高级职业英语拓展教程2 unit 3-Extended Book.ppt

1、Unit Three,Contents,5,4,3,2,1,read more about promoting products and services,practise reading aloud: Sound Linking,practise new reading skills: Identifying Passage Organization,develop career awareness: Some Hints for Promoting a Product,Career Skills Description,In this unit, you will,Section 1 Mo

2、re Things to Do,Activity 2,Activity 1,Activity 3,More Things to Do,Read More about promoting products and services,Fulfill the Following Tasks,Make a Survey,Activity 5,Translate a Paragraph,Section 1 Activity 1,Read More about Promoting Products and Services. What has the author decided to do in ord

3、er to sell the last two power tables? 2. Why are the power tables sold at such a low price? 3. Whats the deadline for this promotion?,Section 1 Activity 1,Can You Get a New $ 7 200 Power Table for $ 532? Yes, its absolutely true. You can really replace your old, worn-out exam table and only pay $532

4、 out of your pocket. Let me explain more specifically. Last May, our little company took a big gamble and signed up for a power table promotion. In order to go on the promotion we had to agree to take 5 power tables, only three of those five tables were sold so there are still 2 left. And my problem

5、 is your opportunity. In order to move these last two tables Ive decided to do something somewhat bold and a little daring.,Section 1 Activity 1,First, you should know that the manufacturers promotion of these power tables ends July 20th. And any unsold I have could be sold to another dealer at whol

6、esale. But instead of doing that, I would rather sell you the table at a wholesale price to gain your goodwill. The regular price for a power table is $ 7 200, but I promised you could get a power table for only $ 532 and heres how By buying a power table, you can qualify for a 50% tax credit under

7、section 44 of the Americans with Disabilities Act. Thats right, fifty percent! All because a power table will glide up and down to accommodate disabled and handicapped patients.,Section 1 Activity 1,Thats not all. Here are a few more incentives for you: we will give you a $ 350 trade-in for your old

8、 table, or you can donate it to charity for another tax break. And add an extra 2-year warranty ($2 000 value), plus, well pick up your old table and deliver the new one all for free! Pretty good, right? Wait, I have even better news for you You can pay in 3 installments with zero interest. Well bre

9、ak up your payments into 3 easy installments, spread thirty days apart. Why you must act before August 5th (Ive extended the offer for two weeks)? I doubt if these tables will still be around until August 5th because the first 2 doctors that put their deposits down will take them. And then theyre go

10、ne when this offer expires.,Section 1 Activity 1,What you should do now is to pick up your phone and dial 609-7231 and reserve one of these last 2 tables with your credit card. Otherwise, youll be giving up the ease and convenience of having a power table at this bargain price. I really hope youre o

11、ne of the 2 lucky doctors who decide to take advantage of this golden opportunity. (430 words),Can you get a new $ 7 200 power table for $ 532? Why will the author promote the power tables? The authors company agreed to take 5 power tables for promotion, only three were sold. The dealer decided to s

12、ell the other two at a wholesale price to 1) _. How to get a power table for $ 532? 1. You can qualify for a 50% tax credit because the tables are designed for the 2) _. 2. The company will give you a $ 350 trade-in for your old table, or you can donate it to charity for 3) _. 3. You can get 4) _. 4

13、. The company will pick up the old table and deliver the new one all for free. 5. You can pay 5) _, spread thirty days apart. When will the offer expire? 6) _. How to contact and make an order? You can 7) _ and reserve one with 8) _.,Section 1 Activity 2 Fulfill the Following Tasks,gain goodwill,dis

14、abled and handicapped,an extra 2-year warranty,another tax break,Task 1 Complete the outline with the information from the passage.,in 3 installments,dial 609-7231,August 5th,your credit card,Section 1 Activity 2 Fulfill the Following Tasks,Task 2 Match A with B.,1-d 2-j 3-f 4-h 5-c 6-g 7-a 8-i 9-e

15、10-b,Task 3 Fill in the blanks with the right words or phrases. Change the form where necessary. There are more words or phrases than you need. 1. I think Ill _ the swimming pool while Im here. 2. When will you pay the last _of the loan? 3. You must pay a _if you want to reserve the room.,Section 1

16、Activity 2 Fulfill the Following Tasks,glide donate to installment qualify incentive gamble break up goodwill deposit take advantage of,take advantage of,installment,deposit,Section 1 Activity 2 Fulfill the Following Tasks,4. After three years here youll _ for a pay rise. 5. The figure skater _ grac

17、efully over the ice. 6. They dont try very hard if there is no _. 7. The businessman _ a lot of money _ the hospital before his death. 8. He spent all his time _ in the casino on his tour in Macau.,qualify,glided,incentives,donated to,gambling,Section 1 Activity 3 Make a Survey,Interview a company a

18、nd try to find out how they promote their products or services. Promotion Strategies Company name: _ Products/ Service offered: _ Ways of promoting products or services: 1. _ 2. _ 3. _ 4. _ 5. _,Section 1 Activity 5 Translate a Paragraph,Activity 5 Translate a Paragraph. Translate the following into

19、 Chinese. The Internet has become the information superhighway for the buying public. Most persons prefer the hassle-free transactions that Internet shopping can offer. As a matter of fact, the Internet has become the most powerful selling tool. Internet Promotion offers cost-effective ways for busi

20、nesses to enhance their product or service. In comparison to other forms of marketing, Internet promotion has presented the advantage of reduced budget and storage costs.,Section 1 Activity 5 Translate a Paragraph,Key: 互联网已经成为大众购物的信息高速公路。多数人喜欢网上购物，轻松自由地进行交易。事实上，互联网已经成为最强大的销售工具。网络销售为企业提供了降低成本的方法，从而增强

21、其产品、服务的竞争力。与其他的营销模式相比，网络销售已经呈现出了减少预算和库存费用的优势。,连读 (Sound Linking),Section 2 Window on Pronunciation,在连贯的口语表达中，如果相邻的两个单词同属一个意群，而且词之间的音节可以产生一定关联，可以将这两个单词连起来读，听起来好像拼在一起一样，这种现象叫做连读。连读所构成的音节一般不重读, 只需自然地一 带而过, 不可以加音。连读有四种类型： 1. “辅音+元音”型连读：相邻的两个单词前者以辅音结尾，后者以元音开头，可将辅音和元音连读。 2. “r/re+元音”型连读：相邻的两个单词前者以r或re结尾,

22、后者以元音开头,则r或re要发/r/音,并与其后的元音相拼。 3. “辅音+半元音”型连读：相邻的两个单词前者以辅音结尾，后者以半元音/j/或/w/开头，此时也要连读。 4. “元音+元音”型连读。相邻的两个单词前者以元音结尾，后者以元音开头，这两个音也要自然地连读到一起。,Section 2 Window on Pronunciation,Section 2 Window on Pronunciation,Section 1 Chinese Translation,你可以只花532美元就能买到一台 价值7 200元的崭新动力检查台吗？ 是的，这绝对是可能的。你确实可以换掉已经磨损的旧检查台，而这只需