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太奇2014年管理类专业 联考辅导
系统班英语翻译讲义
编讲:
1.
Newformsofthoughtaswellasnewsubjectsforthoughtmustariseinthefutureasthey
haveinthepast,givingrisetonewstandardsofelegance.
2.
Asalinguist,heacknowledgesthatallvarietiesofhumanlanguage,including
nonstandardoneslikeBlackEnglish,canbepowerfullyexpressive—thereexistsnolanguageordialectintheworldthatcannotconveycomplexideas.
3.
InAustralia-whereanagingpopulation,life-extendingtechnologyandchanging
communityattitudeshaveallyedtheirpart,otherstatesaregoingtoconsidermakingasimilarlawtodealwitheuthanasia.
4.
ProbablynomanhadmoreeffectonthedailylivesofmostpeopleintheUnitedStates
thandidHenryFord,apioneerinautoproduction.
5.
Whenanewmovementinartattainsacertainfashion,itisadvisabletofindoutwhatits
advocatesareaimingat,for,howeverfarfetchedandunreasonabletheirprinciplesmayseemtoday,itispossiblethatinyearstocometheymayberegardedasnormal.
6.
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Noclear-cutdistinctioncanbedrawnbetweenprofessionalandamateursinscience:exceptioncanbefoundtoanyrule.Nevertheless,theword“amateur”doescarryaconnotationthatthe concernedisnotfullyintegratedintothescientificcommunityand,inparticular,maynotshareitsvalues.
7.
Duringthediscussionofrocksingingversesatlastmonth’sstockholders’meeting,Levin
assertedthat“musicisnotthecauseofsociety’sills’andevencitedhisson,ateacherintheBronx,NewYork,whousesraptocommunicatewithstudents.
8.
Thegreatinterestinexceptionalchildrenshowninpubliceducationoverthepastthree
decadesindicatesthestrongfeelinginoursocietythatallcitizens,whatevertheirspecialconditions,deservetheopportunitytofullydeveloptheircapabilities.
9.
Theoriginalwriterisnotonewhodoesnotimitateothers,butonewhocanbeimitatedby
none.
10.
Thesoulischaracterizedbythesecapacities;self-nutrition,sensation,thinking,and
movement.
11.
Thethinkerdies;buthisthoughtsarebeyondthereachofdestruction.
12.
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Theartofbeingwiseistheartofknowingwhattooverlook.
13.
Lifeislikeay;It’snotthelength,buttheexcellenceoftheactingthatmatters.
14.
YoulaughatmebecauseI'mdifferent.Ilaughatyoubecauseyou'reallthesame.
15.
Regardlessheadtopwhatkindofthesky,Iwillgreetthewholestorm.
1
Wehavebiggerhousesandsmallerfamilies;moreconveniences,butlesstime;wehavemoredegrees,butlesscommonsense;moreknowledge,butlessjudgment;moreexperts,butmoreproblems;moremedicine,butlesswellness.
Wespendtoorecklessly,laughtoolittle,drivetoofast,gettoangrytooquickly,stayuptoolate,getuptootired,readtoolittle,watchTVtoooften,andpraytooseldom.
Wehavemultipliedourpossessions,butreducedourvalues.Wetalktoomuch,lovetoolittleandlietoooften.We'velearnedhowtomakealiving,butnotalife;we'veaddedyearstolife,notlifetoyears.
Wehavetallerbuildings,butshortertempers;widerways,butnarrowerviewpoints.Wespendmore,buthaveless;webuymore,butenjoyitless.
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We'vebeenallthewaytothemoonandback,buthavetroublecrossingthestreettomeetthenewneighbor.We'veconqueredouterspace,butnotinnerspace.We'vesplittheatom,butnotourprejudice;wewritemore,butlearnless;nmore,but plishless.
We'velearnedtorush,butnottowait;wehavehigher es,butlowermorals.Webuildmorecomputerstoholdmoreinformation,toproducemorecopies,buthavelesscommunication.Wearelongonty,butshortonquality.
Thesearethetimesoffastfoodsandslowdigestion;tallmenandshortcharacter;steepprofitsandshallowrelationships.Moreleisureandlessfun;morekindsoffood,butlessnutrition;two es,butmoredivorce;fancierhouses,butbrokenhomes.
Allofthiscausedacrisisofconfidence.Americansstoppedtakingprosperityforgranted.Theybegantobelievethattheirwayofngbusinesswasfailing,andthattheir eswouldthereforeshortlybegintofallaswell.Themid-1980sbroughtoneinquiryafteranotherintothecausesofAmerica'sindustrialdecline.Theirsometimessensationalfindingswerefilledwithwarningsaboutthegrowingcompetitionfromoverseas.Howthingshavechanged!In1995theUnitedStatescanlookbackonfiveyearsofsolidgrowthwhileJapanhasbeenstruggling.FewAmericansattributethissolelytosuchobviouscausesasadevalueddollarortheturningofthebusinesscycle.Self-doubthasyieldedtoblindpride."Americanindustryhaschangeditsstructure,hasgoneonadiet,haslearnttobemorequick-witted,"accordingtoRichardCavanagh,executivedeanofHarvard'sKennedySchoolofernment,"ItmakesmeproudtobeanAmericanjusttoseehowourbusinessesareimprovingtheirproductivity,saysStephenMooreoftheCatoInstitute,athink-inWashington,DC.AndWilliamSahlmanoftheHarvardBusinessSchoolbelievesthatpeoplewilllookbackonthisperiodas"agoldenageofbusinessmanagementintheUnitedStates."
Muchofthelanguageusedtodescribemonetary,suchas"steeringtheeconomytoasoftlanding"or"atouchonthebrakes",makesitsoundlikeaprecisescience.Nothingcouldbefurtherfromthetruth.Thelinkbetweeninterestratesandinflationisuncertain.Andtherearelong,variablelagsbeforechangeshaveanyeffectontheeconomy.Hencetheogythatlikenstheconductofmonetarytodrivingacarwithablackenedwindscreen,acrackedrearviewmirrorandafaultysteeringwheel.Givenallthesedisadvantages,centralbankersseemtohavehadmuchtoboastaboutoflate.Averageinflationinthebigsevenindustrialeconomiesfelltoamere2.3%lastyear,closetoitslowestlevelin30years,beforerisingslightlyto2.5%thisJuly.Thisisalongwaybelowthedouble-digit
rateswhichmanycountriesexperiencedinthe1970sandearly1980s.
Pricesdeterminehowresourcesaretobeused.Theyarealsothemeansbywhichproductsandservicesthatareinlimitedsupplyarerationedamongbuyers.ThepricesystemoftheUnitedStatesisacomplexnetworkcomposedofthepricesofalltheproductsboughtandsoldintheeconomyaswellasthoseofamyriadofservices,includinglabor,professional,transportation,andpublic-utilityservices.Theinterrelationshipsofallthesepricesmakeupthe“system”ofprices.Thepriceofanyparticularproductorserviceislinkedtoabroad,complicatedsystemofpricesinwhicheverythingseemstodependmoreorlessuponeverythingelse.Ifoneweretoaskagroupofrandomlyselectedindividualstodefine“price”,manywouldreplythatpriceisanamountofmoneypaidbythebuyertothesellerofaproductorserviceor,inotherwordsthatpriceisthemoneyvaluesofaproductorserviceasagreeduponinamarkettransaction.
Theincreaseininternationalbusinessandinforeigninvestmenthascreatedaneedforexecutiveswithknowledgeofforeignlanguagesandskillsincross-culturalcommunication.Americans,however,havenotbeenwelltrainedineitherareaand,consequently,havenotenjoyedthesamelevelofsuccessinnegotiationinaninternationalarenaashavetheirforeigncounterparts.Negotiatingistheprocessofcommunicatingbackandforthforthepurposeofreachinganagreement.Itinvolvespersuasionandcompromise,butinordertoparticipateineitherone,thenegotiatorsmustunderstandthewaysinwhichpeoplearepersuadedandhowcompromiseisreachedwithinthecultureofthenegotiation.Inmanyinternationalbusinessnegotiationsabroad,Americansareperceivedaswealthyandim al.ItoftenappearstotheforeignnegotiatorthattheAmericanrepresentsalargemulti-million-dollarcorporationthatcanaffordtopaythepricewithoutbargainingfurther.TheAmericannegotiator'srole esthatofanim alpurveyorofinformationandcash.
6
Poweringthegreatongoingchangesofourtimeistheriseofhumancreativityasthe
definingfeatureofeconomiclife.Creativityhascometobevalued,becausenew,newindustriesandnewwealthflowfromit.Andasaresult,ourlivesandsocietyhavebeguntoechowithcreativeideas.Itisourcommitmenttocreativityinitsvarieddimensionsthatformstheunderlyingspiritofourage.
Creativityisessentialtothewayweliveandworktoday,andinmanysensesalwayshasbeen.Thebigadvancesinstandardofliving–-nottomentionthebigcompetitiveadvantagesinthemarketce--alwayshavecomefrom”betterrecipes,notjustmorecooking.”Onemightarguethat’snotstrictlytrue.Onemightpointout,forinstance,thatduringthelongperiodfromtheearlydaysontheIndustrialRevolutiontomoderntimes,muchofthegrowthinproductivityandmaterialwealthintheindustrialnationscamenotjustfromcreativeinventionsliketheengine,butfromthewidespreadapplicationof“cookinginty”businessmethods
likemassivedivisionoflabor,concentrationofassets,verticalintegrationandeconomiesofscale.Butthosemethodsthemselveswerecreativedevelopments.
Theterm"businessmodel"firstcameintowidespreadusewiththeinventionof alcomputerandthespreadsheet(空白表格程序).Beforethespreadsheet,businessnningusuallymeantproducingasingleforecast.Atbest,youdidalittlesensitivityysisaroundtheprojection.Thespreadsheetusheredinamuchmoreyticapproachtonningbecauseeverymajorlineitemcouldbepulledapart,itcomponentsand ponentsyzedandtested.Youcouldaskwhat-ifquestionsaboutthecriticalassumptionsonwhichyourbusinessdepended-forexample,whatifcustomersaremoreprice-sensitivethanwethought?Andwithafewkeystrokes,youcouldseehowanychangewouldyoutoneveryaspectofthewhole.Inotherwords,youcouldmodelthebehaviorofbusiness.Beforethecomputerchangedthenatureofbusinessnning,mostsuccessful
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