2024年1月1378国开电大本科管理英语3期末考试试题及答案

2020年1月1378国开电大本科管理英语3期末考试试题及答案一、交际用语（每小题2分，共10分）1-5题：选择正确的语句完成下面对话，并将答案序号写在答题纸上。1.—HowdidyoufindyourvisittoQingdao,Joanna?Oh,wonderfulindeed.Iwenttherealone.Aguideshowedmetheway.［答案］A.-I'm dogtired.Ican'twalkany further,Tommy.一Jenny.Youcandoit.A.NoproblemB.ComeonC.Nohurry［答案］B.—Wouldyoulikesomemorebeer?一 ,please.JustalittleNomoreC.I'vehadenough［答案］A.-Areyougoingonholidayforalongtime?A.Itwasalongtime.B.Twoweeksago.C.No.Onlyacoupleofdays.［答案］C.—Hurry up!Ifthefirespreadstothestairs,itcouldblockourwayout!一 Thisisnotimefortalking.Betternot.We'dbetter call9n.You'reright!［答案］C二、词汇与结构（每小题2分，共30分）6-20题：阅读下面的句子，从三个选项中选出一个能填入空白处的正确选项，井将答案序号写在答题纸上。6.InBeijing,thebestseasoninayearisprobablyautumn.A.lateB.laterC.latter［答案］AIamyourearlycoming.A.lookingforwardtolookingforwardlookforwardto［答案］A8.—Who shouldberesponsible for the accident?—The boss, nottheworkers. They just carried outtheorder.asaretoldastoldastheytold［答案］B9,Imgoingtohaveawith Markaboutthisissuetomorrow.speechsentenceword［答案］C10. isknowntoall,toomuchfatcausesheartproblems.A.ItB.AsC.Just［答案］B11.Theasproductsofthiscompanyarealways一_tostandard,theyhaveverystrictquality control process.closedownup［答案］C12.Ididn'tfinishmyhomework.Neitherdidhedidn'thehedid［答案］A13.Let'sdiscusstheseproblemsatthemeeting,?doweshall wewillyou［答案］BJohnaswellasMikejustbeenbackfromanimportantmeetmg.A.havehashad［答案］BCanyoutellmehowtotherailwaystation,please?gettinggottoget［答案］CItoknowhowoftenthebusn,msduring.rushhours.occurhappenC.takeplace［答案］B

HegaveuphisstudyincollegeinA.bundledespairash［答案］BNotonlymany carsbuiltinthe1970suglyandpoorlydesigned,theyalsobecameveryunreliableafter40-50thousandmiles.wasareC.were［答案］COurnewschoolbuildingisconstruction.underinforofroutinesafetyprocedures［答案］AofroutinesafetyproceduresPropercontrolsthatshoulddevelopedaspartwerenotinplace.hasbeenhavebeenC.be三、阅读理解（每小题C.be三、阅读理解（每小题4分，共40分）21-25题：阅读下列短文，从A、B、C三个选项中选出一个正确答案，并将答案序号写在答题纸上。Passage1Withoutgoodbudgetmanagement,youarelikelytooverspendonmarketingaccidentally.Here arethreestepsthathelptomakeagoodmarketingbudget.Step1:OrganizefinancialinformationThefirst stepistobeclear ofyour current financial situation.Youneedto knowhowmuchmoneyyourcompanymakesmonthlyandthechangesthatmightariseinthefuture.Althoughincomeflows change throughouttheyear,you must organize theinformationbased onreliablerevenue—theminimumamountofmoneyyourcompanymakeseachmonth.Arealisticbudget planwill always focuson theincomethatexceeds theexpenses,notthetotalrevenuethat comesin. When youhave determinedtheamountof disposableincomeavailableforthecompany,youshoulddeterminewherethemoneywillgo.Step2:DeterminewhereyouwanttospendmarketingfundsAfter you know thetotal amountavailable tospendonmarketing,thenextstepishowyouplantospendthatmoney.Three main factors decidehow you spend marketing funds:the budgetamount,yourpastexperiences, and where you canreach the right audience.You will start organizing howtospend thefundsbasedontheamount.Besides,youneedtoconsiderthestrategiesthat have workedin thepast.Also,youneed consider which marketingchannelswillallowyouto reach the right audience.Step3:AssessdataandmakeappropriatechangesThefinalstepinbuildingagoodmarketingbudgetistheanalysisoftheplanandanychangesthatmayimproverevenue.Ultimately,marketingisdesignedtobringinextrarevenue.Iftheactivitydoesnotbringinanyadditionalrevenueoveritscost,thenitisbettertochangestrategyandtrysomethingelse.

Assessing thedata is avitalpartof creatinganeffective marketingstrategy.Evaluationbeginswith comparing pastperformance to theperformanceaftermarketingtheproductorservices.However,agoodbudgetaloneisnotenough.Youhavetotakeactionandremaincommittedtofollowingthroughyourplan.Bykeepingthebudgetinmindwhenyoumakedecisions,youwillhavetheopportunitytoworkoutdifferentstrategiestofindthebestsolutionsforyourbusiness goals and preventoverspending onmarketing.21.The budget plan should bebasedon the company's reliableexpenseincomeC.cost［答案］BTheunderlined“disposableincome”inParagraph3means total incomepreviousincomenetincome［答案］CYouhavetobeclearof when organizing financial information.the income andexpensesthemarketingfundthe budget management［答案］AThethreemainfactorsthatdecidehowyouspendmarketingfundsare the money youhaveearned,theactualexpensesand the money you will expendthe budget amount,yourpastexperiencesandwhere you can reach the right audiencethe assets youhave,theproductandtheincome［答案］BKeepingthebudgetinmindwhenmakingmarketingdecisionswillavoid usingless than you earnusingmoneyunnecessarilyusing more than you earn［答案］C26-30题：请根据短文内容判断给出的语句是否正确，正确的写“T”,错误的写“F”并将答案写在答题纸上。Passage2Aquestionthatoftentroublesfoodcompaniesishowtocontrolproblemslikeratsandinsectswithoutharmingthe food.Pestcontrol expertssay poisonsshould neverbeused wheretheymayenterfood.They saythefirstline ofdefense againstpestsis tocleanthe placeswherethefoodishandledorstored.Floors,foodpreparation surfacesandtools canbe disinfectedwith chemicalslike chlorine,iodineorbromine.Foodcontainersshouldbestoredabouthalfameteroffthegroundandabouthalf ameter away from any walls. Storageareas should bekeptdry and clean.Containersforrawmaterialssuchasrice,wheat,etc.shouldbekeptclosedandclean.Any foodstuff split duringdelivery orhandling shouldbeclearedup both inside and outsidethe building. Pests enter a building fromthe outside,sopayattention to outer walls. Smallstones canbe used to cover thegroundandblockthe growthofplantsandthe grass shouldbekeptshorttodenypestsaplacetolive.

Checkthatdoorsandwindowsarecompletelyclosed.AlsoanyholethatmightallowpestsCheckthatdoorsandwindowssizeofacoin.Amousetoenterabuildingshouldbefilled.Ratscanenterthroughaholethecanpassthroughaholehalfthatsize.sizeofacoin.AmouseSupervisorsshouldmakealistofpestcontrolmeasurestobetakenbyemployees. Thiswillaidtheeffortsandalsohelpprepareforanyinspections.Inmostcountries,thereisafoodanddrugadministrationbureau,orsomeagencywith asimilarname,whichenforcesrulesnationwide,responsibleforrules about the use of pesticides,etc. However,businesseswherefoodisstored,prepared orsoldmust also follow stateand local healthlaws. Most ofthesegovernmentaldepartments orbureaus havetheir websites with information about foodsafetypoliciesandotherissues.Peoplecaneasilyaccesstheinformation.Accordingtopestcontrolexperts,poisonsshouldneverbeusedastheymayenterfood.［答案］TFoodpreparationsurfacesandtoolsshouldbekeptclean.［答案］Tbuildingfromtheoutside.［答案］T29.Peopledepartmentscanandclean.［答案］Tbuildingfromtheoutside.［答案］T29.Peopledepartmentscanandeasilyaccesstheinformationaboutfoodsafetypoliciesfromthegovernmentbureaus.［答案］F30.Themainideaofthepassageishowtopreventplantsandgrassfromgrowing.［答案］F四、写作（共20分）31.根据要求写作文。写作要求：以李明的身份，根据下表内容，写一篇英文作文介绍自己的日程表。Writeashortpassageaccordingtotheinformationofthefollowingtimetable.LiMing'sTimetablefromMondaytoFriday(No.3MiddleSchool)TimeActivity6:30getup7:00havebreakfast7:30gotoschool8:30〜12:05have4classes12:05