广告代理技术服务

广告代理技术服务合同编号：__________

甲乙双方本着平等、自愿、公平、诚信的原则，就广告代理技术服务事宜，经友好协商，达成如下协议：

一、甲乙双方名称：

甲方：__________

乙方：__________

二、合同目的：

甲方委托乙方提供广告代理技术服务，乙方接受甲方委托，按照约定提供相关服务，以提升甲方品牌形象，扩大市场影响力。

三、签订背景：

鉴于甲方在广告宣传方面存在一定需求，乙方具备广告代理技术服务能力，为满足甲方的需求，双方经协商一致，签订本合同。

本合同自双方签字（或盖章）之日起生效。本合同一式两份，甲乙双方各执一份，具有同等法律效力。

主要条款：

第一条服务内容

1.1乙方根据甲方需求，提供广告代理技术服务，包括但不限于市场调研、广告策划、创意设计、媒体投放、效果监测等。

1.2乙方应按照甲方提供的相关资料和指示，制定广告方案，并提交甲方审核。

1.3乙方应确保广告内容符合法律法规、行业规范及甲方品牌形象要求。

第二条质量标准

2.1乙方提供的服务应达到行业公认的质量标准，确保广告效果显著。

2.2乙方应定期向甲方提供广告效果报告，包括投放数据、受众反馈、市场反响等。

2.3乙方在提供广告代理技术服务过程中，应确保广告内容的真实性、合法性，不得有虚假宣传、误导消费者等行为。

第三条价格支付

3.1双方协商确定广告代理技术服务费为人民币__________元（大写：__________元整）。

3.2乙方应在合同签订后__________个工作日内提交正式报价单，甲方在收到报价单后__________个工作日内支付首期费用。

3.3服务完成后，甲方应在收到乙方提供的发票后__________个工作日内支付剩余费用。

3.4若因乙方原因导致服务未按约定完成，乙方应退还甲方已支付的相应费用。

第四条保密条款

4.1双方对本合同内容以及业务过程中的商业秘密负有保密义务，未经对方同意，不得向任何第三方泄露。

4.2本保密条款在合同终止后仍有效，双方仍需遵守保密义务。

第五条违约责任

5.1若乙方未按照约定提供广告代理技术服务，甲方有权要求乙方继续履行合同，并赔偿因此造成的损失。

5.2若甲方未按约定支付费用，乙方有权要求甲方支付逾期付款的利息，并有权暂停或终止服务。

5.3若任何一方违反保密条款，应承担相应的法律责任。

第六条争议解决

6.1双方因履行本合同发生的争议，应首先通过友好协商解决。

6.2若协商不成，任何一方均可向合同签订地人民法院提起诉讼。

第七条合同变更与解除

7.1本合同签订后，任何一方未经对方同意，不得擅自变更或解除合同。

7.2在合同履行过程中，如遇不可抗力等因素导致合同无法履行，双方应协商解决，并可根据实际情况变更或解除合同。

第八条合同生效与终止

8.1本合同自双方签字（或盖章）之日起生效。

8.2合同履行完毕或双方协商一致解除合同，本合同即终止。

第九条其他

9.1本合同未尽事宜，双方可另行协商补充。

9.2本合同一式两份，甲乙双方各执一份，具有同等法律效力。

双方权利与义务的进一步详细说明：

第十条甲方权利与义务

10.1甲方有权要求乙方按照合同约定提供广告代理技术服务，并对服务内容进行监督。

10.2甲方应向乙方提供必要的资料和指示，包括但不限于品牌背景、产品信息、目标市场等。

10.3甲方有权要求乙方对广告方案进行修改和完善，直至甲方满意。

10.4甲方应在乙方提交报价单后，按照约定时间支付费用。

10.5甲方应配合乙方进行广告效果的监测和评估，并提供必要的反馈意见。

10.6甲方有义务保护乙方的知识产权，不得擅自使用乙方提供的创意和设计方案。

第十一条乙方权利与义务

11.1乙方有权要求甲方按照合同约定支付费用，并有权根据甲方提供的资料和指示提供专业服务。

11.2乙方应按照甲方的要求，制定和提交广告方案，并对方案进行必要的修改和完善。

11.3乙方应确保广告内容的合法性和真实性，不得使用虚假信息或误导性语言。

11.4乙方应按照合同约定的时间节点，完成广告投放和效果监测工作。

11.5乙方应保护甲方的商业秘密，不得泄露给任何第三方。

11.6乙方有权根据市场变化和甲方反馈，对广告方案进行适时调整。

第十二条合作方式

12.1双方应通过定期会议、电话、电子邮件等方式保持沟通，及时解决合作过程中出现的问题。

12.2乙方应定期向甲方汇报广告投放进度、效果数据和财务状况。

12.3甲方应积极参与广告方案的讨论和决策，提供必要的支持和指导。

12.4双方应共同制定广告效果的评估标准，并定期对广告效果进行评估。

12.5双方应相互尊重对方的意见和决策，共同维护合作关系的稳定和发展。

第十三条合同执行中的其他事项

13.1双方应严格按照合同约定履行各自的义务，确保合同目标的实现。

13.2若合同执行过程中出现争议，双方应本着公平、合理、诚信的原则，积极协商解决。

13.3双方应遵守国家法律法规和相关行业规范，不得从事违法活动。

13.4双方应保持良好的合作关系，共同应对市场变化，提升广告效果。

合同有效期限、变更、终止条件等详细说明：

第十四条规定合同有效期限

14.1本合同自双方签字（或盖章）之日起生效，有效期为______个月（或______年），自合同生效之日起计算。

14.2合同期满后，如双方均无异议，本合同可自动续期，续期期限与原合同一致。

第十五条规定合同终止条件

15.1合同在以下情形下终止：

（1）合同期限届满，且双方未续签合同；

（2）甲方或乙方提出解除合同，并经对方同意；

（3）因不可抗力导致合同无法继续履行；

（4）一方违约，经对方催告后在合理期限内仍未纠正；

（5）法律法规规定的其他终止情形。

第十六条规定合同的变更

16.1双方同意在合同履行过程中，如需变更合同内容，应经双方协商一致，并以书面形式签署变更协议。

16.2变更协议自双方签字（或盖章）之日起生效，成为本合同的一部分。

第十七条规定合同的解除

17.1双方同意在以下情形下可解除合同：

（1）合同终止条件成立；

（2）一方违约，经对方催告后在合理期限内仍未纠正；

（3）法律法规规定的其他解除情形。

17.2合同解除应以书面形式通知对方，合同解除通知送达对方时生效。

第十八条规定争议解决机制

18.1双方在履行本合同过程中发生的争议，应首先通过友好协商解决。

18.2协商不成的，任何一方均有权将争议提交合同签订地的人民法院诉讼解决。

第十九条规定法律适用和管辖法院

19.1本合同适用中华人民共和国法律。

19.2双方因本合同发生的争议，应提交合同签订地的人民法院管辖。

第二十条规定合同效力

20.1本合同自双方签字（或盖章）之日起生效，具有法律约束力。

20.2本合同一式两份，甲乙双方各执一份，具有同等法律效力。

20.3本合同未尽事宜，按法律规定执行。

双方签字、盖章位置及日期：

第二十一条合同签署

21.1本合同一式两份，甲乙双方各执一份。

21.2甲方代表（签字）：

21.3乙方代表（签字）：

21.4甲方盖章（盖章位置）：

21.5乙方盖章（盖章位置）：

21.6签署日期：

甲方代表签字：__________

乙方代表签字：__________

甲方盖章：______________

乙方盖章：______________

签署日期：______________

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