美国国家地理学习 品牌介绍_W

1、Branding Guidelines品牌介绍与使用规范Bringing the world to the classroom and the classroom to lifeNG L. CE NG A G E . CO M / E LTA P A R T O F C E N G A G EWe are The Exclusive Partnerof National Geographic Society in Educational Publishing.美国国家地理学习是美国国家地理学会在教育出版行业的独家合作伙伴。Bringing the world to the classroom

2、and the classroom to lifeNG L. CE NG A G E . CO M / E LTA P A R T O F C E N G A G E美国国家地理学习（National Geographic Learning）是圣智学习集团（Cengage）旗下一员，是全球领先的英语语言教学材料提供商，产品涵盖英语语言学习、文学、科学、社会学研究等各个领域，基于与美国国家地理学会，以及和TED建立的独家合作伙伴关系，通过使用优质的影音资料、文字内容、图片等资源为全球英语学习者提供从幼儿到成人以及学术教学的全面解决方案。美国国家地理学习的产品分享选自美国国家地理的真实故事，学习者

3、可以领略探险家、科学家、作家以及摄影师所体会到的求知之乐，从而提高学生对大千世界及其中万事万物的认知；通过令人叹为观止的摄影图片、视频和内容来揭示世界万象，践行“将世界带入课堂，让课堂与生活联接”的理念。Bringing the world to the classroom and the classroom to lifeNG L. CE NG A G E . CO M / E LTA P A R T O F C E N G A G E品牌构成Bringing the world to the classroom and the classroom to lifeNG L. CE NG A

4、G E . CO M / E LTA P A R T O F C E N G A G EBringing the World to the Classroom and the Classroom to life.A part of CengageLegal StatementBringing the world to the classroom and the classroom to lifeNG L. CE NG A G E . CO M / E LTA P A R T O F C E N G A G EBringing the world to the classroom and the

5、 classroom to lifeNG L. CE NG A G E . CO M / E LTA P A R T O F C E N G A G EBringing the world to the classroom and the classroom to lifeNG L. CE NG A G E . CO M / E LTA P A R T O F C E N G A G EBringing the world to the classroom and the classroom to lifeNG L. CE NG A G E . CO M / E LTA P A R T O F

6、 C E N G A G EBringing the world to the classroom and the classroom to lifeNG L. CE NG A G E . CO M / E LTA P A R T O F C E N G A G E任何包含NGL品牌或内容的对外宣传品新闻稿广告新媒体文章等，都需要NGL市场部审核通过才可以发布。主要审核内容包括但不仅限于：NGL的相关介绍，合作细节介绍，品牌及市场资源的正确使用及使用目的。Bringing the world to the classroom and the classroom to lifeNG L. CE

7、NG A G E . CO M / E LTA P A R T O F C E N G A G EBringing the world to the classroom and the classroom to lifeNG L. CE NG A G E . CO M / E LTA P A R T O F C E N G A G EBringing the world to the classroom and the classroom to lifeNG L. CE NG A G E . CO M / E LTA P A R T O F C E N G A G ENGLNATIONAL G

8、EOGRAPHIC LEARNINGNational GeographicNational Geographic Learning国家地理学习美国国家地理学会美国【国家地理】学习美国国家地理学习Bringing the world to the classroom and the classroom to lifeNG L. CE NG A G E . CO M / E LTA P A R T O F C E N G A G E市场资源 活动及教师培训 NGL视频、图片资源及设计资源 NGL 证书及授牌 官网认证Bringing the world to the classroom and t

9、he classroom to lifeNG L. CE NG A G E . CO M / E LTA P A R T O F C E N G A G EBringing the world to the classroom and the classroom to lifeA P A R T O F C E N G A G EBringing the world to the classroom and the classroom to lifeA P A R T O F C E N G A G EBringing the world to the classroom and the cl

10、assroom to lifeNG L. CE NG A G E . CO M / E LTA P A R T O F C E N G A G E市场资源 活动及教师培训 NGL视频、图片资源及设计资源 NGL 证书及授牌 官网认证Bringing the world to the classroom and the classroom to lifeA P A R T O F C E N G A G EAnnie GriffithsBringing the world to the classroom and the classroom to lifeNG L. CE NG A G E .

11、CO M / E LTA P A R T O F C E N G A G E市场资源 活动及教师培训 NGL视频、图片资源及设计资源 NGL 证书及授牌 官网认证Bringing the world to the classroom and the classroom to lifeNG L. CE NG A G E . CO M / E LTA P A R T O F C E N G A G EBringing the world to the classroom and the classroom to lifeNG L. CE NG A G E . CO M / E LTA P A R T O F C E N G A G E市场资源 活动及教师培训 NGL视频、图片资源及设计资源 NGL 证书及授牌 官网认证Bringing the world to the classroom and the classroom to lifeNG L. CE NG A G E . CO M / E LTA P A R T O F C E N G A G E官方合作伙伴Bringing the world to the classroom and the classroom to lifeNG