《跨境电商英语》课件-Letters of Credit and Status Inquiry

LettersofCreditandStatusInquiry

资信调查内容一、企业基本情况二、分支机构及下属企业三、资本构成情况

四、董事与经营者情况五、从业人员情况六、生产经营设施情况七、商品购销及支付信用八、经营与财务情况九、往来银行

十、历史沿革十一、现况与发展十二、企业信用评级Procter&GambleheadquartersbuildinginCincinnati.

TheProcter&GambleCompanyTypePublic(NYSE:

PG)Founded1837HeadquartersCincinnati,Ohio,USA;Toronto,Ontario,CanadaKeypeopleBobMcDonald,President,andChiefExecutive.IndustryConsumergoodsRevenue▲

US$83.503[1]billion(2008)Netincome▲

US$12.075[1]billion(2008)Employees138,000WebsiteProcter&GambleCo.(P&G,NYSE:

PG)isaFortune500,American

multinationalcorporationheadquarteredinCincinnati,Ohio,thatmanufacturesawiderangeofconsumergoods.Asof2008,P&Gisthe8thlargestcorporationintheworldbymarketcapitalizationand14thlargestUScompanybyprofit.Itis10thinFortune'sMostAdmiredCompanieslist(asof2007).[2][3]P&Giscreditedwithmanybusinessinnovationsincludingbrandmanagementandthesoapopera.AccordingtotheNielsenCompany,in2007P&GspentmoreonU.S.advertisingthananyothercompany;the$2.62billionspentbyP&GisalmosttwiceasmuchasthatspentbyGeneralMotors,thenextcompanyontheNielsenlist.[4]P&Gwasnamed2008AdvertiseroftheYearbyCannesInternationalAdvertisingFestival.HistoryWilliamProcter,acandlemaker,andJamesGamble,asoapmaker,immigrantsfromEnglandandIreland,respectively,whohadsettledearlierinCincinnati,whometastheybothmarriedsisters,OliviaandElizabethNorris,[6]formedthecompanyinitially.AlexanderNorris,theirfather-inlaw,calledameetinginwhichhepersuadedhisnewsons-in-lawtobecomebusinesspartners.OnOctober31,1837,asaresultofthesuggestion,Procter&Gamblewasborn.In1859,salesreachedonemilliondollars.Bythispoint,approximatelyeightyemployeesworkedforProcter&Gamble.DuringtheAmericanCivilWar,thecompanywoncontractstosupplytheUnionArmywithsoapandcandles.Inadditiontotheincreasedprofitsexperiencedduringthewar,themilitarycontractsintroducedsoldiersfromalloverthecountrytoProcter&Gamble'sproducts.Inthe1880s,Procter&Gamblebegantomarketanewproduct,aninexpensivesoapthatfloatsinwater.ThecompanycalledthesoapIvory.WilliamArnettProcter,WilliamProcter'sgrandson,beganaprofit-sharingprogramforthecompany'sworkforcein1887.Bygivingtheworkersastakeinthecompany,hecorrectlyassumedthattheywouldbelesslikelytogoonstrike.ThecompanybegantobuildfactoriesinotherlocationsintheUnitedStatesbecausethedemandforproductshadoutgrownthecapacityoftheCincinnatifacilities.Thecompany'sleadersbegantodiversifyitsproductsaswelland,in1911,beganproducingCrisco,ashorteningmadeofvegetableoilsratherthananimalfats.Asradiobecamemorepopularinthe1920sand1930s,thecompanysponsoredanumberofradioprograms.Asaresult,theseshowsoftenbecamecommonlyknownas"soapoperas".

Numerousnewproductsandbrandnameswereintroducedovertime,andProcter&Gamblebeganbranchingoutintonewareas.Thecompanyintroduced"Tide"laundrydetergentin1946and"Prell"shampooin1947.In1955,Procter&Gamblebegansellingthefirsttoothpastetocontainfluoride,knownas"Crest".Branchingoutonceagainin1957,thecompanypurchasedCharminPaperMillsandbeganmanufacturingtoiletpaperandotherpaperproducts.Onceagainfocusingonlaundry,Procter&Gamblebeganmaking"Downy"fabricsoftenerin1960and"Bounce"fabricsoftenersheetsin1972.Oneofthemostrevolutionaryproductstocomeoutonthemarketwasthecompany's"Pampers",firsttest-marketedin1961.Priortothispointdisposablediaperswerenotpopular,althoughJohnson&Johnsonhaddevelopedaproductcalled"Chux".Babiesalwaysworeclothdiapers,whichwereleakyandlaborintensivetowash.Pampersprovidedaconvenientalternative.Procter&GamblebrandsTwenty-fourofP&G's

brandshavemorethanabilliondollarsinnetannualsales,

andanothereighteenhavesalesbetween$500millionand$1billion.Crestisabrandoftoothpaste.Head&Shouldersisabrandofshampoobodywash,anddeodorant.Ivoryisasoap.Pampersisabrandofdisposablediaper.Panteneisabrandofhaircareproducts.Pringlesisabrandofpotatochips.Tideisabrandoflaundrydetergen