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1、Does culture still matter?,What is culture?,“Culture is the collective programming of the human mind that distinguishes the members of one human group from those of another. Culture in this sense is a system of collectively held values” -Geert Hofstede (1981) In the book, culture “is about those cus

2、toms and ways of being brought up; Its more about values as the foundation of company culture” Susan Bloch using technical devices A low threshold for boredom A disinclination to look for the “job for life” A strong desire to work collaboratively Ideally suit for working in flat global teams Health

3、warning: Core human needs for affiliation, recognition, and respect are universal Awareness of generational preference for means of communication is worth possessing,organizational(case study),Monika Altmaier, Project Leader Internationalization, Siemens Business Service Her approach to virtual team

4、ing Communicate often and continuously, dispel fear, build-up confidence and create new perspectives through involvement, motivation and reward Cultural differences: Differing attitudes to hierarchy “everything is a negotiation” In assumptions around the structure and purpose of meetings In directne

5、ss of language,organizational(case study),Top five tips for virtual teams Define a virtual teams goals at the outset Let inexperienced people work with experienced people Build trust remotely through communication and communities Embark upon virtual teams as a company-wide project hand-in-hand with

6、change management initiatives Standardize the virtual teaming process across the company,Culture clash based on profession,“There can be cultural differences based on age or organization, and differences of particular relevance in business teams are differences based on profession” Often the most di

7、sruptive relationships occur between professions, not nationalities E.g. the conflict between software engineers, salespeople, marketers and finance people is often more destructive than cross-cultural differences,Personality,Cultural differences based on nation and region are still influential, but

8、 different personality types can be found in all regions Cultural differences explain only a part of our way of operating; essential to know the unique personality underneath The differences btw individuals: personality-based more than nationality-based,similarities,Universality of human needs: resp

9、ect, dignity and opportunity for advancement Everyone is subject to Maslows needs: A common bond and a value across cultures Firstly to clothe and feed ourselves To be in businesses that are successful To succeed, individually and collectively Expectations of the psychological contract at work Being

10、 treated with respect Being consulted and involved Having a sense of a future at the organization, with prospects Having a sense of belonging and co-ownership of a team, project or corporation,Defying the stereotypes: WL Gore you do not have a boss Conventional idea: You could not have a “flat” stru

11、cture with a major emphasis on empowerment and motivation in China,Defying the stereotypes: WL Gore be able to operate in an environment without the need to use position Supportive leadership Way to guard against disruptive or dictatorial people in interview: Reference check Cross- and counter-check

12、ing questions Sponsorship: Newer associates would be given a lot of guidance and coaching by sponsors,question,As mentioned before, Monika Altmaier, the project leader of Siemens Business Services suggested that “the modern corporation often is not a hierarchical, colonial structure any more, and th

13、at everything is a negotiation.” Do you agree with her idea? What is your attitude to hierarchy in corporations?,Question,What do you think are the greatest difficulties in achieving understanding in intercultural communication with a foreign colleague?,Question,“Globalization” is the act of globalizing, or extending to other or all parts of the world; it is also the worldwide integration and development. Are their any examples of globalization can you find in your own experience or daily life?,References,Bloch, S., &

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