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1、The Utilization of Patent InformationInner Mongolia Yili Industrial Group Co., Ltd.September 2019Yili Group ProfileDevelopment of Intellectual Property RightsThe Role of Patent InformationYili Group ProfileInner Mongolia Yili Industrial Group Co., Ltd. is the flagship of Chinas dairy industry with t

2、he largest and the most complete product line, as well as the only one of Chinese enterprises which supplies dairy products for the Olympics and the World Expo successively on a basis of a standard quality.Yili Group ProfileMore than 1,000 series of Yili brand products, such as: popsicle, ice cream,

3、 milk powder, milked tea powder, asepsis milk, yoghurt, and cheese are made by affiliated enterprises of Yili Group. Among them, Classic Milk, Low-Lactose Nutrition Milk, Chang Qing Probiotics Yoghurt, “Jinlingguan”Formula Powder for babies and infants, Chocliz Serials, etc. are highly welcomed by c

4、onsumers.Yili Group ProfileMain business income of Yili Group reached 24.208 billion yuan in 2009, a year-on-year growth of 12.4 percent. In the first quarter of 2019, Yilis sales volume was up to 7.014 billion yuan, an increase of 37 percent.Yili Groups brand value has surged to 20.545 billion in 2

5、009 , and ranked first in the dairy industry for the sixth time with absolute advantage. Development of Intellectual Property RightsStrategic goals of IPRs are:Respect the IPRs of others, create, protect and use our own intellectual property rights to improve the enterprises core competence. Develop

6、ment of Intellectual Property RightsIP Organization Chart of Yili GroupDecision-Making LevelQuality Management DepartmentLegal DepartmentSecurity DepartmentIce DivisionMilk Powder DivisionYoghourt DivisionRaw Milk DivisionLiquid Milk DivisionDevelopment of Intellectual Property RightsIP Organization

7、 Chart of Yili GroupDecision-Making LevelQuality Management DepartmentLegal DepartmentSecurity DepartmentIce DivisionMilk Powder DivisionYoghourt DivisionRaw Milk DivisionLiquid Milk DivisionMainly make decisions to all maters relating to intellectual property rights in internal organizations, such

8、as IP strategy, mechanism, system, building and management of the system, etc. Development of Intellectual Property RightsIP Organization Chart of Yili Group Decision-Making LevelQuality Management DepartmentLegal DepartmentSecurity DepartmentIce DivisionMilk Powder DivisionYoghourt DivisionRaw Milk

9、 DivisionLiquid Milk Divisionresponsible for the groups IP matters, including management, application, analysis, plan, protection scheme, practice, etc. responsible for IP litigationresponsible for IP protection (cracking down on IP infringements)Development of Intellectual Property RightsIP Organiz

10、ation Chart of Yili GroupDecision-making LevelQuality Management DepartmentLegal DepartmentSecurity DepartmentIce DivisionMilk Powder DivisionYoghourt DivisionRaw Milk DivisionLiquid Milk DivisionFive divisions have IP relevant administrative departments and designate staff for intellectual property

11、 work.Development of Intellectual Property RightsIntellectual Property System of Yili Group1. Intellectual Property Management Regulations of Inner Mongolia Yili Industrial Group Co., Ltd. 2. Commercial Secrets Management Regulations of Inner Mongolia Yili Industrial Group Co., Ltd. 3. Instruction M

12、anual for Intellectual Property of Inner Mongolia Yili Industrial Group Co., Ltd. Development of Intellectual Property RightsAs of December 31, 2009, Yili Group has applied for 1017 patents, among which 221 are inventive patents.Since 2019, the number of inventions and utility model applications of

13、Yili Group has maintained an increasing trend for years.Development of Intellectual Property RightsIn December 2019, Yili Group established Chinas first and the only Patent Information Service Platform for dairy industry.In May 2019, Yili Group was awarded as the Second Batch of National Advanced Un

14、it of Enterprise and Public Institution Patent Experimentation.Development of Intellectual Property RightsIn September 2009, Yili Group was awarded as the National Model Unit of Enterprise and Public Institute IPR, which is unprecedented in domestic dairy industry. The Role of Patent InformationRisk

15、 Analysis of IPRsPatent ApplicationMonitoring and WarningGrasp market trends, consolidate market positionPatent search, PatentanalysisThe Role of Patent InformationYili Group always adhere to pinciples of driving business development with independent innovation and protecting market position with in

16、tellectual property in the process of market developing.Risk Analysis of IP for New Products before R&DEnsure new products not infringe IPRs of othersFind the innovation in the invention of new product and technology and make an application to protect product, technology and the future consumer mark

17、et.The Role of Patent InformationStarting from the patent application, R&D and IP personnel will search patents according to relevant regulations, and put search results in the patent application notice.The Role of Patent InformationIn the patent search, Yili Group has its unique search channel, the

18、 Patent Information Service Platform for Foreign and Domestic Dairy Industry, jointly established with the State Intellectual Property Publishing House.initiated in 2019upgraded in 2019The Role of Patent InformationThe upgraded service platform can be searched more efficient and faster to the expectation of R&D personnel.enhance the work efficiency of R&D personnelhelp R&D to timely and eff

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