文库发布：百度2021Q3财报

BaiduAnnouncesThirdQuarter2021Results

BEIJING,China,November17,2021-Baidu,Inc.(NASDAQ;BIDUandHKEX:9888)(“Baidu’1orthe"Company”)，aleadingAlcompanywithstrongInternetfoundation,todayannounceditsunauditedfinancialresultsforthethirdquarterended

September30,2021.

Baiduisbringinginnovationacrosstheconsumer,enterpriseandpublicsectorwithourcommitmenttoAl,”saidRobinLi,co-founderandCEOofBaidu.hOurAlCloudishelpingbusinessesbetterservecustomersandmovefasterwithgreaterefficiency.WearebuildingBaiduApollosmarttransportationandintelligentdrivingtosmoothentrafficcongestion,acceleralethemovetoEVandreducetrafficaccidents/1

BaiduCoredeliveredanothersolidquarter,poweredbyourAlcloudrevenue

growing73%yearoveryear/saidRongLuo.CFOofBaidu."WithadiversifiedAlportfolio,includingcloudservices,smarttransportation,smartdevices,self-driving,smartEVandrobotaxi.wearewellpositionedforlong-termgrowth.”

ThirdQuarter2021FinancialHighlights

Baidu,Inc,

'Unlessotherwisenot^d,AM邑toUSDwasconvertedalanexchangerateotAMB^.4434asofSeptember3O3

2021rassetforthintheH,10statisticalreleaseaftheBoardofGovernorsottheFederalReserveSystem.

TransjattonsareprovidedsolelyfortheconvenienceofWereader.

2Non-GAAPmeasuresaredefinedintheNan-GAAPFinancialMeasuressection(seealso"ReconcilialionsofNon¬GAAPFinancialMeasurestotheNearestComparableGAAPMeasures"formoredetaHs｝。

1/8

BaiduCore

OtherHighlights

Corporate

•Q321ne1lossincludesaRMB18.9billionnonosh,mark4o-marketlossinlong-terminvestmentsarisingfromquarterlylair-valueadjustment.

・ESG:

/BaidudonatedRMB90milliontohelpHenanprovincecopewithitsrecentnaturaldisaster

Xiaodulaunched“visualassistance"toenablevisuallyimpairedvoicecontrolandon-demandscreen-textreadingforasmootheraudioexperience.

InOdober,BaiduestablishedaDataManagementComnMttee,to

consolidateitsexistingcommitteesondatamanagementdataprivacy&protectionanddatasecurity,tofurtherimproveitspoliciesandoversightarounddatamanagement.

AlCloud

•Baidureleasesend-to-endAlcloudsolution,poweredbyKunlunAlchipand

PaddlePaddledeeplearningframework,1oheipfinancialservicesfirmsdigitizeandautomatetheiroperationalprocesses,enlistingleadingcustomerslikeChinaLifeandBankofJiangsu.

•Lijiang,aUNESCOHeritageSitewith800-yearoldbridgesandwaterways,fsusingBaidusmart-citycloudtokeepthecitysafeandcleanforvisitors.

Leveragingthedigitalizationoftouristareas,BaiduAlsolutionhelpslocal

authoritiestimelydetectandaddressinfractions,e.g.,illegalparkingandlittering.

TongxiangfZhejiang(province)signedwhhBaidutoenableitsmanufacturing-basedenterpriseswithBaiduAlsolutions,allowingBaidutofurtherpenetrateintoindustrialInternet

BaiduACEsmarttransportationhasbeenadoptedby24cities,triplingyearoveryear,basedoncontractamountoverRMB10million.

2/8

intethgentDriving

Io

01

L4hasaccumulatedover10milliontestmiles,up189%yearoveryear，

andhasreceived411autonomousdrivingpermits，reflectingApollosbroadgeographiccoverageandwide-rangingtestscenarios.

•RidesprovidedbyApolloGodoubledsequentially,whichareavailablein

Shanghai,Beijing,Guangzhou,ChangshaandCangzhou.

•WMMotor,aChineseEVOEM,signedwithBaidutoinstallApolloNavigationPilot(ANP)initsnewW6SUVttakingthetotalmakesthathavepartneredwithApolloforself-drivhgandinfotainmentsolutionsto31.

OtherGrowthInitiatives

•XiaoduranksNoJinsmartdisplayshipmentsgloballyandsmartspeaker

shipmentsinChinaforQ22021,accordingtoStrategyAnalytics,IDCandCanalys.

•InAugust2021,XiaoducompletedSeriesBfinancingatavaluationofUS$5.1billionwithBaiduretainingsuper-majorityshareholding.

MobileEcosystem

•InSeptember,BaiduAppsMAUsreached607million,up12%yearoveryear,anddailyloggedinusersreachedanali-timehighof79%areflectingpositiveuserexperience.

•ManagedPagereached43%ofBaiduCoreQ3onlinemarketingrevenue,

throughcontinuousmarketing-cloudenhancements,suchasexpandede-

commercefeaturesandtools.

•TheopennatureofBaidu'sInternetinfrastructureisleadingtotopsmartphonemakerstoselectBaidu’ssmartminiprogramasthelandingpagefortheir

browsersearch.

iQ!YI

•iQIYIsubscribersreached104millioninSeptember2021,creatingastrongfoundationtoprovideinnovative,self-developedblockbusters.

ThirdQuarter2021FinancialResults

TotalrevenueswereRMB31,9billion($4.95billton),increasing13%yearoveryear,»RevenuefromBaiduCorewasRMB24.7billion<$3.83billion),increasing15%yearoveryear;onlinemarketingrevenuewasRMB19,5bHIion($3.02billion),up6%yearoveryear,andnon-onlinemarketingrevenuewasRMB5.2billion($806million),up76%yearoveryear,drivenbydoudandotherAl-poweredbusinesses,

•RevenuefromiQIYIwasRMB7.6billion($1.18billion)，increasing6%yearoveryear.

3/8

CostofrevenueswasRMB16Jbillion($2.50billion),increasing26%yearoveryear,primarilyduetoanincreaseinirafficacquisitioncosts,contentcostsandcostofgoodssoldrelatedtonewAlbusiness.

Selling,generalandadministrativeexpenseswereRMB7,3billion($1.14billson),increasing56%yearoveryear,primarilyduetoanincreaseinchannelspending,promotionalmarketing,personnel-relatedexpensesandcontingentlosspertainingtolegalproceedinginvolvingformeradvertisingagency.

ResearchanddevelopmentexpensewasRMB6.2billion($957million),increasing35%yearoveryear,primarilyrelatedtopersonnel-relatedexpenses.

OperatingincomewasRMB2.3billion($358million).BaiduCoreoperatingincomewasRMB3.7billion($577million),andBaiduCoreoperatingmarginwas15%.Non-GAAPoperatingincomewasRMB4.7billion($731million).BaiduCorenon-GAAPoperatingincomewasRMB5.8billion($904million),andBaiduCorenon-GAAPoperatingmarginwas24%.

Totalotherloss,netwasRMB21.5billion($3.34billion),whichincludedaRMB18,9bi"ionnon-cash,mark-to-marketlossinlong-terminvestments.Suchquarterlyfairvalueadjustmentmayresultinfurthernetincomevolatilityinthefuture.

IncometaxbenefitwasRMB1.8billion($286million),comparedtoanincome1axexpenseofRMB1,6billionforQ3]20,primarilyduetoanincreaseindeferredtaxbenefitrecognizedonfairvaluelossoflong-terminvestmentsanddeductiononcertainexpenses1hatwerepreviouslyconsiderednan-deductible.

NetlossattributabletoBaiduwasRMB16.6billion($2.57billion),anddilutedlossperADSwasRMB48.18($7,48).NetlossattributabletoBaiduCorewasRMB15.6billion($2.43bullion).Non-GAAPnetincomeattributabletoBaiduwasRMB5.1billion($790million),andnon-GAAPdilutedearningsperADSwasRMB14.66($2.28).Non*GAAPnetincomeattributabletoBaiduCorewasRWIB5,9billion($909million).

AdjustedEBITDAwasRMB6.0billion($925million^AdjustedEBITDAforBaidu

CorewasRMB7.0billion($1.09billion)andadjustedEBITDAmarginforBaiduCorewas28%t

AsotSeptember30,2021,cash,cashequivalents,restrictedcashandshort-terminvestmentswereRMB194,6billion($30,20billion),andcash,cashequivalents,restrictedcashandshort-terminvestmentsexcludingiQIYIwereRMB183.6billion

4/8

($28.49billionj.FreecashflowwasRMB691million($108msllbn)fandfreecashflowexcludingiQIYIwasRMB2.9billion($449million).

FinancialGuidance

Forthefourthquarterof2021,BaiduexpectsrevenuestobebetweenRMB31.0billion($4.81billion)andRMB34.0billion($5.27billion),representingagrowthrateof2%to12%yearoveryear,whichassumesthatBaiduCorerevenuewillgrowbetween5%and16%yearoveryear:

TheCOVID-19situationinChinaisevolvingandbusinessvisibilityislimited.TheaboveforecastreflectsBaidu’scurrentandpreliminaryview,whichissubjecttosubstantialuncertainties.

ConferenceCallInformation

BaJdu'smanagementwillholdanearningsconferencecallat7:30AMonNovember17,2021,U.S.EasWrnTime(8:30PMonNovember17,2021,BeijingTime),

Pieaseregisterinadvanceoftheconferencecallusingthelinkprovidedbelow.Uponregistering,youwillbeprovidedwithparticipantdialinnumbers,DirectEvent

passcodeanduniqueregistrantIDbyemail

Forpre-registration,pleaseclick

/registratbn/evenV8590343.

hwillautomaticallydirectyoutotheregistrationpageof''BaiduQ32021EarningsConferenceCall、whereyoumayfillinyourdetailsforRSVP.IfitrequiresyoutoenteraparticipantconferenceID，pleaseenter'・8590343",

Inthe10minutespriortothecallstarttime,youmayusetheconferenceaccessinformation(includingdial-innumber⑻，DirectEventpasscodeanduniqueregistrantID)providedintheconfirmationemailthatyouhavereceivediollowingyourpre-registration.

Additionally,aliveandarchivedwebcastofthisconferencecallwillbeavailableat

.

AreplayoftheconferencecallmaybeaccessedbyphoneatthefollowingnumberuntilNovember242021:

International;+61281990299ConferenceID:8590343

AboutBaidu

5/8

Foundedin2000,Baidusmissionistomakethecomplicatedworldsimplerthroughtechnology.BaiduisaleadingAlcompanywithstrongInternetfoundation,tradingontheNASDAQunder”BIDITandHKEXunder"9888",OneBaiduADSrepresentseightClassAordinaryshares.

Contacts

InvestorsRelations,Baidu,Inc.

Tel:+86-10-5992-8888

Email:ir@

afeHarborSlatement

hisannouncementcontainsforward-lookingstatements.Thesestatementsaremadeunderthe"safeharbor"provisionsoftheU.S.PrivateSecuritiesLitigationReformActof1995.Theseforward-lookingstatementscanbeidentifiedbyterminologysuchas"will/''expects；'"anticipates,""future；1"intends,""plans；1'Relieves/'''estimates/'"confidentandsimilarstatements.Amongotherthings,theoutlookforthefourthquarterof2021,quotationsfrommanagementinthisannouncement,aswellasBaidu'sandotherparties'strategicandoperationalplans,containforward-lookingstatements.Baidumayalsomakewrittenororalforward'¬lookingstatementsinitsperiodicreportstotheU,S.SecuritiesandExchangeCommission,inannouncementsmadeonthewebsiteofTheStockExchangeofHongKongLimited(the“HongKongStockExchange"),initsannualreporttoshareholders,inpressreleasesandotherwrittenmaterialsandinoraistatementsmadebyitsofficers,directorsoremployeestothirdparties.Statementsthatarenothistoricalfacts,includingbutnotlimitedtostatementsaboutBaidu’sbeliefsandexpectations,areforward-lookingstatements.Forward-lookingstatementsinvolveinherentrisksanduncertainties.Anumberoffactorscouldcauseactualresultstodiffermateriallyfromthosecontainedinanyforward-lookingstatement,includingbutnotlimitedtothefol!owing:Baidu’sgrowthstrategies;itsfuturebusiness

development,includingdevelopmeniofnewproductsandservices;itsabilitytoattractandretainusersandcustomers;competitionintheChineseInternetsearchandnewsfeedmarket;competitionforonlinemarketingcustomers;changesintheCompanysrevenuesandcertaincostorexpenseitemsasapercentageofitsrevenues;theoutcomeofongoing,oranyfuture,litigationorarbitration,includingthoserelatingtointellectualpropertyrights;theexpectedgrowthoftheChinese-languageInternetsearchandnewsfeedmarketandthenumberofInternetandbroadbandusersinChina;ChinesegovernmentalpoliciesrelatingtotheInternetandinternetsearchproviders,andgeneraleconomicconditionsinChinaandelsewhere.FurtherinformationregardingtheseandotherrisksisincludedintheCompany'sannualreportonForm20-FandotherdocumentsfiledwiththeSecuritiesandExchangeCommission,andannouncementsonthewebsiteoftheHongKongStockExchange.Baidudoesnotundertakeanyobligationloupdateanyforward^ookingstatement,exceptasrequiredunderapplicablelaw.Allinformationprovidedinthis

6/8

pressreleaseandintheattachmentsisasofthedateofthepressrelease，andBaiduundertakesnodutytoupdatesuchinformation，exceptasrequiredunderapplicabielaw.

Non-GAAPFinancialMeasures

TosupplementBaidu'sconsolidatedfinancialresultspresentedinaccordancewithGAAPtBaiduusesthefollowingnon-GAAPfinancialmeasures:non-GAAPoperatingincome(loss),non-GAAPoperatingmargin,non-GAAPnetincome(loss)attributabletoBaidu,non-GAAPnetmargin,non-GAAPdilutedearningsperADS，adjustedEBITDA,adjustedEBITDAmarginandfreecashflow.Thepresentationofthesenon-GAAPfinancialmeasuresisnotintendedtobeconsideredinisolationorasasubstituteforthefinancialinformationpreparedandpresentedinaccordancewith

GAAP.

BaJdubelievesthatthesenon-GAAPfinancialmeasuresprovidemeaningfulsupplementalinformationregardingitsperformanceandliquiditybyexcludingcertainitemsthatmaynotbeindicativeofitsrecurringcorebusinessoperatingresults,suchasoperatingperformanceexcludingnon-cashchargesornon-operatinginnature.TheCompanybelievesthaibothmanagementandinvestorsbenefitfromreferringtothesenon-GAAPfinancialmeasuresinassessingitsperformanceandwhenplanningandforecastingfutureperiods.Thesenon-GAAPfinancialmeasuresalsofacilitatemanagementsinternalcomparisonstoBaidu'shistoricalperformanceandliquidity.TheCompanybelievesthesenon-GAAPfinancialmeasuresareusefultoinvestorsinallowingforgreatertransparencywithrespecttosupplementalinformationusedbymanagementinitsfinancialandoperationaldecisionmaking.Alimitationofusingthesenon-GAAPfinancialmeasuresisthatthesenon-GAAPmeasuresexcludecertainitemsthathavebeenandwillcontinuetobefortheforeseeablefutureasignificantcomponentintheCompany’sresultsofoperations.Thesenon-GAAPfinancialmeasurespresentedheremaynotbecomparabletosimilarlytitledmeasurespresentedbyothercompanies.Othercompaniesmaycalculatesimilarlytitledmeasuresdifferently,limitingtheirusefulnessascomparativemeasureslotheCompanysdata.

Non-GAAPoperatingincomerepresentsoperatingincomeexcludingshare-basedcompensationexpenses,amortizationandimpairmentofintangibleassetsresultingfrombusinesscombinationsandcontingentlosspertainingtolegalproceedinginrelationtoformeradvertisingagency,

Non-GAAPnetincomeattribulabletoBaidurepresentsnetincomeattributabletoBaiduexcludingshare-basedcompensationexpenses,amortizationandimpairment◦fintangibleassetsresultingfrombusinesscombinations,contingentlosspertainingtolegalproceedingtnreiationtoformeradvertisingagency,disposalgainorloss.

7/8

impairnnentoflong-terminvestments,fairvaluechangeoflong-terminvestments,charStabledonationfromBaidu,adjustedforrelatedincometaxeffects.Baidu’sshareofequitymethodinvestmentsforthesenon-GAAPreconcilingitems,amortizationandimpairmentofintangibleassetsnotontheinvestees1books,accretionoftheirredeemablenon-controllinginteresis3andthegainorlossassociatedwiththeissuanceofsharesbytheinvesteesatapricehigherorlowerthanthecarryingvaluepershares,adjustedforrelatedincometaxeffects,arealsoexcluded.

Non-GAAPdilutedearningsperADSrepresentsdilutedearningsperADScalculatedbydividingnon-GAAPnelinccmeattributabletoBaidu，whichisadjustedforaccretionfortheredeemablenon-controllinginterests,bytheweightedaveragenumberofordinarysharesexpressedinADS.AdjustedEBITDArepresentsoperatingincomeexcludingdepreciation,amortizationandimpairmentofintangibleassetsresultingfrombusinesscombinations,contingentlosspertainingtolegalproceedinginrelationtoformeradvertisingagency,andshare-based：compensationexpenses.Formoreinformationonnon-GAAPfinancialmeasures,pleaseseethetablescaptioned"Reconciliationsofnon-GAAPfinancialmeasurestothenearestcomparableGAAPmeasures.

8/8

aidu,Inc.

ondensedConsolidatedStatementsofIncome(Loss)(Inmillionsexceptforpershare(orADS)information,unaudited)

Earnings(loss)perADS(1ADSrepresenting8ClassAordinaryshares):

(2)AlltranslationsfromRMBtoU.S.dollarsaremadeatarateofRMB6.4434toUS$100,theexchangerateineffectasofSeptember30,2021assetforthintheH.10statisticalreleaseofTheBoardofGovernorsoftheFederalReserveSystem.

Baidu,inc.CondensedConsolidatedBalanceSheets(Inmillions,unaudited)

Baidu,Inc.SelectedInformation(Inmillions,unaudited)

ThreemonthsendedThreemonthsendedThr拥monthsendedThreemonthsended

September30L2P20(RMB> June30,(RMB>SeptemberSQjaoa1(RMB)September3(^2021(USS)

YOY

Relatestaintersegmentelimmatonsandadjustments

Relatestothenetlossattnbutabi&toiQi¥3noncontrollinginterests

aidu,Inc-

ondensedConsolidatedStatementsofCashFlows(InmiHions,unaudited)

Threemonthsended

ThreemonlhsendedThreemonihsendedThreemonthsended

June30,2021(RMB)S印tember30,(RMB)September30,2021(USS)

September30,2020⑴MB)

Netcashprovidedby(usedin)operatingactivitiesNetcash(usedin)providedbyinvestingactivitiesNetcash(usedIn)providedbytinancingactivitiesEffectofexchangeratechangesoncash,cashequivalentsandrestrictedcash

Net(decrease)increaseincash,cashequivalentsandrestrictedcash

Cash,cashequivalentsandrestrictedcash

Atbeginningofperio