2020BEC高级范文解读

1、2020BEC高级范文解读 为了让大家更好的准备商务英语BEC考试，给大家一下BEC高级商务英语范文解读,下面就和大家分享，来欣赏一下吧。 Suggested answer: (127words) The last years of twentieth century saw the Inter being used by more and more panies as a business tool. In 1997 e-merce was very limited earning a revenue of less than $25 billion. However, since then

2、, there has been a steady growth worldwide. This trend looks set to continue into the next century with revenue from e-merce rising to reach almost $200 billion by xx. Like e-merce, e-business has shown steady growth with revenue tripling in the period 1997 to 2000, rising from about $50 billion to

3、$150 billion. However, during there is predicted to be a far more dramatic increase in e-business revenue over the next three years. It is thought that by xx revenue from e-business will have reached over $800 billion worldwide. A motivation survey Ex 3: Sample answer: (116words) Findings A number o

4、f employees clearly suffer from a lack of motivation as a result of dissatisfaction in one or more areas of their work. The key findings are outlined below: Staff feel undervalued by the pany, both on a financial and a personal level. It is generally felt that the panys petitors offer higher levels

5、of remuneration. The perception that the managers are unappreciative of staff efforts is particularly noticeable in the Sales Department. Certain employees feel under-challenged. The pany is clearly not exploiting its human resources. There appears to be a breakdown of munication in the Production D

6、epartment. The confusion and resultant ill-feeling towards managers has the potential to disrupt the production cycles. Remendations We strongly remend the following measures: an evaluation of job profiles throughout the pany to assess whether skills could be utilised more efficiently a review of th

7、e current salary structure involving the parison with similar organisations It is also essential to investigate and take action regarding the munication in the Production and Sales Department. The headhunting process Ex 4: Sample answer: (234words) Dear Mr Jacobs I am writing to apply to the positio

8、n of Sales Adviser for the North East Region which was advertised in Herald International yesterday. Although I am currently working in the Marketing Department of a large multinational, I would appreciate to work for a rapidly expanding young pany such as yours. As you can see from my enclosed CV,

9、I obtained an honours degree in Sales and Marketing from Nottingham University in 1994. I thoroughly enjoyed the six months I spent in working in Boots plc as pert of the course. During this time I gained invaluable insights into the nature of sales. After leaving university I initially spent time w

10、orking for a small local firm before finding my current job and I feel that I am more suited to the dynamics and varied demands of a smaller firm. Not only has my experience familiarised me with the challenges faced by the industry today but, having been brought up in the north east, I know the regi

11、on, its problems and its undoubted potential. As a result, I feel that I would be able to relate to your customers on both a professional and a personal level. I am available for interview from 15 September and would be pleased to discuss my CV in more detail then, I look forward to hearing from you

12、. Yours sincerely The EKIA way Ex 5: Sample answer: (226words) Limitless Horizons, our travel agency and advisory service specializing in adventure holidays in remote locations, was founded in 1989 by Rob Davies. We do not arrange aommodation in well-known resorts, thus encouraging travellers to dis

13、cover the real country they are visiting. We constantly seek out new adventure holidays which allow travellers to mix with local people rather than retreat to the beach or their hotel. Although all our advice is impartial, it is influenced by certain core values: Respect for local values and practic

14、es Respect for individual needs and independence Believe in the need to limit the environmental impact of our activities. We believe that as privileged visitors to sometimes fragile environments, we should take nothing but photographs and leave nothing but footprints. Wherever possible, we encourage

15、 the use of small independent panies. We also insist on local guides and seek to house travellers in modest aommodation. Our clients can look forward to living the local culture and eating the local suicine; Limitless Horizons rejects the concept of Coca-Cola trek. Our representatives are constantly

16、 travelling in order to update and check our information. These trips are funded solely by Limitless Horizons. We pay our way, aepting no hand-outs or free-flights, thus ensuring the only factors influencing our advice to you are your needs and those of the area you wish to visit. Building internati

17、onal teams Ex2: Sample answer: (230words) Dear Jacek Further to our conversation of 11 November, I writing to confirm your visit. Since this will be your first trip to the United Kingdom, I include some information about the way we operate. The first meeting is scheduled for 11.15am and you should b

18、e ready to start promptly. Some people say that the British have a rather relaxed attitude to time and that starting 15 minutes late is normal. However, Jim Walsh, the Head of Sales, is extremely keen on punctuality, so do not be tempted to take any risks. One difference between this office and yours that you may notice is the apparent lack of formality between colleagues here. In British it is usual to us