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INDUSTRIES
&
MARKETSJuices:
market
data
&
analysisMarket
InsightsreportOctober2023Table
of
ContentsOverviewAppendixSummary567Product
OverviewAuthor3031MarketDefinitionKeyTakeawaysMarket
NumbersRevenue9121518212425262728AverageRevenue
per
CapitaAverageVolumeper
CapitaVolumePriceper
UnitBrandshareOnlineRevenueShareMobile/DesktopSplitOut-of-HomeRevenueShareOut-of-HomeVolumeShare2MARKET
INSIGHTSThis
report
is
part
ofour
Market
Insights
productGainabetterunderstandingofmarketsacross190+
geographicalentities
–
onaglobal,
regional,country,
and/orstatelevel.
Accessourdatavia
webinterface,download(XLS,
PDF,PPT),or
reports.Benefitfromour48-hourcustomerservice
guarantee.•
10
sectors:
advertising&media,consumers,countries,digital
sector,finance,health,
industrialsector,mobility,andtechnology•
1,000+
markets,
e.g.,
FinTech,Food,or
Robotics•
KPIs,
e.g.,
revenue,marketshares,prices,andvolume•
Features:Compare
countries®ions,
change
currencies,
selectvisualizations,
and/or
customize
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Usecases:
sales
planning,
investment
decision
support,resourceallocation,andportfolio
management10sectors190+geographicalentities1,000+markets400+reportsFind
out
more
on:https://www.Goto
Market
Insightscom/outlook/3CHAPTER
1OverviewThe
Juices
marketis
a
fast
growing
marketOverview:
SummarySummaryJuices,understood
only
asjuicesfrom
fruitsor
vegetables
with
ajuicecontent
of100%
here.
Ageneral
trend
towards
less-sugared
drinksand
adecliningpercentage
ofchildren
inthepopulationof
manydeveloped
markets
haveactedasgrowth
inhibitorsinrecent
years.
Juicemixtures
and
ready-made
smoothies,which
are
consumed
forperceived
nutritionalbenefits,
arethenon-alcoholicdrinkswhich
havegenerated
the
highest
growth.5Sources:Market
Insights
2023Juices
is
an
important
part
of
the
Non-Alcoholic
Drinks
marketOverview:
Market
DefinitionMarket
definitionThissegment
consists
ofalltypesof
bottled
fruitand
vegetable
juiceswhichcontain100%
fruitand/orvegetable
juice.
These
juices
canbe
directly
pressed
orfrom
concentrate.
Not
included
arefruitnectarsor
otherdrinkswhich
do
nothave100%
fruitjuicecontent.
Fruitnectarswith
limited
fruitcontent
andjuice-based
softdrinksarenotincluded
here.Prominent
brandmanufacturersof
fruitjuicesare
the
Coca-Cola
Corporation
(e.g.Innocent),PepsiCo(e.g.,Tropicana),andDel
Monte.Themarket
forNon-Alcoholic
Drinksisstructured
into
retailsales
forathomeconsumption
and
on-premise
or
foodservice
sales
forout-of-home
consumption.Theat-home
market,
alsocalled
off-trade
market,covers
all
retailsalesviasuper-andhypermarkets,
convenience
stores
or
similar
saleschannels.
Theout-of-homemarket,
alsocalled
on-trade
market,
away-from-home
market
or
HORECAencompasses
allsales
to
hotels,
restaurants,catering,cafés,
barsandsimilarhospitalityservice
establishments.
Both
the
at-home
and
theout-of-home
marketarevalued
atretailselling
prices
including
allsales
and
consumption
taxes.Thesegment
consistsof
6subsegments:•
OrangeJuice•
AppleJuice•
Grapefruit
Juice•
PineappleJuice•
Grape
Juice•
OtherJuice,JuiceMixtures
&
Smoothies6Sources:Market
Insights
2023Juices
accounted
for
8.0%
of
the
Non-Alcoholic
Drinks
market
revenue
in
2022Overview:
Key
Takeaways
and
inscope
/outof
scopeKeyTakeawaysInscopeOutof
scopeRevenue
intheJuicessegment
amountstoUS$116.80bn
in2023.
Themarket
isexpected
togrow
annuallyby3.65%
(CAGR2023-2027).Thismarket
includes:Thismarket
excludes:Inglobalcomparison,
most
revenue
isgenerated
intheUnited
States(US$26,090.00m
in2023).•FruitJuices(containing100%
fruitjuicecontent)•Syrupsandnectars(<100%
Fruitcontent;
see
Soft
Drinkssegment)Inrelation
to
totalpopulation
figures,per
person
revenues
of
US$15.20
aregenerated
in2023.•Vegetable
juices(containing100%vegetable
juicecontent)•Softdrinkswith
fruitjuicecontent(see
SoftDrinkssegment)By
2027,
36%
ofspendingand10%
ofvolume
consumption
intheJuicessegmentwill
beattributabletoout-of-home
consumption
(e.g.,inbarsandrestaurants).•Fruitjuicemixtures
and
smoothies(100%
fruitjuicecontent)IntheJuices
segment,
volume
is
expected
toamountto37.63bn
Lby2027.
TheJuicessegment
isexpected
toshow
avolume
growth
of
1.8%
in2024.Theaverage
volume
perperson
intheJuices
segment
isexpected
to
amount
to4.66L
in2023.7Sources:Market
Insights
2023CHAPTER
2Market
NumbersJuices
revenues
are
estimated
to
increase
at
a
CAGR(1)
of
2.4%
from
2014
to2027Market
Size:
GlobalRevenue
forecast
inbillionUS$134.9+2.4%(1)135.5129.5123.35.46.65.67.25.37.3116.85.26.17.77.45.05.67.4103.7103.5100.77.099.499.64.74.26.24.64.54.820.720.896.34.84.06.36.75.33.993.44.83.819.892.04.83.792.1
4.25.03.76.318.96.1
4.615.66.015.717.97.014.64.05.66.4
14.815.129.636.66.3
14.237.413.828.713.726.736.113.229.234.733.330.129.729.731.629.057.057.654.251.448.340.140.942.742.836.936.238.237.934.520142015201620172018201920202021202220232024202520262027OtherJuice,JuiceMixtures
&SmoothiesOrangeJuiceAppleJuicePineappleJuiceGrapefruit
JuiceGrape
Juice9Notes:(1)
CAGR:
Compound
Annual
GrowthRateMarket
Insights
2023Sources:With
revenue
of
US$
34.6
billion,
Americas
is
the
biggest
market
among
selectedregions
in
2022Market
Size:
Regional
Comparison
(1/2)Revenue
forecast
inbillionUS$+4.5%(1)+5.3%(1)+5.2%(1)43.137.336.734.628.528.8+10.3%(1)14.4+3.8%(1)8.83.32.82022202720222027202220272022202720222027EuropeAfricaAmericasAsiaAustralia&Oceania10
Notes:Sources:(1)
CAGR:
Compound
Annual
GrowthRateMarket
Insights
2023With
revenue
of
US$
23.7
billion,
the
United
States
is
the
biggest
market
amongselected
countries
in
2022Market
Size:
Regional
Comparison
(2/2)Revenue
forecast
inbillionUS$+4.3%(1)29.223.7+5.2%(1)+6.5%(1)13.010.1+4.7%(1)+5.1%(1)8.15.94.53.73.52.92022202720222027202220272022202720222027ChinaUnited
StatesUnited
KingdomGermanyFrance11
Notes:Sources:(1)
CAGR:
Compound
Annual
GrowthRateMarket
Insights
2023Juices
average
revenue
per
capita
is
estimated
to
increase
at
a
CAGR(1)
of
1.4%from2014
to
2027Market
Size:
GlobalAveragerevenue
percapita
forecast
inUS$+1.4%(1)17.217.016.615.90.70.90.70.90.715.20.70.80.70.714.21.02.60.9
0.913.613.613.813.60.92.50.80.613.313.013.00.60.60.60.60.60.60.92.40.70.60.70.50.92.30.70.50.70.512.30.60.50.72.61.02.10.82.00.82.10.82.10.92.00.92.00.91.90.91.91.83.64.74.64.64.54.34.54.14.04.03.94.04.14.07.27.26.96.66.35.35.15.35.55.55.15.75.64.920142015201620172018201920202021202220232024202520262027OtherJuice,JuiceMixtures
&SmoothiesOrangeJuiceAppleJuiceGrapefruit
JuiceGrape
JuicePineappleJuice12
Notes:Sources:(1)
CAGR:
Compound
Annual
GrowthRateMarket
Insights
2023With
average
revenue
per
capita
of
67.1,
Australia
&
Oceania
is
the
biggestmarket
among
selected
regions
in
2022Market
Size:
Regional
Comparison
(1/2)Averagerevenue
percapita
forecast
inUS$+2.6%(1)76.367.1+5.2%(1)+3.8%(1)43.341.534.533.6+7.9%(1)+4.6%(1)10.58.07.26.42022202720222027202220272022202720222027EuropeAfricaAmericasAsiaAustralia&Oceania13
Notes:Sources:(1)
CAGR:
Compound
Annual
GrowthRateMarket
Insights
2023With
average
revenue
per
capita
of
120.1,
Germany
is
the
biggest
marketamong
selected
countries
in
2022Market
Size:
Regional
Comparison
(2/2)Averagerevenue
percapita
forecast
inUS$+5.3%(1)155.6120.1+3.7%(1)+4.4%(1)85.0+4.7%(1)70.767.154.052.341.6+6.3%(1)4.15.52022202720222027202220272022202720222027ChinaUnitedStatesUnitedKingdomGermanyFrance14
Notes:Sources:(1)
CAGR:
Compound
Annual
GrowthRateMarket
Insights
2023Juices
volume
per
capita
are
estimated
to
decrease
from
2014
to
2027Market
Size:
GlobalVolume
percapita
forecast
in
liter2.22.02.02.01.12.02.02.01.11.91.91.11.91.21.92.01.81.61.41.21.00.80.60.40.20.01.81.81.81.31.81.41.30.81.20.81.20.81.20.81.10.71.10.81.10.71.10.80.80.80.30.80.40.80.40.80.40.70.40.30.30.30.20.30.30.20.30.30.20.30.30.20.30.30.20.30.30.20.40.30.20.40.30.30.30.30.20.30.20.30.20.30.20.30.20.320142015201620172018201920202021202220232024202520262027OtherJuice,JuiceMixtures
&SmoothiesOrangeJuiceAppleJuicePineappleJuiceGrape
JuiceGrapefruit
Juice15
Notes:Sources:(1)
CAGR:
Compound
Annual
GrowthRateMarket
Insights
2023Australia
&
Oceania
has
the
biggest
market
in
Juices
volume
per
capita
in
2027Market
Size:
Regional
Comparison
(1/2)Volume
percapita
forecast
in
liter15.3161414.514.113.713.513.210.710.412.710.612.610.312.210.211.99.912.010.211.910.311.710.411.410.212
11.11010.810.510.710.510.710.510.610.610.710.010.110.110.110.110.010.5864209.23.52.63.42.53.22.63.32.63.42.63.32.53.82.73.92.73.92.83.92.83.02.53.12.53.12.53.72.620142015201620172018Asia201920202021202220232024202520262027EuropeAmericasAustralia&OceaniaAfrica16
Notes:Sources:(1)
CAGR:
Compound
Annual
GrowthRateMarket
Insights
2023With
volume
per
capita
of
20.8,
Germanyis
the
biggestmarket
among
selectedcountries
in
2022Market
Size:
Regional
Comparison
(2/2)Volume
percapita
forecast
in
liter25
23.423.323.423.523.323.323.123.018.722.618.422.722.918.622.618.622.420.817.816.820.52018.718.518.818.519.018.319.118.519.517.519.517.916.318.517.615.518.117.615.818.117.515.617.415.617.315.417.216.316.316.416.416.115.414.515
17.11051.51.61.51.61.61.71.71.71.31.31.41.51.51.4020142015201620172018201920202021202220232024202520262027ChinaUnited
KingdomFranceUnited
StatesGermany17
Notes:Sources:(1)
CAGR:
Compound
Annual
GrowthRateMarket
Insights
2023Juices
volume
are
estimated
to
increase
at
a
CAGR(1)
of
1.0%from2014
to
2027Market
Size:
GlobalVolume
forecast
inbillionliter+1.0%(1)37.837.637.236.435.535.835.12.334.62.334.12.333.91.52.21.52.21.62.31.52.233.72.41.62.233.61.52.233.32.533.32.41.62.31.62.11.52.11.52.11.72.01.72.01.81.91.81.93.26.03.36.13.16.02.95.92.55.82.85.82.35.52.55.55.78.85.68.85.58.95.49.15.29.55.29.48.78.58.78.68.88.68.58.215.615.916.114.214.514.014.714.014.915.313.213.812.412.620142015201620172018201920202021202220232024202520262027OtherJuice,JuiceMixtures
&SmoothiesOrangeJuiceAppleJuicePineappleJuiceGrape
JuiceGrapefruit
Juice18
Notes:Sources:(1)
CAGR:
Compound
Annual
GrowthRateMarket
Insights
2023With
volume
of
11.2,
Asia
is
the
biggestmarket
among
selected
regions
in
2022Market
Size:
Regional
Comparison
(1/2)Volume
forecast
inbillionliter+2.6%(1)+0.9%(1)12.811.2+2.0%(1)10.49.98.67.8+5.1%(1)5.44.2+0.4%(1)0.50.52022202720222027202220272022202720222027EuropeAfricaAmericasAsiaAustralia&Oceania19
Notes:Sources:(1)
CAGR:
Compound
Annual
GrowthRateMarket
Insights
2023With
volume
of
6.0,
the
United
States
is
the
biggest
market
among
selectedcountries
in
2022Market
Size:
Regional
Comparison
(2/2)Volume
forecast
inbillionliter+0.1%(1)6.06.0+2.8%(1)+1.6%(1)2.52.2+2.3%(1)+1.6%(1)1.91.81.21.11.11.02022202720222027202220272022202720222027ChinaUnited
StatesUnited
KingdomGermanyFrance20
Notes:Sources:(1)
CAGR:
Compound
Annual
GrowthRateMarket
Insights
2023Juices
price
per
unit
are
estimated
to
increasefrom2014
to
2027Market
Size:
GlobalPrice
perunit
forecast
inUS$4.34.33.64.54.24.03.93.63.44.03.53.02.52.01.51.00.50.03.53.33.33.03.63.13.43.23.12.83.43.23.13.43.43.42.93.43.32.92.63.02.83.22.83.22.73.02.73.02.72.72.92.82.82.72.72.62.62.62.62.52.82.12.22.22.12.12.01.91.91.91.91.91.91.91.820142015201620172018201920202021202220232024202520262027OrangeJuiceGrape
JuiceOtherJuice,JuiceMixtures
&SmoothiesPineappleJuiceAppleJuiceGrapefruit
Juice21
Notes:Sources:(1)
CAGR:
Compound
Annual
GrowthRateMarket
Insights
2023Australia
&
Oceania
has
the
biggest
market
in
Juices
price
per
unit
in
2027Market
Size:
Regional
Comparison
(1/2)Price
perunit
forecast
inUS$6.76.7765432106.46.25.95.65.45.24.74.74.73.44.34.24.34.24.64.24.14.54.44.03.93.93.73.73.53.43.23.33.33.23.13.13.33.13.03.63.33.42.23.32.92.72.92.72.82.52.82.42.72.22.62.52.32.32.32.22.22.02.21.92.02.22.12.01.91.91.920142015201620172018201920202021202220232024202520262027AfricaAsiaAmericasEuropeAustralia&Oceania22
Notes:Sources:(1)
CAGR:
Compound
Annual
GrowthRateMarket
Insights
2023With
price
per
unit
of
5.8,
Germany
is
the
biggestmarket
among
selectedcountries
in
2022Market
Size:
Regional
Comparison
(2/2)Price
perunit
forecast
inUS$87.06.84.76.94.96.64.6765432106.54.35.84.05.63.35.55.43.75.13.65.03.84.94.84.84.63.53.62.93.63.43.23.63.43.13.52.63.53.23.03.42.83.43.12.93.43.12.83.22.93.12.62.92.82.52.72.52.72.42.52.62.22.72.62.42.12.22.12.12.220142015201620172018201920202021202220232024202520262027ChinaUnited
KingdomFranceUnited
StatesGermany23
Notes:Sources:(1)
CAGR:
Compound
Annual
GrowthRateMarket
Insights
2023In
2022,
Private
Label
had
the
highest
share
in
JuicesFurtherMarket
AnalysisBrand
share
in
202224Sources:Market
Insights
2023Inthe
Juices
market,
Online
Revenue
share
reached
4.0%
in
2022FurtherMarket
AnalysisOnline
andOfflineRevenueShare100.0%100.0%100.0%100.0%3.0%100.0%3.0%100.0%4.0%100.0%4.0%100.0%6.0%100.0%7.0%100.0%7.0%100.0%8.0%1.0%1.0%2.0%99.0%99.0%98.0%97.0%97.0%96.0%96.0%94.0%202493.0%202593.0%202692.0%20272017201820192020202120222023OfflineRevenue
ShareOnlineRevenue
Share25Sources:Market
Insights
2023Inthe
Juices
market,
Mobile
Online
share
reached
44.0%
in
2022FurtherMarket
AnalysisMobile
andDesktop
Online
Revenuesharein2022100.0%100.0%100.0%100.0%100.0%40.0%100.0%44.0%100.0%46.0%100.0%48.0%100.0%50.0%100.0%52.0%100.0%53.0%40.0%40.0%40.0%39.0%60.0%201760.0%201860.0%201961.0%202060.0%202156.0%202254.0%52.0%202450.0%202548.0%202647.0%20272023Desktop
Revenue
ShareMobile
Revenue
Share26Sources:Market
Insights
2023Inthe
Juices
market,
Out-of-Home
Revenueshare
reached
34.0%
in
2022FurtherMarket
AnalysisAt-Home
andOut-of-Home
RevenueShare100.0%100.0%100.0%100.0%100.0%39.0%100.0%39.0%100.0%32.0%100.0%32.0%100.0%34.0%100.0%37.0%100.0%38.0%100.0%38.0%100.0%38.0%100.0%36.0%39.0%39.0%39.0%39.0%68.0%202068.0%202166.0%202263.0%202362.0%202462.0%202562.0%202664.0%202761.0%201461.0%201561.0%201661.0%201761.0%201861.0%2019At-Home
Revenue
ShareOut-of-Home
Revenue
Share27Sources:Market
Insights
2023Inthe
Juices
market,
Out-of-Home
Volume
share
reached
9.0%
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