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1、Avaya AuraA New Era of Business Communications,Overview 02 June 2009,2,A,Your Communications JourneyEmpowering the business user,NETWORK-CENTRIC,Enablers: Network Business Benefit: Total Cost of Ownership, Operational Efficiencies,ORGANIZATION-CENTRIC,Enablers: Mobility, Collaboration, Video Busines

2、s Benefit: Customer Service, Employee Productivity,USER-CENTRIC,Enablers: Web 2.0, Personalization, Social Networks Business Benefit: User Empowerment, User & Business Productivity, Competitive Advantage,Yesterday,Today,Tomorrow,3,A,Avaya Aura,4,A,Vocabulary,SIP H. 323 3G NGN IMS TDM/ISDN PSTN SIP T

3、runk SBC SOA,5,A,Large Enterprise communication requirement,Communication challenge to Large Enterprise Multi-vendor system integration Uniform Dial Plan Reliability and Security A central management Increasing Mobility requirement Some Example: Ping An Insurance: 40,000 employee across 3000 branche

4、s Petrol China: Installed Avaya solution at HQ(3000 user), planning install 18,000 IP phones in every gas station.,6,A,Case Study (Imperatives),Scenario 450 locations 450 separate PBXs 56 contact center applications Requirements A single SIP-enabled core 56 CC to 6 CC The nationwide deployment must

5、be completed within 6 months,7,A,Communication Industry Trend - Enterprise,Mobility and distribution of networks Presence Commoditization of Voice Services Application Integration to improve TCO of communication End to End IP SIP trunking being deployed as a PSTN service and for site to site peering

6、),8,A,Communication Industry Trend Service Provider,3G NGN IMS Impact to the Enterprise communication market SIP Trunking service Transparent integrating IMS base Application,9,A,Avaya Aura,10,A,Ancient Story,11,A,Aura Creates Order out of Chaos,Aura Creates a Single, Centralized Dialplan Aura Centr

7、alizes Call Admission Control Aura Simplifies Network Interconnect,VM1,VM-N,VM-2,CC,VM,12,A,Data Center 2,Contact Center,Data Center 1,Communication Manager (Active),Communication Manager (Standby - ESS),Aura Centralized Dial Plan,O O O,O O O,O O O,PSTN,SIP Trunks,SIP Trunks,Contact Center,i120,Cont

8、act Center,45-XXX,445-XX,630-XXXX,22-XXXXX,SM,SM,13,A,Cuts Costs with Central Trunking,PBX,CC,PBX,KTS,CC,Aura Core,SP #2,SP #1,SP #3,CC,CC,PBX,KTS,SP #3,PBX,SP #1,SP #2,$,$,$,$,$,$,$,$,$,$,14,A,Geo-Scale to 450,000 Users,Up to 10 Data Centers all Geo Redundant and Active TLS Connections to Every Use

9、r Worldwide,15,A,Aura: Enterprise-Wide Mobility,Lets Users Register From Anywhere in the World Same Number Same Name Same Login and Password Same Features Handles Emergency Dialing - 911,Core,SM,16,A,MX,Avaya Aura Architecture,3rd Party endpoints,AvayaCM Branch,o o o,AvayaCM Standalone,o o o,G860,3r

10、d Party PBXs,SBC,ServiceProviders,SystemManager,SessionManager,Avaya Aura Core,SIP Trunks,Media Servers,TDM Trunks,Access,Connection,Application,SIP Presence,SessionManager,SessionManager,Avaya one-X endpoints,17,A,Huge 3rd Party SIP Interoperability,GrandStream,Couterpath/eyeBeam,AudioCodes,Polycom

11、,DiVitas,FreiTel,TeleDex,SNOM,Mitel,QuesCom,Cisco ATA,Ascom,InnoMedia,Samsung,Dasan,Motorola,Cisco,18,A,SM,SM,Aura Core,Aura Quicker App Deployments Example,Steve,Charlie G.,Call Charlie G.),DB,CM,SIP A/S,Call Blocker,19,A,Case Study (Aura Deployed),Payback Results and Other Benefits $3M annual savi

12、ngs from reducing trunk access fees $1.25M annual savings from consolidating 56 call management servers to just 6 $2.8M annual maintenance plus upgrade savings potential from consolidating hardware and upgrade protection. (Payback in less than 6 months) Standardize on a single dial plan Centralized

13、management Customer service will be improved significantly,20,A,Aura is a advanced communication solution for large enterprise Aura base on the E-IMS Architecture The solution can Support up to 10 data centres, 25,000 locations and 450,000 users Support fast application deployment Run in Active Acti

14、ve redundant mode Low TCO Central Trunking Share Media Server Share Application Central Management On-Net and Off-Net toll by pass Enterprise wide Mobility,Conclusion,21,A,Avaya Aura,22,A,Cost Savings,5 Value Propositions: Cutting the CoreDetermine the highest priority business drivers,Long Distance

15、 Savings,Trunk Reduction Savings,Routing Simplicity Savings,3rd Party / Legacy Switch Integration,Business User App Enablement,Which ones to use depends on the customers situation,Value Propositions,Business Agility,Application Enablement,23,A,Avaya Aura,24,A,Avaya Aura Editions,Easy to purchase per

16、 user software pricing by Edition Normal customer upgrade from current Communication Manager Editions,25,A,Avaya Aura Packaging, - included - available for fee,26,A,Avaya Aura Presence Services,Multi-vendor presence aggregation Open XMPP, SIP/SIMPLE standards Microsoft OCS, IBM Lotus Sametime Real-t

17、ime Avaya telephony presence Complimentary to enterprise roll-outs of Microsoft and IBM presence High scale to hundreds of thousands of users with sub-second response Real-time “always-on”, active/active high availability Enterprise and user policies, availability rules Enable presence-aware applica

18、tions Avaya one-X Communicator Avaya one-X Portal Resident Expert (Smart Finder) Future UC and Contact Center apps Third-party applications,27,A,27,CONFIDENTIAL SALES TRAINING. 2009 Avaya Inc. All rights reserved.,Avaya Aura Communication Manager,Ongoing evolution of rich capabilities Straightforwar

19、d upgrade for customers Can be deployed as-is with new Presence, Session Manager and other capabilities added when needed Continue to deploy with Avaya S8xxx servers, Gxxx gateways and all phones New choices for all branch sizes Video as easy as a phone call Integrated control of Avaya one-X Communi

20、cator, Polycom and Tandberg New extended architecture New “SIP-ISC feature server” integrationwith Session Manager SIP integration of many CMs, third-party PBXs, central trunks,New Features,G430 with modular expansion,Small branch survivable SIP gateway,5.2 release,28,A,Avaya Modular Messaging 5.0,M

21、odular Messaging Leadership Flexible, proven, high-scale solution Over 5 million users served so far Superior redundancy and failover Easiest evolution to UC for over 100 million Octel and Intuity AUDIX users Powerful one-X speech included* Speech-to-text from Mutare/SpinVox* Visual voicemail from o

22、ne-X clients High security, restricted client choices Session Manager enhances SIP-based Modular Messaging deployments Central SIP management, load balancing, active/active geo-redundant core, route around failures, enterprise-wide call admission control,New Features,* Speech in English,Shipping Now

23、,Messaging Migration Incentive Program (MMIP) Up to 50% off for qualified migrations,29,A,Avaya Voice Portal 5.0,Market-leading self service solution Enabling customer service everywhere Award winning Dialog Designer Massive distributed scale, high availability Open standards: Web Services, VoiceXML

24、, ccXML, JEE, Eclipse, MRCP Integrated with leading JEE app servers: IBM WebSphere, Oracle/BEA, Tomcat Outbound Proactive Outreach Evolution to SIP from TDM and H323 Now enabling voice, speech, and video Video self-help and wait-treatment For in-store kiosks and 3G mobile access Transfer to agent for live 2-way video,New Features,May 09,30,A,Customer Service E

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