进军东南亚市场经验资料马来西亚中国商品城一期吉隆坡地区商场资料.doc

overview 提要pandan safari lagoon propertypandan safari lagoon地产mukim of ampang, district of ulu langat, state of selangormukim 安邦，ulu langat 区，selangor 市the mall is located along jalanperdana 6/10 in the pandanperdana area off the middle ring road 2 (mrr2), one of the main highways in the citys traffic road system.购物广场坐落在pandanperdana区的jalanperdana 6/10，在高速公路上的一个主要城市交通道路系统-2号中环线外围。the mall has 4 levels of retail space from lower ground floor to second floor (lg, g, 1, 2) with 2 levels of elevated carpark at 3rd and 4th floor. the roof level (level 5) used to house a water theme park, 购物广场从自地下2层到地上2层，共有4层。在第三和第四层设有高架停车场。在顶层第五层过去用于水上主题公园。tenure土地使用权leasehold (till year 2092)租赁权 （截止到2092年）population catchment in 20122012年居住人口800,00080万the catchment in the area is predominantly chinese and middle-class. the pandan/ cheras area is a mature residential area with a mix of middle-income families and business owners. despite so, pandan/ cheras is the nearest residential area to kl city centre.这一地区的人口大部分为华人和中产阶级。pandan/cheras 区是一个中产阶级和企业所有者居住的成熟混合区。除此之外，pandan/cheras 是距离吉隆坡市中心最近的居民区。surrounding there are taman maluri shopping centre, which houses a jusco department store and supermarket, and 2 nearby tesco hypermarkets, ie tesco amang and tesco extra cheras靠近taman maluri购物中心，里面有吉之岛百货商店和超市，和附近两个乐购超市，分别为乐购安邦和乐购超值cherasgross floor area 建筑总面积retail floor (approximately 550,000 sqft ), 零售地面积（约55万平方英尺，大概5.2万平方米）carpark bay (approximately 200,000 sqft)停车场（约20万平方英尺，大概1.85万平方米）number of car park bays停车位520520个net lettable area净可出租面积380,000sqft38万平方英尺（约3.5万平方米）land area接触面积114,851 sqft (inclusive of open carpark space 25,000sq ft)11.48万平方英尺（包括露天停车场2.5万平方英尺）proposed repositioning重新定位方案the repositioning exercise of pandan safari lagoon shopping complex into a competitive mall includes:将pandan safari lagoon 购物中心改变成一个极具竞争力的购物商场计划包括：refurbishment the faade of the mall and the re-planning of all the floors to optimize utilization and layout.翻新购物中心外观；重新规划露面以达到其优化利用和布局美化the roof top level, ie. level 5 shall be converted to accommodate a cineplex, futsal hall (or similar sports facility) and a few f & b operators.顶楼（第五层）应该建成多功能影院，室内球场（或其他类似设施）及一些餐饮服务店面upon completion, it is expected that the repositioned mall will be a multiple-purpose trading platform for commodities. it will be mainly for wholesale/retail while packaging with dispatch- ing, supermarket logistics center, e-commerce etc.建成后，重新定位的商场，预计将是一个以批发为主实行批发零售，兼配送，大型超市物流中心，电子商务等多种业态相配套的中小商品专业交易市场。our vision is to build the shopping complex to the biggest commodity trading centre in malaysia even in the world.我们的愿景是把购物中心建成全马并辐射周边国家的小商品物流信息流中心，全马最齐全的国际小商品批发中心。nevertheless, the 25,000 sqft open carpark space can be utilize to construct a 350 rooms hotel/ 200 units residential apartment in future而且，可以将面积为2.5万平方英尺的露天停车场建成350间房