2024年度广告代理与推广服务合同样本3篇

20XX专业合同封面COUNTRACTCOVER20XX专业合同封面COUNTRACTCOVER甲方：XXX乙方：XXXPERSONALRESUMERESUME2024年度广告代理与推广服务合同样本合同目录一、合同概述1.1合同名称1.2合同编号1.3合同签订日期1.4合同双方基本信息二、广告代理服务内容2.1广告策划与创意2.2广告内容制作2.3广告发布与推广2.4广告效果评估三、推广服务内容3.1推广渠道选择3.2推广活动策划3.3推广内容制作3.4推广效果监测四、双方权利与义务4.1广告代理商的权利4.2广告代理商的义务4.3推广服务商的权利4.4推广服务商的义务五、费用及支付方式5.1广告代理费用5.2推广服务费用5.3费用支付方式5.4费用支付时间六、保密条款6.1保密内容6.2保密期限6.3违约责任七、知识产权归属7.1广告内容知识产权7.2推广内容知识产权7.3知识产权保护八、违约责任8.1违约情形8.2违约责任8.3违约处理九、争议解决9.1争议解决方式9.2争议解决机构9.3争议解决费用十、合同解除10.1合同解除条件10.2合同解除程序10.3合同解除后果十一、合同生效与终止11.1合同生效条件11.2合同终止条件11.3合同终止程序十二、合同附件12.1附件一：广告策划方案12.2附件二：推广活动方案12.3附件三：费用清单十三、其他约定13.1合同变更13.2合同解除13.3合同终止十四、合同签署14.1签署日期14.2签署地点14.3签署双方代表签字合同编号_________一、合同概述1.1合同名称：2024年度广告代理与推广服务合同1.2合同编号：_______1.3合同签订日期：_______1.4合同双方基本信息：1.4.1广告代理商名称：1.4.2广告代理商地址：1.4.3广告代理商联系人：1.4.4广告代理商联系电话：1.4.5推广服务商名称：1.4.6推广服务商地址：1.4.7推广服务商联系人：1.4.8推广服务商联系电话：二、广告代理服务内容2.1广告策划与创意：2.1.1广告代理商负责制定广告策划方案，包括广告目标、定位、风格等。2.1.2广告代理商需在合同签订后____个工作日内提交广告策划方案。2.2广告内容制作：2.2.1广告代理商负责制作广告内容，包括文案、图片、视频等。2.2.2广告内容需符合国家法律法规及双方约定的要求。2.3广告发布与推广：2.3.1广告代理商负责将广告内容发布在约定的媒体平台上。2.3.2广告发布时间需符合双方约定。2.4广告效果评估：2.4.1广告代理商需定期向推广服务商提供广告效果评估报告。2.4.2评估报告需包括广告曝光量、量、转化率等数据。三、推广服务内容3.1推广渠道选择：3.1.1推广服务商负责选择合适的推广渠道，包括但不限于社交媒体、搜索引擎、网络广告等。3.1.2推广渠道需符合广告主的产品特性和目标受众。3.2推广活动策划：3.2.1推广服务商负责制定推广活动方案，包括活动目标、时间、内容等。3.2.2推广活动方案需在合同签订后____个工作日内提交。3.3推广内容制作：3.3.1推广服务商负责制作推广内容，包括文案、图片、视频等。3.3.2推广内容需符合国家法律法规及双方约定的要求。3.4推广效果监测：3.4.1推广服务商需定期向广告代理商提供推广效果监测报告。3.4.2监测报告需包括推广渠道效果、转化率、ROI等数据。四、双方权利与义务4.1广告代理商的权利：4.1.1获取广告代理费用。4.1.2按照合同约定完成广告策划与创意、广告内容制作等工作。4.2广告代理商的义务：4.2.1按时提交广告策划方案和广告内容。4.2.2配合推广服务商进行广告发布与推广。4.3推广服务商的权利：4.3.1获取推广服务费用。4.3.2按照合同约定完成推广渠道选择、推广活动策划等工作。4.4推广服务商的义务：4.4.1按时提交推广活动方案和推广内容。4.4.2配合广告代理商进行广告效果评估。五、费用及支付方式5.1广告代理费用：5.1.1广告代理费用为_______元。5.1.2广告代理费用支付方式为_______。5.2推广服务费用：5.2.1推广服务费用为_______元。5.2.2推广服务费用支付方式为_______。5.3费用支付方式：5.3.1双方约定采用_______方式进行费用支付。5.4费用支付时间：5.4.1费用支付时间为_______。六、保密条款6.1保密内容：6.1.1双方在合同履行过程中知悉的对方商业秘密。6.2保密期限：6.2.1保密期限自合同签订之日起_______年。6.3违约责任：6.3.1如一方违反保密义务，应承担相应的法律责任。七、知识产权归属7.1广告内容知识产权：7.1.1广告内容的知识产权归广告代理商所有。7.2推广内容知识产权：7.2.1推广内容的知识产权归推广服务商所有。7.3知识产权保护：7.3.1双方应采取必要的措施保护各自知识产权不受侵犯。八、违约责任8.1违约情形：8.1.1广告代理商未按时提交广告策划方案或广告内容。8.1.2推广服务商未按时提交推广活动方案或推广内容。8.1.3一方未按约定支付费用。8.1.4一方泄露对方商业秘密。8.2违约责任：8.2.1违约方应承担相应的违约责任，包括但不限于支付违约金、赔偿损失等。8.2.2违约金的计算方式为_______。8.3违约处理：8.3.1双方应友好协商解决违约问题。8.3.2如协商不成，任何一方均有权向合同签订地人民法院提起诉讼。九、争议解决9.1争议解决方式：9.1.1双方应友好协商解决合同履行过程中发生的争议。9.2争议解决机构：9.2.1如协商不成，任何一方均有权向合同签订地人民法院提起诉讼。9.3争议解决费用：9.3.1争议解决费用由败诉方承担。十、合同解除10.1合同解除条件：10.1.1双方协商一致解除合同。10.1.2一方严重违约，另一方有权解除合同。10.2合同解除程序：10.2.1解除合同需书面通知对方。10.3合同解除后果：10.3.1合同解除后，双方应按照约定处理剩余工作及费用。十一、合同生效与终止11.1合同生效条件：11.1.1双方签字盖章后生效。11.2合同终止条件：11.2.1合同约定的服务期限届满。11.2.2合同解除。11.3合同终止程序：11.3.1合同终止需书面通知对方。十二、合同附件12.1附件一：广告策划方案12.2附件二：推广活动方案12.3附件三：费用清单十三、其他约定13.1合同变更：13.1.1合同变更需双方书面同意。13.2合同解除：13.2.1合同解除需符合合同约定的条件。13.3合同终止：13.3.1合同终止后，双方应按照约定处理剩余工作及费用。十四、合同签署14.1签署日期：_______14.2签署地点：_______广告代理商（盖章）：_________________________推广服务商（盖章）：_________________________代表签字：_________________________代表签字：______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________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