商务英语与函电询盘和回复

Enquiry&Reply---FromGroup1“2021/5/91Part1Enquiry2021/5/92Introduction1.Whatisanenquiry?2.Typesofenquiries4.Necessarycomponents

3.“FirstEnquiry”2021/5/93DefinitionWhatisanenquiry?Anenquiryismadewhenonepartyofatransactionwantstogetasupplyofproducts,serviceorinformationfromtheotherparty/parties.Itisthefirststepofabusinessnegotiation.Theessentialpointsofanenquiryshouldbe：simplicity,clearnessandconciseness.2021/5/94GeneralEnquiry---arequestforapricelist,catalogue,sampleorquotationofpriceandothertermsThiskindoflettershouldbesimpleanddirectincontent.SpecificEnquiry---anenquiryforgoodsofacertainspecification(Itismadewhenabuyerintendstoconcludesomebusinesswiththeseller.)Whenthisistobesent,manycompaniesuseaprintedformforthepurposeofeliminatingthetroubleofwritingaletter.Typesofenquiries2021/5/95“FirstEnquiry”:Ifabuyersendshisenquirytoasellerwhomhehasneverbeforedealtwith,thisisthe“FirstEnquiry”.Insuchaletter,heshouldbeginbytellingtheaddresseehowheobtainshisname.Somedetailsofhisownbusinesssuchasthekindofgoodshandled,quantitiesneeded,usualtermsoftrade,andanyinformationlikelytoenablethesuppliertodecidewhathecandoforyou,willalsohelp.2021/5/96Necessarycomponents11111111.Messrs.Brown&Clarkofthiscityinformusthatyouareexportersofallcottonbed-sheetsandpillowcases.…2.WehaveseenyouradvertisementinAlibaba.comandareinterestedin…3.WehavebeeninformedbytheBankofCanada,Vancouver,thatyouareoneoftheleadingexportersoftextilesinShanghaiand…4.WelearnfromourEmbassyinyourcountrythatyouaremanufacturingandexportingavarietyofCassetteTapeRecorders…Atfirst,youshouldshowhowyouobtainedtheaddressee’sinformation.2021/5/972)Weareproudtoinformyouthatweareoneofthebiggestsilkimportersintheworld,andwe’vebeenimportingfromIndiabefore.Necessarycomponents3)Ourfirm,establishednearlyhalfacenturyago,hasextensiveconnectionswithfoodstoresinthecitiesandtowns.1)Wearelargedealersintextilesandbelievethereisapromisingmarketinourareaforyourgoods.Secondly,addresser’sself-introduction.2021/5/98NecessarycomponentsThirdly,showwhatyouwant.quotations(price,price