商务英语函电

关于商务英语函电商务英语函电课件-肖银娣1现在学习的是第一页，共19页LearningObjectivesAfterstudyingthelesson,youshouldbeabletoKnowprinciplesofbusiness-letterwritingKnowpartsofabusinessletterLearnthestylesofabusinessletterLearnsomegeneraltipsofwritingabusinessletterbystudying

sampleletters现在学习的是第二页，共19页I.Lead-inActivityQs:①Doyouoftenwritelettersore-mails?②Whodoyouwriteto?③Doyouthinkitstillnecessaryforustowriteletterstoothersinaninformationage?Askstudentstodiscusswiththeirpartnersandthenairtheirviewfreely.现在学习的是第三页，共19页II.BusinessLetter-Writing2.1IntroductiontoBusinessLetter-WritingQ:Whatdoyouthinkistheimportanceofbusinessletter-writing?KeyTerms:InternationaltradeBusinesscorrespondenceBusinessnegotiationImportance:Businesslettersareofcrucialimportanceintheconductofbusinessactivities.Theyplayanessentialroleinacompany’scorrespondencewiththeoutsideworld.现在学习的是第四页，共19页2.2PrinciplesofBusinessLetter-Writing7“C”sCourtesy礼貌Consideration体谅Completeness完整Clarity清晰Conciseness简洁Concreteness具体Correctness正确现在学习的是第五页，共19页

2.3PartsofaBusinessLetterQ:Whatshouldbeconsistedofinabusinessletter?A:Thebusinessletterconsistsofsevenstandardparts:theletterhead信头,thedate日期,theinsidenameandaddress封内名称与地址,thesalutation称呼,thebody正文,thecomplementaryclose结尾敬语andthewriter’ssignatureandofficialposition.现在学习的是第六页，共19页SupplementaryknowledgeOptionalpartsofabusinessletter：Attentionline交由某人办理eg:Attention:MissWangHui;FortheattentionofMissSmithSubject标题eg:Re:OrderNo.3033

译为：事由：第3033号订单Enclosure附件EtcStudythefollowingsampleletterscarefullyandfindeachpart:thestandardoneandtheoptionalone.

现在学习的是第七页，共19页2.4StylesoftheLetterTheFullBlockedForm齐头式（平头式）TheIndentedForm缩进式TheModifiedForm混合式现在学习的是第八页，共19页2.4.1SampleLetterASmith&EvansLtd.RegisteredNo.596183EnglandTel：01-36562341/2123UpperThamesStreetFax:987-42-883907LondonEC4VBanker:WestminsterBankE-mail:SmithEvans@

VATNo.SL114533535Yourref:OurRef:MMB/334-02Sept.2,2005Wongsheng&Co.Rm509-511TongleBldgShennanRd.,ShenzhenChina现在学习的是第九页，共19页Dearsirs,Re:Autumn–2005GuangzhouFairWeshallvisityourAutumn–2005ChineseExportCommoditiesFair.Kindlyletushavethefollowinginformation:1YourHallNumberandRoomNumberatthefair.2Canyoufurnishuswithsomesampletoysforfreedistribution?3ThedateonwhichwewillvisityourheadofficeinShanghai.Weawaityourreplywithkeeninterest.YoursFaithfully,ForSmith&EvanLtd.(signed)J.B.Anderson现在学习的是第十页，共19页Intheletterhead,whichinformationisincluded?Seeaboveletter.Nameandaddress,telephoneno.,emailaddress,VATno.,etc.Spotthelocationofeachpartoftheletterintheaboveletter.现在学习的是第十一页，共19页LanguagePoints11.Re:Autumn–2005GuangzhouFairSubject标题事由：秋季-2005广交会2.ChineseExportCommoditiesFair中国出口商品交流会3.Kindlyadv.友好地。体现了信件要求的礼貌性即courtesy4.furnishuswithsomesampletoys:furnish可理解成supply5.Distribution分发，商品流通翻译下面的句子：请寄给我们一些样品供免费分发。Pleasefurnishuswithsomesamplesforfreedistribution.6headoffice总部7.awaityourreply等候你方回复8.withkeeninterest殷切地现在学习的是第十二页，共19页2.4.2SampleLetterBHeilongjiangLightIndustrialProductsImport&ExportCorporationEstablishedin1952112ZhongshanRoad,NangangDistrict,HarbinChinaTelaxourRef:E-mail:heilight@OurRef:SM/L02-0031Date:Sept.2.2005S.M.TradingCo.Ltd.Box:6041KarachiPakistanAttention:MrMYasinMarlic现在学习的是第十三页，共19页DearSirs,Re:OurGeneralManager’sVisitMr.Y.M.ZhangandhisassistantwillarriveinKarachiat18:40,BeijingTime,Sept.9th(Mon)byPakistanInternationalAirlines(FlightNo0315).Pleasemeetattheairport.Theywillbringwiththemsomesamplesyouaskedfor,whichwouldbesalableinyourmarket.Thankyouinadvanceforyourhelp.YoursFaithfully,ForHeilongjiangLightIndustrialProductsImp/ExpCorporationLiWeiwei(Secretary)现在学习的是第十四页，共19页Qs:①Whatdoyouknowaboutthesenderoftheletterfromtheletterhead?A:Somebasicinformationaboutthecompany.Attention:thewritingofaddressinEnglish112ZhongshanRoad,NangangDistrict,HarbinChina译：中国哈尔滨南港区中山路112号②What’sthepurposeofwritingthisletter?A:ToinformS.M.TradingCo.Ltdofthearrivaltimeofhermanagerandhisassistantandaskthemtomeetthemattheairport.现在学习的是第十五页，共19页LanguagePoints21.GeneralManager