2024高考英语一轮复习词汇语篇模式主题语境二人与社会Topic27购物教学案含作业

PAGETopic27购物买卖(Sales)sale,forsale,onsale,purchase,buy,sell,order,placeanorderfor,________['bɑːgIn]8,exchange,________[kən'sjuːm]18,list,________[dI'zaIn]180,giveaway,pickout,pickup,sellout，assistant,customer,consumer,specialoffer,brand,goods,catalogue,shopmanager,________[prə'məʊʃn]3,shopkeeper,pricetag,item,tip支付(Payment)change,cheque,________[Ik'spens]16,pence,pound,price,cost,pay,spend,charge,offer,afford,payincash,cashier,fee,tax,________['dIskaʊnt]22,creditcard,fare,penny,receipt,reduction,exchangerate,oncredit场所(Places)place,location,site,venue,shop,shoppingmall,supermarket,________'kaʊntə(r)]11,checkoutcounter,shelf,cashdesk,departmentstore,duty­freeshop,shoppingcenter,stall网购(OnlineShopping)________[dI'lIvə(r)]41,select,refund,express,package,e­commerce,e­shopping,parcel,online/homeshopping,aim,________[ˌgærən'tiː]26,save,beofpoor/good/highquality,beofvaluebargain;consume;design;promotion;expense;discount;counter;deliver;guaranteebargain①MysisterboughtthisT­shirtatsuchalowprice.Shewasreallygoodatbargaining.②Theladywalkedaroundtheshops,keepinganeyeoutforbargains.③Herfathersaidthatshemustmarry,soAtalantamadeabargainwithhim.(1)依据句意写出加黑词的最佳释义①Shebargainedwiththeshopownertillhesoldherthefruitcheaply.________②Iboughtadressforonly10dollarsinasale;itwasarealbargain.________③We'vemadeabargainthathewilldotheshoppingandI'llcook.________答案：①讨价还价；讲条件②便宜货③交易；契约(2)单句语法填空①Theywerebargainingwitheachother________thepriceofcoffee.②Hemade________bargainwithhispartnertohelpeachother.③After________(bargain)withthesaleswoman,Igotthebeautifuldressatthepriceof50yuanatlast.答案：①about②a③bargaining(3)单句写作一般来说，和大商场里的售货员讨价还价是没有用的。_________________________________________________________________答案：Generallyspeaking,it'snousemakingabargainwithsalesmeninbigshops.(1)vi.(与某人)就某事讨价还价；商讨条件todiscussprices,conditions,etc.withsb.inordertoreachanagreementthatisacceptable(2)n.减价品；便宜货athingboughtforlessthantheusualprice(3)n.协议；交易anagreementbetweentwoormorepeopleorgroups,todosth.foreachotherpromote①(2024·北京高考)Allourprojectsaimtopromotethedevelopmentofpoorandremotecommunities.②Thecompanyispromotingitsnewproductsontelevision.③Heworkedhardandwassoonpromoted.(1)依据句意写出加黑词的最佳释义①(2024·天津6月高考)AllparticipantsmustaddresshowcommunicationortransportationtechnologyhaspromotedthequalityoflifeforAmericansthroughouthistory.________②PaulWellerhasannouncedafullBritishtourtopromotehissecondsoloalbum.________③Iwaspromotedtoeditorandtheneditorialdirector.________答案：①促进；推动②推广；宣扬③晋升；提升(2)单句语法填空①Becauseofhisgoodperformance,he________(promote)toahigherpositioninthecompany.②Whilewaitingfortheopportunitytoget________________(promote),Henrydidhisbesttoperformhisduty.答案：①waspromoted②promoted/promotion(3)一句多译经过多年的努力工作，他从职员晋升为了经理。①He____________________aftermanyyearsofhardwork.(promote)②He____________________aftermanyyearsofhardwork.(promotion)答案：①waspromotedfromaclerktoamanager②got/gainedpromotionfromaclerktoamanager(1)vt.促进；推动tohelpsth.tohappenordevelop(2)vt.促销；推销tohelpsellaproduct,service,etc.ormakeitmorepopularbyadvertisingitorofferingitataspecialprice(3)vt.晋升；提升tomovesb.toahigherrankormoreseniorjobpromotesb.(from_sth.)tosth.把某人(从某职位)提升到某职位bepromotedto被提升为……promotionn.提升；晋级；晋升get/win/gainpromotion得到晋升offer①FreddiehasacceptedanoffertoteachusEnglish.②(2024·全国卷Ⅰ)Thekeyboardcouldofferastronglayerofsecuritybyanalyzingthingsliketheforceofauser'stypingandthetimebetweenkeypresses.(1)单句语法填空①Theymade________offerof3,000dollarsforthecar.②Thedriveroffered________(drive)ustothestation.答案：①an②todrive(2)单句写作①Thecoachdecidedto____________________(给朱迪一席之地)inhisverystricttrainingsessions.②Themanager____________________(主动致歉)tothecustomerforthesalesassistant'srudemanners.③They____________________(已经向我们出价15,000美元)forthehouse.Shallwetakeit?④—CanIhelpyouwithit?—I________________________(感谢你主动供应帮助),butIcanmanageitmyself.答案：①offerJudyaplace/offeraplacetoJudy②offeredtoapologize③haveofferedus$15,000/havemadeusanofferof$15,000④appreciateyouroffer(ofhelp)(1)n.主动提议；建议anactofsayingthatyouarewillingtodosth.forsb.orgivesth.tosb.(2)v.供应(东西或机会)；主动提出tomakesth.availableortoprovidetheopportunityforsth.;tosaythatyouarewillingtodosth.forsb.orgivesth.tosb.anofferofsth./to_dosth.(做)某事的建(提)议make/accept/refuse/turn_downanoffer提出/接受/拒绝建议offersb.sth.＝offer_sth._to_sb.供应某人某物offerto_dosth.主动供应做某事aim①(2024·全国卷Ⅲ)WiththeaimofexploringtheinfluenceofChineseaesthetics(美学)onWesternfashionandhowChinahasfueledthefashionableimaginationforcenturies.②(2024·浙江高考)Theindustryhasalsotakenaimattheproductthathasappearedasitsreplacement：reusableshoppingbags.③Theprojectaimstogetkidstoastagecalled“deepreading”，wheretheycanreadtolearn.④(2024·北京高考)Takingadvantageofthenewtechnologies,scammerscanaimatvictimsprecisely.⑤Thebookisaimedatveryyoungchildren.(1)依据句意写出加黑词的最佳释义①They'reaimingattrainingeverybodybytheendoftheyear.________②Beforethehuntercouldtakeaim,thedeerjumpedoutofsight.________③Ouraimistomakethestudents'speechcomprehensible.________④Thisanti­smokingcampaignismainlyaimedatyoungteenagers.________答案：①力求达到；力争做到②瞄准③目的；目标④针对；对象是(2)单句语法填空①I'maiming________(finish)alltasksbeforethesummerholidays.②Theywillstarttheirproject,aimingat________(help)thepoorchildrentobeeducatedinthewestofChina.答案：①tofinish②helping(3)单句写作①她参观学校的目的是学习更多先进的教学阅历。Shevisitedtheschool____________________________.②他渐渐地举起弓，起先瞄准那只站在远处树上的鸟。Slowlyheraisedhisbowandbeganto____________________standinginthetreeinthedistance.答案：①withtheaimoflearningmoreadvancedteachingexperience②takeaimatthebird(1)n.目的；目标thepurposeofdoingsth;whatsb.istryingtoachieve(2)n.瞄准theactionorskillofpointingaweaponatsb./sth.(3)v.力求达到；力争做到totryorplantoachievesth.(4)v.瞄准；对准topointordirectaweapon,ashot,akick,etc.atsb./sth.(5)vt.针对；对象是tosayordosth.thatisintendedtoinfluenceoraffectaparticularpersonorgroupguarantee①Andtheotheristoguaranteethattheycanusethetechnologyoverlongperiodsoftime.②Canyougivemeaguaranteethattheworkwillbefinishedontime?③Thecarislessthanayearold,andthereforestillunderguarantee.(1)依据首字母或汉语提示填空①Evenifyoucompleteyourtraining,Ican'tg________youajob.②Wecannotgiveyoua________(保证)thepunctualarrivaloftrainsinfoggyweather.③Weprovidea3­year________(保修单)againstrust.答案：①guarantee②guarantee③guarantee(2)单句语法填空①Ifyouyellathim,he'sguaranteed________(do)theoppositeofwhatyouwant.②Iwillguarantee________(prove)everystatementImade.③Hadyoucomewithus,Iguarantee________youwouldhaveenjoyedEuropetoo.答案：①todo②toprove③that(1)vt.保证；担保；保障topromisetodosth;topromisesth.willhappen(2)n.保证；担保afirmpromisethatyouwilldosth.orthatsth.willhappen(3)n.保修单；保用证书awrittenpromisegivenbyacompanythatsth.youbuywillbereplacedorrepairedwithoutpaymentifitgoeswrongwithinaparticularperiodⅠ.阅读(2024·广东省高三六校第一次联考)Returns&RefundGuaranteeThe“Returns&RefundGuarantee\”isapromiseprovidedbysellersforeveryitemtheysellonDHgate.com.Whenyoureceiveanitemthatwasboughtandpaidforonoursite,andyoufinditisnotasdescribedorisoflowquality,youcancontactthesellertoresolvetheseproblems.DHgatewillofferadditionalassistanceifthesellerisnotcooperative.ScopeThefollowingpointsshouldnotbeincludedinthe“Returns&RefundGuarantee\”：▲Thesellerdidn'tmakeanypromise.▲Thesellercanprovideevidencetoprovetheitemsareasdescribed.▲Youdidn'tcontactthesellerwithinthepromisedtime.▲YouhavereleasedthepaymenttothesellerbeforeaskingDHgateforhelp.Sellersareabletosetupthefollowingpromises：ReturningitemsforanyreasonBuyerscanreturnitemsforarefundwithinaspecificdatewhichhasbeensetupbysellers,suchas3days,and7daysfromthedaywhentheitemsarereceived.Theitems'receivingdateisthedatethatisindicatedontheshippingcarrier'sofficialwebsite.Buyersshouldprepayanyreturnshippingcost,whichwillbegivenbacktothebuyersafterthesellerreceivestheitemsaslongastheitemsarereturnedinthesameexactconditionaswhentheyweredelivered.ReturnsorRefundsacceptediftheproducthasqualityissuesBuyerscanreturntheitemsforarefundwhentheyarenotasdescribedorpossessqualityissuesbycommunicatingdirectlywiththeseller.Thesellerisresponsibleforthereturnshippingcost.Buyerscangetarefundandkeeptheitemswhentheitemsarenotasdescribedorpossessqualityissuesbynegotiatingdirectlywithsellers.篇章导读：本文是一篇应用文。文章介绍了国内DHgate网上交易平台的退货退款保证制度。电商是一个新兴的购物渠道(newshoppingchannels)，可能将来几十年甚至几百年都将是一个主力渠道。网上交易是客户通过在交易平台上找到自己所须要的产品，从而进行交易。在运用网上交易平台进行交易时，确定要留意平台的退货退款保证制度，爱护自己的权益(protectourrightsandinterests)。1．WhocangetadditionalassistancefromDHgateintheguarantee?A．Thebuyersinphysicalstores.B．ThebuyersonDHgate.com.C．ThesellersonDHgate.com.D．Boththebuyersandthesellers.答案：B细微环节理解题。依据题干中的关键词“additionalassistance”定位到第一段最终一句。依据此句及第一段第一句可知，假如卖方不合作，DHgate将为DHgate的顾客(买家)供应额外的帮助。故选B。2．Whichsituationiswithinthescopeoftheguarantee?A．Thesellerdidn'tmakeanypromise.B．Thebuyerhaspaidthesellerinadvance.C．Thebuyeraskedforhelpwithinthepromisedtime.D．Thesellerprovesthatthereisnothingwrongwiththeitem.答案：C细微环节理解题。依据Scope部分中的“Youdidn'tcontactthesellerwithinthepromisedtime.”可知，与此状况相反时是在保证范围内的，即买家在承诺期限内求助是可以享受保证服务的，故选C。3．Whichofthefollowingistrueaccordingtothepassage?A．Notallthesellersmakepromises.B．DHgatesometimeswillpaythebuyers.C．Sellersshouldprepayreturnshippingcost.D．Thebuyercan'tkeeptheitemsaftergettingarefund.答案：A推理推断题。依据Scope部分中的“Thesellerdidn'tmakeanypromise.”可知，卖方没有做出承诺时不包括在退货退款保证范围内，据此可推知，不是全部卖方都做出承诺，故选A。①refundn.退款②assistancen.帮助；救济③specificadj.明确的；详细的④possessv.拥有(第三段第一句)Buyerscanreturnitemsforarefundwithinaspecificdatewhichhasbeensetupbysellers,suchas3days,and7daysfromthedaywhentheitemsarereceived.译文：买家可以在卖家设定的特定日期(如收到商品之日起的3天或7天)内退货退款。分析：本句为which引导的限制性定语从句，先行词为aspecificdate。从句中，suchas后的句子为同位语。Doyoulikeshopping?Ordoesthethoughtofwanderingaroundtheshopsfillyouwithterror?Forsomeofus,shoppingisanenjoyablewayofspendingoursparetimeandourmoney.Forme,it'ssomethingIwouldratheravoid.ThankgoodnessfortheInternet!It'smoreconvenienttobuyCDs,electricalitems,evenfood,fromthecomfortofyoursofa.Butthat'snottheonlyreason：priceisanimportantfactor.Wecanbuygoodsandservicescheaperonline.Butsometimestheproblemisknowingwhattobuy.Thishasledtoatypeofshoppingcalled“showrooming”．ShowroomingissomethingI'vedone.Iwillgotoashoptosee,touchandtryoutproductsbutthengohomeandbuythemonlineataknock­downprice.I'mnotaloneindoingthis.ResearchbyacompanycalledFoolproof,found24%ofpeopleshowroomedwhileChristmasshoppingin2013.AmyCashman,headofTechnologyatTNSUK,saysthereasonsforthisnewshoppinghabitarethat“peoplearelackingtime,lackingmoneyandtheywantsecurityabouttheproductstheyarebuying”.SheexplainsthatconsumersarenotonlyshoppingonlineathomebuttheyareusingtheInternetinstoreorontheirsmartphonestoshoparound.Butdoesthismeantechnologywillkillshops?Certainlyshopswillchange.Theywillhavetooffermorecompetitivepricesorencouragepeopletobuymorebygivingin­storediscountsorfreegifts.Wemustn'tforgetthatbuyinginashopmeansyoucangetexpertadvicefromthesalesassistantandyoucangetgoodaftercare.It'sgoodtospeaktoarealhumanratherthanlookatafacelesscomputerscreenbutatleastbyshowrooming,yougetthebestofbothworlds!篇章导读：本文是一篇争论文。文章主要探讨了一种新的购物模式——showrooming(先在实体店试选好，然后在网上购买)。作者对这种新购物方式及其对商场的冲击进行了分析。网上购物，省时省力。但在享受网络带来的便利时，我们要有自我爱护意识(self­protectionawareness)。4．ThetwoquestionsinParagraph1areraisedto________.A．introducethetopicB．givetwoexamplesC．comparedifferentopinionsD．getanswersfromreaders答案：A推理推断题。文章开头的两个问题都是有关购物的，接着作者又结合自身感受深化探讨，故这两个问题的提出旨在引出话题，故选A。5．Whatdoesshowroomingmeaninthetext?A．Tryinginshopsandbuyingonline.B．Showingproductsinaroom.C．Buyingsomethinginastore.D．ShoppingontheInternet.答案：A词义揣测题。依据其次段前两句可知showrooming是指先在实体店试选，再到网上购买，故选A。6．AccordingtoAmyCashman,whichisnotthereasonforshowrooming?A．Thelackoftime.B．Thecomfortofthesofa.C．Theshortnessofmoney.D．Thesecurityoftheproduct.答案：B细微环节理解题。依据第三段中的“thereasonsforthisnewshoppinghabitarethat‘peoplearelackingtime,lackingmoneyandtheywantsecurityabouttheproductstheyarebuying’”可知B项未被提及，故选B。7．Theauthor'sattitudetowardsshowroomingis________.A．critical B．neutralC．supportive D．casual答案：C推理推断题。通读全文，尤其是文章最终一句中的“butatleastbyshowrooming,yougetthebestofbothworlds”可知作者对showrooming持确定、赞许看法，认为它结合了实际购物与网上购物的优点，故选C。①wanderv.漫游②lackv.缺乏③explainv.说明④consumern.顾客⑤discountn.打折(最终一段最终一句)It'sgoodtospeaktoarealhumanratherthanlookatafacelesscomputerscreenbutatleastbyshowrooming,yougetthebestofbothworlds!和真人说话比看着一个没有脸的电脑屏幕要好，但至少通过showrooming，你可以两全其美！(2024·安徽省六安市毛坦厂中学东城校区高三模拟)Whatisthefirstthingyounoticewhenyouwalkintoashop?Theproductsdisplayedattheentrance?Orthesoftbackgroundmusic?Buthaveyouevernoticethesmell?Unlessitisbad,theanswerislikelytobeno.Butwhileashop'sscentmaynotbeoutstandingcomparedwithsightsandsounds,itiscertainlythere.Anditisprovidingtobeanincreasingpo－werfultoolinencouragingpeopletopurchase.Abrandstorehasbecomefamousforitsdistinctivescentwhichfloatsthroughthefairlydarkhallandouttotheentrance,viascentmachines.Asmellmaybeattractivebutitmaynotjustbeusedforfresheningair.Onesportsgoodscompanyoncereportedthatwhenitfirstintroducedscentintoitsstores,customers'intensiontopurchaseincreasedby80percent.WhenitcomestothebestshoppingstreetsinPairs,scentisjustasimportanttoabrand'ssuccessasthequalityofitswindowdisplaysandgoodsonsale.Thatismainlybecauseshoppingisaverydifferentexperiencetowhatitusedtobe.Nowtheriseofelectroniccommerce(e­commerce)hasopenedupfamousbrandstoawideraudience.Butwhilee­shopscanusesightsandsounds,onlybricks­and­mortarshops(实体店)canofferafullexperiencefromtheminutecustomersstepthroughthedoortothemomenttheyleave.Anotherbrandstoreseekstobemuchmorethanashop,butratheradestination.Andscentisjustonewaytoachievethis.Now,afamousstoreusescomplexman­madesmelltomakesurethatthesoftscentofbabypowderfloatsthroughthekiddepartment,andcoconutscentintheswimsuitsection.Adepartmentstorehasevenopenedanewlab,invitingcustomersonajourneyintothestore'swindowstosmellbooks,potsanddrawers,insearchoftheirperfectscent.篇章导读：本文是一篇说明文。文章讲解并描述了香味对于传统实体店的影响。各大品牌店都采纳了味觉对顾客消费欲求的刺激，不同的商品采纳不同的香味，以此提高销售量。只要细心视察，就不难发觉生活中许多事物之间的联系(theconnectionbetweenmanythings)。很明显，嗅觉可以使消费者产生联想，从而引发多重感官感受，来刺激消费者产生消费的欲望(thedesiretoconsume)。8．Accordingtothepassage,whatisanincreasinglypowerfultoolinthesuccessofsomebrandstore?A．Friendlyassistant.B．Uniquescents.C．Softbackgroundmusic.D．Attractivewindowdisplay.答案：B细微环节理解题。依据其次段中的“Butwhileashop'sscentmaynotbeoutstandingcomparedwithsightsandsounds,itiscertainlythere.Anditisprovidingtobeanincreasingpowerfultoolinencouragingpeopletopurchase.”可知，一些商店的胜利中，独特的香味起着重要的作用。故选B。9．E­shopsarementionedinthepassageto________.A．showtheadvantagesofbrick­and­mortarstoresB．urgeshopassistantstochangetheirattitudeC．pushstorestousesightsandsoundsD．introducetheriseofe­commerce答案：A推理推断题。依据第五段中的“Butwhilee­shopscanusesightsandsounds,onlybricks­and­mortarshops(实体店)canofferafullexperiencefromtheminutecustomersstepthroughthedoortothemomenttheyleave.”可推知，作者认为实体店能供应完全的购物体验，即强调传统实体店的优势。故选A。10．Whichstatementwouldthewriteragreewith?A．Putdifferentshopontheproductsondisplay.B．Askeveryshopassistanttowearlightperfume.C．Placefragrantflowersintheshop.D．Exposesomecoffeebeantoairinsideacoffeeshop.答案：D推理推断题。依据第三段中的“Abrandstorehasbecomefamousforitsdistinctivescentwhichfloatsthroughthefairlydarkhallandouttotheentrance,viascentmachines.Asmellmaybeattractivebutitmaynotjustbeusedforfresheningair.”可知，作者认为气味在商店的胜利方面起着重要的作用，所以他认为咖啡店应当将咖啡豆暴露于空气中。故选D。11．Themainpurposeofthepassageisto________.A．compareandevaluate B．examineandassessC．informandexplain D．argueanddiscuss答案：C主旨大意题。这篇文章主要是告知读者香味对购物心理的影响，所以重在介绍和说明香味对于实体店的影响。故选C。①displayv.陈设；展出②brandn.品牌③fairlyadv.相当④comparedwith与……相比较(第六段第一句)Now,afamousstoreusescomplexman－madesmelltomakesurethatthesoftscentofbabypowderfloatsthroughthekiddepartment,andcoconutscentintheswimsuitsection.译文：现在，一家闻名的商店用困难的人造气味来确保婴儿粉的柔软气味飘过儿童专区，而在泳装区则是椰子味。分析：本句为usesth.todo的结构，makesure后面的that引导宾语从句。(2024·黑龙江省哈尔滨市第三中学校高三期末)Whenmostpeoplethinkoftheword,“brand”，theythinkoftheNikeSwoosh,Ford“blueoval”，McDonaldsGoldenArches,orthe“StateFarmisThere”jingle.Theyknowwhattheywillgetwithawell­brandedproductorserviceaspromised.ThinkofVolvo,forinstance,andyourfirstthoughtsareprobablysomethinglike“wellbuilt,comfortable,Swedish”and,mostofall,“safety”．Soabrandisalotmorethanalogo,icon,orslogan.Catchyasitmaysound,itisn'tthe“brand”inthetruesense—anditcertainlyisn'twhatmakesthebrandvaluable.Acompany'sbrandisapromise.It'sadescriptionofthecompany'scharacter.Tosomeextent,it'samission;it'showthecompanycreatesanddeliversvalue.Also,it'sthefeelingthecompanyconveystoitsstakeholders.Successfulbrandsmeetvariouschallengesandconsistentlydeliverontheirpromises,whichishowtheycreatebrandvalue.Toillustrateit,herearesomebrandpromisesfromthreehighlysuccessful,world­widebrands：TheNFL:“Tobethepremiersportsandentertainmentbrandthatbringspeopletogether,connectingthemsociallyandemotionallylikenoother.”Coca­Cola:“Toinspiremomentsofoptimismanduplift.”VirginAtlantic:“Tobegenuine,fun,contemporary,anddifferentineverythingwedoatareasonableprice.”Interesting.Innoneoftheabovecasesdoesthebrandpromisedescribewhatthesecompaniesdoorprovide.TheNFL'sbrandpromisesaysnothingaboutfootball.Coca­Coladoesn'ttalkaboutprovidingthebestsoftdrinksintheworld.AndVirginAtlantic'spromisegoesalotfartherthanseatingpassengersinitsaircrafts.Ofcourse,apromiseisnowherenearenough.Thepromisealongwithlook,personality,time,money,andhardworkcombinedcaneventuallyhelptobuildandmaintaingreatbrandsandacquireaspecialpatina(光泽)ofwhatIcall“me”appeal,showingmypersonalappetite.Applehasthatpatina.Allofthiscanleadtosub­brands,likeiPhoneandiPadwhichacquirethegloryoftheparentbrand.Sometimesabrandismemorablebecauseoflittlethings.TDBankhasaspecialplaceintheirbranchesforyoutodepositallthosecoinsyoucollectinjars.ItiscalledthePennyArcadethatturnsdepositingyourcoinsintoafungameinwhichyoucanevenwinprizes.Yearsago,DimeSavingsBankinNewYorkhadasmalldime(非常硬币)carrier.Itwasgiventokidsandthenthey'dfillupits50slots(投币口)withadimeineachoneandbringittoexchangefora$5bill.篇章导读：本文是一篇争论文。当大多数人想到“品牌”这个词时，他们想到的是耐克的标记，福特的“蓝色椭圆”等。文章告知我们“小事情可以意味着许多，让一个品牌变得令人难忘。”“信任品牌的力气(believeinthepowerofbrands)”这句话不是一句空话，品牌的力气相当重要。品牌在消费者心中的地位确定了品牌的强弱。而我们在面对品牌的时候，不要盲目追逐潮流，而应关注品牌的承诺与品质及其背后的意义。12．Whatcanweknowfromthefirsttwoparagraphs?A．Peopletendtobelieveintopbrandsbecausetheydeliverwhatispromised.B．WellbrandedSwedishproductsareofgoodqualitybutmorecostlythanothers.C．Wellbrandedproductsarefacedwithgreatchallengesofqualitycurrently.D．Acompanyshouldn'tcareaboutlogosbecausetheycan'tmakethebrandvaluable.答案：A推理推断题。依据第一段其次句“Theyknowwhattheywillgetwithawellbrandedproductorserviceaspromised.”及其次段中的“Acompany'sbrandisapromise.It'sadescriptionofthecompany'scharacter.Tosomeextent,it'samission;it'showthecompanycreatesanddeliversvalue.”可知，人们倾向于信任品牌，因为他们兑现了承诺。故选A。13．Intheauthor'sopinion,abrandpromiseis________.A．thecontr