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ActionPlanfor
ExecutivesTaking
aNewRole
Usethistoolkittospeedyourimpact.
CMOsneedtoprotecttheresourcestheyneedtodelivervalue
1
Tailoryour
transitionplan
2
4
5
Focuson
quickwins
5bigopportunitiestomake
animpactfromDay1
Fortypercentofexecutivesareunderperforming
onmeetingobjectivesduringtheirtransition.
Toexertmaximuminfluenceanddemonstrate
impactquickly,excelatthesefivepractices.
Establishyour
personalbrand
3
Targettheright
relationships—
andthen
buildthem
Assessthe
organization’s
capacityfor
change
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ActionPlanforExecutivesTakingaNewRole
2
Opportunity1:Tailoryourtransitionplan
Hint:Useyourinitialdaysasaspringboardtoformulateandplanyourlong-termvisionforsuccess.
Evenbeforeyouronboarding,prioritizekey
activitiesforyourfirsttwoweeks—andpreparetobuildyourcomplete90-or100-daytransitionplan.
Theplanshouldcoverfivephasesinwhichyouestablishyourself,yourvision,actionplansandquickswins,andpreparetomeasureresults.
Gartnerclients:Accessthefullresearch
here
.
Talktousabout
becomingaGartnerclient.
Measure
Act
Plan
Assess
Prepare
Prepare
•Learnthe
organizationalculture
•Builda
communicationplan
•Alignon
expectationsfortherole
Source:Gartner
Act
•Executeon
quickwinsforthefunction
•Defineanext
setofstrategicinitiatives
Measure
•Reviewthe
planandmakeadjustments
•Communicatesuccesses
Plan
•Createafunctionstrategy
•Identifyearlywins
Assess
•Assessyourfunction
•Buildrelationships
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ActionPlanforExecutivesTakingaNewRole
3
Opportunity2:Establishyourpersonalbrand
Hint:Howpeopleperceiveyouaffectshowquicklyyou’llbecomeinfluential.
Eachmovetoanewrolebringswithittheopportunitytodemonstrateandshapenewperceptionsofwhoyouareandwhatvalueyoubringwithyou.
Thewindowtodothatissmallandstarts
closingtheminuteyoustartinyournewrole.
Manyexecutivesdonotrealizetheimportanceofunderstandingandmanagingyourpersonalbrand,andhowitcanshapeyourinfluenceintheorganizationintothefuture.
Gartnerclients:Accessthefullresearch
here.
Talktousabout
becomingaGartnerclient.
Theexecutivepresencewheelofinfluence
Impact
Whatpeopleknow
andthinkbased
onyourstatusand
reputation
You
Impressions
Whatpeoplefeelbased
onyourappearancesand
communications
Source:Gartner
Whatpeopledo
becauseoftheir
experiences
withyou
品
Image
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ActionPlanforExecutivesTakingaNewRole
4
Typeinthefieldsbelowtocompletetheinteractiveworksheet.
Tool:Developyourpersonalbrand
Howdoyouseeyourself?
Howdoothersseeyou?Whatchallengesdoyouface?
Whatwillyoudotomeetthese
challenges?
FollowUsonLinkedIn
BecomeaClient
ActionPlanforExecutivesTakingaNewRole
5
Opportunity3:Targettherightrelationships—andthenbuildthem
Hint:Missingakeystakeholderor
selectingthewrongstakeholderstoformearlyrelationshipswithposesapotentialperformancerisk.
Youwon’thavetimetotalktoeverypotentialstakeholderduringyourfirstfewmonthsin
therole.
Prioritizeyourrelationshipbuildingonthe
peoplewhowillhaveadirectimpactonyourfuturesuccess.
Thefirststepistoknowyourstakeholders,thenprioritizeyourtime,andfinally,engageandnurturethoserelationships.
Gartnerclients:Accessthefullresearch
here.
Talktousabout
becomingaGartnerclient.
Organizationalstakeholderactionprioritization
Direct
Isthisadirector
indirectstakeholder
formyfunction?
Indirect
Source:Gartner
Yes
Arethereanyconcerns
orpriorities
relatedtothisstakeholder?
No
Yes
Arethereanyconcerns
orpriorities
relatedtothisstakeholder?
No
Assessconcerns
andcreate
actionplanto
address.
Howmuch
influencedoesthisstakeholderhaveovermy
success?
Doesmypeer
whodirectly
workswiththis
stakeholderneedinformationor
supportfrom
me/myfunction?
No
Understand
whoownsthis
stakeholder
relationshipfor
theorganization
andwhether
theyrequire
supportfrom
yourfunction.
Whatisthe
healthof
thecurrent
relationship
withthe
stakeholder?
Identifythe
ownerofthe
stakeholder
relationship
onyour
teamandthe
statusofthe
relationship.
Ensureyour
peerisgetting
needed
resources.
Short-TermActionItem
Medium-TermPriority
Nonurgent
Engagethe
stakeholderto
continuetofostertherelationship.
Investigateandremedythe
relationship.
Nota
greatdeal
Significant
Weak
Solid
Yes
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ActionPlanforExecutivesTakingaNewRole
6
Typeinthefieldsbelowtocompletetheinteractiveplan.
Tool:Developastakeholderengagementactionplan
Stakeholderpriorityactionitem
Askyourself:
Howurgentisthisaction?Towhatextentdoesactingonitchangemyprobabilityofsuccessorfailure?
Timeframe
Askyourself:
Doesthisactionneedtobetakeninthenext30days/90days/sixto12months?
Owner
Askyourself:
AmItherightpersontoownthis
orshouldthisbedelegatedtoastaffmember?
Guidanceneeded
FollowUsonLinkedIn
BecomeaClient
ActionPlanforExecutivesTakingaNewRole
7
P
r
e
v
e
n
t
e
i
t
F
i
x
3pillarsofchangefatiguemanagement
Idnfy
Equip
managerstoidentifyhotspots
points
Freeup
capacityfor
change
Rebuild
trustwith
openchange
conversations
Reengage
employees’
“whyforwork”
Source:Gartner
Educateworkforceonfatigue
Escalateturning
drivers
Normalizeproactive
ChangeFatigue
rest
Management
Build
psychological
safetyinto
teams
Employees
co-create
change
strategy
Opportunity4:Assesstheorganization’scapacityforchange
Hint:Diagnosethestateofthefunctionyou’retakingonanditscurrent
capabilitiesandcapacityforchange.
Yourneworganization’scurrentcapacityfor
changemayormaynotmatchyourambitions.Hencetheabilitytoaccuratelysensechangereadinessiscritical.
Quicklyidentifychangefatigueintheorganization,wherecapacitytochangehasbeenworndownbytoomanychanges.
Gartnerclients:Accessthefullresearch
here.
Talktousabout
becomingaGartnerclient.
FollowUsonLinkedIn
BecomeaClient
ActionPlanforExecutivesTakingaNewRole
8
Opportunity5:Focusonquickwins
Hint:Don’tjustthinkbig,butdothinkconnected.Impactisquicklydeliveredwhenexecutivesidentifycollective
quickwins.
Quickwinsshowclearvalueandareexecutedwiththehelpofyourdirectreports.
Toestablishcredibilityquickly,identifysmallprojectsboundedbyimpactandeffortthat
canhelpyoumakemeaningfulimprovementstotheorganization.
Pleaseusethismatrixtohelpidentifymeaningfulvalue-addedquickwins.
Gartnerclients:Accessthefullresearch
here.
Talktousabout
becomingaGartnerclient.
Projectprioritizationmatrix
High
Impact
Low
Source:Gartner
QuickWinsMajorProjects
Low-HangingFruitHygiene
High
Effort
Low
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ActionPlanforExecutivesTakingaNewRole
9
Highimpact
Remember:
1.Identifyshort-termprojectsthataddressstakeholderpainpoints.
2.Defineaprojectteamwithinthefunction,
andidentifyandappointrelevantstakeholderstospearheadtheproject.
3.Workwithyourdirectreportstoensureall
involvedstakeholdersarevisiblyaccountablefortheoutcomeofthisproject.
Typeinthefieldsbelowtocompletetheinteractivematrix.
Tool:Prioritizeyour3highest-valuequickwins
High-impact,low-effortinitiatives(topleftquadrantonquick-winmatrixonpage9)
1
2
3
Loweffort
FollowUsonLinkedIn
BecomeaClient
ActionPlanforExecutivesTakingaNewRole
10
Gartnertoolstoleverageduringyourtransition
fromnew-to-roletosuccessfulleader
Definetheleadershipvisionfor
yourrole
Useourdata-drivenactionableinsights
tounderstandyourstrategicpriorities
andbe
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