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EnglishPresentationSkill2021/5/91Tounderstandthemajorprocessofpreparing,deliveringandendingasuccessfulpresentation.Tosharewithyouofsomeusefultacticswhenyouaregivingapresentation.TheObjective2021/5/92Today’sagendaStarter-CommunicationPreparingyourpresentationEndingyourpresentationDeliveringyourpresentation2021/5/93Starting-CommunicatingCreating&deliveringaneffectivepresentationrequiresabasicunderstandingoftheCommunicationprocessHumannatureistoassumethatwhenwecommunicatewedosoeffectivelyandthatifanythinggoeswrongthenitisresponsibilityoftherecipient/audienceThisisknownasthe:
Egocentric(自我中心的)Communicationmodel2021/5/94Starting-CommunicatingThereforeinanineffectivepresentation:ApresenterdecideswhathewantstosayandhowhewantstosayitwithnoregardforthecharacteristicsoftheaudienceThespeakerattachedtoomuchsignificanttotheirownroleinthecommunicationprocessPresentersoftenforgetthat…Whencommunicatingtoanaudiencethereishighchancethatamessagewillnotbefullyunderstood…2021/5/95Starting-CommunicatingInteractiveCommunicationbreakdown… Encodes(编码)themessage
Whatthepresenterthinkshesays… Whatthepresenteractuallysays… whatthereceiverthinkshesay… Whatthereceiveractuallysay… Decodes(解码)themessage
whatthereceiverthinksthepresentersays… whatthepresenterthinksreceiversays…Thereisatotal6chanceforacommunicationbreakdown.Thishasnoteventakenintoconsiderationcommunicationproblemsbroughtaboutthelanguageornot-facetofacepresentations
2021/5/96SummaryofStartingCommunicationisacomplexprocessItisuptothepresentertocheckthatthemessagehasbeenreceived,understoodandinterpretedcorrectlyEgocentricCommunicationoftenfailstodelivertheintendedmessageTranslationtheencodedmessagewillgreatlyreducethechanceofmisinterpretation(曲解)andmisunderstanding2021/5/97PreparingforyourpresentationStructureAimAudienceProfiling2021/5/98GreetIntroduceSelfAimOutlineTalkMainPartsSummary&ConcludeInviteQuestionWhatisagoodstructureAimYouraimiswhatyouwanttohappenasaresultofthepresentationItmustbedefinedbeforeyoustartyourpreparation2021/5/99AudienceprofilingBeforeplanningthecontentandstyleofyourpresentationyouwillneedtoanalyzetheaudienceyouwillbepresentingto.FormalCo-operativeAssertive(武断的)InformalDirectiveReflectiveEmotiveSupportivePeople’spersonalitiescanbebrokendownintothefollowing4types2021/5/910AudienceprofilingYourtacticswhenfacingdifferentaudience:Emotive(情感型):peopleorientatedandhighlysociableCharacteristics:Animated,Spontaneous,unstructuredandwelcomechange,don’tlikedetailAdvice:KeeppresentationshortandatoverviewlevelSupportive(支援型):Highinsocialability,lowindominance(统治)Characteristics:Loyal,steadyreliablegoodworkersAdvice:Avoidbeinguncaring/aggressive,Stayawayfromchange2021/5/911Yourtacticswhenfacingdifferentaudience:Directive(指示型):highindominance,moreformalCharacteristics:Aggressive,intense,pushyAdvice:Sticktofacts.Covereachpointclinically(客观地)Reflective(沉思型):lowindominance,moreformalCharacteristics:Precise,questioning,aloof(孤僻),scientific. Occupyproductrelatedjobs,scientistsandengineersAdvice:SupplylotsofdetailandsupportinformationAudienceprofiling2021/5/912Yourtacticswhenfacingdifferentaudience:Ifyouknowwhoisthedecisionmaker,thanaimthepresentationathim/herIfnot,yourbeststrategyistoprepareforadirectiveaudiencepersonalityAudienceprofiling2021/5/913SummaryofAudienceInordertogiveafullyeffectivepresentationyourstyle,contentandaimshouldbedirectedtowardsatargetaudience.Onlywhenyouhaveprofiledtheprospectiveaudience,youcanstartpreparingyourpresentation2021/5/914PreparingforyourpresentationIntroduction&BeginningsRhetoricalQuestionsSignposting2021/5/915ThebeginningofapresentationisveryimportantGoodopportunitytobuildrapportandgaintheirattention/
Introduction&beginningBreakingtheice:AskaquestionJoke Picture/Slides/Media TellaStoryStateaproblem Letaudiencetointroducehimself2021/5/916ArhetoricalquestionisaskedtoincreaseinterestamongsttheaudiencebutananswerisnotexpectedInordertobreakupapresentationyoucanpresentyourideasasquestionsratherthanaseriesofdirectcommentsandideasQuestionwillinvolveyouraudience.Theyalsomakeyourpresentationsoundmoreconversationalandcreateanticipationinthemindsofyouraudience
Rhetorical(设问)Questions2021/5/917Question: …..EmphaticStatementSo,justhowbadISthesituation cataSTROphicSo,justhowdifficultISit imPOssibleSo,justhowsureAMIthatwecandoit pOsitiveSo,justhowcompetitiveAREWE unBEAtableSo,justhowgoodAREtheresults spectacularSo,justhowsmallIStherisk nEgligibleSo,justhownewISthistechnology sTATEoftheart 2021/5/918TechniquetoshowwhereonepartofapresentationendsandwhenanewonestartsBreaksupthepresentationandmakesiteasiertofollowEspeciallyusefulinlongerpresentationstosummarizeacertainpointortodrawaconclusion
Signposting(路标)2021/5/919
Anexampletodeliveralongspeechwithseveralmajorpoints:Iamgoingtotalktoyoutodayabout….Solet’sstartbylookingat…Ok,that’sallIwanttosayaboutthispoint.Nowlet’smoveonto…Beforegoingon,I’dliketomentionthat…OkfinallyI’dliketoturnto…Sotosumup…First…Second…Third…Then…Next…Right,Letstopthere…2021/5/920SummaryIntroduction:Agoodopportunitytobreaktheicewiththeaudience/buildrapportRhetoricalquestions:Agoodwaytoincreasetheaudiencesattention.Signposting:Breaksupapresentation,allowtheaudiencetoknowwhenonepartendsandanotheronefinishes2021/5/921EndingyourpresentationSummaryorconclusionQuestionandDiscussionsHandlingQuestions2021/5/922Summary(摘要):Restates/Reviewskeypointswhichaudiencemustunderstandandremember(informativepresentation)Containsnonewinformationandisshort,strong,clearConclusion(结论):Cancontainrecommendations/Suggestion/callsforactionMaycontainnewandimportantinformationStatesthelogicalconsequencesofwhathasbeensaid(persuasivepresentation)
SummaryorConclusion2021/5/923Question:ImpliesaudienceislessexpertthanthespeakerBewareof“noquestion”scenario(haveoneortwoquestionstoasktheaudience)RemainincontrolDiscussion:GivetheimpressionofequalityandmorediplomaticStillneedtocontrolthediscussion
QuestionsandDiscussions2021/5/924AgoodpresentationcanberuinedbyapoorquestionandanswersessionBeforeyoupresentationyoushouldprepareyourselfforanypossiblequestionsandthinkcarefullyaboutsuitableanswers.Typesofquestion:Goodquestion:Thankpersonforaskingthem.Theywillhelptoyourmessageacrosstheaudience.UnnecessaryandirrelevantquestionYouhavealreadygiventhisinformationorthisisnotaquestionthatyoufeeltobecoveredinthispresentation.Pointthisout,answerbrieflyagainandtrytomoveon
Questions2021/5/925Exercise
Putthefollowingresponsesinto3groups:
Responsesto…
goodquestion,
unnecessary&irrelevantquestions
difficultquestions2021/5/926I’msorry,Idon’tknowthatoffthetopofmyheadThat’saninterestingpoint,canIgetbacktoyouonthatlater?IthinkthatIansweredthatearlier.GoodpointInteresting,whatdoyouthink?WellasIsaid…I’mafraidI’mnotinthepositiontocommentonthatI’mgladyouaskedthat.WellasImentionedearlier…Tobehonest,Ithinkyouraisedadifferentissue.That’saverygoodquestion.I’mafraidthatIdon’thavetheinformationwithme.2021/5/927TheanswerGood 4,8,11Unnecessary&Irrelevant 3,6,9,10Difficult:1,2,5,7,122021/5/928VisualAids&DescribingTrendsIntroductiontoVisualsVisualAids:Do’sandDon’ts2021/5/929Researchhasshown:Theimpressionmadebythevisualaidsisabout15%oftheoverallimpact. IntroductiontovisualaidsSpeakerisbackedbyvisualaids:ShowaprocessmoreeasilyHelppeopletounderstandandrecallfiguresCreatememorableimageinthemindMakeabstractideassuchastrends,moreconcrete2021/5/930Do’sChoosecolor,font,typeface carefully Facetheaudienceasmuchas possible Keepvisualaidsasclearas possibleUseapointerwhereverpossibleNumberyourslidesandensureyou haveacontentandsummaryslideDon’tsDon’tputupsomuchinformationat atimeDon’tblocktheaudiencesviewDon’tstartapresentationwithout beingveryfamiliarwithyourslides2021/5/931DeliveringyourmessageControllingPresentationNervesBodylanguageCommunication2021/5/932Whenspeakinginpublicourbodiesnaturallywithintoa“Fight”mechanismAdrenaline(肾上腺素)willbepumpedintoyoursystem.Thefollowingsituationalwayshappen:LegswobbleandunintentionalmovementoccurBodytemperaturewillincrease,sweatyandsufferfromahotforeheadFeelstressed,stumbleoveryourwordsmakingyouspeakalotfasterVoicegoesdryandyoubecomedehydrated
ControllingPresentationNerves2021/5/933EffectiveanddeeplybreathingDressing,controlthebodytemperatureStandstable,stopunnecessarymovementHoldyourhand,putthemalittlebitunderyourchestLearntocontrolyouradrenalin2021/5/934YouwillneedtobeawareofyourbodylanguagefromthemomentyoustandupuntilyourpresentationiscompletedPeopleform90%oftheiropinionofsomeoneinthe1st90secondsAbrilliantlypreparedpresentationcanberuined(荒废)ifaccompaniedbynegativeorhostile(敌对的)bodylanguage BodyLanguage2021/5/935EyecontactEssential,trytoinvolvethewholeaudienceFaceshownhasacorrectzoneforpositiveeyecontact
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