[语言类考试复习资料大全]剑桥商务英语中级阅读分类模拟58_1

1、书山有路勤为径，学海无涯苦作舟。祝愿天下莘莘学子：学业有成，金榜题名！语言类考试复习资料大全剑桥商务英语中级阅读分类模拟58剑桥商务英语中级阅读分类模拟58READINGPART ONEA Risky Try A. Focus on what you do best. This age-old strategy has worked well for RealNetworks, Microsofts main competitor in multimedia software for the Internet. Now, the smaller Seattle-based firm is tr

2、ying a novel way to contain the software giant. On October 29th, it released the underlying recipe, or source-code, of its RealPlayer software and will soon do the same for its other programs giving away a big chunk of its intellectual property. B. This may sound like a desperate echo of 1998, when

3、Netscape, struggling in Microsofts chokehold, published the source-code of its web browser (an initiative that yielded few real results until this June, when the first serious new version of the open-source browser, Mozilla, was released). Yet RealNetworks is not playing defense. It is trying to enc

4、ourage the creation of a common multimedia software infrastructure for every kind of file format and device, thus thwarting Microsofts ambitions in this promising market. The firm hopes that others in the industry (volunteer programmers, media firms and hardware makers) will take the code, called He

5、lix DNA, improve it and make it run on new devices, such as mobile phones and home stereos, turning RealNetworks software into an industry standard. Clever licensing terms are supposed to ensure that this standard does not splinter and that the firm still makes money. C. Individual developers, unive

6、rsities and other non-profit organisations can modify the software as they please and even redistribute it for free, so long as they also publish the source-code for their changes. This is a sort of payment in kind, for RealNetworks is then allowed to use these contributions. Firms, on the other han

7、d, must pay royalty fees if they distribute more than 1 m copies of the code. They also have to make sure that their software works with other Helix DNA products. The softwares development community already has 2, 000 members. And several hardware makers back the effort. But there are risks. Afraid

8、of piracy, media groups are suspicious of anything that might be related to hackers (although they also do not want to depend on, and pay for, technology controlled by Microsoft). The self-created competition could also hurt RealNetworks if customers decide its commercial products, which will be bas

9、ed on the open source-code but with extra features, are not worth paying extra for. D. RealNetworks move is another sign that the software industry is going hybrid. Mixing elements of proprietary software, where the source-code is tightly controlled, with open-source programs enable firms to expand

10、a market, harvest the ideas of others and, they hope, still make money. Even Microsoft is edging this way: it recently announced that partners can now look at but not modify or reuse the source-code for Passport, its controversial digital-identity service. 1. In 1998, Netscape made a dangerous copy.

11、答案:B题目意为“在1998年，Netscape公司作了一次危险的模仿”。从B段“when Netscape, struggling in Microsofts chokehold, published the source-code of its web browser.”我们可判断，RealNetworks网络公司和Netscape公司的做法一样；从句子“an initiative that yielded few real results until this June, when the first serious new version of the open-source brow

12、ser, Mozilla, was released.”我们可判断，Netscape公司的做法是极不成功的、危险的。2. Releasing the free source-code is the RealNetworks new way of stopping Microsoft.答案:A题目意为“发布源码是RealNetworks公司对付微软的新方式”。A段“Now, the smaller Seattle-based firm is trying a novel way to contain the software giant.”，目前，这家位于西雅图的小公司正试图用一种新方法来牵制微

13、软这个软件界巨人。接着就提到了发布源码的措施，“it released the underlying recipe, or source-code, of its RealPlayer software and will soon do the same for its other programsgiving away a big chunk of its intellectual property”。3. RealNetworks expects to make its own software into an industry standard.答案:B题目意为“RealNetworks

14、公司期望使自己的软件成为行业标准”，与B段中“The firm hopes that others in the industry.improve it and make it run on new devices, such as mobile phones and home stereos, turning RealNetworks software into an industry standard”的后半句相符。4. RealNetworks suggests Software market is becoming a mixed market.答案:D题目意为“RealNetwork

15、s说叫现在的微软市场正在成为一个混合市场”。D段中“RealNetworks move is another sign that the software industry is going hybrid.”理解这句话的关键是要知道什么是hybrid。接下来的句子作出了解释“Mixing elements of proprietary software, where the source-code is tightly controlled, with open-source programs enable firms to expand a market”。在这句话中注意词组“mix.wit

16、h”。5. Releasing the source-code can bring about self-created competition.答案:C题目意为“源码的发行可以带来自我竞争。”C段的最后一句话：“The self-created competition could also hurt RealNetworks if customers decide 1ts commercial products, which will be based on the open source-code but with extra features, are not worth paying

17、extra for.”，如果客户认为这些产品不值得他们额外付钱的话，那么，自我制造的竞争也可能会伤害RealNetworks公司。所以答案应该是C。6. RealNetworks wants to make profits by releasing the free source-code.答案:D题目意为“RealNetworks想通过发行源码获取利润”。与之对应的是D段中的，“Mixing elements of proprietary software, where the source-code is tightly controlled, with.”，把那些源码受严格控制的专有软件

18、成分(组件)与开放源码程序加以混合就能使公司拓展市场，集思广益，并且他们希望仍可赚钱。7. RealNetworks shows great focus on the strategy of doing your best.答案:A题目意为“RealPlayer公司很重视做你最拿手的这一策略。”文中开头第一段，也就是A段第一、二句，“Focus on what you do best. This age-old strategy has worked well for RealNetworks”，“集中注意力做你最拿手的事”这一古老的策略对RealNetworks网络公司十分奏效，所以正确答案

19、是A。PART TWOThe regions best smaller companies Once again, readers of this magazine have the chance to vote for the regions best companies. (0)The awards will be presented at a dinner in Birmingham on May 17. The pattern established in the first year, of awards for Best Established Company, Best New

20、Company and Best Entrepreneur, will of course continue. However this year sees a new category, that of Best Communication with Investors. 1 .The Established Company of the Year will be one whose success has lasted for more than just a couple of months or years. Its share price will be performing abo

21、ve the average for its sector, but that is not the only measurement which will be taken into account. 2 . Above all, the winner will be professionally managed, in a way that deals equally well with good and bad trading conditions.The New Company of the Year will have gone public last year, but will

22、already have shown its growth and management qualities. 3 . In fact three early winners have already been successful in this second category, as well.The Entrepreneur of the Year will be someone with a proven track record of expertise in setting up and providing leadership to one or possibly more bu

23、sinesses. He or she will have created an organisation that can deal with the demands placed on it as a public company. 4 . The winner will have maintained a balance between that original energy and the need to adapt as the company grows.In our new category, Best Communication with Investors, the win

24、ning company will show that it is engaging in two-way dialogue with both actual and potential investors. 5 . All of these communication channels will be carefully tailored for the intended audience. In addition, the company is likely to distribute press releases by electronic means, to maximise its

25、opportunities for publicity.Nominations for awards were invited several months ago, and reduced by the judges to a shortlist of three in each category. The shortlisted companies are described below, together with details of how to vote. Please get your vote to us no later than 31 March.A. It wit), i

26、n effect, be able to demonstrate that it can go on to become an Established Company of the Year before long,B. In order to win, the company will have achieved success in both spheres, and have the evidence to prove it.C. To achieve this, it will be using a variety of means, including the annual repo

27、rt, presentations, a dedicated website and attendance at specialised exhibitions.D. The judges will also consider the degree to which the company has a well planned and soundly financed strategy for its growth and development.E. At the same time, this structure must not stifle the spirit that led to

28、 the companys initial SUCCESS,F. The innovation has been made in order to recognise the increasingly important part which this factor plays in a companys success.G. The competition, which is now in its tenth year, is designed to encourage excellence in smaller public companies based in this area.1.答

29、案: F2.答案: D3.答案: A4.答案: E5.答案: CPART THREE Speaking Your Customers Language Modern international trading practices are highlighting the growing importance of language training. Modern-day business really does transcend national barriers. Thanks to sophisticated IT and communications systems, busines

30、ses can now market their products on a truly global scale. The world is indisputably becoming a smaller place, as service and manufacturing companies search the international marketplace for new suppliers and clients. Businesses must, however, be aware that once they expand the area in which they op

31、erate, they face increased competition. The standard and quality of their goods become increasingly important in keeping up with competitors. But most of all, it is the service element accompanying the goods which is crucial to a companys success in a particular market. This new philosophy has led t

32、o many companies, some of which have even offered products of a lesser quality, gaining success overseas. Although globalization may, in some senses, have brought national economies closer together, societies around the world still have radically different expectations, processes and standards. Thes

33、e are not a function of economic change, but are more deep-rooted and difficult to alter. They can be a major problem for businesses expanding abroad, with the greatest obstacle of all being the language barrier. If you have to deal with clients, suppliers and distributors in a range of countries, y

34、ou will not only need the skills to communicate with them, you will also need to reconcile any national biases you have with the diverse ways of doing business that exist around the globe. The value of effective communication is not to be underestimated. New technology such as video-conferencing and

35、 email has played a part in making the communication process easier and it may also be possible that the introduction of language interpretation software will help with some global communications problems. But, of course, it is the human element of the communication process that is so vital in busin

36、ess, especially in negotiations, presentations and team-building. It is essential for managers to meet regularly with staff, customers and partners, so that issues can be discussed, messages communicated and feedback obtained. The value of well-organized language training is immense, and can bring b

37、enefits to all levels and departments within a multinational organization. Unfortunately, however, many organizations have a very narrow view when it comes to training of any kind. Often, an urgent requirement has to be identified before training is authorized. Then, a training company is employed o

38、r a programme is developed in-house, the team is trained, and that is seen as the end of the matter. However, the fact remains that training programmes are effective only if they are relevant to a companys broader, long-term needs. They should be regarded as an investment rather than a cost. Changes

39、 in expectations and attitudes are certain to continue for companies that trade globally. Although such companies are not yet faced with their international partners and clients demanding that business be conducted in their mother tongue, they realize that overseas competition is increasingly fast.

40、If these companies want to continue to achieve success on the international trading circuit, they must be prepared to adapt to situations and speak the local language. If not, someone else will. 1. According to the first paragraph, improved communications have enabled companies to _.A.offer a wider

41、variety of products and servicesB.expand beyond their domestic marketsC.perform better than their international competitorsD.open more manufacturing facilities abroad答案:B解析 细节题。在第一段中，改善的沟通能够使公司获得什么改变： 定位段落第一段，定位句为“Thanks to sophisticated IT and communications systems, businesses can now market their

42、 products on a truly global scale.” 即：由于有了先进的IT技术与通信系统，公司可以真正地在全球范围内推销自己的产品了。 原文定位句中sophisticated IT and communications systems对应题干中improved communications；原文定位句中market their products on a truly global scale与选项B中expand beyond their domestic markets所表达的意思相近。 选项A、C、D均在本段定位处没有提及。 2. Some companies have

43、 succeeded at an international level even though they have _.A.produced inferior goodsB.failed to adapt products for local marketsC.ignored the standards set by their competitorsD.reduced the standard of the service they offer答案:A解析 细节题。一些企业在全球经营中取得了成功，即使 定位段落第一段，定位句为“But most of all, it is the serv

44、ice element accompanying the goods which is crucial to a companys success in a particular market. This new philosophy has led to many companies, some of which have even offered products of a lesser quality, gaining success overseas.”即：在某一特定市场中，与产品配套的服务是企业成功的关键。这种理念已经使得很多企业在海外市场中获得成功，尽管其中某些企业并没有提供优质产

45、品。 原文定位句中gaining success overseas对应题干中succeeded at an international level；原文定位句中even offered products of a lesser quality对应选项A中produced inferior goods。 选项B、C、D均在本段定位处没有提及。 3. Approaches to doing business vary between countries because of _.A.local economic considerations.B.the existence of cultural

46、differencesC.strong wishes to remain independentD.regulations about business practices答案:B解析 细节题。各个国家企业经营方式截然不同的原因是： 定位段落第二段，定位句为“Although globalization may, in some senses, have brought national economies closer together, societies around the world still have radically different expectations, proce

47、sses and standards.”即：尽管在某种意义上全球化可能已经把各国的经济都紧密地连接在一起，但是不同的社会还是在期望值、过程和标准方面有着很大的不同。 原文定位句中societies around the world still have radically different expectations, processes and standards与选项B中the existence of cultural differences 选项A、C、D均未在文中提及。 4. The writer thinks that the use of modern technology wi

48、ll _.A.speed up the process of language interpretationB.never replace the need for face-to-face interactionC.help solve the problems involved in maintaining strong teamsD.not lead to greater communication between companies and clients答案:B解析 细节题。作者认为现代技术的使用会 定位段落第三段，定位句为“But, of course, it is the hum

49、an element of the communication process that is so vital in business, especially in negotiations, presentations and team-building. It is essential for managers to meet regularly with staff, customers and partners, so that issues can be discussed, messages communicated and feedback obtained.”即：但是当然，在

50、商务沟通中人的因素是非常重要的，尤其是在商务谈判、发布会和团队建设方面。经理们有必要和员工、客户、合伙人定期见面，以便于讨论问题，沟通信息以及获得反馈意见。 原文定位句中it is essential for managers to meet regularly with staff, customers and partners的言外之意就是选项B中never replace the need for face-to-face interaction所表达的含义。 选项A、C、D均未在文中定位处提及。 5. A Common weakness of training courses is t

51、hat they _.A.are developed by the wrong teamB.do not give good value for moneyC.are provided only if there is an immediate needD.do not deal with a companys specific requirements答案:C解析 细节题。培训课程的普遍缺陷是： 定位段落第四段，定位句为“Unfortunately, however, many organizations have a very narrow view when it comes to tr

52、aining of any kind. Often, an urgent requirement has to be identified before training is authorized.”即：然而可惜的是，很多公司对于培训的观点过于狭隘。通常情况下，只有当有了紧急需求的时候才会批准培训。 原文定位句中Often, an urgent requirement has to be identified before training is authorized. 对应选项C中are provided only if there is an immediate need。 选项A、B、

53、D均未在文中定位处提及。 6. Why should companies do business in the language of the countries they are operating in?A.To prevent other companies taking their business.B.To help them find new international partners.C.To meet clients current expectations.D.To become more aware of their competitors activities.答案:A

54、解析 细节题。跨国公司使用当地语言的原因是： 定位段落第五段，定位句为“If these companies want to continue to achieve success on the international trading circuit, they must be prepared to adapt to situations and speak the local language. If not, someone else will.”即：如果公司想要在国际贸易中持续取得成功，就要做好适应环境的准备并且使用当地语言。如果不这样做，那么竞争对手就会这样做。 原文定位句中th

55、ey must be prepared to adapt to situations and speak the local language. If not, someone else will. 与选项A中to prevent other companies taking their business所表达的意思相近。 选项B中to help them find new international partners表示帮助公司发现新的国际合伙人，选项C中to meet clients current expectations表示满足客户的当前期望，而原文中陈述的是such companie

56、s are not yet faced with their international partners and clients demanding that business be conducted in their mother tongue；选项D中to become more aware of their competitors activities表示变得更加关注竞争者们的活动，而原文陈述的是they realize that overseas competition is increasingly fast。 PART FOUR The United States is wel

57、l-known for its network of major highways designed to help a driver get from one place to another in the shortest possible time. 1 these wide modem roads are generally 2 and well maintained with 3 sharp curves and straight sections, a direct route is not always the most 4 one. Large highways often pass 5 scenic areas and interesting small towns. Furthermore, these highways generally 6 large urban centers, which means that they become crowded with 7 traffic