《实用商务英语写作教程》课件chapter 4 Emails

TOPICS02AdvantagesofE-mails03GuidelinesforUsingEmails01RulestoFollowaboutBusinessEmail04SampleEmailsI.RulestoFollowaboutBusinessEmail

Don’tuseyourcompany’semailtosendpersonalmessages.Justusethecompany’semailforpropercompanybusiness.Makesureyouareprofessionalandconscientiouswhenyouuseyourcompany’semail.I.RulestoFollowaboutBusinessEmailDon’tuseyourcompany’semailtotalkaboutaconfidentialsubject,suchasaraise,apromotion,oracomplaintaboutaco-worker.Whenyouuseyourcompany’semailtosendinformationtocustomers,makesureyourinformationistrueandcomplete.Ifyougivethecustomerswronginformationaboutprices,guarantees,orsafetyfeatures,yourcompanywillsufferlossessinceemailsarelegalrecords.II.AdvantagesofEmails2022/12/8Onceyouareonline,nofurtherexpense.Thosesentandreceivedemailscanbesavedeasily,reliablyandlogically.It’seasiertofileemailsthanpaper.Datastorageandcontactcanberealizedquicklyandeasily.II.AdvantagesofEmails2022/12/8Becauseincomingmessageshavesubjectlines,youcandeterminetoreceiveornotwithoutopeningit.Itcansavetimeandenergy.Youcanaccessyouremailsanywhereonline.Forexample,beforeyougoabroad,youcanemailyourselfacopyofyourpassport,insurancedocument,andanyotherinformationnecessary.Youcanuseemailtosendreminderstoyourself.III.GuidelinesforUsingEmails2022/12/8Makesureyouremailconfidentialandethical.Don’tforwardyourboss’soryourco-worker’semailwithoutthatperson’sapproval.Youcanuseemailtosendreminderstoyourself.Useanacceptableformat.Printtheemailswhenyouwanttoestablishandmaintainapapertrail.III.GuidelinesforUsingEmails2022/12/8Makeyouremaileasytoread.Breakyourmessageintoparagraphs.Avoidsendingemailsincapitalwordsandusingboldface,italicsandunderliningwhichmaynotbetranslatablebyyourrecipient’semailsystem.Writeinapositivetone.Avoidnegativewordsandblamingstatementsasmuchaspossible.

III.GuidelinesforUsingEmails2022/12/8Includetheactionyourequireoftherecipientintheemailsubjectline.Forexample,“amendtheL/C”.Avoidone-wordsubjects.Don’tusehighlyemotionalwordslike“urgent”“important”inyoursubjectline.Returnemailsasquicklyaspossible.

III.GuidelinesforUsingEmails2022/12/8Makesuretherightspelling,punctuationandgrammar.Thinkaboutwhatyou’rewritingbeforeyouhitthe“send”button.

IVSampleEmailsSampleEmail1—Thank-youforReferral(formal,preciseandindirectintone)To:<PavelStokowicz@163.com>From:<ElizabethMartino@163.com>Subject:

ThankYoufromElizabethDate:April17,2018DearPavelThankyousomuchforreferringmefortheJuniorAccountantpositionatRotaronganInternationalAirlinesLtd.Iamgratefulforthetimeyouspentreviewingmyapplicationandrecommendingmeforthejob.2022/12/8IwanttosharewithyoutheexcitingnewsthatIhavebeenselectedforanin-personinterviewwithRotarongan’shiringmanagernextweek.Whenshecalledmetosetupatimeforthisinterview,shespecificallymentionedhowimpressedshewasbythereferralletteryouwroteonmybehalf.Again,thankyousomuchforyourhelp.BestregardsElizabeth2022/12/8SampleLinesHowever,Imadeitclearthatpaymenthadtobemad