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Unit12HowtoMakeaMagazineUnit12HowtoMakeaMagazin1Step1:GettingStartedCreateathemeorfocus.Whatistheprimarytopicofyourmagazine?Keepinmindthatmostmagazinesarepublicationsthattargetahighly-specificaudience(forinstance,peoplewhoareinterestedintravelingorbrideslookingforweddingideas).Step1:GettingStarted2☆
Askyourself:Willthisbeastandalonepublicationoroneinaseries?Ifit’spartofaseries,what’syourlargertheme?☆
Trytodrawthetitleofyourmagazineoutofthisoverarchingtheme.Notethatmostmagazineshaveone-ortwo-wordtitles(suchasTIME,NationalGeographic,Seventeen,RollingStone,andForbes).Notonlycanashorttitlesumupyourthemenicely,it’salsoeasiertodealwithfromadesignstandpoint.☆Askyourself:Willthisbea3Establishadeadline.Whendoyouplantohavethemagazinefinished?Askyourselfifyou’resettingreasonableexpectations,andifyoucanfeasiblyhavethemagazinefinishedandinthehandsofyourreadersbythedeadline.Establishadeadline.Whendo4Step2:CreatingContentWritearticles,columnsandstories.Whatdoyouwanttosaytoyourreaders?Whetheryourmagazineisbuiltaroundhumorousanecdotes,artyfiction,newsreports,high-browinterviews,oranycombinationorgenres,you’llneedtextualcontent.Herearesomepossibilitiestoconsider:Step2:CreatingContent5☆
Writearticlesabouttopicsyouoryourcollaboratorscareabout.Dotheytacklehumanitarianissues?Aretheyrelatedtocurrentevents?Dotheyofferadviceorinterviewinterestingpeople?☆
Writeshortstoriestogiveyourmagazineamorepersonaltouch.Thesecanbefictionornonfictiondependingonhowtheyrelatetoyourtopic.☆
Digupoldpoems,oraskfriendsifyoucanpublishtheirworkinyourmagazine.Thesewouldgiveamagazineanartisticflair.☆Writearticlesabouttopics6Gatherimages.Evenifyourfocuswillbewrittencontent,magazinesareavisualmedium.Greatimageswillkeepyourreadersinterestedandaddanotherdimensiontoyourarticles.Gatherimages.Evenifyourfo7☆
Takephotographsthatrelatetoyourcontent.Besuretoincludephotoswithempty,neutralspaces;thesemakegreatbackgroundsoverwhichtoplacewrittencontent.☆
Makeaphotojournalismproject.Thismeansexploringonetopicin-depthandguidingthereaderalongwithaseriesofphotos.Thisisagoodoptionforpeoplewithstrongphotographyskills.☆
Drawyourownpictures,orjoinforceswithsomeonewhodoes.Thisisrecommendedforanart-house-stylemagazine☆Takephotographsthatrelate8Designacover.Thecoverofyourmagazineshouldgivereadersatantalizingtasteofeverythingthat’sinside。Herearesomewaystoaccomplishthat:Designacover.Thecoverofy9☆
Makesureyourmagazine’stitleisprominent.Thoughmanymagazineswillchangethecoloroftheirtitlefromissuetoissue,thefontisalmostalwaysthesame.Settleononethat’seasytoread,recognizable,andhasanaestheticthatmatchesyourcontent.☆
Mostmagazinesputthisatthetopofthecover,inordertomakethebrandprominent.Forsomeinterestingexamplesofhowyoucanplaywiththeinterplaybetweenthetitleandwhat’sonyourcover,lookupcoverimagesforHarper’sBazaar.☆Makesureyourmagazine’sti10☆
Decidewhat’sgoingtobeonthecoverforthisissue.Fashionmagazinesoftenusecovermodels,whilegossipmagazinesusepaparazziphotos,andnewsmagazinesmightuseportraits.Whateverimageyouuse,itshouldlookcompellingandbeconnectedtoyourmagazine’smainstory.☆Decidewhat’sgoingtobeon11Step3:AssemblingYourContentChooseafinalaestheticforyourmagazine.Howyourmagazinelookswilldefineitsbrand,trytoconsiderthefollowingaspects:☆
Thefont:Areyouusingfontsinsidethemagazinethatareeasytoreadandfitwithyourtheme?Dotheycallbacktothefontyouusedforyourmagazine’stitle,onthecover?☆
Thepaper:Areyougoingtoprintyourmagazineonglossyormattepaper?Step3:AssemblingYourConten12☆
Thecolor:Somemagazines,suchasPeople,usedtobehalfcolor,halfblackandwhitetosaveoninkcosts.Manyliterarymagazinesareprintedinblackandwhite,thoughmostmainstreamtitleshavemovedtocolor.Considerwhatyoucanaffordtospendoninkperissue,andhowyoucanincorporatethatintoyourmagazine’slookandfeel.☆Thecolor:Somemagazines,s13Decidehowtoorderyourcontent.Howyouorganizeyourcontentinsidethemagazinedictateshowthereaderwillflipthroughit.☆
Usuallythetableofcontentsgoesfirst.Ifyourmagazinehasmanyads,therecanbeseveralpagesofthembeforethetableofcontents.Decidehowtoorderyourconte14☆
Acolophonfollowsthetableofcontents.Thecolophonshouldlistthetitle,thevolumeandissueofthemagazine,theplaceofpublication,andthepersonnelwhoworkedonit(suchaseditors,writersandphotographers).☆
Orderyourarticlessothatthemainpieceissomewhereinthemiddle,oreventowardtheback.☆Acolophonfollowsthetable15Producethelayoutofyourmagazine.Onceyouknowwhereyou’regoingtoputyourcontent,it’stimetolayitout.Exactlyhowyouchoosetodothiswilldependonwhatsoftwareyoudecidetouse,buttherearecertainelementstoremember:Producethelayoutofyourmag16☆
Keepyourformattingconsistent.Usethesameborders,styles,numbering,andfont.☆
Numberyourpages,especiallyifyou’veprovidedatableofcontents.☆
Makesureyourfinalproductiseven-numbered(countingthecover).Ifyoutrytomakeanodd-numberedmagazine,you’llhaveatleastoneblankpage.☆
Ifyou’remakingyourmagazinebyhand,nowisthetimetofigureouthowyou’lltransferyourcontenttothepage.Willyouprintitout?Writeitdirectlyontothepages?Pasteonphotos?☆Keepyourformattingconsist17Publishyourmagazine.Youcandothistheold-fashionedwaybyhavingitprinted,oryoucanpublishitonline.Researchyouroptionstoseewhatmakesthemostsenseforyourbudget.Publishyourmagazine.Youcan18Formoreinformation:Howtocreateamagazine:5tipsfromtopdesigners/how-to-create-a-magazine-1211113HowtoCreateaProfessionalMagazineLayout/tutorials/designing/how-to-create-a-professional-magazine-layout/HowtoStartaMagazine/article/how-to-start-a-magazine-a40128Formoreinformation:19ExercisesDecidewhetherthefollowingstatementsaretrue(T)orfalse(F)accordingtothetext:1.Mostmagazineshavemorethan3wordsforthetitle,becauseitcansumupyourthemenicely.2.Setreasonableexpectationsandhavethemagazinefinishedbythedeadline.3.Takephotographsthatrelatetoyourcontentandit’snoneedtoincludephotoswithempty,neutralspaces.4.Choosethefontthat’seasytoread,recognizableandhasanaestheticthatmatchesyourcontent.5.Agoodmagazineshouldkeepaconsistentformat,forexample,thesameborders,styles,numbering,andfont.Therearesometipsforyouwhenmakingamagazine,pleasetrytotranslatetheinformationintoChinese.ExercisesDecidewhetherthefo20Tips:EditThingsyou’llNeed→
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