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高三英语培优外刊阅读外刊精选|美国人造肉品牌能打入中国市场吗?近两年,美国两大人造肉公司ImpossibleFoods和BeyondMeat迅速崛起,并获得了资本的追捧。现在,两家公司一起把目光投向了中国这个全球最大的肉类消费国。不过,两家公司想要进入中国市场,还将面临政策与文化上的多重挑战。为何人造肉如此火爆?美国人造肉公司能打入中国市场吗?ImpossibleDumplingsandBeyondBuns:WillChinaBuyFakeMeat?ByDAVIDYAFFE-BELLANYOverthelastcoupleofyears,ImpossibleFoodsanditsmainrival,BeyondMeat,havegonefromstart-upswithnichefollowingstomajorAmericanfoodcompanies.Theyhaveearnedplauditsfortheireffortstoreplaceanimalproductswithplant-basedsubstitutesthatarehealthierandlessharmfultotheenvironment.Nowthecompaniesarelookingtomakeinroadsinapotentiallyevenmoreprofitablemarketwithamajorenvironmentalfootprint:China,theworld’slargestconsumerofmeat.Butsellingplant-basedmeattomainlandChinawillnotbeeasy.Chinapresentsadifferentsetofpoliticalandculturalhurdles,whichotherAmericanfoodbrandshavefounddifficulttoovercome.ThecomplexregulatoryprocessinvolvesawebofstateagenciesthatImpossibleFoodsandBeyondMeatwillhavetonavigate.Andthenthereisamoreexistentialquestion:WilltheChinesepublicbuyplant-basedmeat?DespitethelonghistoryofvegetarianproteinsinChinesecuisine,manyconsumersinthecountry’sgrowingmiddleclassconsidermeatanimportantstatussymbol,orhaveradicallydifferentexpectationsfromAmericansabouthowitshouldbeprepared.Inrecentyears,anumberofChinesecompanieshavebegundevelopingplant-basedproducts,butthosemostlytargetvegetarians,notthemeateatersBeyondMeatandImpossibleFoodshopetoattract.【词汇过关】请写出下面文单词在文章中的中文意思。1.dumpling[ˈdʌmplɪŋ]n.______________________________2.bun[bʌn]n.______________________________3.niche[niːʃ]adj.______________________________4.plaudits[ˈplɔːdɪts]n.______________________________5.substitute[ˈsʌbstɪtjuːt]n.______________________________6.footprint[ˈfʊtprɪnt]n.______________________________7.hurdle[ˈhɜːdəl]n.______________________________8.regulatory[ˌreɡjəˈleɪtəri]adj.______________________________9.navigate[ˈnævɪɡeɪt]vt.______________________________10.existential[ˌeɡzɪˈstenʃəl]adj.______________________________11.cuisine[kwɪˈziːn]n.______________________________12.radically[ˈrædɪkəli]adv.______________________________【词块学习】请从文章中找到下面中文相对应的文词块。1.过去这几年______________________________2.侵占______________________________3.一套……______________________________4.一系列______________________________5.国家机关______________________________6.植物蛋白______________________________拓展练习阅读理解Everymorning,Ieatthesamebreakfast.Everyevening,Ieatadifferentdinner.Strange?ButI’mnotalone.Whydoweavoidvarietyinthemorning,yetlaterinthesameday,seekvarietyinourchoiceoffood?Partoftheanswerisbiological.Wearemostenergeticinthemorning,andourarousallevel(唤醒水平)declinesfromthattopuntilwegotosleep.Sowemaypreferlessstimulatingfoodsinthemorningtoavoidfeelingoverstimulated,andprefermorestimulatingfoodslatertoavoidfeelingunder-stimulated.Partoftheansweriscultural.Themodernworkdaymeanswehavetheleasttimeformealsinthemorning.Ifwefindabreakfastrewardingandefficient,eatingthatsamefoodforbreakfastwillbecomeahabitwestickto.However,muchoftheanswerstillliesinpsychology-notthatwebelievebreakfastisnotimportantbutthatpeoplepursuedifferentgoalswheneatingbreakfastandothermeals.Whatgoalsarewepursuinginourmeals?Twogoalsinfluenceallkindsofdecisionsaboutwhatweeat—hedonic(享乐的)andpracticalgoals.Hedonicgoalsdrivepeopletoeatfoodsthatprovidepleasurableexperiencesandfeelings,andpracticalgoalsdrivepeopletoeattoefficientlyachieveotheraimssuchasweightcontrol,health,convenienceorefficiency.Wefindthatasthedayprogresses,moreandmorepeoplechangefrompursuingpracticalgoalsforbreakfasttogainingthepleasure.Inover3000+products’namedescriptionsfromAmazon,wefindthattherearemorepleasure-relatedwords(e.g.,tasty,delicious)forbreakfastcomparedtopracticalwords(e.g.,nutritious,healthy).Whetherthegoalscomefromourcultureorbiology,theyappeartobethepsychologicaldriverofourtendencytoeatthesamebreakfastdayafterday.Inthatcasewecanhavecontroloverthegoalstoimproveourdiet.Whynothaveatry?39.Whichexampleshowsbreakfastiseatenforthehedonicgoal?A.IorderatiramisubecauseIloveitscreamyflavor.B.Iorderaneggbecauseit’sagoodsourceofprotein.C.Iorderdumplingsbecausetheymakemeenergized.D.Iorderbreadandmilkbecauseitsavesmemuchtime.40.Whatisthebiologicalreasonforlackofvarietyinbreakfast?A.Toincreasearousallevel. B.Tobemoreenergetic.C.Toimproveefficiency. D.Toavoidoverstimulation.41.What’sthestructureofthetext?(①=Para.1
②=Para.2
③=Para.3
④=Para.4
⑤=Para.5
⑥=Par.6
⑦=Para.7)A.①-②③-④⑤/⑥⑦ B.①-②③/④⑤-⑥⑦C.①-②③/④⑤⑥-⑦ D.①-②③/④-⑤⑥/⑦42.What’sthebesttitleforthetext?A.BreakfastMattersALot B.WhatBreakfastTellsUsC.GoalsOfTheSameBreakfast D.BehindRepeatedBreakfast外刊精选答案【词汇过关】请写出下面文单词在文章中的中文意思。1.dumpling[ˈdʌmplɪŋ]n.饺子2.bun[bʌn]n.包子;圆形面包3.niche[niːʃ]adj.小众的,精准的4.plaudits[ˈplɔːdɪts]n.喝彩,赞美5.substitute[ˈsʌbstɪtjuːt]n.替代品,替代物;替补队员,代课老师6.footprint[ˈfʊtprɪnt]n.影响;脚印,足迹7.hurdle[ˈhɜːdəl]n.阻碍8.regulatory[ˌreɡjəˈleɪtəri]adj.行政管理的9.navigate[ˈnævɪɡeɪt]vt.应付,理解;导航10.existential[ˌeɡzɪˈstenʃəl]adj.存在主义的11.cuisine[kwɪˈziːn]n.菜肴12.radically[ˈrædɪkəli]adv.彻底地;激进地【词块学习】请从文章中找到下面中文相对应的文词块。1.thelastcoupleofye
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