用部分倒装。so much did they eat that they could not move for the next hour.2. when it comes to advertisements, we must all use our intelligence and not be a slave to them. 谈及广告, 我们都必须运用自己的智慧, 不要做广告的奴隶。句中 when it comes to . 的意思是“当涉及到.;
13、当谈到.”,其中 to 为介词。 _classical musical music, we first think of beethoven or mozart. when it comes to谈到古典音乐, 我们首先想到的是贝多芬或莫扎特。i can use a computer, but _, i know nothing.我会使用计算机,但若谈到修理, 我就一窍不通。when it comes to repairing computers巩固训练单词拼写1. nobody could _(说服)her to change her mind.2. under the law, every
14、one is considered _(清白的) until proved guilty. 3. she took a long slow b_ to calm down.4. he suffered from various m_ health problems.5. the company employs20,000 people n_.6. if you want to sell your product, you must _(做广告)it.7. do you have any _(评论) to make about the cause of the fire?8. these are
15、 all policies to _(促进) economic growth.32014 届高一英语教案学案一体化讲义 m4u1 编制人:袁、邵 编制时间:2012/2/27 使用日期:9. the state is still the main provider of _(福利).10. 90% of patients can be_ of the disease.1. persuade 2. innocent 3. breath 4. mental 5. nationwide 6. advertise 7. comments 8. promote 9. welfare 10. cured单
16、选1.-do you think li ming is coming to attend the conference?- sure. i have _her to.a. supposed b. advised c. persuaded. d. suggested2.-how is everything going on with you in europe?-quite well. not so smoothly as i hoped,_a. though b. insisted c. either d. too3.-has the doctor _ the old woman _ her
17、illness.-no , he didnt _her.a. cured; for; treat b. cured; of; treat c. treated; for; cure d. cured; of; cure4.many pupils cant make full use of their time,_ they realize how valuable it is.a. as if b. now that c. even though d. so that5.the successful launch of change 2 has _ our countrys status(地位
18、) in the world.a. increased b. promoted c. advertised d. applied6. it is known to us that doing eye exercises _our eyes, and that is to say, our eyes can _doing eye exercises.a. benefits; benefit from b. benefits to; benefitc. benefits from; benefit d. benefits; be benefited from7. it was _ to be an
19、 apology but it only made her angry.a. tested b. used c .meant d. insisted8. i have a really bad headache and i have to _ a doctor about my pains.a. consult b. remind c. inform d. advise9. you may _ your dictionary if you dont know the meanings of the words.a. refer b. look up c. consult d. examine1
20、0.tom made his brother _ by _him.a. to cry; playing tricks on b. cry; playing tricks ofc. cry; playing tricks on d. to cry; playing tricks of11. mr brown thought it would be a good idea to have _ from his workers to improve his plan.a. summaries b. enquiries c. comments d. connections12.-which of th
21、e two computer games did you prefer?-actually i didnt like _.a. both of them b. either of them c. none of them d. neither of them42014 届高一英语教案学案一体化讲义 m4u1 编制人:袁、邵 编制时间:2012/2/27 使用日期:13. as long as you work hard , you ll get _ sooner or later.a. promoting b. promoted c. to promoted. d. to be promote
22、d14.-it is surprising to see tom playing golf. the doctor said he would never get up.-chinese acupuncture(针灸) has cured him _ his disease.a. off b. from c. away d. of15. whenever it _the money i lost, my father always tell me to learn a lesson from the event and never _such a trick again!a. refers t
23、o; fall in b. comes to; fall for c. mentions; fall on d. speaks to; fall to16. i felt _ by all the shortcomings of that new house. after all, i paid so much for it.a. cheating b. cheated c. to cheated. d. having cheated17. i like getting up very early in summer. the morning air is so good _.a. to be breathed b. to breathe c. breathing d. being breathed18._ a more comfortable life , the poor couple worked hard and took on more part-time jobs.a. aiming at b. adding to c. relating to d. taking advan
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