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PAGEPAGE1国开电大本科《管理英语3》在线形考单元自测1至8试题及答案说明:资料整理于2024年4月;适用于2024春季学期国开电大本科学员一平台在线形考考试。单元自测1试题及答案备注:测试中共有6道随机题,其中有5道选择题和1道完形填空题。第一大题:选择填空(每题10分,共5题)―___________________―No,sorry,Ididn’tknowtheruleaboutpunchingin.A.Areyoulatethismorning,Wendy?B.Didn’tyoupunchoutthismorning,Wendy?C.Didn’tyoupunchinthismorning,Wendy?―___________________―Wehavethreemajordivisions:Operations,SalesandMarketing,FinanceandAdministration.A.Howmanydepartmentsdowehave?B.Whichdivisionareyouin?C.Whichdepartmentshowsthebest?―Isupposethere’llbealotofarguments.―__________________A.Ishouldimagineso.B.Noproblem.C.That’sagoodidea.―Iwishyousuccessinyourcareer.―_________________A.Goahead.B.Itdoesn’tmatter.C.Thesametoyou.―I’mleavingforShanghaitomorrow.―__________________A.Seeyoulater.B.Haveapleasanttrip!C.Let’sgooutforadrink.―Whoshouldberesponsiblefortheaccident?―Theboss,nottheworkers.Theyjustcarriedouttheorder_______.A.asaretoldB.astoldC.astheytoldAbusdriver_________thesafetyofhispassengers.A.isresponsibleinB.isresponsibleforC.isresponsibletoAnumberofboys_________absentsometimeduringtheterm.A.havebeenB.hasbeenC.willHewillwritetomeassoonashe_________home.A.willhavereturnedB.returnsC.willreturn
Iam_________yourearlycoming.A.lookingforwardtoB.lookingforwardC.lookforwardtoLeavethereferencebooksbehind,_________youwon’tbeabletothinkindependently.A.orB.andC.soMyfriendinvitedme_________theartclub,andIaccepteditwithpleasure.A.joinB.tojoinC.joiningThekey_______successfulimplementationisclearlycommunicatingthestrategytothewholecompany.A.toB.inC.ofTheprogrammegivesstudentsthe_________tolearnmoreaboutglobalwarming.A.successB.ambitionC.opportunityThisistheman_________lastnight.A.whomIsawhimB.whomIsawC.whoIsawhim第二大题:阅读理解/翻译/听力理解/完形填空(题型随机)(共50分)从下列带★题库中抽其中1道试题!!!★翻译为下面的句子选择正确的翻译(每题10分)。操作提示:通过题干后的下拉框选择题目的正确答案。1.Ifyouaresmartenough,andhavegotambitionandkeeppushingforward,youcanrisetothetopofyourchosenprofession.A.如果你足够聪明,有野心和继续推进,那么你就可以得到你选择的职业。B.如果你既聪明过人,又有上进心,并且勇往直前,那么你就可以升职。C.如果你既聪明过人,又有上进心,并且勇往直前,那么你就可以在自己所选的职业领域中出类拔萃。2.It’suptoyoutostriveforyourplace,tokeepyourselfengagedandproductiveduringaworkinglifethatmaylastaround50years.A.由你决定是否勤奋工作,并在大约50年的职业生涯中,能否积极上进,取得成效。B.在大约50年的职业生涯中,能否积极上进,勤奋工作,取得成效是取决于你自己的。C.由你来决定在可能持续的大约50年的职业生涯中,能否积极上进,取得成效。3.Theyaresounusualbothintheirtalentsandtheiraccomplishmentsastobeconsideredrareexceptions.A.正因为他们既才智过人,又成就非凡,所以他们这样的例子少之又少。B.他们的才华和成就都不一般,极少考虑别人。C.他们是如此不同寻常的,被认为是罕见的例外。4.Wewillhavetoplaceourselveswherewecanmakethegreatestcontribution.A.我们将不得不做出最大的贡献。B.我们应该拿下最大的项目。C.我们应该把自己放到能做出最大贡献的位置。5.Somearestillnervousaboutlosingtheirjobsdespitethelowwages.A.尽管工资不高,但还是有很多人担心失去这份工作。B.因为工资低,很多人打算去辞职。C.尽管福利不好,但还是有很多人担心失去这份工作。★听力理解听对话录音,根据对话内容判断正误(每题10分)。task4test.mp3操作提示:句子正确选择下拉选项框为T;句子错误选择下拉选项框为F。1.Wendypunchedinthismorning.[答案]F2.Theyneedtopunchoutafterwork.[答案]T3.Theyneedtoworkovertime.[答案]T4.Theycanwearcasualclotheswhengoingoutonasalescall.[答案]F5.Theycanuseofficephonesforpersonalmatters.[答案]F★听力理解听对话录音,根据对话内容完成下方题目(每题10分)。TASK3TEST.MP3操作提示:通过题干后的下拉框选择题目的正确答案。1.Thetwospeakersare_________.A.teacherandstudentB.colleaguesC.classmates2.Therearedivisionsinthecompany_________.A.3B.4C.103.CustomerServiceisapartofdivision_________.A.OperationsB.SalesandMarketingC.FinanceandAdministration4.TheSalesandMarketingincludesdepartments_________.A.2B.3C.45.ThedirectoroftheSalesandMarketingisnow_________.A.inanonlinemeetingB.onholidayC.onabusinesstrip★完型填空(每空10分)。操作提示:通过题目中的下拉选项框选择恰当的词语补全填空。Joachim’svisionisbasedonanideacalledpleaching(编织),wheretreebranchesaregrownsothattheynaturallyweavetogether.Sincethegrowthpatternsoftreesare{effected;affected;attempted}bywindandsunlight,itmaybepossibletocontrolthewayatreedevelops.TheseFabricatedTreeHouseHabitatswouldusetreesgrownintoshapesashousing.Oneofthe{purposes;disadvantages;advantages}ofthesedesignsisthattreeswouldnothavetobecutdownforlumber.“A100percenttreehousewouldtakeyearstocreate,”Joachimsaid.{Dependingon;Judgingby;Protectedfrom}theclimate,ahousecouldtakeanywherefrom5to30yearstogrow.Fortunately,there’sawaytospeeduptheprocess.Joachimsuggestsincludingecologicalmaterialssuchassod(草皮),grassesandlivingbranchesinthehousingdesigns.“Thismaterialwouldbeabletomoveasthehousegrows,”Joachimsaid.Ahomewouldbecomeanactualecosystem,acommunityofplants,animals,andbacteriaworkingtogether.Thetreeswouldalsogiveoffwatervaporthatwouldassistin{cleaning;heating;cooling}thehomes.Solarpanelsandwindwouldhelpprovideenergy.Thetreehomesmightevenhavesoilpockets,whereplantscouldgrowfromthestructureitself.WorkhasalreadybegunonJoachim’sfirstdesign-ahousemadefrom50percentrecycledand50percentlivingthings.Joachimisconfidentaboutthe{happiness;benefit;importance}ofhiswork,asheusesnaturalproductswithoutdestroyingnature.“Theenvironmentanditsstudyareveryimportant.Weneedtorespectnature,don’ttakeitforgranted,”hesaid.(1)A.effectedB.affectedC.attempted(2)A.purposesB.disadvantagesC.advantages(3)A.DependingonB.JudgingbyC.Protectedfrom(4)A.cleaningB.heatingC.cooling(5)A.happinessB.benefitC.importance★阅读理解阅读下面的文章,根据文章内容,完成相应的选择题。(每题10分)ORGANIZATIONSTRUCTUREINHOOGLEENGINEERINGI’mMichaelBush,ManagingDirectorofHoogleEngineering.IampleasedtowelcomeyouheretoourwebsiteandI’dliketotellyoualittleaboutthecompanyanditsorganization.HoogleEngineeringwassetupin1960.Itwasdividedintoseveraldepartmentsatthattime,suchasthesalesdepartment,marketingdepartment,andproductiondepartment.Lotsofmanagerswereemployedtomanageitall.Fortunatelythingsaredifferentnow.SixtypeopleareemployedbyHoogleandcommunicationbetweendepartmentsisconsideredtobeoneofthemostimportantaspectsofthebusiness.Themarketisglobalsoweneedtomakecontactwithcustomersworldwide,notjustlocally.Butintheolddayswewereallindifferentdepartmentsandneverspoketoeachother.Wehadatallstructure.Traditionallywehadpeopleatthefirstlevelontheshopfloor,manufacturingproductsaccordingtotheinstructionswhichtheyweregiven.Thenyouhadasupervisorylevelofpeoplewhosupervisedthemeveryday.Thenyoumoveduptothemiddlemanagement,whoweredoingthetasksofgettingnewbusiness,andthenyouhadtheseniormanagementteam,andthenyouhadtheboard,whodecidedthebusinessstrategy.Sotherewerealotoflevelsinthecompanyintheolddaysactually.Thestructuretodayisthatweformteamswithinteamstoplacepeoplewhocanmanufactureaproduct.Eachteamhasmembersthatcanmanufacturedifferentproducts.Theactualteamsnowareself-managing,sowedon’tevenhaveteamleaders.You’vegottheteams,andthenyou’vegottwopeople,onlytwopeople,whoarewhatyouthinkofasmanagement.Thisisgenerallycalledflatstructure.操作提示:通过题干后的下拉框选择题目的正确答案。1.HoogleEngineeringwassetupin_________.A.thenineteenthcenturyB.thetwentiethcenturyC.thetwentyfirstcentury2.Therearemanydifferent_________ofmanagementinatallstructure.A.kindsB.levelsC.functions3.Peopleinaflatstructureusuallyworkin_________.A.departmentsB.familiesC.teams4.AllofthefollowingstatementsaretrueaccordingtothepassageEXCEPTthat_________.A.communicationinthecompanyisbecomingmoreandmoreimportantB.theauthorthinksthetwostructureshavethesamefunctionsC.therearemoreindividualresponsibilitiesintheflatstructure5.Thebesttitleforthepassageis_________.A.OrganizationStructureinHoogleEngineeringB.HistoryofHoogleEngineeringC.SuccessinHoogleengineering★阅读理解阅读下面的文章,根据文章内容判断文章后的句子是正确(T)还是错误(F)。(每题10分)ManagingOneselfWeliveinanagefullofopportunities:Ifyouaresmartenough,andhavegotambitionandkeeppushingforward,youcanrisetothetopofyourchosenprofession,nomatterwhereyoustartedout.Butwithopportunitycomesresponsibility.Companiestodayaren’tmanagingtheiremployees’careers.Professionalworkersmustbetheirownchiefexecutiveofficers(CEO).It’suptoyoutostriveforyourplace,tokeepyourselfengagedandproductiveduringaworkinglifethatmaylastaround50years.Todothosethingswell,you’llneedtohaveadeepunderstandingofyourself-notonlywhatyourstrengthsandweaknessesare,butalsohowyoulearn,howyouworkwithothers,whatyourvaluesare,andwhereyoucanmakethegreatestcontribution,becauseonlywhenyouoperatefromstrengthcanyouachievetrueexcellence.History’sgreatachievers-Napoléon,daVinci,andMozart-havealwaysmanagedthemselves.Buttheyaresounusualbothintheirtalentsandintheiraccomplishmentsastobeconsideredrareexceptions.Now,mostofus,eventhoseofuswithmodesttalents,willhavetolearntomanageourselves.Wewillhavetolearntodevelopourselves.Wewillhavetoplaceourselveswherewecanmakethegreatestcontribution.Andwewillhavetostaymentallyalertandengagedduringa50-yearworkinglife,whichmeansknowinghowandwhentochangetheworkwedo.操作提示:句子正确选择下拉选项框为T;句子错误选择下拉选项框为F。1.Companiestodayareresponsibleforemployee’scareer.[答案]F2.ItistheCEOwhodecidesyourplace.[答案]F3.Youneedtounderstandyourcompanywellsothatyoucandothingswell.[答案]F4.Understandingyourselfmeansknowingwellaboutyourstrengths,weaknesses,yourvalues,howyoulearn,howyoudowithothersandsoon.[答案]T5.Ordinarypeoplecannotmanagethemselveswell.[答案]F单元自测2试题及答案备注:测试中共有6道随机题,其中有5道选择题和1道完形填空题。第一大题:选择填空(每题10分,共5题)―__________________―Shegavetwoweeks.A.Whatdidsheget?B.Howmuchtimedidshegive?C.Whatdidshedo?―_________fathertookpartinthecharityactivityintheneighbourhoodyesterday?―Peter’s.A.WhoseB.WhatC.Which―Sorry,Imadeamistakeagain.―_________Practisemoreandyou’llsucceed.A.Nevermind.B.Certainlynot.C.Don’tmentionit.
―CouldIhelpyouwithyourheavybox?Youaresotired
―_________Icanmanageit.A.No.thanks.B.Yes,please.C.Allright.
―HowdidyoufindyourvisittoQingdao,Joanna?―__________________A.Oh,wonderfulindeed.B.Iwenttherealone.C.Aguideshowedmetheway.―I’mmorethanhappytogooutthisweekend.―_________We’vegotsomuchworktodoatthattime.A.Don’tworry.B.Forgetit.C.Don’tsayso.
_________importantitisforkidstoimaginefreely!A.WhatB.HowC.WhatanHegaveuphisstudyincollegein_________.A.bundleB.despairC.ashIheardthatyoureallyhadawonderfultimeatJohn’sbirthdayparty,_____?A.didn’tIB.didn’tyouC.hadn’tyou
Itookitfor_________thatyouwouldn’tcomehereagain.A.grandB.tameC.grantedIfyouneedfurtherinformation,please_________ouroffice.A.constantB.constructC.contactIt’s_________topointtoortalkaboutstrangersinpublic.A.notpoliteB.politeC.goodThe_________wasonlysentencedtopayafineof$10,000.A.wormB.tubeC.criminalThelightistoo_________formetoread.Icannotstandanymore.A.dimB.ripeC.soupUndernocircumstance_________totellliestoparents.A.childrenareallowedB.arechildrenallowedC.willchildrenallow第二大题:阅读理解/翻译/听力理解/完形填空(题型随机)(共50分)从下列带★题库中抽其中1道试题!!!★翻译为下面的句子选择正确的翻译(每题10分)。操作提示:通过题干后的下拉框选择题目的正确答案。1.Thoughtheyhavealotofapplicants,theycan’tfindthepeopletheywant.A.虽然有很多应用,他们还是找不到他们想要的人。B.虽然有很多应聘者,但是他们却找不到合适的人。C.虽然有很多程序,但是他们却找不到合适的程序员。2.Practisingmoreisthekeytoleaningalanguage.A.学习语言的关键是要多练习。B.勤于练习就是学习英语的钥匙。C.多做运动对于语言学习来说有好处。3.Somearestillnervousaboutlosingtheirjobsdespitethelowwages.A.尽管工资不高,但还是有很多人担心失去这份工作。B.因为工资低,很多人打算去辞职。C.尽管福利不好,但还是有很多人担心失去这份工作。4.Theteacherpointedoutthegrammarmistakesinthewriting.A.老师指出了书法里的语法错误。B.老师指出了作文里的拼写错误。C.老师指出了作文里的语法错误。5.Howwilltheevaluationoftheseinvestmentsbecarriedout?A.如何进行这些项目的投资?B.如何对这些投资进行评估呢?C.如何对这些项目进行评价?★听力理解听对话录音,根据对话内容判断正误(每题10分)。TASK4TEST.MP3操作提示:通过题干后的下拉框选择题目的正确答案。1.Whatisthepossiblerelationshipbetweenthetwospeakers?A.Acouple.B.Colleagues.C.Teacherandstudent.2.Whatistheopinionofthefemalespeakerabouthighsalaries?A.Shethinkshighsalariescangetalotoftalents.B.Shethinkshighsalariesarethekeyfactorinmotivatingthestaff.C.Shethinkshighsalariesstoppeoplefrommovingon.3.Whocontrolsovertimework?A.Theemployers.B.Theworkers.C.Thecompanies.4.FAIRinfairwagesmeans_________.A.generalB.competitiveC.high5.Thetopicofthedialogisabout_________.A.howtocontrolovertimeB.howtopaywagesC.howtomotivatetheemployees★完型填空(每空10分)。操作提示:通过题目中的下拉选项框选择恰当的词语补全填空。Whenitcomestoselectingcandidatesthroughinterview,moreoftenthannotthedecisionismadewiththefirstfivemunutesofameeting.Yetemployersliketo{suggest;convince;advise}themselvesthattheyarebeingexceptionallythoroughintheirselectionprocesses.Intoday’smarketplace,the{worth;credit;quality}ofstaffisfundamentaltothecompany’ssuccessand,asaresult,recruitersuseallmeansattheirdisposaltosecurethebestinthefield.Onemethodinparticularthathasriseninpopularityistesting,eitherpsychometrictesting(心理测试),whichattemptstodefinepsychologicalcharacteristics,oraptitudetesting.Theideaisthatthosetestingprovideanorganizationwithanextrawayofestablishingacandidate’ssuitabilityforarole.Theemploymentofpsychometricorabilitytestingasone{component;member;share}oftherecruitmentprocessmayhavesomemerits,butinrealitythereissimplynoreal{extent;measure;amount}.Theanswertothisproblemisexperienceininterviewtechniquesandastrongdefinitionoftheelementsofeachpositiontobefilled.Theinstinctivedecisionthatmanyemployersmake,basedonaCVandthefirstfiveminutesofameeting,areperhapsnolessvalidthananyothertoolemployedinthe{business;topic;point}ofrecruitment.(1)A.suggestB.convinceC.advise(2)A.worthB.creditC.quality(3)A.component
B.memberC.share(4)A.extentB.measureC.amount(5)A.businessB.topicC.point★阅读理解阅读下面的文章,根据文章内容,完成相应的选择题。(每题10分)HUMANRESOURCESMANAGEMENTHumanResourcesManagement(HRM)istheprocessofmanagingpeopleandtheirrelationshipsinanorganization.Thesetwoprocessesareimportantinthesuccessandgrowthofabusiness.Inmanagingpeople,staffingisthemostimportantcomponentofHRM.Itneedstomakeguidelinesandproceduresforhiringandplacement.Staffingalsoinvolvesthemanagementofemployeesonmatterslikemonitoringofholidays,absences,healthandsafety,disciplinaryaction,anddismissal.AnotherimportantelementofHRMinmanagingpeopleiskeepingtheemployeesinthecompany.Thetrainingofemployeestoenablethemtoimprovetheircareerdevelopmentisveryimportant.GoodHRMpoliciesensurethatthereareclearregulationswhichshowthepaylevelsforthedifferentpositionsinanorganization.Itisimportantforthestafftoknowthecareerpath,pay,trainingandotheropportunitiesthatareavailabletothem.PerformancemanagementisanotherimportantcomponentofHRM.Thereasonforthisisthatmanyemployersuseittoevaluatecareerimprovementandtodeterminepayincreases.ThesecondaryroleofHRMisthemanagementoftherelationshipsamongpeopleinanorganization.Thisincludesstaffwithindepartmentsaswellasacrossthewholeorganization.Therelationshipbetweenstaffandmanagementisanimportantfactorinthesuccessofanorganization.Itdecideshowfastanorganizationwillrealizetheirgoals.ThefocusofHRMisthepeoplewithinanorganization.Regularplanning,monitoringandevaluationareimportantforthesuccessofHRM.Successfulmanagementensuresthatallemployeesknowtheirrole,careerdevelopmentandalsofeelpartofanorganization.操作提示:通过题干后的下拉框选择题目的正确答案。1._________is/areimportantinthesuccessofabusiness.A.TeamworkspiritandhighsalaryB.TheprocessofmanagingpeopleandtheirrelationshipsC.Talentsandtheirgoals2.ThemostimportantcomponentofHRMis_________.A.staffingB.planningC.monitoring3.Accordingtothepassage,itisimportantfortheemployeestoknowthecareerpath,pay,trainingandotheropportunitiesthrough_________.A.noticesB.policiesC.advertisements4.Wecanuse_________toevaluatecareerimprovementandtodeterminepayincreases.A.staffingB.HRMpoliciesC.performancemanagement5._________isNOTmentionedinthetextaboutthesuccessofHRM.A.RegularplanningandmonitoringB.EvaluationC.Training★阅读理解阅读下面的文章,根据文章内容判断文章后的句子是正确(T)还是错误(F)。(每题10分)“WARFORTALENT”GOESONINJOBMARKETThe“warfortalent”readslikeheadlinesfrommanyyearsago,butithasnevergoneaway,saysEleanorNickerson,directorofUKoperationsforTopEmployers.Manycompaniestheyhaveresearchedareshortoftalents.Thoughthecompaniesmayreceivemanyapplications,theycannotfindthepeopletheywant.TopEmployers’researchshowsthatofferinggoodcareerchancesisthekeytoattractingandkeepingthetalent.Smartemployeesknowtheirownvalueandwillwanttoknowwhattheiremployerscanofferthemafter5or10years’careerdevelopment.So,keepingstaffisthebiggestchallengeemployersfaceinthelongrun.Yetnoteveryemployeefeelsthattheycanbettertheircareerchances.Somearestillnervousaboutlosingtheirjobs,despitearecentfallinunemployment,saystheTradesUnionCongress(TUC).TUCpointsoutthatsomefour-fifthsofnewjobscreatedhavebeeninpartoftheeconomywhereaveragepayratesarelessthananhoursincetherecessionbegan.Manyofthesejobsareontemporaryorzerohourscontracts.AreportfromtheOfficeforNationalStatisticspublishedinFebruaryshowedthatrealwageshavebeenfallingconsistentlysince2010.It’sthelongestperiodsinceatleast1964.“We’restillinthehardestlivingstandardssqueezeforoveracenturyandthosewhoarealreadyworkinghavehadyearsofreal-termspaycuts,”saysTUCspokespersonLizChinchen.“Understandingthepressuresthatstafffaceisagoodstartingpointforanyemployer.Ifemployerswanttoshowconcernfortheirstaff,theyshouldbepayingthemwellandunderstandthatzerohourscontractsbringinsecurityandextrememoneyworries.”操作提示:句子正确选择下拉选项框为T;句子错误选择下拉选项框为F。1.AccordingtoresearchbyTopEmployers,manycorporationshaveenoughtalentsfortheirdevelopment.[答案]F2.Thedatashowsthekeytoattractingtalentsistoofferhighsalary.[答案]F3.Thebiggestchallengeforemployerstoiskeepingstaffinthelongrun.[答案]T4.Notallemployeesbelievethattheycangetabetteroffer.[答案]T5.Thewageshavebeenrisingconsistentlysince2010.[答案]F单元自测3试题及答案备注:测试中共有6道随机题,其中有5道选择题和1道完形填空题。第一大题:选择填空(每题10分,共5题)―_________Everythingisgoingsmoothly.[答案]Whatdoyouthinkofeverything?―Areyougoingonholidayforalongtime?―__________________A.Itwasalongtime.B.Twoweeksago.C.No.Onlyacoupleofdays.―IwonderifIcoulduseyourcomputertonight?―_________A.Sure,goahead.B.Itdoesn’tmatter.C.Whocares?―Inwhatformwillyoutaketheinvestment?―__________________A.Yes,wewill.B.We’llcontributeasiteandtherequiredpremises.C.We’llgiveinvestment.―Isitmoreadvisabletoupgradeourpresentfacilitiesthantakingtheriskofopeninganewpark?―__________________A.Thankyou.B.I’mgladtohearthat.C.Idon’tthinkso.―Isitpossibleforyoutoexpandbusinessthere?―__________________A.Ilikeit.B.I’dloveto.C.Yes,Ithinkso.Abudgetisanestimationofthe_________and_________overaspecifiedfutureperiodoftime.A.cost;expenseB.revenue;expensesC.revenue;interestIfthebuildingproject_________bytheendofthismonthisdelayed,theconstructioncompanywillbefined.A.tobecompletedB.iscompletedC.beingcompletedJohnaswellasMike_________justbeenbackfromanimportantmeeting.A.haveB.hasC.hadLet’sdiscusstheseproblemsatthemeeting,_________?A.doweB.shallweC.willyouPurchasingthenewproductionlinewillbea_________dealforthecompany.A.profitableB.forcefulC.tremendousRent,electricityandinsuranceareallexamplesofthecompany’s_________.A.overheadB.turnoverC.assetsThemanagerurgedhisstaffnotto_________thesplendidopportunity.A.slideB.missC.escapeTheyaretryingto_________thewastedischargedbythefactoryforprofit.A.exposeB.exhaustC.exploitTheyrecommendedthattheamusementpark_________.A.wasextendedB.willbeextendedC.beextendedYoucangoout,_________youpromisetobebackbefore12o’clock.A.sofarasB.asfarasC.aslongas第二大题:阅读理解/翻译/听力理解/完形填空(题型随机)(共50分)从下列带★题库中抽其中1道试题!!!★翻译为下面的句子选择正确的翻译(每题10分)。操作提示:通过题干后的下拉框选择题目的正确答案。1.Thecostofthenewprojectwillgooverbudget.A.新项目的支出将超过预算。B.新项目的支出将在预算以内。C.新项目的支出将重新核算。2.Howwilltheevaluationoftheseinvestmentsbecarriedout?A.如何进行这些项目的投资?B.如何对这些投资进行评估呢?C.如何对这些项目进行评价?3.Acreditcardisaninterestfreeshort-termloan.A.信用卡是短期的无息贷款。B.信用卡倾向于短期贷款。C.信用卡贷款不用还款。4.Assessingthedataisavitalpartofcreatinganeffectivemarketingstrategy.A.数据评估就是要制定有效市场营销策略。B.数据评估和市场策略都非常重要。C.数据评估是制定有效市场营销策略的重要一环。5.Weshoulddiscouragepeoplefromusingtheircarsinthecitycenters.A.我们应该鼓励人们在市中心开车。B.我们应该鼓励人们不要在市中心开车。C.我们应该劝阻人们不要在市中心开车。★完型填空(每空10分)。操作提示:通过题目中的下拉选项框选择恰当的词语补全填空。ManypeoplewhoworkinLondonprefertoliveoutsideit,andtogototheiroffices,factoriesorschoolseverydaybytrainorbybus,eventhoughthismeanstheyhavetogetupearlierinthemorningand{arrive;getto;go}homelaterintheevening.OnebenefitoflivingoutsideLondonisthathousesarecheaper.EvenasmallflatinLondon{without;with;near}agardencostsquitealottorent.Withthesamemoney,onecangetalittlehouseinthe{city;place;country}withagardenofhisown.Then,inthecountryonecanbefree{outof;from;without}thenoiseandhurryofthetown.Althoughonehastogetupearlierandspendmoretimeintrainsorbused,onecansleepbetteratnight,and,duringweekendsandonsummerevenings,onecanenjoythefreshcleanairofthecountry.Ifonelikesgardening,onecanspendone’ssparetimedigging,planting,wateringanddoingalotofotherjobswhichareneededinthegarden.Then,whentheflowersandvegetablescomeup,onehastherewardofapersonwhohassharedthesecretsof{working;nature;gardening}.(1)A.arriveB.gettoC.go(2)A.withoutB.withC.near(3)A.cityB.placeC.country(4)A.outofB.fromC.without(5)A.workingB.natureC.gardening★阅读理解阅读下面的文章,根据文章内容,完成相应的选择题。(每题10分)THREESTEPSTOAGOODMARKETINGBUDGETWithoutgoodbudgetmanagement,youarelikelytooverspendonmarketingaccidentally.Herearethreestepsthathelptomakeagoodmarketingbudget.STEP1:ORGANIZEFINANCIALINFORMATIONThefirststepistobeclearofyourcurrentfinancialsituation.Youneedtoknowhowmuchmoneyyourcompanymakesmonthlyandthechangesthatmightariseinthefuture.Althoughincomeflowschangethroughouttheyear,youmustorganizetheinformationbasedonreliablerevenue-theminimumamountofmoneyyourcompanymakeseachmonth.Arealisticbudgetplanwillalwaysfocusontheincomethatexceedstheexpenses,notthetotalrevenuethatcomesin.Whenyouhavedeterminedtheamountofdisposableincomeavailableforthecompany,youshoulddeterminewherethemoneywillgo.STEP2:DETERMINEWHEREYOUWANTTOSPENDMARKETINGFUNDSAfteryouknowthetotalamountavailabletospendonmarketing,thenextstepishowyouplantospendthatmoney.Threemainfactorsdecidehowyouspendmarketingfunds:thebudgetamount,yourpastexperiences,andwhereyoucanreachtherightaudience.Youwillstartorganizinghowtospendthefundsbasedontheamount.Besides,youneedtoconsiderthestrategiesthathaveworkedinthepast.Also,youneedtoconsiderwhichmarketingchannelswillallowyoutoreachtherightaudience.STEP3:ASSESSDATAANDMAKEAPPROPRIATECHANGESThefinalstepinbuildingagoodmarketingbudgetistheanalysisoftheplanandanychangesthatmayimproverevenue.Ultimately,marketingisdesignedtobringinextrarevenue.Iftheactivitydoesnotbringinanyadditionalrevenueoveritscost,thenitisbettertochangestrategyandtrysomethingelse.Assessingthedataisavitalpartofcreatinganeffectivemarketingstrategy.Evaluationbeginswithcomparingpastperformancetotheperformanceaftermarketingtheproductorservices.However,agoodbudgetaloneisnotenough.Youhavetotakeactionandremaincommittedtofollowingthroughyourplan.Bykeepingthebudgetinmindwhenyoumakedecisions,youwillhavetheopportunitytoworkoutdifferentstrategiestofindthebestsolutionsforyourbusinessgoalsandpreventoverspendingonmarketing.操作提示:通过题干后的下拉框选择题目的正确答案。1.Whatshouldthebudgetplanbebasedon?A.Thecompany’sreliableexpense.B.Thecompany’sreliableincome.C.Thecompany’sreliablecost.2.WhatdoesdisposableincomemeaninPassage3?A.Totalincome.B.Previousincome.C.Netincome.3.Youhavetobeclearof_________whenorganizingfinancialinformation.A.theincomeandexpensesB.themarketingfundC.thebudgetmanagement4.Thethreemainfactorsthatdecidehowyouspendmarketingfundsare_________.A.themoneyyouhaveearned,theactualexpensesandthemoneyyouwillexpendB.thebudgetamount,yourpastexperiencesandwhereyoucanreachtherightaudienceC.theassetsyouhave,theproductandtheincome5.Keepingthebudgetinmindwhenmakingmarketingdecisionswillavoid_________.A.usinglessthanyouearnB.usingmoneyunnecessarilyC.usingmorethanyouearn★阅读理解阅读下面的文章,根据文章内容判断文章后的句子是正确(T)还是错误(F)。(每题10分)SAVEMONEYBYUNDERSTANDINGWHYYOUSPENDITTosavemoney,yousimplyneedtospendlessthanyouearn.Itiseasytosay,butwhyisitsodifficulttodo?Toanswerthisquestion,youneedtostudythefactorsthatkeepyouspendingallthetime.EASYACCESSTOCREDITFormostpeople,thisisthebiggestreasonforoverspending.Peoplecaneasilygetacreditcard,simplybyfillingoutashortforminabankorjumpingontheirwebsite.Theycanborrowmoneyfrombankstogoshopping,evenbuycarsorhouses.Whenyouaren’tphysicallyhandingsomeonemoneyoracheckforapurchase,youwillfeelyouarespendingfreemoneyoryouaren’tspendingmoneyatall.Tryusingcashtogetyourspendingundercontrol.MISUSINGCREDITCARDSAcreditcardisaninterestfreeshort-termloan.Whenusedasplanned,thiscanbeapowerfulfinancialtool.Theproblemiswhenyoubegintoletthebalancecontinuefrommonthtomonth.Ifyoumakea$200purchaseonyourcreditcardandfindoutthatattheend
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