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NewAppliedUniversityEnglishCourseIntroductionLanguageknowledgeandskillsCrossculturalcommunicationPracticalapplicationandexpansionLearningStrategiesandAssessment01CourseIntroductionDevelopstudents'Englishcommunicationskillsinlistening,speaking,reading,andwritingEnhancestudents'understandingofEnglishcultureandsocietyPreparestudentsforfurtheracademicstudiesandprofessionaldevelopment010203CourseobjectivesBasicEnglishCommunicationSkillsUnit1AdvancedEnglishCommunicationSkillsUnit2EnglishforSpecificPurposesUnit3EnglishintheWorkplaceUnit4CourseoutlineProvidestudentswithknowledgeandbackgroundinformationonthetopicLecturesEncouragestudentstoworktogethertosolveproblemsandcompletetasksGroupworkAllowstudentstopracticecommunicationskillsinasimulatedrealworldenvironmentRoleplaysAssignstudentstocompleteaprojectrelatedtothetopic,whichcanbepresentedorwrittenProjectsTeachingmethod02LanguageknowledgeandskillsMasteringbasicvocabularyandgrammarStudentsneedtomasteracertainamountofbasicvocabulary,includingcommonlyusedvocabulary,subjectspecificvocabulary,andeverydayvocabulary.Atthesametime,studentsneedtomasterbasicgrammarrules,includingsentencestructure,tense,voice,clauses,etc.VocabularyandGrammarImprovereadingcomprehensionabilityStudentsneedtoimprovetheirreadingspeedandcomprehensionabilitybyreadingEnglisharticles,literature,news,etc.Atthesametime,studentsneedtomasterreadingskills,suchaspredictingarticlecontent,findingtopicsentences,andunderstandingtheauthor'sintentions.ReadingcomprehensionImprovelisteningcomprehensionskillsStudentsneedtoimprovetheirlisteningcomprehensionskillsbylisteningtoEnglishlectures,reports,dialogues,etc.Atthesametime,studentsneedtomasterlisteningskills,suchasgraspingkeyinformationandunderstandingoralexpressions.ListeningcomprehensionVSImproveoralexpressionabilityStudentsneedtoimprovetheiroralexpressionskillsthroughEnglishoralcommunication.Atthesametime,studentsneedtomasteroralexpressionskills,suchasclearpronunciation,usingappropriateintonation,andexpressingopinions.OralexpressionImprovewritingandexpressionskillsStudentsneedtoimprovetheirwritingexpressionskillsthroughEnglishwritingexercises.Atthesametime,studentsneedtomasterwritingskills,suchasconceptualizingarticlestructure,selectingappropriatevocabularyandgrammar,andexpressingviewpoints.Writingskills03CrossculturalcommunicationCulturalbackgroundCulturaldifferences:UnderstandingandobservingdifferentculturalbackgroundsiscrucialforeffectivecrossculturalcommunicationRecommendingthevalues,beliefs,andbehaviorsuniquetoeachculturecanenhancecommunicationandavoidmisunderstandingsCulturalawareness:Developingculturalawarenessinvolveslearningaboutthehistorical,social,andenvironmentalfactorsthatshapedifferentculturesThisknowledgeenablesindividualstoassociatethecomplexityofculturalcommunicationandresponseappropriatelyCulturalsensitivity:Showingsensitivitytootherculturesinvolvesavoidingstereotypes,biases,andjudgmentsItinvolvesadaptingtodifferentcommunicationstyles,acknowledgingculturaldifferences,andrecommendingthevalueofdiverseculturalperspectivesIncrossculturalcommunication,activelisteningisessentialforunderstandingmessagesfromdifferentculturalbackgroundsItinvolvespayingattentiontobothverbalandnon-verbalcups,askingclarifyingquestions,andconfirmingunderstandingNonverbalcuesplayasignificantroleincrossculturalcommunicationUnderstandingandcorrectlyinterpretingfactualexpressions,bodylanguage,andothernon-verbalsignalscanenhancecommunicationandavoidmisunderstandingsWhencommunicatingacrosscultures,it'simportanttouseclear,simplelanguageandavoidjargonorcolonialismsthatmaybeunfriendlytoothersSpeakingslowlyandclearly,usingexamplesandillustrations,canenhanceunderstandingActivelisteningNonverbalcommunicationVerbalcommunicationCrossculturalcommunicationskillsLanguageApplicationinCrossCulturalContextLanguageproficiency:ProfessionallanguageskillsareessentialforeffectivecrossculturalcommunicationFluencyinbothverbalandwrittencommunicationenablesindividualstoexpressthemselvesclearlyandunderstandmessages.Fluentlanguageskillsenableindividualstoexpressthemselvesclearlyandunderstandinformation.Languageadaptability:AdaptabilitytodifferentlanguagesanddialoguesisimportantincrossculturalcommunicationAbletounderstandandapplytheuseoflanguageindifferentculturalcontextsenhancestheabilitytocommunicateeffectivelyacrossculturesLanguagetranslation:Incaseswherelanguagesotherthantheprimarylanguageoftheconversationareused,specificityintranslationisessentialAbletotranslatemessagesaccuratelyfromonelanguagetoanotherguaranteesclearcommunicationacrosscultures04PracticalapplicationandexpansionBusinessEnglish:BusinessEnglishisspecificallydesignedforthebusinessfield,includingknowledgeandskillsinbusinesscommunication,marketing,trade,finance,andotherareas.TheimportanceofBusinessEnglish:Withtheaccelerationofglobalizationandfrequentbusinessexchanges,BusinessEnglishhasbecomeoneoftheessentialskillsforbusinesspeople,whichisofgreatsignificanceforcareerdevelopmentandinternationalcooperation.ThepracticalapplicationofBusinessEnglish:BusinessEnglishiswidelyusedinbusinessnegotiations,meetings,reports,emails,andotheroccasions,requiringuserstoaccuratelyandfluentlyexpresstheirviewsandneeds,promotingeffectivecommunicationandcooperation.BusinessEnglishTourismEnglishTourismEnglish:TourismEnglishisspecificallydesignedforthetourismindustry,includingknowledgeandskillsinhotels,travelagencies,aviation,catering,andotherareas.TheimportanceoftourismEnglish:Tourismisoneofthelargestindustriesintheworld,andtourismEnglishhasbecomeoneoftheessentialskillsfortourismpractitioners,whichisofgreatsignificanceforimprovingservicequalityandinternationalcompetitiveness.ThepracticalapplicationoftourismEnglish:TourismEnglishiswidelyusedintourismreception,tourguidecommentary,hotelservices,tourismmarketingandotheroccasions,requiringuserstobeabletocommunicatefluentlywithtouristsandprovidehigh-qualityservicesandexperiences.ScienceandTechnologyEnglishScienceandTechnologyEnglish:ScienceandTechnologyEnglishisspecializedinthefieldofscienceandtechnology,includingknowledgeandskillsinphysics,chemistry,biology,engineering,andotherfields.TheimportanceofscientificandtechnologicalEnglish:Withthecontinuousprogressandinnovationoftechnology,scientificandtechnologicalEnglishhasbecomeoneoftheessentialskillsforscientificandtechnologicalworkers,andisofgreatsignificanceforacademicexchangeandinternationalcooperation.ThepracticalapplicationofscientificEnglish:ScientificEnglishiswidelyusedinacademicpapers,researchreports,patentapplications,andotheroccasions,requiringuserstoaccuratelyandprofessionallyexpresstheirresearchresultsandideas.05LearningStrategiesandAssessmentActivelearningIncorporateactivelearningstrategiessuchasparticipationinclassdiscussions,groupprojects,androleplayingexercisestoenhancelearningandretentionSelfstudyEnhanceself-studythroughindependentreading,notetaking,andtheuseofonlineresourcestosupplementclassroomlearningUseoftechnologyTakeadvantageoftechnologytoolssuchasonlineplatforms,digitaldictionaries,andlanguagelearningappstoenhancelanguageskillsSuggestedlearningmethodsTextbooksan

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