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1、Fundamentals of Business English基础商务英语教材:新编剑桥商务英语(初级) 学生用书(第三版) Rolf Cook and Mara Pedretti 经济科学出版社教师:李娟 讲师 衡阳师范学院外语系 Email: Pre-course Qs:vWhat is business?vWhat is business English?vWhat is BEC?vthe activity of making money by producing or buying and selling goods, or providing servicesv1. Busines
2、s English is English language especially related to international trade. Many non-native English speakers study the subject with the goal of doing business with English-speaking countries, or with companies located outside the Anglosphere but which nonetheless use English as a shared language or lin
3、gua franca. source: /wiki/Business_EnglishInternational Trade, Finance, Banking, Accounting, Delivery,Transportation, Logistics, Economy, Insurance, Management, MarketingServiceThe Cambridge Business English Certificate is an international Business English examination. It was i
4、ntroduced by the University of Cambridge Local Examinations Syndicate in Europe in 1998. BEC offers a language qualification for learners who use, or will need to use, English for their work.v BEC is a practical examination that focuses on English in business-related situations. There is little focu
5、s on grammar in the examination. The major emphasis is on the use of language skills: reading, writing, listening and speaking. Each accounts as 25% of the total mark.英国剑桥大学是一所世界闻名的高等学府,剑桥大学考试委英国剑桥大学是一所世界闻名的高等学府,剑桥大学考试委员会为其下属机构,该委员会所提供的英语作为外国语员会为其下属机构,该委员会所提供的英语作为外国语(EFL)的系列考试获得世界各国的承认,被用于入学、就)的系列考试
6、获得世界各国的承认,被用于入学、就业等各种用途。目前该委员会在世界一百多个国家设有考点,业等各种用途。目前该委员会在世界一百多个国家设有考点,每年参加该系列考试的有一百多万人。每年参加该系列考试的有一百多万人。 中国教育部考试中心是我国国家级教育考试主管部门,中国教育部考试中心是我国国家级教育考试主管部门,负责承担各项国家级教育考试并受教育部委托代办海外机构负责承担各项国家级教育考试并受教育部委托代办海外机构在我国举办的各类教育考试。在我国举办的各类教育考试。 商务英语证书考试(商务英语证书考试(BEC)由中英双方合办。英国剑桥)由中英双方合办。英国剑桥大学考试委员会负责命题,阅卷,颁发证书。
7、中国教育部考大学考试委员会负责命题,阅卷,颁发证书。中国教育部考试中心负责报名、印制试卷和组织考试。试中心负责报名、印制试卷和组织考试。 BECBEC考试的考试等级如何规定?考试的考试等级如何规定?BECBEC共分三个等级:共分三个等级:BECBEC初级(初级(BEC Preliminary LevelBEC Preliminary Level,缩略为缩略为 BEC Pre.BEC Pre.),),BECBEC中级(中级(BEC Vantage LevelBEC Vantage Level,缩略为,缩略为 BEC Van.BEC Van.),),BECBEC高级(高级(BEC Higher L
8、evelBEC Higher Level,缩略为,缩略为 BEC BEC Hi.Hi.)。以前分别称作)。以前分别称作BEC1BEC1,BEC2BEC2和和BEC3BEC3。考生可根据自己的英。考生可根据自己的英语水平自由选择相应级别报考。语水平自由选择相应级别报考。 BEC考试相关网站v http:/ v http:/ v http:/ http:/ v http:/ v For more information about BEC, refer to your book on page 14商务英语学习相关网站v商业周刊商业周刊 http:/ v金融时报金融时报 http:/ v财富财富
9、http:/ http:/v福布斯福布斯 http:/v企业家企业家 http:/ Business topic 1.1 World of workModule 1New words and expressionsv business n. 工商企业;商行;商业工商企业;商行;商业v technique n. 技巧,技能技巧,技能v cross-cultural adj. 跨文化的跨文化的v Internet n. 英特网,国际互联网英特网,国际互联网v presentation n. 口头报告,陈述,叙述口头报告,陈述,叙述v public speaking 演说,演讲演说,演讲v cons
10、ultant n. 顾问顾问v consultancy n. 咨询公司咨询公司v run vt. 开办(课程开办(课程/ 讲习班)讲习班)v one-to -one 一对一的一对一的v accredited adj. 公认的公认的v motivational adj. 激发积极性的,激发积极性的,v client n. 客户客户v entertaining adj. 有趣的,使人愉快的,有趣的,使人愉快的,v professional adj. 专业的,职业的专业的,职业的v involve vt. 包含、需要、使成为必要部分包含、需要、使成为必要部分v responsibility n. 责
11、任,所负责的事情责任,所负责的事情v be responsible for sb./ sth. 对某人对某人/某事负责某事负责v title n. 头衔,职称头衔,职称v sample n. 样品样品 试用产品试用产品v account n. 账目,账户账目,账户 v correspondence n.(来往的)信件(来往的)信件v badge n.徽章徽章v identify vt. 发现,确定发现,确定v workshop n. 研讨会,讲习班研讨会,讲习班v catering service 餐饮服务餐饮服务v MD managing director 的缩写,总经理,执行董事的缩写,总
12、经理,执行董事v gadget n. 小巧的器械,小玩意儿小巧的器械,小玩意儿v interior adj. 车内产品,内部装饰车内产品,内部装饰v memo n. 备忘录,便条,便笺备忘录,便条,便笺v electrical appliances 电器,家用电器电器,家用电器v ship vt. 运送运送v power point 电子版幻灯片电子版幻灯片v bonus n. 奖金奖金v catalogue n. 产品目录产品目录v positive adj. 积极乐观的积极乐观的v presence n. 仪态,风度,风采仪态,风度,风采v diary n. 记事簿记事簿v Athens
13、n. 雅典(希腊首都)雅典(希腊首都)ReadingGrammarSpeakingTraining and workshopsWork-life balanceListeningWhat does your job involve?The present simple & Adverbs and expressions of frequency1.1 World of workTraining and workshopsvWarm-up Q: Have you ever attended any training courses?ReadingTRAININGJ&CTRAINI
14、NGMODULE I BUSSINESS TOPIC1.1World of workREADINGTraining and workshopsIJ&C Training is a company providing training for other businesses. Look at the courses J&C Training offers and tick the ones that you find interesting. Compare with a partner and explain why the courses interest you.Sell
15、ing techniquesCross-cultural communicationBusiness English intensive coursesHow to set up a businessthrough the internetTeam buildingPublic speakingHow to deal with difficult customersHow to give effective presentationsHealth and safety in the workplaceSpeed reading and memorysupertraining1.1READING
16、1.1READING1.1READING1.1TRAININGJ&CMODULE I BUSSINESS TOPIC“对对感兴趣感兴趣”的常用表达法的常用表达法vsb. is interested in sth. / sth. interests sb. / sb. finds sth. interestingvsth. appeals to sb. / sth. is appealing to sb. / sb finds sth. appealingvsb. is attracted by sth. / sth. attracts sb. / sth. is attractive
17、to sb.Match the jobs (1- 4) with their definitions (A-D)2 21 an author2 a speaker3 a trainer4 a consultantA someone who talks at public eventB someone who helps people to improve at a sport , skill or school subjectC someone who advises people on a particular subjectD someone who writes books or art
18、icles( D )( A )( B )( C )MODULE I.I BUSSINESS TOPIC3 3Read this profile about the owner of J&C and fill the gaps with the jobs in exercise 2.TRAININGJ&C- About us- About usJ&C is a training consultancy for personal and professional development in the workplace . It is based in Oxford and
19、 it is run by Janet Coyte. Janet is an experienced teacher and (1)_. She runs courses and workshops for companies and universities. As a (2)_, she helps business people overcome difficulties. She sometimes gives one-to-one sessions on the phone or via email.trainerconsultantShe is the (3)_of several
20、 books, and she writes articles on public speaking and presentation skills. Janet is also an internationally accredited public (4)_, and she gives motivational talks around the world. Clients of J&C say that their courses are entertaining, professional and very practical.authorspeakerMODULE I.I
21、BUSSINESS TOPIC4 41I want to study business English, but I cant travel to Oxford. ( )2Our university department needs some IT training. Can you help? ( )3I want to give a speech at my brothers wedding. ( )4Id like some help with writing a novel. ( ) 5Our company would like some information on team-b
22、uilding weekends. ( )Read the five sentences from emails sent to J&C Training. Which requests can J&C help with?YesNoNoYesYesMODULE I.I BUSSINESS TOPICDifferent Types of TrainingDifferent Types of TrainingLISTENINGJob titles What does your job involve?5Five people from different companies ar
23、e attending a J&C workshop on public speaking. Match their job titles (1-5) with their responsibilities (A-E). Write the correct letter A-E for each job.Responsibilities1Chief financial officer (CFO) _ 2 Management consultant _3 Personal assistant (PA) _ 4 Quality manager _5 sales representative
24、 (rep) _A visits customers, leaves samples and supports the customer services department.B is responsible for testing new products and deal with customers complaints.C interviews clients and gives them advice.D is responsible for the companys accounts, and controls money coming in and going out.E or
25、ganises meetings and deals with correspondence.ABCDEMODULE I.I BUSSINESS TOPIC6 61.1 Listen to the five workshop participants introducing themselves. Complete the badge with the correct job title for each person.TRAININGJ&CKatherine AlessiMarfil Solutions_TRAININGJ&CKostas HadavasAthens Dail
26、y Menu_TRAININGJ&CSuzanne WilkesP&B Europe_TRAININGJ&CCarmen SellesCarSpek_TRAININGJ&CMark JenkinsSoap Heaven_management consultantquality managerpersonal assistantchief financial officersales representative MODULE I.I BUSSINESS TOPICJob TitlesComplete the sentences with the present
27、simple form of the verbs in brackets.MODULE I.I BUSSINESS TOPIC1 What _ your company _? (produce) It _ electrical appliances. (make)2 How many people _you _? (employ) We _ 1,200 employees. (have)3 _ you _ your goods aboard? (export) Yes, we do. We _ all over Europe. (ship)4 How often _ you _ staff m
28、eetings? (have) Once or twice a month. We _ them every week. (not hold)5 What time _ the meetings _? (start) They usually _ at 11 oclock. (begin) 6 _ Peta _ you with your work? (help) Yes, she does, but she _ a lot of time. (not have)1 1doesdoesmakesmakesshipshipproduceproducedodoemployemployexporte
29、xportDoDododohavehavedont holddont holddo startdo startbeginbeginDoes helpDoes helpdoesnt havedoesnt havehavehaveMODULE I.I BUSSINESS TOPICGRAMMARThe present simple1 1MODULE I.I BUSSINESS TOPICGRAMMARAdverbs and expressions of frequencyWe often use these adverbs of frequency with the present simple:
30、always usually often sometimes rarely neverAdverbs of frequency usually go: before most verbs She often prepares Power Point presentations. after the verb be He is never late.We also use expressions such as once a week, twice a month, every Monday, on Thursdays. These usually go at the end of the se
31、ntences.We have a staff meeting every Monday/ on Mondays/ once a week.MODULE I.I BUSSINESS TOPICPut the words in the correct order to make sentences.1 meetings/ month/ we/ every/ have/ two_2 December/ bonus/ always/ in/ gets/ a/ he_3 rarely/ complaints/ we/ receive/ any_4 produce/ catalogue/ year/ e
32、very/ new/ we/ a_5 she/ schedule/ behind/ is/ never_2We have two meetings every month.He always gets a bonus in December.We rarely receive any complaints.We produce a new catalogue every year.She is never behind schedule.Work-life-balance3MODULE I.I BUSSINESS TOPICSPEAKING Do you work or study too m
33、uch? Or do you know how to balance your work with your life? Take this test to find out. Answer the questions by writing a number (0-5).HOW OFTENHOW OFTEN1 do you plan your days activities?2 do you sleep eight hours a night?3 do you find time to relax during the day?0= never1= seldom/ rarely3= frequ
34、ently/ often4= usually/ normally5= always4 are you on time for appointments? 5 do you spend more than an hour on lunch?6 do you see your friends at weekends?7 do you do exercise or sports during the week?8 do you read a magazine in the evening?9 do you wake up full of energy in the morning?10 do you
35、 laugh in a normal work day?TOTAL SCOREMODULE I.I BUSSINESS TOPICv 41-50: Well done! You find it very easy. But be careful-you are so relaxed that you are in danger of disappearing! Maybe you need to wake up and make sure people still know that you are there.v 31-40: You find it quite easy to relax. People like being with you, because you are a positive presence.v 21-30: You dont find relaxing very easy and life is a bit difficult for you.v 11-20: Y
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