广告优化思路方法

CustomerSearchTerm,求和项:Impressions,求和项:Clicks,求和项:Spend,求和项:7DayTotalSales,求和项:7DayTotalOrders(#),求和项:CPC,求和项:CR,求和项:ACOS,求和项:cpa,求和项:CTR

hair,114026,1061,1439.23,3638.06,79,1.36,7.4%,39.6%,18.22,0.9%

automatic,130258,1028,1479.9,3786.08,82,1.44,8.0%,39.1%,18.05,0.8%

iron,98337,937,1240.34,3222.2,70,1.32,7.5%,38.5%,17.72,1.0%

curler,99927,771,1072.1,2960.37,63,1.39,8.2%,36.2%,17.02,0.8%

curling,84117,755,1059.93,2564.34,56,1.40,7.4%,41.3%,18.93,0.9%

rotating,26964,300,401.57,1235.68,27,1.34,9.0%,32.5%,14.87,1.1%

curling,15868,233,250.92,838.77,18,1.08,7.7%,29.9%,13.94,1.5%

for,4976,183,241.97,603.82,13,1.32,7.1%,40.1%,18.61,3.7%

long,4953,165,216.61,556.83,12,1.31,7.3%,38.9%,18.05,3.3%

curlers,9908,141,170.57,321.88,7,1.21,5.0%,53.0%,24.37,1.4%

auto,9033,132,204.79,556.83,12,1.55,9.1%,36.8%,17.07,1.5%

wand,3374,64,86.74,274.89,6,1.36,9.4%,31.6%,14.46,1.9%

barrel,3485,37,44.4,46.99,1,1.20,2.7%,94.5%,44.40,1.1%

3,3442,31,39.34,46.99,1,1.27,3.2%,83.7%,39.34,0.9%

irons,1003,25,29.08,0,0,1.16,0.0%,#DIV/0!,#DIV/0!,2.5%

short,227,20,31.09,93.98,2,1.55,10.0%,33.1%,15.55,8.8%

chi,2103,17,21.23,0,0,1.25,0.0%,#DIV/0!,#DIV/0!,0.8%

cordless,894,17,24.49,46.99,1,1.44,5.9%,52.1%,24.49,1.9%

inch,347,17,24.08,46.99,1,1.42,5.9%,51.2%,24.08,4.9%

with,2061,16,23.3,46.99,1,1.46,6.3%,49.6%,23.30,0.8%

4,2084,15,21.26,46.99,1,1.42,6.7%,45.2%,21.26,0.7%

1,390,15,20.36,46.99,1,1.36,6.7%,43.3%,20.36,3.8%

beach,771,14,18.21,46.99,1,1.30,7.1%,38.8%,18.21,1.8%

best,152,14,20.01,93.98,2,1.43,14.3%,21.3%,10.01,9.2%

waver,762,11,13.81,0,0,1.26,0.0%,#DIV/0!,#DIV/0!,1.4%

curly,76,10,10,46.99,1,1.00,10.0%,21.3%,10.00,13.2%

ceramic,157,8,10.8,0,0,1.35,0.0%,#DIV/0!,#DIV/0!,5.1%

styling,79,8,9.27,46.99,1,1.16,12.5%,19.7%,9.27,10.1%

temperatures,2014,7,11.38,46.99,1,1.63,14.3%,24.2%,11.38,0.3%

shut,44,7,10.85,46.99,1,1.55,14.3%,23.1%,10.85,15.9%

ghkjok,9,6,5.82,113.97,3,0.97,50.0%,5.1%,1.94,66.7%

and,19,6,7.58,0,0,1.26,0.0%,#DIV/0!,#DIV/0!,31.6%

off,41,6,9.25,0,0,1.54,0.0%,#DIV/0!,#DIV/0!,14.6%

2,316,6,8.38,0,0,1.40,0.0%,#DIV/0!,#DIV/0!,1.9%

bejarm,210,5,5.35,0,0,1.07,0.0%,#DIV/0!,#DIV/0!,2.4%

twist,559,5,7.41,46.99,1,1.48,20.0%,15.8%,7.41,0.9%

professional,28,5,6.1,0,0,1.22,0.0%,#DIV/0!,#DIV/0!,17.9%

dual,60,5,7.3,46.99,1,1.46,20.0%,15.5%,7.30,8.3%

wrap,33,5,5.22,0,0,1.04,0.0%,#DIV/0!,#DIV/0!,15.2%

heating,33,5,8.5,0,0,1.70,0.0%,#DIV/0!,#DIV/0!,15.2%

conair,24,5,7.44,0,0,1.49,0.0%,#DIV/0!,#DIV/0!,20.8%

women,8,5,5.51,0,0,1.10,0.0%,#DIV/0!,#DIV/0!,62.5%

superduomishu,412,4,6.66,46.99,1,1.67,25.0%,14.2%,6.66,1.0%

big,47,4,4.92,0,0,1.23,0.0%,#DIV/0!,#DIV/0!,8.5%

self,29,4,4.4,0,0,1.10,0.0%,#DIV/0!,#DIV/0!,13.8%

voltage,50,4,5.6,46.99,1,1.40,25.0%,11.9%,5.60,8.0%

large,10,4,6.2,0,0,1.55,0.0%,#DIV/0!,#DIV/0!,40.0%

temperature,9,4,5.63,0,0,1.41,0.0%,#DIV/0!,#DIV/0!,44.4%

fast,12,4,5.35,0,0,1.34,0.0%,#DIV/0!,#DIV/0!,33.3%

pink,50,4,5.24,46.99,1,1.31,25.0%,11.2%,5.24,8.0%

electric,5,4,4.93,93.98,2,1.23,50.0%,5.2%,2.47,80.0%

super,214,3,3.98,46.99,1,1.33,33.3%,8.5%,3.98,1.4%

duomishu,214,3,3.98,46.99,1,1.33,33.3%,8.5%,3.98,1.4%

upgrade,208,3,3.41,0,0,1.14,0.0%,#DIV/0!,#DIV/0!,1.4%

isoweshe,80,3,4.85,46.99,1,1.62,33.3%,10.3%,4.85,3.8%

spin,17,3,3.7,0,0,1.23,0.0%,#DIV/0!,#DIV/0!,17.6%

curl,11,3,3.7,0,0,1.23,0.0%,#DIV/0!,#DIV/0!,27.3%

high,123,3,4.78,93.98,2,1.59,66.7%,5.1%,2.39,2.4%

heat,124,3,4.3,93.98,2,1.43,66.7%,4.6%,2.15,2.4%

philips,10,3,4.24,46.99,1,1.41,33.3%,9.0%,4.24,30.0%

womens,15,3,3.25,0,0,1.08,0.0%,#DIV/0!,#DIV/0!,20.0%

interchangeable,26,3,5.4,0,0,1.80,0.0%,#DIV/0!,#DIV/0!,11.5%

barrels,42,3,4.85,0,0,1.62,0.0%,#DIV/0!,#DIV/0!,7.1%

tools,8,3,3.24,0,0,1.08,0.0%,#DIV/0!,#DIV/0!,37.5%

wireless,6,3,3.63,0,0,1.21,0.0%,#DIV/0!,#DIV/0!,50.0%

titanium,7,3,4.7,0,0,1.57,0.0%,#DIV/0!,#DIV/0!,42.9%

thick,10,3,4.73,0,0,1.58,0.0%,#DIV/0!,#DIV/0!,30.0%

portable,7,3,4.32,0,0,1.44,0.0%,#DIV/0!,#DIV/0!,42.9%

1.25,3,3,3.47,0,0,1.16,0.0%,#DIV/0!,#DIV/0!,100.0%

anti,4,3,3.28,0,0,1.09,0.0%,#DIV/0!,#DIV/0!,75.0%

adjustable,10,3,2.83,0,0,0.94,0.0%,#DIV/0!,#DIV/0!,30.0%

4”curling,7,2,2.5,0,0,1.25,0.0%,#DIV/0!,#DIV/0!,28.6%

brush,70,2,2.8,0,0,1.40,0.0%,#DIV/0!,#DIV/0!,2.9%

baby,26,2,2.87,0,0,1.44,0.0%,#DIV/0!,#DIV/0!,7.7%

bliss,26,2,2.87,0,0,1.44,0.0%,#DIV/0!,#DIV/0!,7.7%

febfox,14,2,3.3,46.99,1,1.65,50.0%,7.0%,3.30,14.3%

ewsbi,7,2,3.1,0,0,1.55,0.0%,#DIV/0!,#DIV/0!,28.6%

comes,7,2,3.1,0,0,1.55,0.0%,#DIV/0!,#DIV/0!,28.6%

a,7,2,3.1,0,0,1.55,0.0%,#DIV/0!,#DIV/0!,28.6%

settings,7,2,3.1,0,0,1.55,0.0%,#DIV/0!,#DIV/0!,28.6%

can,7,2,3.1,0,0,1.55,0.0%,#DIV/0!,#DIV/0!,28.6%

easily,7,2,3.1,0,0,1.55,0.0%,#DIV/0!,#DIV/0!,28.6%

complete,7,2,3.1,0,0,1.55,0.0%,#DIV/0!,#DIV/0!,28.6%

hairstyles,7,2,3.1,0,0,1.55,0.0%,#DIV/0!,#DIV/0!,28.6%

wave,3,2,3.37,0,0,1.69,0.0%,#DIV/0!,#DIV/0!,66.7%

machine,108,2,3.32,0,0,1.66,0.0%,#DIV/0!,#DIV/0!,1.9%

prettyfirst,28,2,2.18,0,0,1.09,0.0%,#DIV/0!,#DIV/0!,7.1%

agt,2,2,2.2,0,0,1.10,0.0%,#DIV/0!,#DIV/0!,100.0%

black,3,2,2.21,0,0,1.11,0.0%,#DIV/0!,#DIV/0!,66.7%

in,8,2,1.94,0,0,0.97,0.0%,#DIV/0!,#DIV/0!,25.0%

twisting,7,2,2.7,0,0,1.35,0.0%,#DIV/0!,#DIV/0!,28.6%

curls,4,2,2.77,0,0,1.39,0.0%,#DIV/0!,#DIV/0!,50.0%

beachwaver,4,2,2.54,0,0,1.27,0.0%,#DIV/0!,#DIV/0!,50.0%

rotate,9,2,2.33,0,0,1.17,0.0%,#DIV/0!,#DIV/0!,22.2%

usb,3,2,2.68,0,0,1.34,0.0%,#DIV/0!,#DIV/0!,66.7%

rated,7,2,2.85,46.99,1,1.43,50.0%,6.1%,2.85,28.6%

up,7,2,2.21,0,0,1.11,0.0%,#DIV/0!,#DIV/0!,28.6%

ci,6,2,2.18,0,0,1.09,0.0%,#DIV/0!,#DIV/0!,33.3%

19,6,2,2.18,0,0,1.09,0.0%,#DIV/0!,#DIV/0!,33.3%

1.5,3,2,3,0,0,1.50,0.0%,#DIV/0!,#DIV/0!,66.7%

no,2,1,0.9,0,0,0.90,0.0%,#DIV/0!,#DIV/0!,50.0%

hot,6,1,0.9,0,0,0.90,0.0%,#DIV/0!,#DIV/0!,16.7%

heated,5,1,0.9,0,0,0.90,0.0%,#DIV/0!,#DIV/0!,20.0%

3”,3,1,1.25,0,0,1.25,0.0%,#DIV/0!,#DIV/0!,33.3%

that,1,1,1.32,0,0,1.32,0.0%,#DIV/0!,#DIV/0!,100.0%

you,1,1,1.32,0,0,1.32,0.0%,#DIV/0!,#DIV/0!,100.0%

4”,1,1,0.95,0,0,0.95,0.0%,#DIV/0!,#DIV/0!,100.0%

ikonic,1,1,1.55,46.99,1,1.55,100.0%,3.3%,1.55,100.0%

spinning,2,1,1.8,46.99,1,1.80,100.0%,3.8%,1.80,50.0%

ionic,1,1,1.8,0,0,1.80,0.0%,#DIV/0!,#DIV/0!,100.0%

wands,3,1,1.8,0,0,1.80,0.0%,#DIV/0!,#DIV/0!,33.3%

curler1.25,3,1,1.53,0,0,1.53,0.0%,#DIV/0!,#DIV/0!,33.3%

seller,3,1,1.53,0,0,1.53,0.0%,#DIV/0!,#DIV/0!,33.3%

fine,4,1,1.01,0,0,1.01,0.0%,#DIV/0!,#DIV/0!,25.0%

lanxi,1,1,1.7,39.94,1,1.70,100.0%,4.3%,1.70,100.0%

llc,1,1,1.7,39.94,1,1.70,100.0%,4.3%,1.70,100.0%

purpose,10,1,1.7,0,0,1.70,0.0%,#DIV/0!,#DIV/0!,10.0%

mini,10,1,1.7,0,0,1.70,0.0%,#DIV/0!,#DIV/0!,10.0%

kids,2,1,1.08,0,0,1.08,0.0%,#DIV/0!,#DIV/0!,50.0%

air,13,1,1.7,0,0,1.70,0.0%,#DIV/0!,#DIV/0!,7.7%

22mm,7,1,0.83,0,0,0.83,0.0%,#DIV/0!,#DIV/0!,14.3%

scald,7,1,0.83,0,0,0.83,0.0%,#DIV/0!,#DIV/0!,14.3%

free,7,1,0.83,0,0,0.83,0.0%,#DIV/0!,#DIV/0!,14.3%

medium,4,1,1.5,0,0,1.50,0.0%,#DIV/0!,#DIV/0!,25.0%

length,4,1,1.5,0,0,1.50,0.0%,#DIV/0!,#DIV/0!,25.0%

8,1,1,1.5,0,0,1.50,0.0%,#DIV/0!,#DIV/0!,100.0%

device,3,1,1.11,0,0,1.11,0.0%,#DIV/0!,#DIV/0!,33.3%

travel,79,1,1.29,0,0,1.29,0.0%,#DIV/0!,#DIV/0!,1.3%

beyced,6,1,1.53,0,0,1.53,0.0%,#DIV/0!,#DIV/0!,16.7%

rolling,23,1,1.68,0,0,1.68,0.0%,#DIV/0!,#DIV/0!,4.3%

open,1,1,1.4,0,0,1.40,0.0%,#DIV/0!,#DIV/0!,100.0%

box,1,1,1.4,0,0,1.40,0.0%,#DIV/0!,#DIV/0!,100.0%

sejoy,6,1,0.87,0,0,0.87,0.0%,#DIV/0!,#DIV/0!,16.7%

hand,10,1,1.45,0,0,1.45,0.0%,#DIV/0!,#DIV/0!,10.0%

held,10,1,1.45,0,0,1.45,0.0%,#DIV/0!,#DIV/0!,10.0%

tight,3,1,1.45,0,0,1.45,0.0%,#DIV/0!,#DIV/0!,33.3%

my,1,1,0.71,0,0,0.71,0.0%,#DIV/0!,#DIV/0!,100.0%

ion,3,1,1.45,0,0,1.45,0.0%,#DIV/0!,#DIV/0!,33.3%

sprimere,6,1,1.38,0,0,1.38,0.0%,#DIV/0!,#DIV/0!,16.7%

rechargeable,2,1,1.3,0,0,1.30,0.0%,#DIV/0!,#DIV/0!,50.0%

laluztop,17,1,1.27,0,0,1.27,0.0%,#DIV/0!,#DIV/0!,5.9%

kiss,41,1,1.7,0,0,1.70,0.0%,#DIV/0!,#DIV/0!,2.4%

products,41,1,1.7,0,0,1.70,0.0%,#DIV/0!,#DIV/0!,2.4%

instawave,41,1,1.7,0,0,1.70,0.0%,#DIV/0!,#DIV/0!,2.4%

kaci01,41,1,1.7,0,0,1.70,0.0%,#DIV/0!,#DIV/0!,2.4%

beam,1,1,1.08,0,0,1.08,0.0%,#DIV/0!,#DIV/0!,100.0%

twirling,37,1,1.29,0,0,1.29,0.0%,#DIV/0!,#DIV/0!,2.7%

roll,5,1,1.46,0,0,1.46,0.0%,#DIV/0!,#DIV/0!,20.0%

negative,4,1,1.6,0,0,1.60,0.0%,#DIV/0!,#DIV/0!,25.0%

ions,4,1,1.6,0,0,1.60,0.0%,#DIV/0!,#DIV/0!,25.0%

model,2,1,1.02,0,0,1.02,0.0%,#DIV/0!,#DIV/0!,50.0%

1.25””,3,1,1.6,0,0,1.60,0.0%,#DIV/0!,#DIV/0!,33.3%

.75,4,1,0.87,0,0,0.87,0.0%,#DIV/0!,#DIV/0!,25.0%

spiral,1,1,1.7,0,0,1.70,0.0%,#DIV/0!,#DIV/0!,100.0%

comen,2,1,0.39,0,0,0.39,0.0%,#DIV/0!,#DIV/0!,50.0%

tool,1,1,1.11,0,0,1.11,0.0%,#DIV/0!,#DIV/0!,100.0%

straight,4,1,1.63,0,0,1.63,0.0%,#DIV/0!,#DIV/0!,25.0%

waverunner,1,1,1.7,0,0,1.70,0.0%,#DIV/0!,#DIV/0!,100.0%

the,2,1,1.5,0,0,1.50,0.0%,#DIV/0!,#DIV/0!,50.0%

farrah,2,1,1.5,0,0,1.50,0.0%,#DIV/0!,#DIV/0!,50.0%

small,1,1,1.74,0,0,1.74,0.0%,#DIV/0!,#DIV/0!,100.0%

miuopur,19,1,1.1,0,0,1.10,0.0%,#DIV/0!,#DIV/0!,5.3%

loythrost,1,1,1.5,0,0,1.50,0.0%,#DIV/0!,#DIV/0!,100.0%

lena,7,1,1.27,0,0,1.27,0.0%,#DIV/0!,#DIV/0!,14.3%

1.2,7,1,1.27,0,0,1.27,0.0%,#DIV/0!,#DIV/0!,14.3%

dryer,1,1,1.6,0,0,1.60,0.0%,#DIV/0!,#DIV/0!,100.0%

waves,6,1,1.43,0,0,1.43,0.0%,#DIV/0!,#DIV/0!,16.7%

epoya,5,1,1.75,0,0,1.75,0.0%,#DIV/0!,#DIV/0!,20.0%

offhair,3,1,1.6,46.99,1,1.60,100.0%,3.4%,1.60,33.3%

charger,2,1,1.5,0,0,1.50,0.0%,#DIV/0!,#DIV/0!,50.0%

cord,3,1,1.1,0,0,1.10,0.0%,#DIV/0!,#DIV/0!,33.3%

cheap,3,1,1.5,0,0,1.50,0.0%,#DIV/0!,#DIV/0!,33.3%

10,3,1,1.5,0,0,1.50,0.0%,#DIV/0!,#DIV/0!,33.3%

dollars,3,1,1.5,0,0,1.50,0.0%,#DIV/0!,#DIV/0!,33.3%

babyliss,3,1,1.25,0,0,1.25,0.0%,#DIV/0!,#DIV/0!,33.3%

tangle,1,1,1.5,0,0,1.50,0.0%,#DIV/0!,#DIV/0!,100.0%

slot,1,1,1.5,0,0,1.50,0.0%,#DIV/0!,#DIV/0!,100.0%

timer,1,1,1.5,0,0,1.50,0.0%,#DIV/0!,#DIV/0!,100.0%

extra,1,1,1.35,0,0,1.35,0.0%,#DIV/0!,#DIV/0!,100.0%

clip,1,1,1.75,0,0